Transcription
A Beginner’sGuide to GoogleAnalyticsby Ben BardenThirdEdition–Updated19/10/2014
ons.18Goals.19ThankYou.21w w w . b e n b a r d e n . c o mPage2
Getting ytool.Get the - tthatyoureturntothiseBookinadayortwo.w w w . b e n b a r d e n . c o mPage3
ameofyoursitetostartlookingatyourstats.Jargon efrompeoplewhofoundyoursiteforthefirsttime.w w w . b e n b a r d e n . c o mPage4
Understanding the oreinformation.Inthetop- kthearrowontheright- ontheCancellinktogobacktowhereyouwerebefore.w w w . b e n b a r d e n . c o mPage5
owedby“ReturningUsers”.ThenclickApply.w w w . b e n b a r d e n . c o mPage6
ractthiskindofinsightfromGoogleAnalytics.Removing rblog.Working with the current iththecurrentday.w w w . b e n b a r d e n . c o mPage7
Learn About Your IE7mightbeano- illusingIE7willbemoredifficult.w w w . b e n b a r d e n . c o mPage8
Navigating back to the ionnumbersshowninthetabletodrill- fvisitswereusingFirefox24.Operating System and utwhatpeopleusetobrowseyoursite.w w w . b e n b a r d e n . c o mPage9
Customising the table tthrough.Trythese:1. ShowScreenResolutionasapiechart.2. ShowBrowserasapiechart.3. tomoveon,let’sgo!w w w . b e n b a r d e n . c o mPage10
Traffic �don’tdouble- rals.w w w . b e n b a r d e n . c o mPage11
sit,andeventhe“best- aight.w w w . b e n b a r d e n . c o mPage12
iththebiggestoverallnumberofpeoplebouncingaway.w w w . b e n b a r d e n . c o mPage13
Comparing Date itauto- youcanseepageviewsareup,buttimeonpageisdown.w w w . b e n b a r d e n . c o mPage14
aphs.Making a fair nmakessense.w w w . b e n b a r d e n . c o mPage15
Visitors FlowUndertheAudiencelinkontheleft- ytoreducethedrop- tlist.Itreallydependsonyoursite.w w w . b e n b a r d e n . c o mPage16
ighlightapath.w w w . b e n b a r d e n . c o mPage17
egraph.w w w . b e n b a r d e n . c o mPage18
cs.Togetstarted,clicktheAdminlinkinthetop- .w w w . b e n b a r d e n . c o mPage19
lduseisbelow:/bonus- ‐content/free- ‐ebook- ‐a- ‐beginners- ‐guide- ‐to- ‐google- optogetoutoftheAdminsection.w w w . b e n b a r d e n . c o mPage20
Thank rdenw w w . b e n b a r d e n . c o mPage21
www.benbarden.com& & Page&3& Getting Started Introduction istics&for&your&blog&or&website.&
