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historic richmond presentsBeyond the BoulevarD1

Historic Richmond presentsBeyond the Boulevard is made possible by these generous sponsors:Celebrate the CitySummit Avenue SponsorBeyond the BoulevardCelebration & Art AuctionRoseneath Road SponsorsFOODGroovin’ GourmetsLunch. Supper!The Dairy BarThursday, October 6, 20166:00 – 9:30 p.m.Hofheimer Building2818 West Broad StreetC O U N C ILAltamont Avenue SponsorsMactavish Avenue SponsorsDon’t be left in the dark!Fiducia SolutionsRockbridge Street SponsorsDRINKBuskey CiderHardywood Park Craft BreweryIsley Brewing CompanyReservoir DistilleryThe Veil Brewing CompanyCOORDINATIONPaisley & JadeParty Perfect RentalsSOUND & VIDEOProductiveAVVirginia Museum of Fine ArtsFLOWERSVogue Flower Marketmarks, thomas architects2A special thank you to B&B Printing, Long & Foster and Richmond Magazine.MUSICJ. Smith TrioPHOTOGRAPHERSBonnie AtwoodWilliam R. ButlerMarc Colin ChumneyRobert ColesTABLE OF CONTENTSSilent Auction - p. 4Scott’s Additionand The Boulevard - p. 5Photographs - p. 6Scott’s Addition andThe Boulevard:History and Development;Architecture - p. 26About Historic Richmond - p. 30Adam GoldsmithRichard L. HarrisMatthew HuntleyKelly KinseyPat LawsonCyane LowdenDenise NaimAlex NyergesRobert PfeiferBill PiperDick PitiniAva ReavesTre RockenbachChase SabaJeff SaxmanBret SchoolcraftRene’ Scott3cover photo credit: HandCraft #5780 by Alex Nyerges

The Silent AuctionHistoric Richmond’s open call to all artists working with any photographic process produced the images thatexplore the neighborhood fabric of Scott’s Addition featured in the auction. Submitted photographs werestreetscapes, interiors or exteriors of buildings or structures, vistas, people and other subjects within TheBoulevard and Scott’s Addition areas.The jurors - renowned photographers Karl E. Steinbrenner and John Henley - judged the submitted images basedon the uniqueness of the subject matter, the ability of the photographer to communicate something other thanthe obvious, the technical skill of the artist, whether or not the image was created or just taken, the compositionof the elements in the image and visual interest.All photos included in the auction and this publication are included courtesy of Historic Richmond.THINGS TO CONSIDER DURING THE SILENT AUCTIONThe silent auction will begin at 6:00 p.m. on October 6, 2016. Bidding will end at 8:15 p.m., 8:30 p.m. and allsections will be closed by 8:45 p.m. Photographs will be ready for payment and pick up at 9:00 p.m.Scott’s Addition and The BoulevardRichmond has so much to offer! Richmond is well known for its historic residential neighborhoods, many of whichhave been the focus of Historic Richmond’s revitalization efforts over the years. Less well known are the industrialand commercial districts whose collections of warehouses attract a diverse, creative and technologically fluentworkforce. The suburbanization, “pastoral capitalism” and flight from the city of past decades have given wayto a new urbanization and return to the city. City boosters, like Historic Richmond, are delighted that a growingnumber of companies and residents are choosing historic neighborhoods like Scott’s Addition and The Boulevardas their new home, swapping more bucolic sites for the diversity, vibrancy and energy of the city. Scott’s Additionis one of the city’s larger industrial and commercial districts and is remarkable for its collection of Art Deco andIndustrial Moderne buildings, while The Boulevard is noted for its early roadside commercial enterprises. Today,the area is increasingly gaining attention for the number of creative businesses, breweries and residential loftsYour bid number constitutes a contract bid. All sales are final. No exchanges or refunds on auction items arepermitted.relocating there and under development.Payment by the successful bidder must be made in full at auction checkout by 9:30 p.m. Historic Richmondaccepts cash, check, MasterCard, Visa, Discover, and American Express.We are delighted to celebrate Scott’s Addition and The Boulevard by inviting photographers to capture theirHistoric Richmond is not responsible for auction items left at the end of the evening.serve as a model for Richmond’s future through the rehabilitation of old and the addition of new buildings andThe amount of the purchase over fair market value may be tax deductible. Contact your tax professionalregarding how this guideline may apply to your situation.places. Change is coming to this important gateway industrial neighborhood in Richmond. With this event wevision of the buildings and streetscapes of this rapidly evolving neighborhood. Scott’s Addition and The Boulevardhave preserved its buildings, streetscapes and neighborhood fabric through the art of photography.50% of the proceeds of winning bids from the silent auction will go toward Historic Richmond’s continued effortsin preservation, revitalization, rehabilitation and advocacy, while the other 50% will go to the photographers whohelp make Richmond the creative community it is.45

