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BPRO NC035 8 HoursLearn constructive political behavior to create more win-winsituations, unblock barriers to change, create greater “buy-in” onkey projects, develop cohesion and improve decision making.Resolving Differences in the WorkplacePRO NC025 8 HoursPractice communication techniques to match the situation,personalities and outcomes desired for each stage of theconflict cycle. Assess strengths of your communication style.UTS KILLS INSTGLOBAL TRENDS INHUMAN RESOURCESENTERPRISE COMMUNICATION 2Workplace PoliticsERITUTITTThe Enterprise Communication 2 Certificate enables students todevelop the additional strategic communication techniques andskills to open up additional work and advancement opportunities.ESANTAESANTAS KILLS INSEERRCACAERABAR CITY CAREGELLOABAR CITY CAREGELLOBTRAINING for Today!This courses in the Global Trends in Human ResourceNon-Credit Certificate will give skills necessary for employeesand managers to create teams as well as recruit, interview, hire,and monitor new employees. It will prepare the student to facethe issues and communication benefits and challenges of theglobal human resources global community which is found inboth digital and physical space.Domestic and Global Issues in Employment LawIBUS NC001 8 HoursContemporary issues in employment law will be examined tounderstand their impact on U.S. and Global employee andemployer relationships.PRO NC044 8 HoursInterviewing and Hiring in theGlobal MarketplaceDiscover techniques to be an assertive communicator, acquireways to receive and give feedback. Address business etiquettewith professionalism and assertiveness. Identify strengths andgrowth areas.IBUS NC002 8 HoursGlobal marketplace techniques and trends in recruitment,investigation, interviewing, and hiring in physical and digital space.Students will learn tools for effective hiring supervision.Emotional IntelligencePRO NC013 8 HoursEvaluating and Monitoring Performance ofYour Global TeamExplore EI competencies: self-awareness, social awareness,self-management and relationship management. Apply tools andtechniques using the EI framework to optimize your professionalperformance and working relationships.Supervisors and employees will learn how to create ethical globalorganizations by creating a team culture where communicationtechniques are continually recognized and implemented.Assertive CommunicationNC003 8 HoursSA N TA B A R B A R A C I T Y C O LLE G E 7

BESANTATUTERITSANTAES KILLS INSEEITRRUTCACAERABAR CITY CAREGELLOABAR CITY CAREGELLOBBusinessS KILLS INSTHIGH PERFORMANCE TEAMSMANAGEMENT TOOLBOXStudents develop key team building skills that apply to anyonewho leads a team or works within one. Students learn sources ofpower and influence, explore how teams move through stages,and learn how to deal with organizational change. Studentspractice tools for critical problem solving and decision making.Practical application within a team structure is emphasized.Students develop the delegation, communication, timemanagement and motivation techniques and skills to open upadditional work and advancement opportunities.Building High Performance TeamsPRO NC015 8 HoursApply key team building skills needed in the workplace. Topicsinclude, stages of team development, team roles, supportivecommunication climate, meeting strategies, collaboration andcritical problem solving.Change is the New ConstantPRO NC017 8 HoursDevelop and apply change management techniques based oncontemporary change models and change lifecycle.Personality Styles and Difficult RelationshipsPRO NC019 8 HoursExploration of participants’ own behaviors and personality styles,while learning to adapt one’s behavior to be effective with otherpersonality styles in a variety of work situations.8 www.sbcc.edu/csiCommunication Strategies for the WorkplacePRO NC004 8 HoursParticipants optimize current communication skills. Differentiatecontent, emotions, intentions in a conversation. Illustratecongruent verbal and nonverbal messages tailored to thecontext, the personalities and desired outcomes.Successfully Managing and Developing PeoplePRO NC033 16 HoursLearn and apply the communication, delegation and motivationalskills needed to be an effective manager or supervisor.

