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BY DAN LEV / COLORFOOD#ITALY#FOOD#DESIGNTel Aviv Holon23-26 March 2015
The word “Italian” has always implied more than anationality. It is an axiom of excellence, a stamp ofperfect craftsmanship. Made in Italy epitomizes artof living. That is why there are so many attempts ofimitation.Perhaps nowhere do we Italians demonstrate this thanin the fields of design and food.To celebrate the best our nation has to offer, and inthe framework of Expo Milan 2015, titled “Feedingthe planet. Energy for life”, the Embassy of Italy inIsrael, in collaboration with the Israel Italy Chamberof Commerce, the Italian Trade Agency and the ItalianCultural Institute is proud to launch the conference“Food for Thoughts” in the framework of the HolonDesign Week and a series of events in Tel Aviv. Weintend to offer a “taste” of what Italian gastronomy,innovation and creation are all about.We are proud to collaborate with the Design Museumof Holon, with the leading academic schools of designsin Israel and with some Italian internationally knowndesigners, architects and experts. Tel Aviv andHolon will be the venues of an unique interdisciplinaryexperience, the foretaste of the huge world event of thisyear where you all are invited: Expo Milan.Because we are EXPOnential partners!Ambassador of Italy to IsraelFrancesco Maria Talò
Monday 23rd MarchFOOItalian Cuisine WorkshopDan Gourmet - Italian Culinary Institute for Foreigners(ICIF) Chef Giancarlo Piccarreta53 Ness la Goyim St., Jaffa11.00 –15.00 DessertRegistration: 1 700 502 999Umbrian Flavors @ La Repubblica di RonimottiUniversita' dei Sapori Chef Riccardo BenvenutiLunchtime and DinnertimeReservation: 03 64 70 247Tuesday 24th MarchItalian Cuisine WorkshopDan Gourmet - Italian Culinary Institute for Foreigners(ICIF) Chef Giancarlo Piccarreta53 Ness la Goyim St., Jaffa10.00 - 16.00 - workshop Risotto & PastaRegistration: 1 700 502 999Umbrian Flavors @ La Repubblica di RonimottiUniversita' dei Sapori Chef Riccardo Benvenuti3 Mazeh St., Tel AvivLunchtime and DinnertimeReservation: 03 64 70 247Colorfood shooting sessionIN-Possible by Alessi VIP Cocktail(by invitation only)Design Museum Holon8 Pinhas Eilon St., Holon19.00 - 20.00IN-Possible by Alessi Exhibition opening(by invitation only)Design Museum Holon8 Pinhas Eilon St., Holon20.00 - 22.00
Chef Jonathan Roshfeld hosts Chef Carlo Cracco@ Herbert Samuel Restaurant6 Koifman St., Tel-AvivDinnertimeReservation: 03 51 66 516Rustico hosts Chef Piccarreta @ Rotschild branch15 Rotschild Bd., Tel AvivDinnertimeReservation: 03 51 00 039Wednesday 25th MarchHolon Design Week 2015 ConferenceFood for ThoughtsWith Ambassador Francesco Maria Talò, Ronni Benatoff,Massimiliano Guido, Brigit Lohman, Pio & Tito Toso,Maria Cristina Didero, Antonio Arico', Silvia Barbero,Dina Shahar, Yoav Ziv, Carlo Ratti, Francesco Bestetti,Domenico Guzzini, David Rawet, Haim Parnas, Ron Arad,Francesca Appiani, Francesco Subioli, Marco Sammicheli,Federico Casotto, Max Bergami, Carlo Cracco.Mediatheque Hall6 Golda Meir St., Holon9.00 - 16.00Registration: Box Office 03 50 21 552E-mail: customers@mediatheque.org.ilThursday 26th MarchDesign workshops tours organized byDesign Museum HolonMorningOt Haitzuv ExhibitionSmolarsh Hall, Tel Aviv University14.00 - 22.00Ot Haitzuv Design Awards CeremonySmolarsh Auditorium, Tel Aviv University19.30 - 21.00
Thank Youdi Ronimotti
Dan Gourmet - Italian Culinary Institute for Foreigners (ICIF) Chef Giancarlo Piccarreta 53 Ness la Goyim St., Jaffa 11.00 -15.00 Dessert Registration: 1 700 502 999 Umbrian Flavors @ La Repubblica di Ronimotti Universita' dei Sapori Chef Riccardo Benvenuti Lunchtime and Dinnertime Reservation: 03 64 70 247 Tuesday 24th March Italian Cuisine .
