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DIGITALSIGNAGEDIGITAL SIGNAGESoutheast European Exhibition for Digital Display and Interactive Technologies26 - 29 SEPTEMBER 2017, ROMEXPO, BUCHAREST
1Market researchers say worldwide revenue for digital signageequipment, software, services and media is projected tohit USD 17.1 billion in 2017. That means digital signage isgenerating more and more interest in various industries acrossthe globe, and those industries are buying in and spending bigGLOBAL DIGITALSIGNAGE MARKET400%80%Captures 400% more viewsthan static displays80% of brands experiencedan increase of up to 33% in46%47.7% effectiveness onbrand awarenessBoosts customersatisfaction by 46%Expected competition between specialized vendors andnew entrants is forecast to result in product innovation forachieving differentiation.83% recall rate of a digital83%30%additional sales47.7%amounts of money nowadays.29.5%bilboard seen in the past30 days.32.8%Increases customerretention by 30%Bumps up the averagepurchase amount by 29.5%Generates 32.8% more in-storetrafficDigital Signage reduces35%perceived wait times atcheckout by as much as 35%Encourages customers to30%spend 30% more time instoresConsumers are on-the-go viewers. Train stations, airports, buses or taxis, digital signage isused in and on all modes of public transportation to meet the needs of on-the-go viewers,providing real-time, location- and context-aware traveler information and advertising.Overall, the retail market continues to be the strongest source of revenue for the digital signage industry (cca. 42% of total digital signagedisplays revenue from 2013 to 2017, IHS predicts). The digital signage market is set to grow at an 8.94 percent compound annual growthrate between now and 2020. Digital signage fills a huge communication gap, offering real benefits: cost, flexibility, control and measurableresults. It enables mixed reality advertising and allows brands to deliver real-time innovative experiences. It’s the crossing point where theBrand, the Shopper and the Retailer meet in a mutually beneficial, revenue shared environment.
2WHYDIGITAL SIGNAGETouch. Speed. Technology. Innovation. Experience.Speed and technology are two of the most important symbols of the world we live in. We are witnessing new evolutions and transformationsthat do not bypass business environment. In our crazy rush for new clients, business transforms and reinvents itself and digital signagesector is no exception.Today, digital signage transforms business models in many industries, offers clients a much more personal experience and reaches themarket way faster due to innovative technologies. At the end, everything turns into profit.Wanting to provide Southeast European market the opportunity to be up to date with the latest interactive technologies in the field as wellas with the innovative solutions of digital display we created DIGITAL SIGNAGE, an exhibition we want to turn into a profitable and excitingexperience.DIGITAL SIGNAGE is held together with PRINT&SIGN between September 26th and 29th 2017in the central pavilion of Romexpo Exhibition Center, in Bucharest, Romania. The exhibitionwill benefit from the presence of the leader companies in digital signage and many othercompanies from the local market, offering the perfect setting for business environmentinteraction in Southeast Europe.For four days, DIGITAL SIGNAGE will be a trade show of technology and innovation enhancedby the presence of well-targeted professional visitors, decision makers in keyindustries. Auditory will have access to a wide range of digital signage equipment,display systems, touchscreens and plenty of related gadgets.DIGITAL SIGNAGE will mark new trends by showcasing innovative digital displays andinteractive technology solutions for customers and employee communications.
3Why attendWHO ARE THEEXHIBITORSDIGITAL SIGNAGE exhibitors will present the newest and most innovative solutions: Conferencing and collaboration Large format displays Projection systems Content creation & management LED screens Projection screens Digital signage Lighting systems Rigging and staging Digital cinema Lighting control Show control Education technology Medical & health care systems Touch screens & displays Home cinema Multimedia Video displays Image processing Presentation systems Video projectors Interactive displayYour business needs a direct and customized communication to reach clients and transform in a successful story and DIGITAL SIGNAGEinstruments offer you this exact opportunity:BRANDTHEMATICTARGETED AUDIENCE10.000 SQMBrand awareness atVast thematic covering the mostTargeted audience in order toLarge exhibition spaceregional levelimportant segments from digitalexpand your customeravailableprinting and digital signage industrynetwork
4MAIN TARGETEDINDUSTRIESProfessional attendance at DIGITAL SIGNAGE will comprise of decision-makers from key industry categories such as: Theatre and performance venues Sports stadia and arenas Hotels and resorts TV and broadcast Museums and visitor attractions Restaurants and clubs Meeting, live events and presentation rooms Outdoor advertising Finance and banking Healthcare Digital out-of-home networks Leisure venues Education facilities Transportation and systems integration Cinemas GovernmentDIGITAL SIGNAGE,a vibrant and successful event RetailNEW IS CATCHYGlobal digital signage market is in a continuous evolution and we arecommitted to organize in Romania DIGITAL SIGNAGE, the first dedicatedexhibition for this segment and transform it in the perfect meeting point oflatest technology offers with the highest expectations and demands.DIGITAL SIGNAGE IS EVERYWHEREThe use of digital signage is well-spread in all industries, from retail tohealthcare, banking or automotive. Sometimes, a picture’s worth a thousandwords. Sometimes, participating in a trade fair is worth a thousand meetings.TIMING IS EVERYTHINGDIGITAL SIGNAGE gives business professionals the best opportunity toexperience and test the newesttechnological evolutions, expand theirclients network and offer visitors all the information they need.
MEDIA ANDCOMMUNICATION5DIGITAL SIGNAGE brings the bestadvertising solutions for a brighter andmore effective advertising.Targeted communication is one of our registered trademarks byfocusing on well determined databases that will ensure the best qualityof professional visitors.We love our premium clients, therefore we make all dully preparationsfor the top management of the main companies to feel welcome andsecure in our show. We’ve implemented this system 4 years ago with bestresults and we’re improving it every year. Besides special invitations, callcenter and free parking we also offer a concierge service for the mostimportant clients of our exhibitors.We communicate worldwide with profile publications and websites,associations and trade-fair organizers. We believe being everywhere isthe key to success, therefore we want to have the best for our clients.We impose trends by creating a dedicated space for innovation to bein the spotlight and for latest technologies to be tested first hand.Our dynamic workshops, conferences and seminaries will boost withinteresting information able to bring added value to your business.PhoneEmail & WebAddress0040 730 712 7530040 21 321 60 tal-signage7, Expozitiei Blvd,12101 Bucharest, Romania
Overall, the retail market continues to be the strongest source of revenue for the digital signage industry (cca. 42% of total digital signage displays revenue from 2013 to 2017, IHS predicts). The digital signage market is set to grow at an 8.94 percent compound annual growth rate between now and 2020.
