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COURSE CATALOGUEFall & Spring2019 - 2020
ContentsQUICK PROGRAMME GUIDE FOR EXCHANGE STUDENTS . 8OUR CAMPUSES . 9FALL SEMESTER . 10ROUEN CAMPUS . 11UNDERGRADUATE FALL OFFER . 11GRADUATE FALL OFFER . 13ADVANCED GRADUATE TRACKS . 14Accounting, Auditing & Advisory . 14Brand & Business Development, 25-30 ECTS . 14Corporate Finance . 14Culture & Creative Industries, 25-30 ECTS . 15Digital Expertise for Marketing, 25-30 ECTS . 15Entrepreneurship, 25-30 ECTS . 15Financial Markets: Asset & Risk Management . 15Supply Chain Management & Purchasing, 25-30 ECTS . 15SPECIALIST GRADUATE TRACKS . 16International Project Development Track (MSc), 25-30 ECTS . 16Supply Chain Management Track (MSc), 25-30 ECTS . 16FRENCH LANGUAGE AND CULTURE . 17REIMS CAMPUS . 18UNDERGRADUATE FALL OFFER . 18GRADUATE FALL OFFER . 20ADVANCED GRADUATE TRACKS . 21Accounting, Auditing & Advisory . 21Brand & Business Development, 25-30 ECTS . 21Corporate Finance . 22Digital Expertise for Marketing, 25-30 ECTS . 22Entrepreneurship, 25-30 ECTS . 22Human Resources and Consulting . 22Luxury Marketing, 25-30 ECTS . 22Real Estate and Wealth Management . 22SPECIALIST GRADUATE TRACKS . 23Innovation & Digital Management (Master) . 23Global Management Track (MSc) – 30 ECTS . 24FRENCH LANGUAGE AND CULTURE . 25SPRING SEMESTER . 26ROUEN CAMPUS . 27UNDERGRADUATE SPRING OFFER . 27GRADUATE SPRING OFFER . 29ADVANCED GRADUATE TRACKS . 30Accounting, Auditing & Advisory . 30Brand & Business Development, 30 ECTS . 30Corporate Finance . 30Culture & Creative Industries, 25-30 ECTS . 30Digital Expertise for Marketing, 30 ECTS . 30Entrepreneurship, 30 ECTS – minimum B2 level in French required . 31Financial Markets: Asset & Risk Management . 31Course Catalogue – Fall & Spring 2019-20202
Supply Chain Management & Purchasing, 30 ECTS. 31SPECIALIST GRADUATE TRACKS . 32Supply Chain Track (MSc), 25-30 ECTS . 32FRENCH LANGUAGE & CULTURE COURSES . 33REIMS CAMPUS . 34UNDERGRADUATE SPRING OFFER . 34GRADUATE SPRING OFFER . 36ADVANCED GRADUATE TRACKS . 36Accounting, Auditing & Advisory . 36Brand & Business Development, 30 ECTS . 36Corporate Finance . 37Digital Expertise for Marketing, 30 ECTS . 37Entrepreneurship, 30 ECTS – minimum B2 level in Frencg required . 37Human Resources and Consulting . 37Luxury Marketing, 30 ECTS . 37Real Estate and Wealth Management . 37SPECIALIST GRADUATE TRACKS . 38Global Management (MSc), 25-30 ECTS . 38FRENCH LANGUAGE AND CULTURE . 38GRADING SYSTEM . 39COURSE DESCRIPTIONS . 40COURSE: Operations Management . 41COURSE: Psychology and Organisational Behaviour . 42COURSE: Business and Government . 43COURSE: Macroeconomics . 44COURSE: Foundations of Investments . 45COURSE: Economics 1 . 46COURSE: Critical Thinking . 48COURSE: Culture, Conflict and Religion . 49COURSE: The Social Impact of Globalisation and Innovation . 50COURSE: Strategic Management . 51COURSE: Human Resource Management . 52COURSE: Management Accounting and Control . 53COURSE: Entrepreneurship . 54COURSE: Developing Concepts in Marketing . 55COURSE: Principles of Marketing . 56COURSE: Quantitative Methods . 57COURSE: Doing Business in Emerging Countries . 58COURSE: Geopolitical Analysis and International Business . 59COURSE: History of Financial Innovations . 60COURSE: Humanities and Management . 61COURSE: International Relations . 62COURSE: Introduction to AI (Artificial Intelligence) . 63COURSE: Marketing Trends . 64COURSE: Social Media Communication . 65COURSE: Leadership and Organization Development . 66COURSE: Data Analysis & Business Intelligence . 67COURSE: Final Business Simulation . 68COURSE: Intrapreneurship . 69COURSE: Advanced Project Management. 70COURSE: Sales and Business Development 1 . 71Course Catalogue – Fall & Spring 2019-20203
COURSE: Sales and Business Development 2 . 72COURSE: Supply Chain Management 1 . 73COURSE: Supply Chain Management 2 . 74COURSE: Advanced Team Management . 75COURSE: Behaviorial Finance . 76COURSE: Blockchain Revolution : from Cryptocurrencies to other Finance App . 77COURSE: Brand Management and Story Telling . 78COURSE: Capital Budgeting and Financing . 79COURSE: Contrôle de gestion . 80COURSE: Décisions d’investissement et de financement . 81COURSE: Décrypter les futurs : prospective et scénarios . 82COURSE: Des comptes sociaux aux comptes consolidés . 83COURSE: Dilemmes de l’entrepreneur : croissance versus contrôle . 84COURSE: Discrimination, diversité et inclusion en entreprise . 