Doctivity PRM, Experience The Doctivity Difference

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Doctivity PRM, Experience the Doctivity DifferenceStrategic Physician Relationship Managementthrough Business-Driven Data Analytics andInnovative Technology

2.1 MillionRevenue generated from 111 new patients.A giant step forward in physician liaison economic return.Demonstrated ResultsDoctivity engaged with GeisingerMusculoskeletal Institute (GMSKI) focusingon three orthopaedic surgeons in a newgrowth market. Using Doctivity software,physician liaisons identified splitter, loyalistsand minimalist referring providers toexecute business building strategies. Anexample of verified results based on sixmonths post Doctivity engagement:GMSKI used Doctivity to focus businessdevelopment on three newly hired orthopedicsurgeons who were not as productive as theyneeded to beDoctivity documented 70% out-migration fromGeisinger-employed referral sourcesPhysician liaisons developed and executed a planusing Doctivity software to address the outmigration from Geisinger MSKIResults after six monthswww.doctivityhealth.com111Total of referrednew patients49Newreferral sources55%of new referral sourceswere non-employed

The Doctivity DifferenceCombinesdifferent datasetsPulls insightsin real-time topivot tacticsSelf servicefor end usersBy looking at internalmetrics combined withour unique data mix,physician liaisons andservice line leadershave access toreal-time informationthat provides afull-picture ofemployed physicianpractices andnon-employedreferring providerreferral patterns.Dashboards andeasy-to-run analyticreports allow users toimmediately understandprovider performanceand market referralrelationships by serviceand by provider tocreate strategy formarket advancementand growth.Customizable reportshelp physician liaisonstarget referral sourcesand identify splitter,loyalist, and minimalistreferral behaviors.Users have access toa powerful point andclick, drill-downdashboard.A performanceimprovement andphysician relationshipmanagement solutionin one platform.www.doctivityhealth.com

Doctivity: Actionable InsightsCommercial Providerand OrganizationClaims DataInternal and externalreferral sources – who isreferring and the typesof casesReferral outmigrationfrom employedprovidersClient SpecificEHR Data(allowing forcustomized focus onpriorities)Types of patients seenat competitive facilitiesto identify businessadvancementopportunities,recruitment planning andlost revenueNational ProviderIdentificationNumbersPayer mix – thebreakdown ofinsurances yourspecialists are seeingfrom referral sources tolead to action stepsneeded to drive betterreimbursementwww.doctivityhealth.com

Physician Relationship ManagementDoctivity delivers a robust physician relationship managementtool for business development teams by allowing physicianliaison teams to quickly and easily:Pull reports reflecting total number ofencounters by liaison and/or bycategory during set timeframe.Report on service specific activitiesby liaison and/or activity type duringdefined periods of time.Set appropriate follow up activitiesthat will send reminders to youremail.Document encounters in a way thatreflects how the contact occurredand categorize it appropriately.Access internal referral data byprovider or group.Access commercial claims data bygeography.Report on total number ofprovider-to-provider interactions byliaison, by specialty, and by provider.Access to a directory of providersand practices and searchfunctionality to query providers ororganizations by specialty and/orgeography.www.doctivityhealth.com

Comprehensive Market AnalyticsUsing our unique slice of claims data Doctivityanalyzes markets to better understand referralpatterns between employed and non-employedprimary care providers and specialists. Theclaims data breaks out service lines, payers,total number of patients, and care setting.When looking at shared patients below,providers are organized by strength ofconnections. The first blue box with Dr. Murphyindicates he has the strongest relationship withthe PCP and shares the most patients. The redbox, far right, indicates minimal connections. IfDr. Daley is an employed specialist he becomesa target for growth.www.doctivityhealth.com

Comprehensive ReportsDoctivity PRM reports are fully customizableand easy to run with the click of a button.Quick and automated PDF reporting. With oneclick, you can run reports that include all metricdata, referral information, and logged activity foreither individual providers, a focused group ofphysicians or entire service lines.Advanced reporting capabilities designed forease of access to individual activity or reportingby service line activity for more efficientcommunication between departments.www.doctivityhealth.com

Doctivity: Privacy and Security"The Doctivity team's many years ofhealthcare expertise contributed greatlythe development of our Doctivitysoftware. From the start, they knew thekey performance indicators that trulymatter, as well as the unique way thedata needs to be delivered andpresented. Doctivity is a uniquetechnology solution. Its server-lesstechnology stack allows it to scaleinfinitely, and does not require acumbersome integration with existingelectronic medical records systems.Healthcare leaders waste considerabletime and effort using multiple digitalinformation systems to obtain thedata they need, time that can be betterspent on delivering better patient care.Doctivity generates the required reportswith the most critical data and delivers itto their inboxes, and they can access itquickly and securely using singlesign-on technology integrated withtheir own system identity providers.”- Kevin Langdon, Chief Technology OfficerDoctivity Healthwww.doctivityhealth.comCloud-Based PlatformAccessed through asecured URL and requirestwo-factor authentication.Device friendly andoptimized for mobile users.No Patient HealthInformationDoctivity only usesde-identified patientinformation.Does not requireintegration withInternal SystemsDoctivity helpsorganizations make theirdata work harder for themby using and refiningexisting reports in theplatform.

Doctivity was created by healthcare businessdevelopment professionals to innovate physicianrelationship management capabilities.Each Doctivity client is assigned a client engagementleader (CEL) who is their strategic engagement partnerfor the duration of the Doctivity partnership. TheDoctivity CEL provides ongoing training, ensures yourgoals are being met, leads monthly strategy meetingsand coordinates ongoing product support as needed.Cathryn Connolley President and ivityhealth.com

Physician Relationship Management Doctivity delivers a robust physician relationship management tool for business development teams by allowing physician liaison teams to quickly and easily: Pull reports reflecting total number of encounters by liaison and/or by category during set timeframe. Report on service specific activities