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Dean’s Message;ESP;New Faculty & Promotions;Advsisory Board;Program Updates;Back to SchoolVolume V, Issue iThe Splitter ReportSeptember, 2021Message from the DeanGreetings!go beyond the boundaries ofcurrent knowledge to make newWelcome back to the School ofdiscoveries. In addition to workingBusiness Fall 2021 semester! To new with the finest faculty in thestudents joining us this fall semester, country, you will soon be wellI extend a warm welcome to youacquainted with our first-classas you embark or continue yourlibraries, computer facilities andacademic career.labs.This is an exciting time for you, and Explore our new School ofI encourage you to take advantage Business website at: https://www.of all that the School of Business and lmunet.edu/school-of-business/Lincoln Memorial University has to index.php. You may accessoffer as you begin or continue your details of our undergraduateacademic degree. I hope that yourconcentrations each with fourtime here will be both academically year plans, graduate programs,productive and personallySplitter Report, Executive Businessrewarding. Think creatively andAdvisory Board, and more!reach for the stars.Once again, welcome to theThe School of Business providesSchool of Business. I wish youthe environment and resourcesevery success in your studies andyou will need to develop skills andif I have not already met you,knowledge in your chosen field. You I hope to meet you personallywill be challenged to solve problems,soon.explore new areas of study andJames Maxwell, PhDDean & Professor ofManagement for theSchool of BusinessEntrepreneurial Scholarship Pathways Award WinnerCAELYN ASHERThe Entrepreneurial Scholarship Pathways (ESP) functions as an independenthigh school-based program delivered in collaboration with School of Business atLincoln Memorial University and an Endowed Scholarship received by Dr. JamesMaxwell from the Algernon Sydney Sullivan Foundation. This year, the LMU:School of Business awarded the Entrepreneurial Scholarship Pathways FullTuition Award to Caelyn Asher, a graduate of Cumberland Gap High School inClaiborne County, TN. She is beginning her first semester as an LMU Railsplitterthis Fall 2021. Her goal is to achieve the Bachelors of Business Administrationdegree with a concentration in Healthcare Administration.Congratulations to Caelyn Asher! We look forward to seeing you chase yourdreams!1
NEW FACULTY, NEW FACESDr. Petra Brnova,Asst. Professor - ManagementDr. Henry Schrader,Asst. Professor - MarketingENACTUST-SHIRT SALE! 6 each for short sleeved 8 each for long sleevedDr. Brnova earned her Doctorate inBusiness Administration from FloridaTech in Melbourne Florida. Her areas ofresearch interest lie at the intersectionof strategic management, organizationalbehavior (organizational culture/climate),and sustainability (environmental, social,and economic). She also holds a Master’sDegree in Industrial and OrganizationalPsychology from the same institution.During her graduate studies, she workedfor a business consulting firm focusingon training & development and talentmanagement. Additionally, she supportedFlorida Tech’s and Brevard county’ssustainability efforts as an active memberof the University Sustainability Council aswell as the Brevard Sustainability WorkingGroup. In her spare time, she lovestraveling, hiking, swimming, and reading.Dr. Schrader grew up on a farm inLogansport after moving from BocaRaton, FL. He earned a BS fromKentucky Christian University inBusiness and Bible, MBA from AbileneChristian University, and DBA fromArgosy University. An interesting factabout Dr. Schrader is he is a SalzburgSeminar Fellow, Session 399 GlobalEntrepreneurial City.Those interested in purchasing anLMU Enactus shirt should contactMrs. Joy Williams at 423-869-6450or email joy.williams@lmunet.edu. All proceeds go to fundingfuture club projects and productlaunches.Dr. Tyler Francis,Asst. Professor - EconomicsDr. Francis is originally from Roanoke,Virginia. He earned his Bachelor’s ofScience in Economics from RadfordUniversity in Radford, VA. Later, heearned his Master’s and Ph.D. inEconomics from Clemson University. Aninteresting fact about Dr. Francis is thathe enjoys trading cryptocurrency.2Enactus is the world’s largestexperiential learning platformdedicated to creating a betterworld while developing the nextgeneration of entrepreneurialleaders and social innovators.The Enactus network of globalbusiness, academic and studentleaders are unified by our vision—to create a better, more sustainableworld.LMU’s Enactus chapter is advisedby Dr. Tanya Noah and Mrs. JoyWilliams in the School of Business.Any LMU student, regardlessof major, is encouraged to joinEnactus!Those interested in joining shouldemail the club’s president, KelsieTuggle at kelsie.tuggle@lmunet.