Photographs in the Silent Auction6Title: Scott’s Addition: Green Building, #5851Artist: Alex NyergesTitle: Scott’s Addition, Sunrise V, #5833Artist: Alex NyergesTitle: Scott’s Addition Sunrise II, #5828Artist: Alex Nyerges7

Title: Red SwingArtist: William R. ButlerTitle: Century Supply, #5864Artist: Alex Nyerges8Title: Handcraft, #5870Artist: Alex NyergesTitle: Summertime9Artist: William R. Butler

Title: Night Out on The BoulevardArtist: Rene’ ScottArtist Description: Fat Dragon dinersenjoying the evening in eclecticScott’s Addition.Title: Art DecoArtist: Bill PiperArtist Description: Building at Roseneath and LeighSts. - Sadly empty.Title: Cider Rules in RVAArtist: Rene’ ScottArtist Description:RVA ale seekers in Scott’s Addition.Title: Plywood and StoneArtist: Richard L. HarrisArtist Description: This is one of a series of prints aboutforgotten and/or neglected properties in and around10 Richmond that were taken with a Rollei 6000 series cameraprinted on Fomabrom paper.Title: Cobb LumberArtist: Bill PiperArtist Description: 2300 Hermitage.Title: Lightly Making WayArtist: Bill PiperArtist Description: Like a prow of a ship. Building atCobb Lumber 2300 Hermitage.11

Title: Evening ClosureArtist: Ava ReavesArtist Description:On this cool summerevening, the lastguest has left, andthe outdoor deck isglowing as the bluehour approaches.Title: Welcome HomeArtist: Ava ReavesArtist Description:The geometricaldesign of this entranceway with the touch ofthe wing chairs caughtmy eye for somethingold now renovated inScott’s Addition.12Title: StopArtist: Bret SchoolcraftArtist Description: A row ofstop signs down Norfolk Street.Title: Old ReflectionsArtist: Ava ReavesArtist Description:Despite a few broken windows, thewindows still captured a beautifulsunset on the now vacant Hand Craftbuilding. Just as so many old buildingsin Scott’s Addition have undergonerenovation, this building sits patientlywaiting for new owners.13

Title: Scott’s AdditionArtist: Cyane LowdenArtist Description:The image is a black and whitecomposite blend of mostly the oldwith a hint of new in Scott’s Addition.Title: The Richmond City Tattoo Co.Artist: Robert ColesArtist Description: A colorful shop on theBoulevard with great neon.Title: RR CrossingArtist: Cyane LowdenArtist Description: The track isemphasizedin the toned with14multiple layers of texture.Title: UntitledArtist: Denise NaimArtist Description:ACCA Division - Theimages are takenwith a 35mm camerafor nostalgia’s sake.Title: Burger & Brew (Formerly Kelly Burger)Artist: Robert ColesArtist Description:This Boulevard property was vacant formany years. The new owners’renovation kept much of the classic styling.Title: UntitledArtist: Denise NaimArtist Description:PMC Building on corner of Clay andHighpoint - The images are taken witha 35mm camera for nostalgia’s sake.15

