Transcription
Value of IBM Cloud Paks
Our customers have declared three core imperativesResilientlyRespond To ChangeFlexiblyOptimize ProductivityIntelligentlyOperate & EngageIBM Cloud / 2021 IBM Corporation1 - IT will become decentralized, open, secure2 - Automation will fuel the future of work3 - Winners will scale the value of data with AI2
By unlocking the intelligence of AI and the agility of hybrid cloudAutomateLearn, detect,decide and actPredictSecureCollect, organizeand analyze dataAlign, protect andmanage against threatsAI for BusinessModernizeAccelerate, integrate andmanage agile ITHybrid cloud platformIBM Cloud / 2021 IBM Corporation3
IBM Hybrid Cloud and AI SolutionsIBM Cloud Paks are central to our software strategyBusiness Transformationand Hybrid Cloud ServicesIBM ServicesDigital Transformation Application Modernization Intelligent WorkflowsSystem IntegratorPartnersHybrid Cloud SoftwareIBM SoftwareAutomation Data and AI Integration Networking Security Industry CapabilitiesSoftware andSaaS PartnersIBM Cloud PaksHybrid Cloud PlatformRed Hat Hybrid Cloud PlatformInfrastructureIBM CloudPublic CloudsAWS Azure OthersIBM Cloud / 2021 IBM CorporationDevelopment, Security and Operational ServicesIBM SystemsEnterpriseInfrastructureEdge4
IBM Cloud Paks: AI-powered hybrid cloud software5Speed industry and intelligentworkflow deploymentsIBM Industry AcceleratorsExtend and customize withuse cases and personaspecific capabilitiesIBM SoftwareSimplify experiences withseamless integration ofrelated capabilitiesIBM Cloud PaksDeploy anywhere as-a-servicefrom the data center to theedge with enterprise QoSRed Hat OpenShiftOpen EcosystemIBM Cloud SatelliteAI for businessthroughout
IBM Cloud Paks: AI-powered hybrid cloud softwareContainerized software, foundational services and Red Hat OpenShiftNewNewIBM Cloud Pak forDataIBM Cloud Pak forBusiness AutomationIBM Cloud Pak forWatson AIOpsIBM Cloud Pak forIntegrationIBM Cloud Pak forNetwork AutomationIBM Cloud Pak forSecurityUnify and simplify thecollection, organization andanalysis of dataAutomate businessoperations to achievebetter performanceAutomate IT operations todeliver actionable insightsAutomate applicationand data flows to improveclient experiencesAutomate networksto deliver zero-touchoperationsGenerate deeper insightsinto threats, orchestrateactions and automateresponses8X6X25%300%82%60xfaster access to dataand insightsfaster turnaroundtimemore initiativescompletedfaster to integrateless cost to onboardnew servicesfaster threatinvestigation158%80%50%33%6X8xROI from infusing AIreduction inmanual processesless labor costless cost to integratereduction in operationalexpensesfaster response tocybersecurity incidentsIBM Cloud / 2021 IBM Corporation6
IBM Cloud Paks: AI-powered hybrid cloud softwareModernize with ease with IBM hybrid cloud software and solutions for specific use cases to predict, automate, and secure a smarter business.They are packaged as IBM Cloud Paks that include containerized software, foundational services and Red Hat OpenShift.PredictUse casesAutomate– Data modernization– Continuous Integrated Financial Planning– DataOps– Operational and IT Risk Management– AI Lifecycle Management– Customer Service automation– Data Warehousing– Textual/Document analysis– Trusted and Distributed AIIBMCloud PaksforData– Data virtualization, Data Governanceand Privacy– Transactional and Analytical databases– Data Integration/ETL– AutoAI and Visual Data Science– Model Risk Management, fairnessand explainability– Customerexperience– Businessoperations– Workforcemanagementfor BusinessAutomation– Build / Run VirtualAssistants (VA)– Natural language processing– Agile planning with What-if