BStudents develop the coaching and management collaborationtechniques and skills needed to open up additional work andadvancement opportunities.The Art of Negotiating and CollaboratingPRO NC036 8 HoursParticipants learn to enhance collaboration skills by buildinghigh-trust relationships to create mutually beneficial outcomes.Use reframing, neutral language, uncover interests, summarizeagreement areas and leverage innovative solutions.Coaching SkillsPRO NC021 8 HoursApply behavioral change models and coaching techniques toclose the gap between actual and desired employee performanceand motivation.Difficult ConversationsUTERITTMANAGING TO MAXIMIZEPERFORMANCEESANTAESANTAS KILLS INSEEITRRUTCACAERABAR CITY CAREGELLOABAR CITY CAREGELLOBTRAINING for Today!S KILLS INSTPOWERFUL PRESENTATIONSParticipants explore and apply presentation delivery andformatting skills needed in today’s workforce. Learn advancedpersuasion skills to get your ideas heard at meetings, sell yourselfin an interview and organize any business presentation withclarity, brevity and impact. Emphasis is on current businesspresentation applications and supporting technology.Basic PowerPointCOMP NC055 10 HoursStudent turn facts, figures and photos into a creative display ofslides, outlines, graphs and multimedia, using Microsoft PowerPoint.High Impact Presentations and Proposalsfor the Work PlacePRO NC067 8 HoursApply advanced formatting, persuasion and delivery techniques toworkplace situations. Get your ideas adopted, sell yourself in aninterview, and organize with clarity.PRO NC032 8 HoursDevelop techniques for difficult conversations based on intentions,optimal outcome and assumptions. Craft and deliver scriptscustomized to the scenario and personality styles involved.SA N TA B A R B A R A C I T Y C O LLE G E 9

BESANTAETUTERITSANTAS KILLS INSEEITRRUTCACAERABAR CITY CAREGELLOABAR CITY CAREGELLOBBusinessS KILLS INSTPROJECT MANAGEMENTSALES TECHNIQUESThe Project Management Certificate enables students to developthe additional planning, idea generation and implementationskills to open up additional work and advancement opportunities.This certificate is also a gateway into other noncredit and creditprograms, helping students develop workplace skills and training.Students develop the sales techniques and skillsto open up additional work and advancementopportunities in the area of sales.Building High-Performance TeamsPRO NC015 8 HoursApply key team building skills needed in the workplace. Topicsinclude stages of team development, team roles, supportivecommunication climate, meeting strategies, collaboration andcritical problem-solving.Process ImprovementPRO NC011 8 HoursProcess improvement assessment methods and techniquesto increase efficiency, improve quality and increase employeesatisfaction and motivation.Project Management for Non-Project ManagerPRO NC010 8 HoursProject management skills are important for all employees.Create an action plan applying the basic principles of projectmanagement to your workplace. Communicate with confidence.Innovation and CreativityPRO NC039 8 HoursHow to create and innovate culture and techniques to promoteworkplace creativity.10 www.sbcc.edu/csiClosing Techniques to Win the SalePRO NC056 8 HoursLearn closing techniques to address customers’ emotional needs,get past the obstacles preventing them from buying, and buildlong-term customer relationships.Winning Sales ScriptsPRO NC057 8 HoursIdentify the key roles in the sales process and develop a scriptbased sales strategy. Write and deliver face-to-face, voicemail andemail sales messages to open and close sales transactions.

BStudents develop strategic marketing skills related to social mediacommunication, planning and manipulation of goals.Business BrandingMKT NC002 10 HoursUTERITTSTRATEGIC MARKETINGESANTASANTAES KILLS INSEEITRRUTCACAERABAR CITY CAREGELLOABAR CITY CAREGELLOBTRAINING for Today!S KILLS INSTTHRIVE AND SURVIVE INTHE WORKPLACEThe Thrive and Survive in the Workplace Certificate enablesstudents to develop professional etiquette techniquesand self-management strategies.A strong brand in business equires streamlining a marketing focusthrough creating recognizable global social media marketing.AccountabilityPromotional Marketing ToolsLearn the skills needed to truly manage your own destinationand performance in the workplace by becoming proactive andaccountable.MKT NC001 10 HoursEngagement in successful marketing through the creation andmaintenance of product (tangible and intangible) brand awarenessfor organizational profitability.Marketing MapsMKT NC003 10 HoursHarnessing the position of products or companies in the mentalmind map of a customer creates immediate recognition andpurchases by target market customers.Mobile MarketingMKT NC004 10 HoursConnecting mobile marketing to your business creates innovative,efficient and exciting experiences between producers andconsumers and is cost effective marketing. Engagement viamobile helps lead customers into emerging global markets.PRO NC064 8 HoursChampioning Diversity in the WorkplacePRO NC028 8 HoursPractical exploration, impact and application techniques for equityin the workplace to increase one’s awareness of sexual identities,lifestyle attitudes, beliefs, values, work styles and more.Secrets of a Great EmployeePRO NC051 8 HoursDiscover secrets that make you an irreplaceable employee.Fuel your spirit and recession proof yourself with a renewedappreciation for professional effectiveness, satisfaction, andsuccess.Professional EtiquettePRO NC068 8 HoursLearn the behavior, communication, and appearance needed forthe professionalism to thrive and survive in the workplace.SA N TA B A R B A R A C I T Y C O LLE G E 11

