Transcription
2016 Annual Reporthaloworldwide.org
Everyone can think of that one moment in their life that changedeverything. It’s the moment that made you who you are today.For more than 1,400 kids around the world, HALO is that moment.At HALO, we give our kids a home in which hope can emerge fromhardship. And where drawings about their past unlock dreamsabout their future.We work wherever kids who have been abused, abandoned, andorphaned, need to feel loved. We work to help one morechild spend one less day alone.1
CelebrationsHALO2016AnnualReportOpened the doors of the new HALOJefferson City Home, serving up to 48children. Made possible by thecommunity and securing almost 500,000 in tax credits.Featured in PEOPLE Magazinewith Salma Hayek.Celebrated the grand opening of our newHALO Headquarters in Kansas City,providing more room to grow the HALOteam, including volunteers and interns.Collaborated with Slag Gallery in Brooklyn,New York and 32 International artists tocreate our most powerful HALO art showto date called BLOOM.2
HALO serves more than 1,400 children worldwide and could not do itwithout our partners. Thank you for being a part of the HALO family.200 OrphanagesConductedAbbott & Angererannual auditAmazonSmileApexSystemsSept.2016.Archer FoundationBigHALOBrother’swillBig Sisters of Kansas CityBilly and MaracontinuetoHodesdoBluescopethisannually.Bryce DallasHowardCedar Hill FoundationChime for ChangeClockworkCommon Ground churchesCommunity Asset BuildersCopilevitz & CanterDiamondFairfax Learning CenterFarmer Holding CompanyGillian FlynnGlobalGivingGould EvansHB Oppenheimer Family FoundationKeith and Bonnie ConnellKnights of ColumbusHillcrest Transitional HousingHuddleHughes Family FoundationHyperRPGIndiana UniversityIt Works Legacy Makers TeamJefferson City Academic Center (JCAC)Jefferson City Public SchoolsJefferson City RotaractKC Security Association Education FundLegacy Investment PartnersLincoln UniversityMedical Missions FoundationMoroccanoilNational Christian FoundationNuanceParents as Teachers ProgramPaul Mitchell the SchoolPeople to People InternationalRazooRockhurstRoyals CharitiesSalvation Army Children’s ShelterOperation BreakthroughSheffield Place, Spofford HomeSlag GallerySocial Media Club of Kansas CityThe Rape and Abuse Crisis ServicesThe Westerman FoundationTiny Shiny ObjectsUMKCUniversity of Missouri-ColumbiaValidity ScreeningVolunteerMarkiEmpathizereStart Inc.Our mission is to help one morechild spend one less day alone.3
Finance & FundraisingAverage gift 1,010.56,up 650.63from 2015Raised 1,413,051In-Kind Donations 101,636.25Corporate Matching PartnersLaunched corporate matchingpartnerships, raising 17,832.18. Partnersinclude:Amgen FoundationArgonautBenevity CausesEasy Match Charitable DonationsHoneywell International CharityMid-Mo Pure PowerMy Tribute Gift OrganizationPfizer Foundation Matching GiftProgramReynold’s American Inc. Charity TrustSilicon Valley Community FoundationToyota Dealer Match ProgramGrants and FoundationsCedar Hill Foundation: 25,000City of Jefferson City: 300Greater Kansas City CommunityFoundation: 3,500National Christian Foundation: 3,000Ron and Cheryl Howard FamilyFoundation: 15,000Royals Charities: 7,050The Westerman Foundation: 25,000Over 50,000scholarshipsawardedDonor Stats622 Active donors102 monthly donors36 reactivated donorsDonor retention rate is 39%Events11th Annual Kansas City ArtReachAuction: 118,185HyperRPG 48-Hour Drive: 61,000Bryce Dallas Howard Charity BuzzDress Auction: 13,100Kansas City Youth Celebration: 1,200Kendra Scott: 330Ten Thousand Villages: 200Giving Tuesday: 3,498Chloe & Isabel: 257GlobalGiving: 742New York BLOOM Art Show: 18,7868th Annual Jefferson City ArtReachAuction: 125,789Jefferson City It Works! LegacyMakers Team: 2,000Jefferson City Rotaract 6th AnnualKicks in the Sticks: 2,000HALO Portland Art of Love: 7,000HALO believes that every child should havethe support of a family. We provide housing,healing, and education to at-risk and homeless children.4
Marketing & Public RelationsWebsiteWebsite traffic increased by 27% Y/Y, about6,000 more visits this year than last.Organic search (SEO) up 23.4%.Direct type-in traffic up 17.8%.Social traffic up 76.3%.Referral (Link) Traffic is up 22.4%.Social Media3,458 likes (3,208 in 2015)67% Female, 32% Male1,250 followers, following 1,125More than 2,281 tweets493 followers, following 217378 posts1,445 monthly views6,100 watch time minutes5,812 views in 2016 (21,628 total)77 videos posted64 subscribersPartnered with Nuance to develop HALObranding and messaging to roll out in 2017.Launched Snapchat Geofilterat KC Youth Celebrationon July 28Provided ongoing promotional support forover 30 events and fundraisers.5