Analysisand scenario modelling– Configurable workflowsand assessments– Workflowand decisions– Contentservices– OperationalintelligenceSecure– App andinfrastructurestability– Platformoperations– Optimize AIOps– Advanced threatdetection– Real-timeinteractions– 4G/5G telcocloud platform– Data security– Transactionalintegrity– Site deploymentautomation– Threat huntingforIntegration– Applicationimpact avoidanceapplicationmanagement– NFV lifecyclemanagement– Incident response– Risk managementfor WatsonAIOps– Hybrid– Hybrid cloudintegrationfor NetworkAutomation– Application– Intent-drivenintegrationorchestration– API management– Threat intelligence– Federated search– Closed-loop– Orchestrationoperations– Messagingand eventsforSecurityand automation– Network– Observability– Security Informationoptimizationand Event Management– Data Activity MonitoringFoundational servicesInfrastructureIBM CloudPublic CloudsAWS Azure Google OthersIBM Cloud / 2021 IBM CorporationIBM SystemsEnterprise InfrastructureEdge77
IBM Cloud Paks: Delivering value on an integrated Hybrid CloudPlatformUnified navigation and experience for quickonboarding Single UI framework and consistent navigation acrossfeatures and capabilities Operations dashboards for monitoring & reportingCloud PaksIntegrated capabilities for improved productivity Rapid experimentation and innovation guided bybusiness metrics Build and deploy solutions that capitalize on access toelastic compute power Common asset repository for reuse of components Portability enables flexible movement between locationsand cloud providersHybrid cloudplatformCommon operational services for lower TCO Consistent operator install & upgrades Common configuration for ramping containerresource usage up and down Integrated logging, monitoring, metering, security,identity and access management Optimized costs for compute and human resourcesIBM Cloud / 2021 IBM CorporationContainerized software running on OpenShiftContainer Platform (OCP) Simplified container management across IT infrastructure Portability between different hybrid clouds Service isolation for improved security, resiliency andrecovery Auto scale up and out to support dynamic demand Continuous deployment using pipelines8
The value of IBM Cloud PakCapabilityIBM Cloud PaksHybrid cloudplatformAvailableIncluded inStandalone IBM CloudPaksAccess to New Value-Added Offerings andContainerized IBM Middleware Access to Industry-Leading Red HatCloud Platform & Solutions License Flexibility Cloud Friendly Metrics: Virtual ProcessorCore (VPC) and MVS metrics Full Stack Certification including OpenSource support Common Services (Logging, Monitoring,Security) IBM Cloud / 2021 IBM Corporation9
IBM hybrid cloud ecosystemIBM Cloud PaksIBM Cloud / 2021 IBM Corporation10
IBM Cloud Pak valueThree Complementary Value Statements1) Core Value of IBM Cloud Paks2: Sell the Value of the Cloud Pak ModelThe Building Blocks of I ncremental Value*For I nternal Use Only*Slack: #subscription-licenseSubscription SeismicCloud Pak Benefits Access to New Value-Added Offerings and Containerized I BM Middleware Access to I ndustry-Leading Red Hat Cloud Platform & Solutions License Flexibility Price Protection for the Term Cloud Friendly Metrics: Virtual Processor Core (VPC) and MVS metrics Full Stack Certification including Open Source support2) Specific Value of an IBM Cloud PakI BM Cloud Pak for AutomationCapabilityAvailableStandaloneI ncluded inCloud Pak forAutomationI BM Business Automation Workflow I BM Operational Decision Manager I BM FileNet Content Manager I BM Datacap I BM Enterprise Records I BM Content Collector Standalone ComponentsCloud Pak forAutomationI BM Business Automation Content