Transcription
dgfdfg112 PRINCIPLES TO scale aBUSINESS 10xThe Key to Unlocking Your Business' Untapped Potentialby Brian DalmasoSpecial Report for Business OwnersCopyright 2017 – Matrix Success Network
2DisclaimerThis report has been strategically designed to provide cutting-edge information to help you learn the fundamentals of Scaling your Small Business sothat you have the best system to grow your business 10 fold or more. Everyeffort has been made to make this information as complete and accurate aspossible. However, there may be mistakes in typography or content.Also, this report contains information on Scaling your Business only up tothe publishing date. Therefore, this report should be used as a guide – notas the ultimate source of information on the topic.The purpose of this report is to educate. The author does not warrant thatthe information contained in this report is fully complete and shall not beresponsible for any errors or omissions.The author shall have neither liability nor responsibility to any person orentity with respect to any loss or damage caused or alleged to be causeddirectly or indirectly by this report.Copyright 2017 – Brian Dalmaso.All rights are reserved. No part of this report may be reproduced or transmittedin any form without the written permission of the author.Copyright 2017 – Matrix Success Network
312 PRINCIPLES TO SCALE A BUSINESS 10XAbout the AuthorBrian Dalmaso started his career in the engineering department of GeneralElectrics Navy and small steam Turbine division at 17 years old right outof high school. He spent the next ten years with GE building engineeringskills, communications skills, and working on government projects.After the closing of GE in 1998, Brian transitioned into the exciting industry of product development working in the solar industry, superconducting wire industry and other product development companies. Working inproduct development in over 20 different industries, Brian furthered hisskills across many industries including plastics molding and design,automation, industrial design and human factors.While working in the product development field, Brian studied architectureand construction, and then designed and built his own residence. He founda unique passion for building and construction and decided to venture outon his own, starting his first company BMK Associates Inc., a design buildconstruction firm.Since this first taste of entrepreneurship in 2003, Brian has never lookedback and has started and developed more than 10 companies and revenuestreams. Brian is the CEO of BMK Associates, Alvarium Systems, MatrixSuccess Network, BBC Unlimited and Luxury Gaming Inc. These companiesrange from construction and software to gaming, energy and travel. Hehas learned to surround himself with open-minded professionals from allwalks of life and continues to develop companies and help others develop their ideas into companies through the Matrix Success Network. He isa business mastermind and truly possesses a unique ability to run theseCopyright 2017 – Matrix Success Network
412 PRINCIPLES TO SCALE A BUSINESS 10Xmultiple businesses and lead each of them to high-ranking success and lucrative return.Three years ago Brian was introduced to “Think and Grow Rich” by Napoleon Hill and instantly became a student of the philosophy. He immersedhimself in education and has studied and been mentored by some of theworld’s best. Think and Grow Rich was the catalyst to send Brian on avery extensive personal development journey, which led all the way tobeing a certified consultant with the Proctor Gallagher Institute. Briannow works with Bob Proctor and Sandy Gallagher as one of the topconsultants in the world, helping clients all over the globe achieve top ofthe industry results in their businesses.Hundreds of books later and now being mentored by Bob Proctor, Brianhas a fierce passion for giving back this information to help transform businesses and people on a personal level and has desires to travel the globeteaching thousands of people on how to believe in and act upon the greatness of their own minds.Copyright 2017 – Matrix Success Network