Title: Isley Brewing Company.Artist: Dick PitiniArtist Description: Liked the sign about refilling yourbladder. Several folks were watching the Olympics onthe TVs while others were just enjoying themselves on aSaturday afternoon. Like all the places in Scott’s Additionthis is a very authentic place filled with fun loving people.Title: Urban Farmhouse Market & CafeArtist: Dick PitiniArtist Description: What a great and comfortableplace to enjoy all the varied selection that theyoffer, while you browse the internet or just relaxwith friends on a lazy Saturday afternoon.16Title: Painted PanesArtist: Kelly KinseyArtist Description: Panes of glass on the building that used to be stablesfor the horses of the City Police, but will now be home to Blue Bee Cider.Title: Joy GardenArtist: Kelly KinseyArtist Description: Joy Garden Restaurant neon sign,photographed about 30 years ago.Title: The TripleArtist: Kelly KinseyArtist Description: Triple Pool Hall. I photographed thisabout 30 years ago when it was actually a pool hall.17

Title: White WallArtist: Robert PfeiferArtist Description:This is some fire plumbing on awhite wall of one of the buildingsin Scott’s Addition. I was intriguedby the simple design elements itcreated. Almost like a signature.Title: The Cookie FactoryArtist: Pat LawsonArtist Description: Now home to residentsof Scott’s Addition. Shot at night from theRedskins’ training field. The sign is so brightit reflected off the lens and appears in theimage.Title: Waiting for the ConductorArtist: Pat LawsonArtist Description: Sidelined railroadcars, dressed brightly in graffiti, on thetracks behind the Bowtie.Title: Road ClosedArtist: Pat LawsonArtist Description: Undevelopedland - a testimony to Scott’sAddition’s recent past - nestledbetween urban town homes.18Title: Door to the Past;Door to the FutureArtist: Bonnie AtwoodArtist Description: Anold door is propped upat an art studio.19

Title: Hand CraftArtist: Robert PfeiferArtist Description:This is an amazing oldindustrial building. Icaught a good portraitstreet scene of it here witha beautiful sky.Title: Kegs of Ardent GoodnessArtist: Tre RockenbachArtist Description: Stacked kegs inthe brewery at Ardent Craft AlesTitle: Green House on W. Leigh StreetArtist: Tre RockenbachArtist Description: House in the 2900block of W. Leigh Street.Title: Handcraft Building #2Artist: Adam GoldsmithArtist Description:Photograph taken fromRoseneath Road.20Title: DoorArtist: Robert PfeiferArtist Description:With the right light of a low setting sun this mundanedoor way and brick wall is transformed into a maze oftextures and design elements. The shadow of the lightfixture completes the composition.Title: Handcraft Building #1Artist: Adam GoldsmithArtist Description: Photographtaken from Roseneath Road.21

Title: Hot BaconArtist: Marc Colin ChumneyArtist Description: Growing up, seeing the “HotDonuts Now” sign lit up made my heart happy.Move over Krispy Kreme, there is a new sign in town!Title: Yellow ChairsArtist: Chase SabaArtist Description: Drivingthrough Scott’s Addition Ionly ever noticed asphaltand bricks, but a strollrevealed hidden colors.22Title: Saturday Afternoon at IsleyArtist: Tre RockenbachArtist Description: Taproom atIsley Brewing Company.Title: How may I help you today?Artist: Chase SabaArtist Description: A dog greets guests as they arriveat the 81-year old Broad Street Veterinary Clinic.Title: Stoned MeArtist: Marc ColinChumneyArtist Description:The stone wall of theformer City Stablesevokes the beauty ofnature in the handsof craftsmen.Title: Summit & MooreArtist: Chase SabaArtist Description: Half constructed by man, halfconstructed by nature.23