Analyzer I BM Decision Services I BM Business Automation I nsightsStandaloneOfferingAdded Featuresand Value-AddedOfferings IBMContainerizedMiddlewareRed Hat CloudPlatform &SolutionsLicenseFlexibility(and VPC/MVSMetrics)Full StackPrice ProtectionCertificationfor the Term(including Open(up to 10%Source support)annually)Hybrid cloudplatformI BM Workstream Services I BM Application Designer I BM Business Automation Studio I BM Business Automation Navigator Event Streams to support BusinessAutomation I nsights Red Hat OpenShift (Kubernetes) included inCloud Pak Unique Cloud Pak CapabilitiesCommon Services Unique Cloud Pak Licensing/ PackagingBenefitsLicense Flexibility to Move between AboveCapabilities/ Components i Unique Cloud Pak ComponentsValue Estimates vary by Pak and are based upon historic and competitive pricing analysis.Cloud Pak Benefits – the I ndustry’s Leading Platform for Modernization and Building Cloud Native Applications!I BM Cloud / July 2019 / 2019 I BM Corporation93) Value of Cloud Pak as a Subscription11 30
IBM Cloud Pak Core ValueThe Building Blocks of Incremental ValueIBM Cloud Pak Benefits Access to New Value-Added Offerings and Containerized IBM Middleware Additional integrated capabilities addressing the broadest set of value-added use cases Access to Industry-Leading Red Hat Cloud Platform & Solutions License Flexibility Price Protection for the Term Cloud Friendly Metrics: Virtual Processor Core (VPC) and MVS metrics Full Stack Certification including Open Source ilitiesaddress broadestset of use casesContainerizedsoftware runningon Red HatCloud PlatformLicenseFlexibility(and VPC/MVSMetrics)Full StackPrice ProtectionCertificationfor the Term(including Open(up to 10%Source support)annually)Cloud Pak Benefits – the Industry’s Leading Platform for Modernization and Building Cloud Native Applications!12
IBM Cloud Pak for DataModernize and Run Applications Anywhere50%40xproductivity improvementin the data lifecyclegreater speed of trusteddata to business usersStandalone IBM OfferingsIBM Cloud Pak for DataDb2 Standard and AdvancedInformixBusiness Value of Upgrading1. Modernize and refactor existing applicationsto containers on Red Hat OpenShiftDataStageInformation ServerMODERNIZESPSS, Decision OptimizationHybrid cloudplatformCognos AnalyticsPlanning AnalyticsMaster Data ManagementONPREMISESAS-ASERVICE2. Reduction in Application Management costswith 65% to 85% improvement in applicationmanagement efficiency3. Migrate to Cloud at your own pace, asworkloads are ready4. Protect your Investment with the flexibility andentitlement to run existing applications5. Flexible licensing with incentives for existingcustomers of standalone products through theModernization Upgrade ProgramOpenPagesIBM Cloud Pak for Data Benefits View Modernization Upgrades on ibm.comUnified platform experience simplifies data delivery, improves end user self-service and reduces IT supportModular, open source, and best of breed platform supports the ever-changing business environmentSingle platform solution supports all clouds and tools, reducing data and technology lock-in and dependenciesUpgrade at your own pace with IBM Cloud Pak for Data while keeping existing Standalone entitlements13