5Bob Proctor talks about working with Brian Dalmaso,Top PGI Certified ConsultantCopyright 2017 – Matrix Success Network
6Table of ContentsIntroductionPage7 1. Goal SettingPage8 2. Closing the Knowing Doing GapPage11 3. Using your Sub-Conscious MindPage12 4. Tapping into Your Full PotentialPage13 5. Controlling Your EnvironmentPage14 6. Developing LeadershipPage15 7. Overcoming Fear and ProcrastinationPage17 8. Aligning Your Beliefs with BehaviorsPage19 9. Understanding Attitude andPerspectivePage19Page21Page22Page22Page27Page28 10. Making QuantumLeaps 11. The Impression of Increase 12. Mastermind Principles Conclusion ResourcesCopyright 2017 – Matrix Success Network
7IntroductionIn this compact, amazing report you will get a concise understanding ofthe 12 Principles for exponentially scaling your business. You will be ableto very quickly assess your performance and more importantly your business’s performance.Having these principles identified clearly will show you how your subconscious mind is the driving force behind your business' success and howto control your environment instead of letting the environment controlyou and your business.We have identified all of the mental roadblocks that are keeping yourbusiness stagnant or stuck at the same or marginally better annual grossearnings and revenues.With time, we guarantee the successful compounding of your businessas you raise your level of consciousness and learn to think like the 1% ofwealth builders in the world.Reaching out and hiring a business coach and mentor was single-handedlythe most impactful decision for my businesses that I have ever made.When I did the research I found that over 90% of self made millionairesand bil-lionaires have business coaches and mentors - from top CEO’s andathletes to small business owners and entrepreneurs.Download and share this free report with you entire staff. Train on theseprinciples and watch your business consistently grow even through all theups and downs of the economy.Copyright 2017 – Matrix Success Network
8Schedule a FREE 30 minute strategy session here:www.matrixsuccessnetwork.com1. Goal SettingThere are 12 Fundamental principles that separate the top professionalsfrom the rest of the field in business. It is really not all that hard to learnand master these simple principles with a little bit of will power and perseverance. The main problem in owner-operated businesses is a lack ofinitial practical business education and understanding the necessarymindset. The best business colleges in the country fail to teach theseprinciples in depth.Copyright 2017 – Matrix Success Network
9When I came out of 10 years in the corporate environment working in theengineering department of the Navy and Small Steam Turbine division forthe General Electric Company, I had to radically shift my thinking andmy paradigm from being an employee to starting up and running my ownsmall businesses.It would take me 15 years of working at my newly formed constructionbusiness and finally being introduced to the principles in “The science ofgetting rich” by Wallace Wattles and “Think and Grow Rich” by NapoleonHill to understand this first principle of goal setting.Even in corporate America, goals are usually set at 5% or 10% growth yearover year which is exactly what society and the business world lead us tobelieve is reasonable. When I understood that the purpose of goals is tostretch us and make us grow, it opened up my business and opened up myworld.The key principle here is to remove the “how” and to focus on what youwant as opposed to what you think you can achieve. After understandingthis one principle I set a goal of growing my constructions company1000% in 12 months. I was doing approximately 1.0 to 1.3 Million ayear in gross revenues and wanted to reach 10 Million.This did not seem logical or realistic but I trusted in the process because ithas made more millionaires and billionaires than any other process inhis-tory. I ended up finishing the year at 8.5 Million.So I can already hear you saying “but you missed your goal of 10Million” and therein lies the answer to this principle. Entrepreneurs andone per-centers set such lofty unimaginable goals that they rarely if everCopyright 2017 – Matrix Success Networkhit them.
