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berginsight.comFleet Management inthe Americas11th editionFleet Management in the Americas is the eleventh consecutivereport from Berg Insight analysing the latest developments on thecommercial vehicle telematics market in the Americas. The reportcovers in-depth both OEM and aftermarket players and includesall the latest market data. This strategic research report from BergInsight provides you with 330 pages of unique business intelligence,including 5-year industry forecasts, expert commentary and real-lifecase studies on which to base your business decisions.Fleet Management in the Americas

berginsight.comFleet Management in the AmericasThe top-30 FM providers in theAmericas together have more than11 million active unitsFleet management (FM) is an ambiguous term usedin reference to a wide range of solutions for differentvehicle-related applications. Berg Insight’s definition ofa fleet management solution is a vehicle-based systemthat incorporates data logging, satellite positioning anddata communications to a backoffice application. Thehistory of fleet management solutions goes back severaldecades. On-board vehicle computers first emerged in the1980s and were soon connected to various satellite andterrestrial wireless networks. Today, mobile networks canprovide ubiquitous online connectivity in many regions at areasonable cost and mobile computing technology deliversvery high performance, as well as excellent usability. All ofthese components combined enable the delivery of vehiclemanagement, transport management, driver managementand mobile workforce management applications linkingvehicles and enterprise IT systems.Commercial vehicle fleets play an essential role in theeconomy in both North and Latin America. In North America,there are approximately 29.9 million vehicles in commercialuse. The number of commercial vehicles in operation in LatinAmerica is estimated to 40.7 million. The fleet managementsolution market in the Americas has been in a growth periodfor many years. While the global recession associated with theongoing COVID-19 pandemic has hampered developments in2020–2021 to some extent, the setbacks are expected to betemporary. The advanced North American market is amongother things driven by regulatory developments such as theELD mandates in the US and Canada. The Latin Americanmarket has often required an educational process to extendthe perception of fleet telematics beyond security-relatedaspects. Latin American fleets have however also started toembrace optimisation functionality to an increasing extent.Berg Insight expects the FM market to recuperate and showhealthy growth in 2022–2025. In North America, the numberof systems in active use is forecasted to grow at a compoundannual growth rate (CAGR) of 14.0 percent from 12.3 millionunits in 2020 to 23.6 million units by 2025. The penetrationrate in the total population of non-privately owned vehicles incommercial use is estimated to increase from 41.0 percent in2020 to 69.7 percent in 2025. In Latin America, the number ofsystems in use is projected to increase from 4.2 million unitsin 2020, growing at a CAGR of 13.1 percent to reach 7.9 millionunits in 2025. The penetration rate in the region is estimatedto increase from 12.9 percent in 2020 to 22.7 percent in 2025.Geotab and Verizon Connect are the leading fleet telematicsproviders in the Americas. The two front-runners are the onlyplayers which have surpassed the milestone of 1 million activefleet management subscribers in the region. Geotab has evenreached the 2 million mark. Additional solution providers withmore than half a million units include Omnitracs and Trimble,both active in the industry for decades, followed by themajor video telematics player Lytx, Zonar Systems which isespecially experienced in electronic fleet inspection, and therelative newcomer Samsara. The remaining top-15 playersinclude Michelin, Fleet Complete, Gurtam, KeepTruckin,Teletrac Navman, Azuga, CalAmp and PowerFleet. Michelinhas established a strong position in the fleet managementspace through multiple acquisitions. There are more than30 players with installed bases of at least 100,000 activefleet management units in the Americas including also GPSTrackit, Ituran, Pósitron, GPS Insight, Autotrac, WideTech,Linxup, KORE Position Logic, ORBCOMM, Spireon, OnixSat, J.J. Keller, IntelliShift, Canadian Tracking Solutions, Encontrack,Omnilink and Location World.Most vehicle manufacturers now offer factory-installedfleet telematics solutions either independently or throughpartnerships. Examples of OEMs which have introducedsystems in the Americas include PACCAR, Volvo, Daimler,Navistar, Ford, GM, Scania, Iveco, Volkswagen/MAN, Hino,Isuzu, FUSO and Ram. The OEM telematics initiatives inthe region have intensified over the years especially inNorth America, but the activities are also increasing in LatinAmerica. In the last few years, several of the commercialvehicle OEMs have extended their partnership strategiesand started working with additional aftermarket telematicspartners, enabling fleet customers to choose the systemswhich best match their specific needs. Some OEMs such asFord and GM have also recently introduced new proprietaryfleet telematics solutions offered as an alternative alongside agrowing selection of partner-powered offerings. Notable fleettelematics vendors that work actively with the OEMs includeVerizon Connect, Geotab, Trimble, Zonar Systems, PlatformScience, Fleet Complete, Samsara, Omnilink and Sascar. TheOEM channel is anticipated to increase in importance in bothNorth America and Latin America in the coming years.