IBM Cloud Pakfor DataCapabilityCartridges – AvailableStandalone and in Cloud Pakfor DataIBM Cloud Pak for DataDb2 (Standard and Advanced Editions)Watson API KitDataStageWatson AssistantInformation ServerWatson DiscoveryMaster Data ManagementFinancial Crimes InsightsSPSS Modeler / Decision OptimizationOpenPagesPlanning AnalyticsCognos AnalyticsThird Party: CockroachDB, MongoDB, PalantirInformixData VirtualizationPostgresSQLKnowledge Accelerators (for Healthcare, Energy &Catalog of 31 separate IndustryAccelerators (catalog here)Utilities, Financial Services, and Insurance industries)InstaScan, etc.)Netezza Performance Server /Db2 WarehouseWatson Machine Learning (including WML-A)Regulatory AcceleratorWatson StudioWatson OpenScaleMaster Data ConnectOpen Data for IndustriesAnalytics Engine for Apache SparkData Management ConsoleIBM StreamsCognos Dashboards (CDE)Data PrivacyDb2 BigSQLRH OpenShift (Kubernetes) included in CloudPak for DataModernization Upgrade benefitsfrom Standalone products toCartridgesWatson Knowledge Catalog (includes IGC, IA,Hybrid cloudplatformIBM Cloud / 2021 IBM CorporationUnique IBM Cloud Pakfor Data ComponentsUnique IBM Cloud PakLicensing/Packaging benefitsAvailableStandaloneIncluded inCloud Pakfor Data 14
IBM Cloud Pak for Business AutomationUp toreduction in manualprocessesAutomate all your business operationsStandalone OfferingsWDG RPAIBM Cloud Pak forBusiness AutomationBusiness Value of Upgrading1.Increase employee productivity byautomating repetitive and mundane humantasks2.Reduce Costs by leveraging AI to streamlineprocesses and minimize business risk3.Increase revenue by delivering customizedand automated client experiences at scale4.Modernize automation applications usingcontainers to support multi cloud deployments5.Flexible licensing: Mix and match capabilitieson demandODMBPM/Case Manager/BAWFileNetDatacapMODERNIZEHybrid cloudplatformIER/ICCIBM Cloud / 2021 IBM Corporation80%IBM Cloud Pak Benefits Access to New Value-Added Offerings and Containerized IBM Middleware Access to Industry-Leading Red Hat Cloud Platform & Solutions License Flexibility Cloud Friendly Metrics: Virtual Processor Core (VPC) and MVS metrics Full Stack Certification including Open Source support15
IBM Cloud Pak for Business AutomationCapabilityStandalone ComponentsIBM Cloud Pak forBusiness AutomationAvailableStandaloneIncluded inCloud Pak forAutomationIBM WDG Automation IBM Business Automation Workflow IBM Operational Decision Manager IBM FileNet Content Manager IBM Datacap IBM Enterprise Records IBM Content Collector IBM Business Automation Content Analyzer IBM Decision Services IBM Business Automation InsightsHybrid cloudplatformUnique IBM Cloud PakComponents IBM Workstream Services IBM Application Designer IBM Business Automation Studio IBM Business Automation Navigator Event Streams to support Business Automation Insights Red Hat OpenShift (Kubernetes) included in Cloud Pak Unique IBM Cloud PakCapabilitiesCommon ServicesUnique IBM Cloud PakLicense Flexibility to Move between Above IBM Cloud / 2021 IBM Corporation 16
IT Ops / Management Needs Manage the volume of incidents andidentify insights on how to fix critical issuesquickly Minimize the risk of security breaches andnon-compliance issuesIBM CapabilitiesCost & AssetManagementDrive total control andautomation of IToperations andprovisioningApplication &InfrastructureMonitoringDefine applications todrive businesscontinuity andapplication resiliencyGovernance & RiskManagementEnforce and managesecurity andcompliance criteria atscaleEvent Management &RemediationAutomate managementof incidents and eventsthat are associatedwith resources andapplications Manage complex application environmentsand an explosion of heterogeneous IT data Track and manage across multiple cloudand hybrid environmentsIBM Cloud Pak for MCM is beingtransitioned and consolidated into IBMCloud Pak for Watson AIOps. Learnmore:IBM Cloud / 2021 IBM Corporation17