PEOPLE Magazine, YAHOO!NEWS, USA TODAY: "SalmaHayek makes strong pleafor HALO Mexico"HER Magazine: "Heart & Soul:HALO's Rebecca Welsh"NEWS TRIBUNE: "New HALOJefferson City Director CrystalBurgan combats local youthhomelessness"GOTHAM: HALO Founder RebeccaWelsh featured "Who's BehindMoroccanoil's Women InspiringWomen Campaign?"KC STAR: "Homeless Kansas Cityyouth share pain and gratitudethrough art"KANSAS CITY LIVE: "LacyGordon Promotes 11th AnnualKC ArtReach Auction"CHARITY BUZZ: "BryceDallas Howard auctionsGolden Globes gownfor HALO"CULTURE TRIP: SlagGallery BLOOM artauction to benefit HALOfeatured in "10 NYCGallery Exhibitions toSee This November"NEWS TRIBUNE: "Artblooming for HALOFoundation"6
OperationsWelcomed Office Manager Cynthia Blair,Jefferson City Branch Director CrystalBurgan, Residential Supervisor DominqueRoberson, Uganda Ambassadors CaraDonovan and Dana Gallaty, KenyaAmbassador Aleks Stogsdill, and New YorkVolunteer Branch Director Nikki Barker.Nicole Gerken promoted to Chief OperatingOfficer, and Lacy Gordon promoted to ChiefProgram Officer.Lindsey Platt completed her two-yearcommitment as Uganda Ambassador andcontinues to live and work in Uganda.Celebrated 10 year anniversary of HALOUganda Field Coordinator AsiimweVenansio.Conducted 6th Annual Branch Retreat Sept.30-Oct. 1, collaborating with Kansas City,Jefferson City and Portland Branches, over20 key volunteers gathered for 2017 trainingand planning.Board of DirectorsEddie Welsh: President, COO at CapitalMaterialsCarol Angerer: Treasurer, Partner and CPAat Abbott and Angerer CPAsGregory Lam: Managing Partner atCopilevitz & CanterVanessa Connell: Community ActivistTara Darbyshire: Founding Board Memberat Archer FoundationDavid Baker: Founder & Managing Partnerat Legacy Investment PartnersSuzanne Alewine: CEO & Principal Partnerat Community Asset BuildersAmbassador BoardAmanda Owen: ChairAndrea Steere, Brooke Perry, AlyssaSteffes: MarketingTaylor Lay: PRAmanda Owen, Elise Brummet, AnjanaPaul: International ProgramsKaitlin Woody: Silent Auction ChairJanie Schrader: Auction Event ChairCeline Johnson and Amy Van Drunen:Art DirectorsKristi Dale: Grants7
82% of HALO is Made Up of Active VolunteersContinued its competitive internshipprogram, managing over 25 internshipssupporting Marketing, Operations,Finance and Programs, providing over3,500 hours of service.Major volunteer opportunities includedthe annual ArtReach Auctions, HALOLearning Center Workshops and YouthParties, HALO Youth Celebration, HALOOffice Move and Painting, and AnnualHoliday Mailing.2016 HALO Award Winners(Left to right) Volunteer of the Year Kaity Woody, Advocate of the Year Gould Evans,Artist of the Year Lacy Voight Gordon, and Supporter of the Year MoroccanoilAlthough it takes many to make HALO a success, the 2016 award winningindividuals and companies have significantly impacted HALO whether it be throughdirect work with HALO children or donation of time, resources, or funds.8
Community RelationsMonthly Life Skills Speakersat HALO Staff MeetingsHALO as Guest SpeakersFounder and CEO Rebecca Welsh:Young Professionals of Jefferson City(Feb. 4); International Women’s DayLuncheon in New York HonoringMoroccanoil Founder Carmen Tal(March 8); Kansas City SecuritiesAssociation Spring Outing,Accompanied by HALO Child Tiana(May 5); and Counsel of Clubs in JC100 Year Anniversary (June 11).Chief Program Officer Lacy Gordon:People to People Global Fair (April 12)Chief Operating Officer NicoleGerken: KU Nonprofit Speakers Panel(April 25)Portland Branch Director Chris West:HyperRPG 48-Hour Drive on Twitch.tvKansas City Program Director CarlyManijak presented at Paul Mitchell theSchool, Kansas City Art Institute, St.Teresa’s Academy, STEAM RoundhouseDiscussion, Apex Systems, UMKCHonors College, Park UniversityHonors College, UMKC Arts & SocietyClass, and featured on iEmpathizewebsite as guest bloggerSELF-DISCIPLINE: Vera NeuenswanderSchmitz, 2016 Olympic Pole VaultingHopefulACCOUNTABILITY: Dionne King, Managerof Diversity at Lathrop & GagePERSEVERANCE: Chandra Clark, Managerof Corporate and External Relationshipsat Big Brothers Big Sisters of GreaterKansas CityCONFIDENCE: Victoria Kandt, Founder atVictoria Kandt & Associates, Executive &Leadership Performance CoachingINTEGRITY: David Thornhill, Founder andCreative Director at NuanceLEADERSHIP: Paul Russell, Founder at ej4HEALTH: Abi Hayo at Medical MissionsCOMPASSION: Angela Hurt, Founder andCEO at Veracity9
International ProgramsSuccessfully launched new ProgramTracking software, Apricot, to bettertrack our program and youth success.Implemented updated survey programto better track program and youthsuccess.Completed a second year of TraumaInformed Care and Suicide Preventiontraining for HALO program staff.The Learning Center Ugandadeveloped further and began offeringregular programming to HALOsupported youth at least 6 days perweek in 2016.Continued to support 45 children atAshirvad, Orphanage in Tuni, India.Continued to support 60 children intwo HALO homes in Kenya.Began programming in the HALOUganda Salon and CosmetologyProgram.Continued to support 11 homes andprograms in Uganda, including the fullsupport of over 125 children.Gained a new HALO home sponsor forthe Kibuli Boys Home in Uganda.Began supporting the Gulu Boys Homein Uganda, bringing in an additionalnine children in need.Gave more than 10 International youthscholarships to HALO youth who wereeligible for vocational training and/orUniversity.10
