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Providing theBuilding Blocksfor High-QualityChild Care2015 AnnualImpact Report

Board of DirectorsOfficersManagement TeamBarbara-Ann MattleCEOJason Kiefer, Esq., PresidentJ. Kiefer LawEric Haselbauer, Vice PresidentAttorney, Bond, Shoeneck & King, PLLCMichael Wischnowski, Ph.D, Vice PresidentDean, School of Education,St. John Fisher CollegeTownsend Kinsler, SecretaryAttorney, Woods Oviatt Gilman LLPWendy Murray, TreasurerCo-Owner, Children’s Continuous CareDirectorsMarlene Hamann-WhitmoreVice President, McPherson Director ofAcademic Programs, Memorial Art Gallery,University of RochesterTimothy J. PerrottaHealthcare Planning Manager,Wegmans Food Markets, Inc.Daniel A. StormVice President, Five Star BankDana BialaszewskiFamily and School Age Child CareRegistration Services DirectorLaurie HaleyNutrition, Eco-Friendly Child Care andEat Well Play Hard Services DirectorTamika JohnsonFamily and School Age Child CareInspection Services DirectorLinda LaneLegally Exempt and Safe SitterServices DirectorAnne LeoneBusiness Services Director,Purchasing AgentKristin PerroneEducation, Health and Infant/ToddlerResource Center DirectorReneé ScholzReferral and Special Needs Services DirectorSeanelle TracyExecutive Director, Quad A For KidsAllen K. WilliamsDirector of Special Projects,City of RochesterBrian WaldmillerCFO

Board President & CEO MessageDear Friends and Supporters,Child Care Council offers an array of innovativeprograms and services that are the buildingblocks of high-quality child care. In 2015,through our work on behalf of families,children, providers, and employers, we madegreat strides in improving the quality of childcare in Monroe, Livingston, and Waynecounties.Jason KieferBarbara-Ann MattleCEOBoard PresidentThis annual impact report details the Council’soutcomes in the past year. These range fromthe number of children placed in high-quality child care programs, to the number of providerstaking advantage of our training programs, to the number of child care businesses we helpedestablish and much more.Other agency highlights during the past year included: Collaborating with Sesame Workshop and Child Care Aware of America to launch acommunity outreach effort to build resilience and self-esteem among young children. Completing a two-year project with Clean and Healthy New York and Children’sEnvironmental Health Network to train more than 400 child care providers on how toremove toxic chemicals from their child care settings and how to choose moreenvironmentally friendly products. Graduating the largest Spanish-language Child Development Associate (CDA) class inUpstate, N.Y. Continuing to offer the Safe Sitter babysitting training program that prepares young teensand adolescents to handle emergencies when caring for younger children.The tremendous outcomes achieved in 2015 are the direct result of the hard work of our staffand leadership team, the commitment of our board of directors, and the support of our fundersand donors. Working together, we have laid more building blocks toward achieving our ultimategoal of ensuring child care of the highest quality.

High-Quality Care31,523Children were cared for in registered andlicensed child care programs in Monroe,Livingston, and Wayne counties.“I can't thank you enough for the referrals!!This has been a huge help.”- Erica S., parent who received a referral3,510Children were referred tohigh-quality child care programs.

High-Quality Care“The behavior supportseries was so informativeand engaging I didn’twant it to end.”- Maryann P., child careprovider1,860Child care providers received training,ensuring well-trained staff in center,family, group family, school-age, andlegally exempt-enrolled programs.35Child care providers earned theChild Development Associate(CDA) credential.“The class implemented areas that I havenever given thought to. I enjoyed every bitof it. It was fun, engaging and helped melearn more about child development. Thecourse goes into depth along withthe relevance of the information asapplied to everyday working life.”- CDA graduate

High-Quality Care6,031Registrations for training classes werecompleted by child care providers.“We greatly appreciated the presentationyou presented. Staff were most positive intheir response to your session andsupportive of future trainingsto be conducted.”- Carol Moore, Care-a-lot Child Care“All of the staff really enjoyed your trainingand are already requesting that you comeback. You and your partner were GREAT!”- Michelle Ellis, Care-a-lot Child Care680Separate training sessionswere offered by the Council tochild care providers.

Safe Environments11,113Children were made safer at childcare through inspections of familyand school-age programs.539Caregivers were trained in bestpractices for infant and toddler care.“Thank you for demonstrating it (theskill). Sometimes the instructors justshow the video but I learn better when Isee it up close.” - Evelyn C., attended aFirst Aid CPR class

Healthy Environments18Teens in Monroe, Livingston, andWayne counties completed theSafe Sitter babysitting training.Safe Sitter graduates:“I know what I can handle, when to call foran adult, and when to call 9-1-1. Now I feellike I’m ready for anything.” – Mia K.“The most important thing I learned in thesafe sitter course is how to care for the childand to save their life. I also think thatkeeping them safe is the most importantthing too.” - Ella R.“I learned safety is more important than Ithought.” - Aaliyah B.131Different contracts are granted tothe Council in health consulting.