IBM Cloud Pak for Watson AIOpsAutomate IT Operations 420Ksaved by reducingper outage costStandalone OfferingsPAT H T O A U T O M AT I O NLadder to AutomationWatson AIOps1. ACCLIMATE to applications: Understandbusiness applications and what ”good looks like”across the entire application lifecycle fromDevOps to IT Ops to Cost Optimization2. ANTICIPATE issues Increase applicationavailability and reduce security risks bydetecting vulnerabilities and predictingoperational & compliance issues before theyoccur3. AUTOMATE resolutions: Reduce costs andinvest more in new projects by automaticallyremediating incidents, decreasingtroubleshooting time, and reducing time spenton auditing processesIBM Operations AnalyticsPredictive InsightsIBM Netcool Operations InsightOperations ManagementIBM Netcool Operations InsightConnectionIBM Netcool/OMNIbusIBM Netcool/ImpactIBM Netcool Operations Insight AgileService ManagerIBM Netcool Operations Insight NetworkManagementIBM Netcool Operations InsightPerformance ManagementIBM Cloud / 2021 IBM CorporationBusiness Value of UpgradingMODERNIZE50%25%REDUCTION OFMAINTENANCE COSTSINCREASE IN TIMEAVAILABLE TO NEW18PROJECTS
IBM Cloud Pak for Watson AIOpsCapabilityUnique Watson AIOps ComponentsWatson AIOpsAvailableStandaloneIncluded inWatson AIOps Watson AIOps: The AI ModelIBM Operations Analytics PredictiveInsights IBM Netcool Operations InsightOperations Management IBM Netcool Operations InsightConnectionIBM Cloud Pak forMulticloudManagement Watson AIOpsIBM Netcool/OMNIbus IBM Netcool/ImpactIBM Netcool Operations Insight AgileService Manager IBM Netcool Operations InsightNetwork Management Watson AIOps add-onHybrid cloudplatformIBM Netcool Operations InsightPerformance ManagementUnique Watson AIOpsLicensing/Packaging BenefitsPrice Reduction for Netcool (avg 20%for NOI & 50% NOM) ASM included for free in the event & AI Flexible and pay for what you use : AI;Metrics and Events ratios Adopt at your own pace (licensing andtechnically) IBM Cloud / 2021 IBM Corporation19
IBM Cloud Pak for Integration3xIntegrate Anything, AnywhereStandalone OfferingsMQ & MQ Advancedfaster to integrate and1/3 of the costIBM Cloud Pak forIntegrationApp Connect EnterpriseAPI ConnectDataPower VirtualAsperaEvent Streams (Kafka)IBM Cloud / 2021 IBM CorporationMODERNIZEHybrid cloudplatformBusiness Value of Upgrading1. Create integrations 3x faster at 1/3 lower cost2. Most comprehensive integration platform on themarket, fully interoperable with stand-alone3. Increased productivity and governance fromCloud Pak exclusive features: Share and re-useintegration assets, unified UX and identity, end to endtracing and monitoring4. Modernized integration architecture built onContainers and Deployable Anywhere5. Flexible licensing: Mix and match capabilities ondemandIBM Cloud Pak Benefits Access to New Value-Added Offerings and Containerized IBM Middleware Access to Industry-Leading Red Hat Cloud Platform & Solutions License Flexibility Cloud Friendly Metrics: Virtual Processor Core (VPC) metric Full Stack Certification including Open Source support20
IBM Cloud Pak for IntegrationCapabilityIBM Cloud Pak forIntegrationHybrid cloudplatformStandaloneComponentsUnique IBM Cloud PakCapabilitiesUnique IBM Cloud PakLicensing/PackagingBenefitsIBM Cloud / 2021 IBM CorporationAvailableStandaloneIncluded inCloud PakforIntegrationApp Connect API Connect MQ, MQ Advanced DataPower Aspera Transformation Advisor Navigator Asset Repository Operations Dashboard AI Powered Mapping Assist Moving from PVU to VPC and gain between 40%-70%in additional entitlement Availability of non-production parts delivers additionalvalue of 25%-50% when trading in Standaloneentitlement to Cloud Pak entitlement Embedded OpenShift entitlement included in license License Flexibility to Move between AboveCapabilities/Components including container-basedsub-capacity License Service 21
