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Business Analytics References Metrics for Q1 2013As of March 2013
Business Analytics Client References & Case Study MetricsBA Published References – Q1, 201363By GeoEurope IOT(34) 42%North AmericaIOT (24) 30%By Product Segment706050402030820Japan IOT(4) 5%100BI & AdvancedAnalyticsGrowthMarkets Unit(19) 23%By Industry / SectorPublic Sector(24) 30%PerformanceManagementFraud and RiskManagementCommunication Sector(17) 21%IndustrialSector(7) 9%Total Count of Reference – 812FinancialSector(15) 18%DistributionSector(18) 22% 2013 IBM Corporation
Business Analytics Client References & Case Study MetricsBA Published Wins – Q1, 201328Europe IOT(5) 15%By GeoBy Product Segment3025North AmericaIOT (19) 56%2011154105GrowthMarkets Unit(10) 29%0BI & AdvancedAnalyticsPerformanceManagementFraud and RiskManagementBy Industry / SectorIndustrialSector(4) 12%Total Count of Wins - 343Public Sector(4) 12%CommunicationSector (3) 9%DistributionSector (4)11%Financial Sector(19) 56% 2013 IBM Corporation
Business Analytics Client References & Case Study MetricsBA Case Studies – Q1, 201327By GeoEurope IOT (10)34%By Product Segment3025201581015North AmericaIOT (16) 53%GrowthMarkets Unit(4) 13%0BI & AdvancedAnalyticsPerformanceManagementFraud and RiskManagementBy Industry / SectorPublic Sector(6) 20%CommunicationSector (8) 27%IndustrialSector (2) 6%Total Count of Case Study – 304Financial Sector(9) 30%DistributionSector (5) 17% 2013 IBM Corporation
Business Analytics Client References & Case Study MetricsAttainments versus TargetsTrackingCategoryQ2BA Wins34BA PublishedReferences81BA PublishedCase Studies30Green 100% and above5Q1Yellow between 90% and 99%Q3Q4Year end total% Attainment v/sYTD TargetRed 89% and below 2013 IBM Corporation
Business Analytics Client References & Case Study MetricsBA Published References as of March 2013 – Key GAP AreasGAP Area – Product/SolutionReference countCRDB LinkCognos 1025Cognos10Cognos Consumer Insight (CCI), akaSocial Media Analytics2CCIPredictive Maintenance2Predictive MaintenanceDecision Management2Decision ManagementMobile1MobileSmarter Commerce3Smarter CommerceSmarter Marketing2Smarter MarketingOpenPages0OpenPagesCognos Business Insight0Cognos Business InsightAlgorithmics8AlgorithmicsNote: Since many references and case studies are tagged for multiple categories, there will be “double counting." As a result, the columns do not add, but the "total" figuresrepresent the actual number of net new references and case studies by geo and category.6 2013 IBM Corporation
Business Analytics Client References & Case Study MetricsBA Published References as of March 2013 – Key GAP AreasGAP Area – Industry/ SectorReference CountCRDB ranceNote: Since many references and case studies are tagged for multiple categories, there will be “double counting." As a result, the columns do not add, but the "total" figuresrepresent the actual number of net new references and case studies by geo and category.Note : Energy and Utilities is a combined industry.Note : This data is excluding BA Lab services.7 2013 IBM Corporation
Business Analytics Client References & Case Study MetricsBA Published References as of March 2013 – Key GAP AreasGAP Area –GeographyReference CountCRDB : Since many references and case studies are tagged for multiple categories, there will be “double counting." As a result, the columns do not add, but the "total" figuresrepresent the actual number of net new references and case studies by geo and category.Note : Reference count for Japan is of Japan IOT. And reference count for Canada is only Canada not North America IOT.Note : This data is excluding BA Lab services.8 2013 IBM Corporation
Business Analytics Client References & Case Study MetricsMost downloaded BA Case Studies for Q1, 2013.RanksNumber of HitsClient NameCRDB d InsuranceWestfield Insurance#28156Elie TahariElie Stella-Jones 24% of the Total Downloaded Case Studies are BA Case Studies. Out of the Top 50 most downloaded Case Studies 12% are BA Case Studies. These 12% BA Case Studies areshown above.9 2013 IBM Corporation
Business Analytics Client References & Case Study Metrics By Geo By Product Segment BA Published References -Q1, 2013 . Cognos Consumer Insight (CCI), aka Social Media Analytics 2 CCI Predictive Maintenance 2 Predictive Maintenance Decision Management 2 Decision Management