10The point is that even if I had fallen 50% short of my goal, I still would havegrown my company by 500% as opposed to the traditional 5-10% growth Iwas experiencing in the years prior. Instead, I ended the year growing thecompany by 850%.Goals are meant to grow you and stretch you. You should never know“how” you are going to do it when you set the goals.Schedule a FREE 30 minute strategy session here:www.matrixsuccessnetwork.comCopyright 2017 – Matrix Success Network
112. Closing the Knowing Doing GapThis principle is probably one of the easiest to understand but the hardestto implement. This is such a simple concept, yet most fail to take action onit. The ironic part is that most likely you know how and what to do. Thequestion remains, however, “Why aren’t you doing it?”A good example would be someone who smokes cigarettes. They knowthey don’t want the results of long term smoking. Emphysema, coughing,shortness of breath, skin discoloration, aging and even lung cancer. Mostpeople who smoke admit that they hate the habit and think that it’s disgusting but yet they still smoke. If you ask them why they smoke they will usually say. “I don’t know”This is because they are not thinking and using their mental faculty ofwillpower to do the thing they know how to do, which is quit. Every timethey are in the store they make the micro decision to buy the cigarettes. Inthat moment they are choosing to do this. This isn’t happening to them, it’sa choice that leads to the habit that leads to the long term dis-ease.The answer is to get to the root cause and stop the initial decision topurchase the cigarettes. The knowing / doing gap is simply the time ittakes them to make that decision. Most people know right away that theydon’t want to smoke and have been trying to make the decision to quit foryears or decades. The idea is to close the knowing / doing gap from 10years down to one minute or less and make a clear decision and stopacting like this is something that is happening to them.Copyright 2017 – Matrix Success Network
12We have these knowing / doing gaps in every area of our businesses and assoon as we identify them, our company productivity goes up exponentiallyand immediately. When we work with clients we spend two weeks workingon this one principle alone because of its significant immediate impact.3. Using Your Sub Conscious MindThe Sub Conscious mind is the most under used and misunderstood partof our mind. Humans are habitual beings and most every single thing wedo from putting our socks on to driving our car to work is habitual, meaning we don’t have to consciously think about doing these activities.Learning to exercise and use your sub-conscious faculties will literallyraise your awareness of how to exponentially grow your company. Thesub con-scious faculties are reason, will, intuition, imagination, memoryand perception.Steve Jobs would be a good example of someone who strengthened and exercised his imagination and his perception of what could be accomplished.Ask yourself, what would your life look like if you could strengthen yourimagination even 10% of where you are now, to where Steve Job’s imagination was?From a pure mathematical standpoint, if you have a business doing 1Million a year and Apple was at 216 Billion in 2016, then the deltawould be 215,999,000,000. So if we are able to raise your imagination10% of whereCopyright 2017 – Matrix Success Network
13you are now to what Steve’s imagination was, that would take you from 1Million to approx 25Billion. Thats' how powerful the imagination is.This is how powerful just strengthening your imagination is, never mindthe other 5 faculties. Now I can already hear what you're saying, but itsyour limiting belief, your limited imagination and your paradigm tellingyou that would not be possible. Makes you think, doesn't it?4. Tapping into Your Companies PotentialTapping into your company's true potential builds on understanding yoursub conscious mind and your belief system. Your company's growth isdirectly limited to what your belief system tells you is realistic. This maysound like smoke and mirrors but here is an example that will illustrate mypoint.You can take any profession, whether you are an Electrician, CPA, florist,dentist, contractor or day care center, and I can show you someone in thisworld that is making multi-millions of dollars in the exact same professionthat you are in. They have massive, thriving and even franchisedbusinesses and are at a whole different level of thinking and awarenessthan you are at this present moment.What is the difference? Why in the same exact industry do some contractors do remodeling and additions and some build multi-million dollarhomes for the super wealthy? Why does one dentist struggle with his practice while some are franchising their brand across the nation on theInternet?Copyright 2017 – Matrix Success Network