berginsight.comFleet Management in the AmericasTable of contentsExecutive summary3.4.31Commercial vehicle fleets in theAmericas3.4.41.11.2.11.2.2The North American commercial vehiclemarketVehicles in operationNew registrations and manufacturer marketsharesOwnership structure and major fleetsTrailersThe Latin American commercial vehiclemarketVehicles in operationManufacturer market shares2Fleet management 22.4.32.52.5.12.5.2Fleet management infrastructureVehicle segmentGNSS segmentNetwork segmentBackoffice segmentVehicle managementVehicle diagnostics and maintenance planningSecurity trackingTire pressure monitoring systemsFuel card integration and reportingDriver managementDriving data registration and analysisVideo-based driver monitoringEco-driving schemesInsurance risk managementOperations managementRouting and navigationTransport managementMobile workforce managementRegulatory compliance and reportingCSA – Compliance, Safety, AccountabilityHours-of-Service and electronic loggingdevices2.5.3 Fuel tax reporting2.5.4 Distracted driving2.5.5 Proposed anti-theft systems in Brazil2.5.6 Other applications2.6Business models33.13.1.1Market forecasts and trendsMarket analysisFleet management market forecast – NorthAmerica and Latin America3.1.2 Regional markets3.1.3 Fleet management vendor market shares3.1.4 Trailer telematics3.1.5 Construction equipment telematics3.2Market drivers and barriers3.2.1 Macroeconomic environment3.2.2 Regulatory environment3.2.3 Competitive environment3.2.4 Technology environment3.3Value chain analysis3.3.1 Telematics industry players3.3.2 Automotive industry players3.3.3 Telecom industry players3.3.4 IT industry players3.4Future industry trends3.4.1 Fleet telematics remains a high-pace IoTmarket favoured by multiple trends3.4.2 COVID-19 hits differently across sectors3.4.123.4.13Vehicle OEMs and aftermarket providerspartner for factory-installed telematicsIncreasing openness in the fleet telematicsspace favours joint solutionsIndustry consolidation fosters emergence ofleading global telematics giantsFuel card integration extends the capabilities offleet telematicsLeading tire manufacturers heavily involved inthe fleet telematics spaceHardwired, mobile and hybrid telematicssystems to co-existThe FMCSA now lists more than 700self-certified ELDs from diverse playersUpselling of value-added services to driveuptake beyond the ELD basicsVideo solutions continue to be a popularadd-on to fleet managementFleet insurance telematics is an opportunity toreduce fleet risks and costsThe Internet of Transportation Things expandsthe addressable market4OEM products and strategies4.14.24.34.44.54.64.74.84.94.10Daimler GroupFordGeneral MotorsHino TrucksIvecoNavistarPACCARScaniaVolkswagen Caminhões e ÔnibusVolvo Group5International aftermarketsolution providers5.15.25.35.45.55.65.75.85.95.105.11Fleet CompleteGeotabGurtamInseegoKORE Position LogicMiX TelematicsOmnitracsTeletrac NavmanTrimbleVerizon ConnectWebfleet Solutions (Bridgestone)6Regional aftermarket 56.1.16North AmericaAzuga (Bridgestone)CalAmpCanadian Tracking SolutionsCertified Tracking SolutionsCoretexCyntrX (Radius Payment Solutions)DonlenEROADFieldLogixFleeteyeFleet FreedomFleetillaForward Thinking SystemsGPS InsightGPS lliShiftISAAC InstrumentsJ. J. KellerKeepTruckinLinxupLytxNexTraq (Michelin)ORBCOMMPedigree TechnologiesPlatform SciencePositioning UniversalPosiTracePowerFleetQuartixRAM TrackingRand McNallySamsaraSkyBitz (AMETEK)SpireonVecima NetworksZonar Systems (Continental)Latin FleTrackFul-MarGlobal TrackGolSatGPS ChileGPS7000Grupo UDAGrupo Ultra (ULTRACK)Hawk GPSIturanLocateliaLocation WorldMaxtrackNavixy (SquareGPS)Omnilink (Show Tecnologia)OnixSatOptimus FleetPósitron (Stoneridge)Rastreo SatelitalReddRuptelaSascar (Michelin)SatrackSHERLOG WisetrackGlossary

berginsight.comHightlights from thereportFleet Management in the AmericasInsights from 30 new executive interviews with market-leading companies.New data on vehicle populations and commercial fleets in the Americas.Comprehensive overview of the fleet management value chain and keyapplications.In-depth analysis of market trends and key developments.Updated profiles of 83 aftermarket fleet management solution providers.Summary of OEM propositions from commercial vehicle brands.Revised market forecasts lasting until 2025.This report answers thefollowing questionsWhat is the geographical structure of commercial vehicle fleets in the Americas?Which are the leading providers of aftermarket fleet management solutions in the Americas?What offerings are available from commercial vehicle OEMs?How are the regulatory developments in the Americas affecting the FM industry?How is the shift towards standard hardware influencing the FM market in the Americas?What differences are there between the North and Latin American markets?Will the FM industry consolidate further in 2022 and beyond?How will the commercial vehicle telematics industry evolve in the future?About Berg Insight’s IoT marketresearchOur market reports offer comprehensive information and analysis on keyIoT technologies and markets, addressing important concerns includingtotal addressable market, market penetration, market shares, industrylandscape, regulatory environment, market trends and forecasts. Ourresearch portfolio today comprises more than 50 items, where eachmarket report focuses on a specific vertical application area or coverhorizontal themes. All market reports come with complementary datasets in Excel format that can be easily analysed and converted into tablesand charts. We offer a range of different license options together withbundled packages and subscriptions to suit your specific needs.