ABAR CITY CAREITRERUTCAESANTAEGELLOBBusinessS KILLS INSTWORKPLACE ESSENTIALSStudents practice effective and professional businesswriting skills and apply proven time management tools, criticalthinking techniques, and problem solving strategies to typicaland atypical workplace issues. Students develop workplaceeffectiveness and training that will qualify them for jobs theymay not previously been qualified and open advancementopportunities within a current job.Business Writing in the Technological WorldPRO NC002 8 HoursStudents develop effective and professional business writingskills for electronic and hard-copy communication using businesstone, organization and formatting, word choice and persuasion.Critical Thinking, Problem Solvingand Decision MakingPRO NC005 8 HoursDevelop analytical thinking, decision making and problem solvingtechniques. Apply judgement and insight to break problems intocomponent parts and apply deductive reasoning.Time ManagementPRO NC003 8 HoursParticipants explore time management strategies and tools foreffectively managing expanding workloads, shifting priorities,and increasing demands. Practice prioritizing by differentiating“Important” from “Urgent” activities.12 www.sbcc.edu/csi

ABAR CITY CAREITRERUTCAESANTAEGELLOBDesignS KILLS INSTDIGITAL DESIGN BASICSThis certificate prepares students for entry-level graphic designwork in print and online media and also provides a basis forexpanded course work and career laddering.3 requiredChoose 1 electivePhotoshopIntroduction to Adobe IllustratorMAT NC003 25 HoursClass teaches the basic tools and techniques for creating,enhancing and collaging images using Photoshop for the PC andMac. Students will practices new skills in a lab setting.Photoshop for Digital PhotographersPHOT NC002 25 HoursFocuses on the capabilities of Photoshop for the PC and Mac,including advanced layering, composition and retouchingtechniques. Familiarity with Photoshop on the PC or Macintoshrecommends.Digital Design TechniquesGDP NC001 25 HoursStudents learn how to create flyers, brochures, logos and moreusing Illustrator, Photoshop and InDesign programs from theAdobe CS suite.GDP NC010 25 Hours ElectiveStudents learn to create illustrations, logos, etc., using Illustratorfrom the Adobe CS suite. Completion of class assignmentsallows students to practice and demonstrate skills needed todesign quality products.Digital Cameras, Digital PhotosMAT NC001 10 Hours ElectiveStudents learn the basics of photography, the features of digitalcameras, how to take better digital photos, and how to correctcommon photo problems using photo editing software.Introduction to DreamweaverMAT NC001 25 Hours ElectiveStudents learn to create a professional Web site using HTML andCSS cascading style sheets. Basic knowledge of PC or Mac andinternet navigation skills recommended.SA N TA B A R B A R A C I T Y C O LLE G E 13

BDIGITAL MAKERThis certificate will provide students with an understandingof digital design and manufacturing skills, andtechnology oriented content knowledge which willsupport expanded work opportunities.Design and Prototyping WorkshopDRFT NC001 16 HoursStudents learn the history of 3D printing, best practices, typesof printers, materials, and application. Additionally students learnhow to identify sources for 3D printers and software for rapidprototyping.Introduction to 3D PrintingDRFT NC002 16 HoursStudents turn design concepts into digital objects and examinemultiple product fabrication processes through hands-onexperience in the use of digital tools and visits to industryworkshops.ESANTAUTERITSANTAEITTEES KILLS INS14 www.sbcc.edu/csiRRUTCACAERABAR CITY CAREGELLOABAR CITY CAREGELLOBDesignS KILLS INSTDIGITAL PRINTING:NEWSLETTERS AND MAGAZINESThe Digital Printing certificate introduces or updates skillsneededto produce newsletters and magazines for digital print andelectronic formats. Students are guided through the basic stepby-step processes of formatting exciting electronic publicationsusing Adobe InDesign while working on a prototype of their own.Producing a Digital MagazineGDP NC042 8 HoursThis course concentrates on applying essential techniquesto format magazines and their covers using Adobe InDesign.Students are given guidance in creating a magazine.Producing a Digital NewsletterGDP NC041 8 HoursThis course concentrates on applying basic skills in AdobeInDesign to format and produce newsletters for fixed and digitalformats. Students are given guidance in creating a newsletterprototype while working in a computer lab facility.