14It all comes down to the sub-conscious belief system and level of awareness. I’m here to tell you we can strengthen our sub-conscious faculties andraise our state of awareness through study and spaced repetition of content.How else could you explain me taking my company from 1 Million to 8.5 Million in 12 months after never being able in the 10 years prior?Luck? Nope. Right place at the right time? Nope. It was through the application of these principles and the spaced repetition of content over a 12month period. Studying with a self-made multi-millionaire in theseprinciples raised my awareness of how a multi-millionaire thinks and acts.You see, I was never thinking 10 Million. I was always thinking 5-10%growth. Through these principles and elite level coaching you can changeyour paradigm and mindset to that of someone in your industry that iscrushing it. The down side is that I’ve never seen someone change theirparadigm without a mentor and elite level coaching. This is why so manypeople stay stuck!5. Controlling Your EnvironmentOnce you have learned to implement some of these principles the trick willbe to maintain the success irregardless of your environment. Even in thegreat depression when 95% of people were losing everything, a select fewpeople were prospering and building their wealth to new levels and makinghundreds of millions of dollars.Why is this so? Why do some always prosper no matter what the econo-myis doing, or who is president, irregardless of economic conditions? Itis because they do not let the environment control them. They create andCopyright 2017 – Matrix Success Network
15control their environment. Now this may seem illogical at first but this isexactly what other entrepreneurs and myself have learned to do throughstudying and applying these principles.In my second full year in studying this material I had started 7 new businesses and revenue streams in completely different industries and incomegenerating categories. From software and energy businesses to consulting,travel and gaming, I learned to raise my awareness to much greater thinking on how multi-millionaires think and act. From studying and gettingprofessional coaching, I was able to think far differently than the year before.In my environment now, it doesn’t matter what the economy is doing. If thehousing and construction industry collapses tomorrow I won’t miss a beatbecause I have so many other revenue streams to build and focus on. As amatter of fact, at the time of this writing my construction company is nowthe second income revenue generator where it was my main income sourcefor almost 2 decades.Learn to create and control your environment and you will have innerpeace and abundance like you have never felt before.6. Developing Yourself into a LeaderMost people confuse leadership with being the boss or being in charge.Nothing could be further from the truth. Being the Boss or owner justmeans that you are responsible for the end results and the overallperformance of the Copyright 2017 – Matrix Success Network
16company. The results and performance of the company are a direct reflectionof how well you understand your people and how well you can listen andrespond as opposed to reacting.One of the best business leaders of all time was Andrew Carnegie. Hewould meet and great all of the factory workers and get to know them on afirst name basis. He had a genuine care and concern for those people andtheir families. He would be mentally on the same level and nev-er act orspeak or feel superior to his workers. Everyone had an important role andmight have something to contribute to the company if given the chance toexpress ideas and concerns.Andrew knew that in order to be a good leader you have to be a goodfollower first and be coachable. Bob Proctor is another shining example ofbeing a good follower. He has key people in place who direct him on whereto be and what he needs to do even though he is the CEO of his company.He leads when there are company matters that need him to lead but thenhe follows when key people and his trusted advisors tell him what he needsto do. He has a team of people that are in harmony with himself and eachother with no one feeling more or less important.It’s quite simple. If you can’t be a good follower than you will never be agood leader. You need people in your team that have more experience andwill know more than you in certain areas. You need to be able to trust themand do what they are suggesting.The most valuable point about leadership is that we must learn to be ableto lead ourselves. We must have the ability to give ourselves a commandand then act on it without fail. This is what we call discipline and whatCopyright 2017 – Matrix Success Network
17strengthens the sub-conscious faculty of the will.7. Overcoming Fear and ProcrastinationFear and procrastination are the killers and the enemies of any small business. When you are running your own company there is no one to turn toand nowhere to hide. If we are letting fear creep in, it will single handedlybreak down the process of growth and prosperity. Fear of making payroll,fear of getting work in house, fear of delegating, fear of growing too fast.These are just some of the examples of the fears that can creep in if we arenot consciously putting good information in our minds.It is impossible to have thoughts of prosperity, abundance and wealth whileyou have thoughts of fear, doubt and worry. Here at the Matrix SuccessNetwork we work with our clients to learn how to master their own mindsto instantly block out any thoughts of fear.Here is the breakdown of what is happening in your mind / body connection when doubt and worry are in your conscious mind.1. Thoughts of doubt and worry creep into the conscious mind.2. This produces fear in the sub-conscious mind.3. Fear manifest itself as the physical “feeling” or vibration of anxiety in thebody.Copyright 2017 – Matrix Success Network