Healthy Environments131Providers hold endorsements asEco-Healthy, Breastfeeding Friendly,Asthma Friendly, or Freedom ofMovement Child Care programs.“Thank you for an informative and pleasantHealth and Safety Training. I feel moreconfident in my abilities moving forward inthe Family Day Care business. Youreducation background directly reflected yourapproaches in each and every trainingmodule.” - Synthia Saloman, provider

Healthy Environments4,842Children received nutritious meals andsnacks at child care programs.975Pre-school age children and their parents receivedhands-on nutrition lessons (Eat Well Play Hard in child caresettings in Monroe, Wayne, Livingston, Niagara, Erie,Orleans, and Genesee counties).

Healthy Environments900Children and parents purchased healthyfruits and vegetables at farm marketsin three child care centers(Farm to Preschool program inRochester and Buffalo).187Providers participated in aMedication AdministrationTraining (MAT)-related class.“Thank you. Now I feel confident and comfortableadministering meds.” - Child care center director“I will contact the trainer to be my health careconsultant.” - Family child care provider

Spanish-language CDA15Providers graduated from theCouncil’s first Spanish-languageChild Development Associate(CDA) training - the largestclass of its kind in Upstate N.Y.On February 27, 2015, 15 Latino child care providerswho serve children in the City of Rochester earnedcertificates for completing their CDA credentialcoursework at Child Care Council. For the first time,the Council offered its CDA training course in Spanishthrough its Latino services team (pictured below, withCEO Barbara-Ann Mattle).

Staff Expertise796Combined years of staff experiencein early education.397398Combined years of staffexperience in child care.Combined years of staffexperience in child care resourceand referral services.

Business Support71New child care programs(center, family, and school-age)opened for business, withthe Council’s technical assistance.“Child Care Council has been very beneficial during my 16 years inthe child care business. Whatever questions I have, big or small,Council staff members always take the time to answer them.“Most recently, I participated in the Programming with a Purposeclass series. The classes were very informative, and they taught medifferent ways to incorporate how each age group can learn whileusing their small and large motor skills. The Programming with aPurpose series taught me how to use various materials and propsalready in our daycare setting. These classes left me wanting tolearn even more!“Without question, Child Care Council goes above and beyond thecall of duty to help my daycare be successful. Childcare providers are very fortunate to haveChild Care Council in our community.” - Yulander Wilson, Owner, Kinderpark Daycare

Community EventsThe Council partnered with numerousorganizations on the following events: Livingston County Office Tour & Training Lyons Central School District & St. Francis/St.Stephen Wayne County Community Fair MATT Fair (Managing Autism Together Today) SWAN Parent Engagement Fair(Southwest Area Neighborhood Association) Beyond the Bump Rochester Summer Fest Sodus Farm Market Parenting Village Summer Fest RPCN Wayne Community Health Network’s 1stAnnual Regional Primary Care Network Breastfeeding Summit in Wayne County Sen. Joe Robach Women’s Wellness Fair ARC of Monroe County Wellness Fair Rochester Literacy Festival Downtown Career Fair Rochester Opportunity Center Resource Fair Barnes & Noble Fundraiser Event1,770Customers visited Councilevents or utilized theRecycle Shop, which sells scrapmaterials and over-run goodsdonated by area businesses.“The store has been a favorite of mine foryears. My son came with me last time andplayed in a kids area while I shopped. Heloved it and didn’t want to leave. We arenow doing crafts at home with ourpurchases, and he’s already talking aboutour next visit. He is 6 years old.“I love having affordable, repurposed itemsavailable and everyone is so friendly and it’sa relaxed environment.” - Jennifer Lynch,Recycle Shop shopperPhilip J. Landrigan, M.D., Dean for Global Health at the Mount SinaiMedical Center, spoke at Child Care Council in January 2015. With therate of childhood diseases — such as autism, diabetes, obesity, andcancer — on the rise, Dr. Landrigan discussed how chemicals found inour homes, schools, and communities could be playing a role in thistroubling trend. Landrigan was the first guest lecturer brought toRochester by the Finger Lakes Children’s Environmental Health Center(FLCEHC) at UR Medicine’s Golisano Children’s Hospital.

Information & Support36,232Online visitors received child care and agencyinformation or registered for classes.“Bethany is the best!She provided theassistance needed toaccommodate myspecial needs child athis day care for3 years in a row.” Krishnia, a parent4,071Legally exempt-enrolledproviders received technicalassistance, in-person or bytelephone.364Providers and parents wereserved by the Special Needsprogram, through training,referrals, loan equipment, andtechnical assistance.