85COURSE: Droit du travail . 86COURSE: E - Business Communication . 87COURSE: Economie de l'innovation. 88COURSE: Entreprises Ressource Planning . 89COURSE: Financement public de l’innovation . 90COURSE: Financial and Banking Regulation Challenges . 91COURSE: Fondamentaux de la communication . 92COURSE: Fundamentals of Communication . 93COURSE: Gestion de projets . 94COURSE: Global Marketing . 95COURSE: Human Resources & Organization . 96COURSE: Imposition des entreprises et de leurs managers . 97COURSE: Innovation Management . 98COURSE: Intelligence économique, veille stratégique et lobbying . 99COURSE: International trade . 100COURSE: Introduction aux Entreprises Ressource Planning (ERP) : une application avec SAP . 101COURSE: Introduction to IFRS (International Financial Reporting Standards) . 102COURSE: Introduction to Operations Research . 103COURSE: Introduction to R . 104COURSE: Investments (EN) . 105COURSE: Investments (FR) . 106COURSE: Leading Change . 107COURSE: Management Accounting . 108COURSE: Management de la marque . 109COURSE: Management de la Supply Chain (FR) . 110COURSE: Management des activités de service . 111COURSE: Management des opérations . 113COURSE: Manias, Panics and Crises : Doing Business under Turbulenc . 114COURSE: Mobile Business Model : Innovation and API Economy . 115COURSE: Mondialisation : enjeux économiques, stratégiques et géopolitiques . 116COURSE: Negotiation . 117COURSE: Operation Management . 118COURSE: Public Funding of Innovation . 119COURSE: Ressources humaines et organisation . 120COURSE: Revenue Management . 121COURSE: Search Engine Marketing and Community Management . 122COURSE: Stratégie . 123COURSE: Strategy . 124COURSE: Supply Chain Management . 125COURSE: The Economics of Culture . 126COURSE: Financial Issues for Project Management . 127Course Catalogue – Fall & Spring 2019-20204
COURSE: Managing Individuals and Teams: an Experiential Approach . 128COURSE: Multi-project Portfolio Management . 129COURSE: Negotiation Strategies and Dispute Resolution . 130COURSE: Strategies of Development across Countries and Cultures . 131COURSE: Information Systems for Supply Chain Management . 132COURSE: Management Science . 133COURSE: Strategic Purchasing . 134COURSE: Introduction to Strategic Supply Chain Management . 135COURSE: Operations and Process Management . 136COURSE: Boosting your Employability in France . 137COURSE: Découvrir et comprendre la culture française . 138COURSE: Discovering and Understanding French Culture . 139COURSE: French for Business . 140COURSE: French for Communication . 141COURSE: Business Ethics . 142COURSE: Comptabilité générale . 143COURSE: Contrôle de gestion . 144COURSE: Economie . 145COURSE: Economie collaborative . 147COURSE: Ethique et responsabilité sociale . 148COURSE: Fondamentaux du marketing . 149COURSE: Fundamentals of Finance . 150COURSE: Gestion juridique de l'entreprise . 151COURSE: Globalization and Innovation . 152COURSE: Globalisation et innovation . 153COURSE: Histoire de l'art . 154COURSE: Humanités et Management . 155COURSE: Les fondamentaux de la finance . 156COURSE: Management des ressources humaines . 157COURSE: Management stratégique . 158COURSE: Marketing stratégique . 159COURSE: Méthodes quantitatives de gestion . 160COURSE: Relations interpersonnelles . 161COURSE: Rhétorique et persuasion . 162COURSE: Business Analytics . 163COURSE: Change Management in IT Environment . 164COURSE: Digital Business Strategy . 165COURSE: Project Management Methodologies . 166COURSE: Digital Communication & Social Media . 167COURSE: Experiential Marketing & Customer Centric Culture . 168COURSE: Supply Chain Optimization . 169COURSE: IS Consulting . 170COURSE: Big Data. 171COURSE: Digital Innovation & New Businesses . 172COURSE: Innovation & Entrepreneurship . 173COURSE: Leadership . 174COURSE: Design Thinking & UX . 175COURSE: Disruptive Marketing . 176COURSE: Digital Governance . 177COURSE: E-Supply Chain Management . 178COURSE: Cross-cultural Management in Global Business . 179COURSE: Financial Analysis for Business Decision Making . 180COURSE: International Service Marketing. 181COURSE: Organ
Course Catalogue - Fall & Spring 2019-2020 8 QUICK PROGRAMME GUIDE FOR EXCHANGE STUDENTS Taught in Reims & Rouen Undergrad. & grad class offer Advanced tracks offered Available on both our Rouen and Reims campuses, Flexible - can mix&match your classes with other programmes Classes taught in French & English This exceptional programme benefits from all the