Drive secure and timely access to data and applicationsUtilizing a modern, agile approach to integration Speed integration development with templates, pre-builtconnectors and low-code tools Reduce the cost of integration by unlocking the value ofexisting data Increase operational agility with a common repository, autoscaling and self-healingIntegrates complex setsof modern and legacydataIBM Cloud / 2021 IBM CorporationReleases features in 1/3 theprevious time to deliveryIBM Cloud Pak forIntegrationCreates self-service, API-drivenbusiness models22
IBM Cloud Pak for IntegrationClient and Partner ApplicationsUnified User ExperienceAsset SharingAPILifecycle API ConnectApplication &Data IntegrationEnterpriseMessaging App Connect MQEvents Event StreamsHigh SpeedTransferGovernance AsperaIntegration Security DataPowerIBM containerized softwareContainer platform and operational servicesIBMpublic cloudIBM Cloud / 2021 IBM CorporationAWSMicrosoftAzureGoogleCloudPrivateIBM ZEndpointsIBM LinuxOneIBM Power SystemsIBM Storage23
Integration Needs Create and manage APIs Respond to events in real-timeIBM CapabilitiesAPI LifecycleManagementUnlock business dataand assets as APIsEvent StreamingDeliver real-time Kafkaevent interaction Access data in a fast, secure and reusable way Accelerate delivery Build and deploy new, re-usable integrations inminutes Reduce cost and increase reuse and interoperability Secure your business while delivering newengaging servicesApplicationIntegrationConnect your cloudand on-premapplicationsHigh Speed DataTransferDrive fast & securedata transport acrossany cloud Protect transaction integrity Balance workload demands to optimize resiliencyand scalabilityIBM Cloud / 2021 IBM CorporationEnterprise MessagingDeliver messagesreliably with enterprisegrade messagingSecure GatewayControl access to vitalresources whereverthey are24
IBM Cloud Pak for SecurityGain complete insights and unify workflows600 validated integrations to reduce risk and MTTDStandalone OfferingsIBM Cloud Pak forSecurity51%increase in ability to detect attacks8x60ximprovement in investigation timeincrease in speed to respond to securityincidentsIBM Security QRadar SIEMBusiness Value of UpgradingIBM Security QRadar FlowsIBM Security QRadar Data StoreIBM Security SOARMODERNIZEHybrid cloudplatformIBM Security SOAR with PrivacyIBM Cloud / 2021 IBM CorporationIBM Cloud Pak Benefits Access to New Value-Added Offerings and Containerized IBM Middleware Access to Industry-Leading Red Hat Cloud Platform & Solutions License Flexibility Cloud Friendly Metrics: Managed Virtual Server (MVS) & RVU metrics Full Stack Certification including Open Source support1. Non-data volume-based pricing withunlimited data, users and actions2. Unified/streamlined workflow andinsights against existing and futuresecurity tooling3. License Flexibility to Move betweenCapabilities/Components with unlimiteddata consumption4. Migrate from Stand alone offerings toCloud Pak capabilities at your own pace5. Deploy on premise or in the cloud6. Realize the value of a cloud nativearchitecture with improve resiliency andscalability25
CapabilityIBM Cloud Pak for SecurityAvailable Standalone andIncluded in Cloud Pak forSecurityIBM Cloud Pak forSecurityAvailableStandaloneIncluded inCloud Pak forSecurityIBM Security QRadar SIEM IBM Security QRadar Flows IBM Security QRadar Data Store IBM Security SOAR IBM Security SOAR with Privacy IBM Security Threat IntelligenceInsightsIBM Security Data ExplorerIBM Security Advanced Threat Feed*Unique IBM Cloud PakComponentsHybrid cloudplatformRed Hat RuntimesUnique Cloud PakCapabilitiesUnique IBM Cloud PakLicensing/PackagingBenefitsIBM Cloud / 2021 IBM Corporation* Common services * Restricted Use * Optional Add On IBM Security Guardium InsightsRed Hat OpenShift (Kubernetes)included in Cloud PakIncluded inGuardiumInsights forCloud Pak forSecurity License Flexibility to Move betweenAbove Capabilities/Components Unlimited data ingestion 26
