PetSafe Debuts Impressive Number Of New Products At SuperZoo 2013

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FOR IMMEDIATE RELEASEJune 7, 2013Media Contact: Brooke GersichThe Impetus Agency 775-322 4022Brooke@theimpetusagency.comPetSafe Debuts Impressive Number of New Products at SuperZoo 2013-Stop by Booth #235 to preview the variety of exciting new products being showcased byPetSafe (Knoxville, Tenn.) – Randy Boyd, Founder and CEO of Radio Systems Corporation , is excited to announcethat PetSafe is launching a notable number of new inventory at SuperZoo 2013. With its breadth ofcreative new products, PetSafe further establishes the brand as an industry leader in pet innovation acrossmultiple categories.“I’m extremely proud of everything we can offer pet owners through new PetSafe products and even moreexcited to share these product with the crowd at SuperZoo,” said Boyd. “With a special focus on innovation,owner convenience, and design, our has team worked incredibly hard from concept and research toexecution and trial to make sure we deliver products that meet the needs of the pets and owners.”As the first to introduce the wireless fence, liquid dog treat, and toys with replaceable treats, PetSafe has ahistory of bringing innovation to the pet industry. PetSafe is also the only maker of the free-falling waterstream fountains. Today, with their multitude of inventive ideas, PetSafe demonstrates its continuedcommitment to the development of human animal bond through creative products and effective training.Visit PetSafe.net to learn more about these great products.NEW Pet Fencing ProductsThe Wireless Mapping Fence requires no trenches to dig orwires to bury and covers up to 1/2 acre, allowing petparents to optimize their full yard or a partial boundary. Saygood-bye to the circular boundary and let pets enjoy yourentire yard. The Rechargeable Receiver Collar has five levelsof correction, a tone-only mode for training and also offersanti-linger and run-through tones.

The YardMaxTM Rechargeable In-Ground Fence maximizes the area your pet can explore, giving your pet30% more space. The Receiver Collar doesn’t activate untilit crosses the Boundary Wire and is compatible with PawzAway pet barriers to help pets avoid dangerous areas bothin- and outside of the home.The Stubborn Dog Stay Play Wireless Fence ReceiverCollar offers five adjustable levels of correction, plus a toneonly mode for training. This waterproof, high-intensityReceiver Collar has a low batter indicator and rechargesquickly in two to three hours.The Rechargeable In-Ground Fence Receiver Collar has fouradjustable levels of correction, plus a tone-only mode. Theprogressive correction feature even eliminates lingering inthe warning zone. The rechargeable, waterproof designworks with any PetSafe In-Ground Fence except theUltraSmart In-Ground Fence System .NEW Pet Proofing ProductThe Pawz Away Mini Pet Barrier will keep pets off kitchencounters, away from the trash, and off furniture to protectpets and the home. The barrier transmits an elliptical radiosignal adjustable up to five feet. When a pet enters thedesignated Barrier Area, he’ll hear a series of beeps fromthe collar and will feel a safe, static correction, which isdesigned to startle instead of punish.NEW Bark Control ProductsThe Ultrasonic Bark Control Collar uses an ultrasonic toneto deter nuisance barking. The collar is lightweight, waterresistant and comfortable. A low battery indicator will alerta pet owner when the 3-volt lithium batteries should bechanged.

The Big Dog Rechargeable Bark Control has 10 levels ofprogressive static correction, a rechargeable battery andwaterproof design to help stop nuisance barking. Thepatented Perfect Bark ensures your dog’s bark is the onlysound that will incur a correction.NEW Pet DoorThe PASSport Pet Access Smart System allows pet ownersto program up to 20 pets’ access to the outdoors throughthe LCD screen with a five-button navigation and USBconnection to the computer. The door reads the PASSportKey worn on pet’s collar and only allows pets withprogrammed IDs to enter and exit the home. Available inSmall and Medium, the multi-point locking U-flap systemprovides 100 pounds of push-thru resistance and improvedweather-resistance. Pet tracking data allows owners tobetter recognize their pets’ behavior and monitor healthconcerns.NEW Training ProductsThe Elite Pendant Remote Trainer has a 200-yard rangeand nine levels of static stimulation plus a tone-only option.The ram horn design fits on any collar up to 3/4'’ wide andits perfect-sized transmitter fits comfortably in hands. Thesystem also boasts rechargeable batteries, a waterproofreceiver and water-resistant remote transmitter.The Basic Remote Trainer makes training easy andaffordable on any budget. With its 75-yard range, 12 levelsof stimulation and two-tone training options, pet ownerscan communicate with their pets and reinforce goodbehavior off leash.

The Train n’ PraiseTM Treat Dispenser allows owners toreward good behavior from afar with a handheld remotethat activates a treat dispenser up to 15 feet away. TheTreat n Train dispenser can be mounted to a wall or freestanding, has a low battery indicator, and is AC adaptercompatible.The E-Pee Pad with Treat Dispenser is a reward system thatuses an automated treat dispenser, which can be mountedon a wall or free standing, to give pets a treat when he hasproperly used the absorptive pee pad. A handheld remotefor the Treat n Praise is also included for additional trainingand treating up to 25 feet away to insure positivereinforcement.Bark & Activity CounterTM When left wondering what Fidodoes while his owners are away, use the Bark and ActivityCounter to distinguish between abnormal or inappropriateowner-absent behavior and general day-to-day barkingactivity. Users can download the data in convenient chartsfor easy analysis and tracking.The Clik-R-Clip TM attaches to the dog’s leash to makemarking their behavior even easier. With the light deviceand comfortable grip, owners can use the Clik-R-Clip to gettheir dog’s attention and communicate good behavior.The Hands Free Leash attaches around the owner’s waistwith a Velcro closure for quick and safe release whenneeded. Designed to safely and comfortably allow ownersto walk their dog without having to hold the leash, theHands Free Leash lets you enjoy a walk, run, or hike on atrail.