184. Prolonged suppressed anxiety leads to feelings of depression.5. Prolonged depression leads to Dis-ease in the body in the form of highblood pressure, stress related weight gain and other early stages of Dis-ease.6. Minor Dis-eases lead to chronic Dis-eases and disintegration of the mindand body.There can be no creativity and abundance from this negative path ofthink-ing and loss of control of the mind. We focus on training our clientsto rec-ognize these patterns and nip them in the bud right at the point ofconscious thought so they don't creep into the sub-conscious mind,starting the chain reaction of dis-ease. Dis-ease is the polar opposite of ATease.Copyright 2017 – Matrix Success Network
198. Aligning Behaviors with BeliefsSo once we shift your thinking how do we put it into action? The biggestdisconnect I see with business owners is the separation between formingnew beliefs and aligning their behaviors to take new actions which willproduce new results.Aligning your beliefs and behaviors in your sub conscious mind will singlehandedly be the cornerstone of scaling and leveraging your business tomake quantum leaps.Your core beliefs are in your sub conscious mind and control your dailyactions. Once you can understand how to align your new beliefs of whereyour business is heading, your subconscious mind will cause your body totake new actions day-to-day producing new results which will lead to newgrowth in your business.Your belief system is something we work with extensively, shifting your belief system from what your environment has dictated up until now, to whatyou want your new results to be. Change your paradigm, change your results!9. Attitude and PerspectiveAttitude is something that society talks about a lot but is seldom studiedand understood as to how much it can impact your business. Your dailyattitude with your staff has a monumental impact on the performance andmorale of your entire business.Copyright 2017 – Matrix Success Network
20Take Sir Richard Branson for example. His “Virgin” companies and theirmassive success is a direct reflection of his extremely positive and giving attitude. He let go of the traditional corporate boundaries and he empoweredhis employees to have flexibility and contribution. Most of his innovativeideas within his companies come from his employees who are allowed tovoice their ideas and are made to feel like they are a part of something thatmatters.If you have a negative or bland attitude it will reflect in the performanceof your company and impact the bottom line. You may have a successfulcompany but we are talking about making quantum leap improvements of100%, 200% or even 1000% in a 12 month period. Attitude is another selfreflecting attribute that we work on with our clients.Perspective is quite simply the way we “see” something. The best exampleof this would be the great depression of the 20’s. Most of the world was strickenwith fear and panic but a select few had a different perspective. They sawmassive opportunity in behaving the exact opposite of the “masses” andgrew massive fortunes in the years to follow just by having a different perspective of the same exact situation.By teaching how to shift your perspective we can help you seeopportunities that you may be over looking in your small business.Analysis of your perspective and attitude can impact your business.Schedule a FREE 30 minute strategy session here to learn more:www.matrixsuccessnetwork.comCopyright 2017 – Matrix Success Network
2110. Making Quantum LeapsQuantum leaps are one of the most talked about, but also mis-understoodprinciples being discussed today. Making quantum leaps in the bottom lineof your existing business defies what you probably call logical in your currentthinking.When I studied with my business coach and mentor, he unlocked the mental keys on understanding how to make quantum leaps. Our existingparadigm and beliefs lead us to believe that we must work much harder andlonger hours at the same activities to produce more profits. Sadly, theopposite thinking is the key to making massive exponential leaps andbounds in your business.From my own personal experience as I was getting mentored in my construction business, I was able to grow my gross revenue approx 850% in a 12month period and maintain it. How does this happen? Why, in the previous20 years had I remained at 5-10% growth mixed with recessive periods thatkept me almost stagnant? It was my paradigm and my belief about what Ithough I was capable of earning. Quite simply I wasn’t thinking!Once I heard and studied through spaced repetition of content the quantumleap principles, I was able to massively scale my business with relative easeand in the following 12 months was able to leverage myself out and start 7more leveraged businesses and revenue streams to further quantum leap myincome.Copyright 2017 – Matrix Success Network