Storage Suite Starterfor IBM Cloud PaksIBM Cloud Pak IBM Cloud PakIBM Cloud Pak IBM Cloud Pak IBM Cloud PakIBM Cloud Pakfor WAIOps for Networkfor Integrationfor Datafor Bus Autofor SecurityMCMAutoIBM Storage Suite for IBM Cloud PaksIntroduced with IBM Cloud Pak for Integrationin December 2020IBM Spectrum ScaleIBM Spectrum VirtualizeSoftware-defined storage for IBM Cloud PakdeploymentsSimplify IBM Cloud Pak deployments byincluding Storage and documentation socustomers are ready for productionStrengthen IBM’s positioning as a one-stopshop, offering end-to-end solution from IBMCloud Paks to StorageIBM Cloud / 2021 IBM Corporation27IBM CloudObject StorageWhat’s included? Included free-of-charge software-defined storage for IBMCloud Pak deployments Up to 36TB (12TB usable) of Red Hat OpenShiftContainer Storage Up to 12TB of IBM Spectrum Scale, IBM SpectrumVirtualize for Public Cloud, and/or IBM SpectrumDiscover Position the full Storage Suite for IBM CloudPaks as the preferred and validated storageoption in upsell opportunitiesIBM Spectrum DiscoverNote that IBM Cloud Object Storage and Red Hat Ceph Storage areNOT included Fully supported by IBM in production environments(Level 1 and Level 2) Time limit 36-months for new and existing customers
IBM hybrid cloud delivers a generational leap in valueDigital acceleration2.5XProductivityOnly 20% of value is captured fromtraditional cloud approachesCost efficiencyMore Value*Compliance & SecurityStrategic optionalityThe remaining 80% is captured bya hybrid cloud approach100%Captured Cloud Value 20%Hybrid cloud platformIBM Cloud / 2021 IBM Corporation28Traditional cloudsSource: IBM Enterprise ROI Study
IBM: The leader in application modernization and management23of the top25 US Retailers20of top 20 globalcommunication serviceproviders21of the top 25insurance companies50of the top50 global banks#1for ease of dataintegration90%IBM Cloud / 2021 IBM Corporationof global creditcard transactions29
Get startedwith IBMBring the value ofAI-powered softwareto your businessPredict and shapefuture outcomesand better decisionsA few ways to get started:With Cloud Pak for Data,you can accelerate yourjourney to AI to transformhow your business operateswith open, extensible dataand AI capabilities that runon any cloud.01Explore a free consultationwith an expert02Try one of the Cloud Paksat no cost03Buy certified Cloud Pakson Red Hat MarketplaceIBM/ 2021 IBMCorporationIBMCloudAutomation/ 2020 IBMCorporationAutomate workflowsto improve experiences,productivity, andoperational efficiencyWith Cloud Paks for BusinessAutomation, Watson AIOps,Integration, and NetworkAutomation, you can buildhighly scalable workflowcapabilities running anywhere.Protects to reducerisk and shieldsagainst threatsWith Cloud Pak for Security,you can integrate security toolsto gain insights into threatsacross hybrid, multicloudenvironments.3030
Client ReferencesIBM Internal: For an up-to-date set of client reference slides, please see SeismicBusiness Partners: For an up-to-date set of client reference slides, please see SeismicIBM Cloud / 2021 IBM Corporation31