Kansas City ProgramsThe HALO Learning Center celebrated its6-year anniversary, and The HALO KCHome pilot program celebrated its 1-yearanniversary.Served 701 children in Learning Centerprograms, making the total 3,006 youthserved since opening.HALO Center Staff trained 20 communitymembers and volunteers in TraumaInformed Care practices to better servethe children at HALO, also doubled as arevenue builder for the domestic program.Learning Center hosted a total of 178workshops, with the help of 110 volunteersto provide quality vocational, professionaldevelopment, art and life-skill buildingprograms. 2,579 volunteer hours!Began partnership with Fairfax LearningCenter, an alternative high school. HALObecomes ½ of a Fine Arts credit for theseteens, allowing them to step away from theonline learning within Fairfax, and use theirhands to create and practice life skills.Two HALO Center youth awarded theKansas City Security AssociationEducation Fund Scholarship for theirparticipation in The HALO LearningCenter. They were awarded 18k towardtheir pursuit of a 4-year degree.Restructured the ProfessionalDevelopment course to provide largestimpact in a shorter time commitment forhigh-transition youth, bringing in newprofessionals to teach teens importanttopics such as resume building, interviewskills, and workplace etiquette.Many teens secured jobs after theinterview skills class.Incorporated art into iEmpathizeProgram, serving 75 children in thisimportant program. Also instructedwithin a weekly group through a localshelter, for all at-risk children in theKansas City area, reaching 20 unaffiliated children through this oneprogram.HALO Program Staff trained in SuicideRisk and Assessment Prevention.11
Celebrated 1 year HALO KC Housing pilotprogram, designed to house two teens at atime, taking teens out of crisis mode, andgiving them tools to focus on long-term goalsand learn how to live independently.Brought on new Residential Supervisor toassist in this program. Served 6 parentingand non-parenting youth in the first full year.Secured financial volunteer, Nicole Russell, tomeet with housing youth monthly on theirfinances, helping them set and stick to asavings goal during their time in theprogram.Restructured Explore opportunities, makingavailable 20 different opportunities forchildren to learn and engage in differentcareer paths that are available for them.Implemented new survey and trackingsystem to better follow the needs, goals, andnumbers of our children. Began utilizing anew youth tracking software.Hosted 1st Annual Back to School Bash withPaul Mitchell the School in Overland Park.Distributed over 50 Power Packs to youth inneed, providing them with a backpack full ofhygiene essentials.Hosted Annual HALO Youth SummerShowcase. A new event showcasing thetalents and performances of KC youth. Opento the general public, raising 1,500.Hosted 2nd Annual HALO Thanksgivingthanks to the Schrader Family, bringingtogether 7 youth for a warm, family meal.12
Jefferson City ProgramsThe HALO Jefferson City Home launchesJanuary 2017, providing the only housingprogram for teens in Jefferson City,serving up to 48 children.In 2016, HALO JC provided safe housingfor 3 teen girls and 2 babies.Two of the teen mothers in the HALO TLPgraduated high school and successfullytransitioned out of the TLP.Established a volunteer-led weekly LifeSkills Curriculum for the TLP.Nearly doubled the number of internsworking on the JC Staff from localUniversities (5 in 2015, 9 in 2016).Developed a relationship with the SocialWork Departments at Lincoln Universityand University of Missouri-Columbia forBSW student practicum placement.Therapeutic Art Programs continue tobecome refined and established at theJefferson City Academic Center, JeffersonCity High School, and the Rape and AbuseCrisis Services. Began new programworking with the Middle School students atJCAC in 2016.Greatly expanded opportunities forcommunity outreach through talks,meetings, and presentations in thecommunity.HALO helps childrencolor their dreams.13
Uganda Salon and Cosmetology Program. Continued to support 11 homes and programs in Uganda, including the full support of over 125 children. Gained a new HALO home sponsor for the Kibuli Boys Home in Uganda. Began supporting the Gulu Boys Home in Uganda, bringing in an additional nine children in need. Gave more than 10 International youth