BThis certificate serves as an introduction to the production ofinformation visualizations for contemporary media, a current areaof design that harnesses these three essential skill sets.Information Design for PrintGDP NC031 8 HoursPublications are increasingly using graphic visualizations totell stories and quickly convey information. This courseintroduces students to the fundamentals of using data tocreate static visualizations.Interactive Information DesignGDP NC032 8 HoursInteractivity allows users to gather deeper insights in data.Students will learn basic coding techniques in an easy to usecoding environment that quickly enables the development ofinteractive visualizations.UTERITTINFORMATION DESIGNESANTASANTAES KILLS INSEEITRRUTCACAERABAR CITY CAREGELLOABAR CITY CAREGELLOBTRAINING for Today!S KILLS INSTLEARN AND APPLYADOBE ACROBAT TOOLSAdobe Acrobat Professional to create PDF (portable documentfile) formats for all of your documents will make them globallyacceptable without the need of compatible software applications,languages or computer hardware. View anything and everythingon smart phones, tablets and computers—anywhere, anytime.Learn Adobe Acrobat ToolsGDP NC021 8 HoursThrough informative video tutorials and practical exercises,students will learn how to apply the practical application ofAcrobat Professional to their business and personal lives. Duringthe 8 hour course students will work with a variety of printeddocuments, graphic materials, and digital files to adapt them toPDF file formats for review, digital archiving, commenting andsharing.Apply Adobe Acrobat ToolsGDP NC022 8 HoursThrough informative video tutorials and practical exercises,students will learn how to apply the practical application ofAcrobat Professional to their business and personal lives.During the 8 hour course, students will work with a variety ofdigital documents and learn how to convert them into interactivePDF forms to collect information, create cohesively brandeddigital portfolios, and add interactivity to existing informationalmaterials such as manuals and newsletters.SA N TA B A R B A R A C I T Y C O LLE G E 15

ABAR CITY CAREITRERUTCAESANTAEGELLOBDesignS KILLS INSTWEB DESIGNERThis certificate provides students with basic toolsand techniques in Photoshop in order to create images,type and graphics for web design.Photoshop for Web DesignMAT NC005 16 HoursThis course provides students with basic tools and techniques inPhotoshop to create images, type and graphics in web design.Responsive Web DesignMAT NC007 16 HoursDiscover how to design and structure your website content to bemore readable and efficient on multiple devices using responsivewebsite techniques and Dreamweaver’s fluid grid layoutframework and media queries.Web Coding FundamentalsMAT NC006 16 HoursStudents learn how to write HTML, understand HTML5, and turna design created in Photoshop into a website in Dreamweaverand learn to use jQuery to add interactivity to webpages.16 www.sbcc.edu/csi

TRAINING for Today!EITRERUTCAESANTAABAR CITY CAREGELLOBTechnologyS KILLS INSTBASIC INTERNET SKILLSPrepares adult learners in today’s computerizedenvironment to conduct basic academic and professionalresearch, submit applications and tests online, communicate withinstructors, registrars and potential employers via emailand develop basic online research presentations. It will alsoenable students to participate in job specific training that isincreasingly delivered in online formats.2 requiredChoose 1 electiveEmail for BeginnersOptimizing Photos for Internet and EmailCOMP NC041 10 HoursCOMP NC042 10 Hours ElectiveBasic introduction to e-mail including how e-mail works and itsuses, setting up an e-mail account, reading and sending e-mail,and dealing with attachments.Students learn to manipulate photos for efficient e-mailing oruploading to the internet. This class develops photo editing andbasic internet skills for business or personal use.Searching the WebPhotoshop OverviewCOMP NC040 10 HoursThis course defines the Internet and teaches students how tosearch the Web and get the results they need. Students learntechniques and methods to narrow search results and troubleshoot difficult queries.COMP NC005 10 Hours ElectiveOffers an overview of Photoshop tools and functionality todiscover the creative potential of image editing. Topics includeopening and saving files, compositing and collage, selections,layers and image correction.SA N TA B A R B A R A C I T Y C O LLE G E 17

ABAR CITY CAREITRERUTCAESANTAEGELLOBTechnologyS KILLS INSTBASIC OFFICE SOFTWARE SKILLSParticipants learn to navigate computer screens,format text, create simple presentations and spreadsheetsand organize a variety of work tasks.3 requiredChoose 1 electiveBasic PowerPointBasic OutlookCOMP NC055 10 HoursCOMP NC058 10 Hours ElectiveThis course teaches students to turn facts, figures, and photosinto a creative display of slides, outlines, graphs, and multimediausing Microsoft PowerPoint.Students learn how to use Outlook for email and work task andcalendar management to connect with colleagues, cu

SANTA BARBARA CITY COLLEGE PROGRAM OVERVIEW SBCC offers a series of short courses that have been carefully selected to provide you the training you need to get a job, advance in your job and/or provide you skills you need to grow your business. SBCC career skills courses are packaged together to enable you to earn a