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2: Sell the Value of the Cloud Pak ModelThe Building Blocks of Incremental ValueCloud Pak Benefits Access to New Value-Added Offerings and Containerized IBM Middleware Access to Industry-Leading Red Hat Cloud Platform & Solutions License Flexibility Price Protection for the Term Cloud Friendly Metrics: Virtual Processor Core (VPC) and MVS metrics Full Stack Certification including Open Source support 10- 30 25 100StandaloneOfferingAdded Featuresand Value-AddedOfferings IBMContainerizedMiddlewareRed Hat CloudPlatform &Solutions 30- 70LicenseFlexibility(and VPC/MVSMetrics) 100 of Valuefor 35 Annually! 10 10Full StackPrice ProtectionCertificationfor the Term(including Open(up to 10%Source support)annually)Value Estimates vary by Pak and are based upon historic and competitive pricing analysis.Cloud Pak Benefits – the Industry’s Leading Platform for Modernization and Building Cloud Native Applications!34
The Value of the Cloud PakCapabilityCloud PaksHybrid cloudplatformAvailableIncluded inStandaloneCloudPaksAccess to New Value-Added Offerings andContainerized IBM Middleware Access to Industry-Leading Red HatCloud Platform & Solutions License Flexibility Cloud Friendly Metrics: Virtual ProcessorCore (VPC) and MVS metrics Full Stack Certification including OpenSource support Common Services (Logging, Monitoring,Security) IBM Cloud / 2021 IBM Corporation35
WebSphere Hybrid Edition (WSHE)63%Modernize and Run Applications Anywhereimproved employeeproductivityStand Alone IBM OfferingsWebSphere HybridEdition1. Modernize and refactor existingapplications to containers on Red HatOpenShift (separately entitled)WAS NDWASWAS Liberty CoreWAS FamilyCloud Foundry Migration RuntimeBusiness Value of UpgradingMODERNIZEHybrid cloudplatform2. Develop and Deploy new CloudApplications: 84% delivery improvement fromtraditional methods3. Migrate to Cloud at your rate and pace4. Protect your Investment: Continue to runexisting apps - WebSphere, Cloud Foundry5. Flexible licensing: Mix and match capabilitieson demand, VPC licensingWSHE Benefits Access to New Value-Added Offerings and Containerized IBM Middleware Easily paired with Industry-Leading Red Hat Cloud Platform & Solutions License Flexibility Cloud Friendly Metrics: Virtual Processor Core (VPC) licensing metricIBM Cloud / 2021 IBM Corporation
WebSphere Hybrid Edition (WSHE)CapabilityAvailable Standalone andIncluded in WebSphere HybridEditionWebSphere HybridEditionUnique ComponentsHybrid cloudplatformIncluded inWebSphereHybrid EditionIBM WebSphere Application Server NetworkDeployment IBM WebSphere Application Server (Base) IBM Liberty Core IBM Cloud Foundry Migration Runtime1 IBM Cloud Transformation Advisor (Supported) Mono2Micro (Supported) Red Hat OpenShift Red Hat CodeReady Workspaces Red Hat Runtimes License Flexibility to Move between AboveCapabilities/ComponentsLicensing/Packaging BenefitsIBM Cloud / 2021 IBM CorporationAvailableStandalone Perpetual and Subscription licensing available Virtual Processor Core Licensing Metric Footnotes:1. Cloud Foundry Migration Runtime requires OpenShift, but OpenShift is optionalfor other components of WSHE. OpenShift entitlement can be obtained fromRed Hat.37
Ensure continuous application development and deliveryScaling innovation across your enterprise Unleash new cloud-native apps faster with less risk Unlock new value in applications through continuousmodernization Optimize existing applications to lower development andmaintenance costsDevelops digital first solutionsIBM Cloud / 2021 IBM CorporationLeverages modern runtimes,containerizing key applicationsApplicationsBuilds once, deploys anywhere
Master Data Management OpenPages Standalone IBM Offerings MODERNIZE Business Value of Upgrading 1. Modernize and refactor existing applications . Master Data Management Financial Crimes Insights SPSS Modeler / Decision Optimization OpenPages Planning Analytics Cognos Analytics Third Party: CockroachDB, MongoDB, Palantir Informix .