2211. The Impression of IncreaseThe impression of increase is an amazing principle to live by. Simplystated it says to leave every man, woman and child better off than whenyou met them on a daily basis. This could be as simple as smiling andsaying hello at the grocery store, genuinely complimenting someone, topaying just a little more attention to your employees and making them feelimportant. Critical thinking question: Do you think your company wouldbe more profitable with happy, engaged, valued employees or depressed,stuck employees that don’t feel that you value them?Imagine your life and the people around you including workers, spouse,kids and family, if every single time they were with you, they felt betterabout themselves. What would this do for your business and more importantly your personal life?This is so simple it needs no training and you can start right now! Do thisfor 30 days and watch what happens to your life.12. Magnifying the mindSingle handedly, the most powerful principle in this report is themastermind principle. This principle has been used for centuries by themost powerful men in history for forming companies, fighting wars andsolving the world's largest problems. So why do so many people not knowthis principle or how to use it?Copyright 2017 – Matrix Success Network
23There are not enough pages in this report to describe how the frequencyof multiple humans focusing thought towards the same solution creates aharmonious vibration which multiplies the power of each of the mindsinvolved. For simplicity sake let’s just say that when you put two or moreminds together trying to solve or create a solution or idea, this“mastermind” acts like three or four minds in the energy and power ofthought it produces. If you have ever done this, the people in the roomwill start to complete each others sentences and fill in the blanks that theother people were thinking. This is also referred to as “brain storming”In my own personal experience this past year, I combined the quantumleap principle along with the mastermind principle to form a new softwarecompany. My background is in mechanical engineering and construction,and nothing at all in software engineering but I had an idea for a product.So I formed a mastermind group with a software engineer and some otherkey people and we started a company which will dwarf any revenuecreating stream I have had to date. The reason this is a quantum leap isbecause I have spent the last 15 years in construction. Software is a 180degree shift in my thinking but it took almost no effort at all because ofthe principle of the Mastermind.To learn more about mastermind principles and forming other revenuestreams of your own you can schedule a FREE 30 minute strategy sessionhere:www.matrixsuccessnetwork.comCopyright 2017 – Matrix Success Network
24Myths about time activityThere are 168 hours in every week. Where does the time go? Let's take alook:* Sleeping: 56 hours* Working: 40 hours* Eating, showering, commuting, family time, etc: 42 hours* Spare Time: 30 hoursYou can either spend those 30 hours of 'spare time' on entertainment or usethem to pursue your dream.KICKING THE ENTERTAINMENT HABIT.What separates the wealthy from the masses?* The masses spend their "spare time" on entertainment.* The wealthy spend most of their "spare time" building abusiness.This is the great divide between the haves and the have-nots.According to studies, the average person now spends over 5 hours a dayon entertainment. Entertainment doesn't always have to be television; itcan be scrolling through Facebook on your smart phone, binge watchingmul-tiple episodes of a show on a tablet, watching sports, playing videosgames, etc.That's not to say you shouldn't enjoy any entertainment, but do so inmod-eration. Entertainment shouldn't eat up nearly a third of yourwaking hours each day.How much is the "entertainment habit" costing you? 10,000 a year? 100,000 a year? A million a year? More? What if kicking the entertainment habit could make you wealthy?Copyright 2017 – Matrix Success Network
25START A BUSINESS IN YOUR 'SPARE TIME'.Fact is, if you want to be wealthy, you'll probably have to start a part-timebusiness. You don't have to quit your job right away; in fact, you probablyshouldn't. One of the best ways to minimize your risk is to keep your fulltime job while you start building your business during your "spare time."As Jim Rohn would often say, "Work full-time on your job and part-timeon your fortune because profits lead to fortune."BUY BACK YOUR TIME.If your business creates a passive income, it can help you to 'buy back yourtime.'TURN 'FREE TIME' INTO "FREEDOM TIME!"Most people say they have 'no time' to pursue their dreams. Yet, most people spend about 5 hours a day of their 'free time' on entertainment.Some people use that 'free time' to start a part-time business. Eventually,when their business allows them to quit their job, their 40 'job time' hoursbecome 40 'business-building' hours. And over time, by leveraging theirbusiness into a residual income, they replace their 'business-building' hourswith an extra 40 'free-time' hours! Combined with their existing 30 'freetime' hours, they now have a total of 70 'freedom-time' hours every week!Freedom Time: When you have both the time and the money to live yourdream life.Copyright 2017 – Matrix Success Network
26With a passive-income business, your 168 hours every week could look likethis:* Sleeping: 56 hours* Eating, showering, entertainment, family time: 42 hours* Freedom Time: 70 hours!HOW ARE YOU SPENDING YOUR 'SPARE TIME'?We all have the same 24 hours each day. Beyoncé, Richard Branson, OprahWinfrey, Elon Musk - alo
Sep 12, 2017 · now works with Bob Proctor and Sandy Gallagher as one of the top . Download and share this free report with you entire staff. Train on these . business and finally being introduced to the principles in “The science of getting rich” by Wallace Wattl