Dean, Dr. Maxwell, Announces New AppointmentsChair of Undergraduate Programs: Dr. Tanya NoahDr. Tanya Noah has been named the Chair of Undergraduate Programs and Assistant Professor ofFinance in the School of Business at Lincoln Memorial University; she holds a Ph.D. in Managementwith a concentration in Finance from Walden University. Dr. Noah’s commitment to LMU started asa student where she obtained her bachelor’s degree in mathematics. After acquiring her master’s inMathematics with an option in Statistics, she taught math and statistics at LMU for 12 years. She thenmoved to the School of Business as an Assistant Professor of Finance upon completing her Ph.D. As anative Appalachian, she desires to contribute to the Appalachian region, which aligns with the missionof LMU. She strives to guide and encourage students to be lifelong learners.MBA Program Director & Chair of Graduate Programs: Dr. Kelsey MetzDr. Kelsey Metz has been named Chair of Graduate of Programs in the School of Business at Lincoln Memorial University. She also serves a Master of Business Administration (MBA) Program Director and Assistant Professor of Business. Dr. Metz holds a Ph.D. in Business with a concentrationin Marketing from University of the Cumberlands. She has also earned an MBA from Carson-Newman University and a Bachelor of Business Administration with a concentration in Marketingfrom Lincoln Memorial University. Dr. Metz is passionate about the mission of LMU, and strives topromote quality business programs that aid in the improvement and economic strengthening ofthe Appalachian region.DBA Program Director: Dr. Edmond LyongaDr. Edmond Lyonga has been named the Doctor of Business Administration (DBA) Program Director and Associate Professor of Business. He previously held the position of Assistant Professor ofFinance with LMU. He has been with the LMU family for two years. He has a Ph.D. in Managementwith a concentration in Finance from Walden University, an MS in Strategic Leadership and BSin Accounting from Mountain State University, and a BSC in Accountancy from the University ofBuea, Cameroon. His expertise stretches across Finance, Business, Management, Leadership, andAccounting. He is passionate about teaching and learning with the burning desire to help ourstudents overcome future challenges in the world of business.LMU:School of Business Hosts Executive Advisory Board MeetingThe Lincoln Memorial University (LMU) School of Business Executive Business Advisory Board met July 23, 2021 at the LMU maincampus. The purpose of the board is to assist and advise the dean and school as it strives for the highest quality in business education.“The board builds and sustains a strong foundation for collaboration and communication between the business community and theSchool of Business,” said Dean James Maxwell. “The board has helped to improve the visibility and enhance the reputation of ourschool in Eastern Tennessee.”For more information on the LMU: School of Business Executive Advisory Board, please visit: ation/business-executive-advisory-board.php3
DIGGING INTODUAL DEGREESCREDIT HOUR CHANGESFOR UNDERGRADBUSINESS DEGREESThe dual degree MBA program is a 30 or 36 hourprogram intended for individuals who are in the processof earning the one of the following degrees at LincolnMemorial University: Doctor of Osteopathic Medicine (DO) Doctor of Veterinary Medicine (DVM) Doctor of Jurisprudence (JD) Doctor of Occupational Therapy (OTD)The objective of the program is to stress the student’srole as manager and leader, while providing afoundational knowledge in business to complement thecorresponding professional degree. Key courses for theMBA dual degrees include: Social & Ethical Environment of Business Economics for Decision Making Contemporary Management & Leadership Business StrategyUpon graudation, students in the dual degreeprogram will have completed both a Master’s ofBusiness Administration degree along with one of theprofessional degrees listed above.The LMU: School of Business received approval fortheir proposal of reducing the number of credithours required for achieving a Bachelor of Artsdegree and a Bachelor’s of Business Administrationdegree. The change, taking effect starting in theacademic year 2021-2022, moves the credit hourtotal from 128 to 122. This reduction of requiredcredit hours increases the school’s competitivenesswhen compared to similar institutions and programs. Also, the change gives students the chanceto average more than 15 credit hours per semesterthroughout their time at the LMU: School of Business.Anyone interested in the MBA dual degree programsshould contact the graduate recruiter, April Anderson,at april.anderson@lmunet.edu.BBA: ACCOUNTING CURRICULUM CHANGESThe LMU: School of Business received approval fortheir proposal of revise the core courses for the accounting concentration. This resulted in the programaligning with current industry expectations and focusing on relevant accounting standards. The changes also reduce material overlap while streamliningthe program in order to eliminatethe extended time students neededto complete their degree. Along withthe BBA core curriculum (36 credithours), accounting students will complete 24 credit hours of accountingcourses. These include: Intermediate Accounting I Intermediate Accounting 2 Federal Income Taxation Government & Not-for-ProfitAccounting Accounting Information Systems AuditingThe revised accounting curriculum provides a morecomprehensive foundation in accounting concepts,principles, and ethics in keeping with the concentration’s mission statement.4
Back to School Fun DuringWelcome Weekend!Upon returning to campus, students enjoyed aweekend full of welcome back activities. Eventsincluded the LMU Matriculation Ceremony,Trivia Night, community service events, a Club &Organizations Carnival, hikes in the CumberlandGap National Park, a silent disco dancy party, andmore!The LMU: School of Business took part in the MajorMeetup Event during Welcome Weekend. New,incoming students had the opportunity to meetfellow majors, faculty members, and participate in aShark Tank style entrepreneurship game. Studentspitched products to our sharks (read: faculty) thatwere inspired by Disney characters.6965 Cumberland Gap Pkwy, Harrogate, TN 37752 423.869.6254Contact the EditorJoy WilliamsUndergraduate Recruiter& Student 4505
She also serves a Master of Business Administration (MBA) Program Di-rector and Assistant Professor of Business. Dr. Metz holds a Ph.D. in Business with a concentration in Marketing from University of the Cumberlands. She has also earned an MBA from Carson-New-man University and a Bachelor of Business Administration with a concentration in .