NEW FountainsThe Pagoda Ceramic Fountain continuously circulates 70ounces of fresh, filtered water. Best of all, the ceramicdesign is easy to clean and looks great in the home. Theupper and lower dishes provide two drinking areas for pets,and the patented dual free-falling streams aerate the waterfor freshness, which encourages pets to drink more.The Avalon Ceramic Fountain offers 70 ounces of fresh,filtered water in a ceramic design that is easy to clean andlooks great. The upper and lower dishes provide twodrinking areas for pets and the circular design makes it easyto approach and share. Dual patented free-falling streamsadd oxygen for freshness and encourage hydration.NEW Cat ProductsThe SweepOne Advanced Auto-Cleaning Litter BoxSystem has a two rake and spade system to provide acleaner litter box, which cats will use more often. As themost advanced auto-litter system on the market, it includesa non-stick surface so that nothing gets left behind.The Fishbowl cat feeder toy gives cats of all ages astimulating and rewarding play experience. A cat can see,smell and touch the treats or kibble in the Fishbowl, but hewill have to solve the puzzle by “fishing” the food out. Thecurved sides and weighted base prevents overturning andchallenges cats more than ever.

NEW Toys and TreatsThe Busy Buddy Ultra Sub features knobbed nylon “buns”sandwiching rubber spacers and two ultra-thick rawhidetreat rings. The rings spin on their posts, allowing very littlesurface area for dogs to grip on to. This difficulty combinedwith the ultra-thick rawhide rings means this toy will hold adog’s interest for an ultra-long time.Busy Buddy Ultra Woofer: A toy designed with determinedchewers in mind. The extra-wide ends of the Wooferprotect a single ultra-thick rawhide treat ring, making itmore challenging for a dog to get a grip on the rawhide.Busy Buddy Ultra Stratos features knobbed rubber endsmolded over nylon and a textured rubber center forstimulation and chewing satisfaction. It holds two ultrathick rawhide rings that are four times thicker than regularBusy Buddy rawhide rings.The Busy Buddy Teeter Treater has a weighted base thatself-rights and its three channels securely hold treat stripsfor a more challenging playtime. It’s easy to load andremove the treats – plus, the hard chew strength meanspets will enjoy this toy over and over.Busy Buddy Gnawbrush and refills: Brushing pets’ teeth issuch a chore, so let the Gnawbrush do it. The surfaces helpclean the teeth while dogs chew and the mint flavored BusySticks encourage better smelling breath.indigo Fresh dental treats offer pet parents an easyalternative to the stress and mess of brushing their dogs’teeth. Dogs simply eat tasty treats that are formulatedbased on biometrics of how dogs chew to promote cleanerteeth and fresher breath. This complete oral care lineincludes indigo Fresh Gel, Biscuits, Sticks and Floss Bones,and are made in the USA.

indigoTM Triple Chews are a premium treat that help dogsboost and gain a healthier immune system, digestivesystem and fresher mouth. With a crunchy blue “cloverbone” infused with immune-boosting antioxidants, TripleChews offer a teeth-cleaning chew with a delicious moistfilling that has probiotics to promote digestive health. Madein the USA.indigo Smokehouse Strips are healthy and safe alternativesfor your dog made with real meat and vacuum-sealed forfreshness. They are offered in two sizes and packed with asmoked and cured flavor your dog will love. Made in theUSA.Lickety Stik Gel treats give dogs a highly palatable treatwith added health and oral benefits. It comes in an easydispenser bottle with a dial to help measure the amount ofgel released at a time. Offered in five flavors, the gel hasadded health benefits including immunity, bone and joint,skin and coat, digestive, and stress and anxiety.Lickety Stik LiquiMints: The same liquid treat dogs knowand love just got better. Lickety Stik LiquiMints containnatural breath fresheners in Peppermint, Spearmint, andEucalyptus flavors.About Radio Systems Corporation Headquartered in Knoxville, Tennessee, Radio Systems Corporation (RSC) is the maker of the PetSafe , InvisibleFence , SportDOG , and Premier brands. This brand portfolio makes RSC an industry leader in the management ofpet behavior, pet training solutions, containment systems, safety and lifestyle product solutions. You’ll also find thepet-loving hearts at Radio Systems and its brands giving back to the community by sponsoring dog parks, rescuemissions, adoption facilities, and dozens of other philanthropic ventures. Please visit www.PetSafe.net for moreinformation.

The Fishbowl cat feeder toy gives cats of all ages a stimulating and rewarding play experience. A cat can see, smell and touch the treats or kibble in the Fishbowl, but he will have to solve the puzzle by "fishing" the food out. The curved sides and weighted base prevents overturning and challenges cats more than ever. NEW Fountains