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BUSINESS 2020Learning Solutions from Cengagecengage.co.uk

WELCOME!Welcome to our Business brochure featuring our new and best-selling titlesfor 2020. We hope you enjoy browsing through the peer reviewed content andlearning solutions for courses across the curriculum.To request an inspection copy or to arrange a demo of a learning solution, pleasecomplete the form on page 11 or visit our website where you will also discover: Case studies of higher education institutions that are using Cengagelearning solutions Full details of every Cengage title The Student Voices research reportBest wishesCengage EMEACONTENTSIntroduction to Business4International Business4Corporate Governance4Business Research Methods5Business Law & Ethics5Business Economics / Accounting6Business Communication6Business Statistics / Decision Sciences7Business and Management Information Systems8Entrepreneurship and Small Business Management9Project Management9Operations Management / Supply Chain Management10JOIN THE CONVERSATIONcengage.co.uk@CengageEMEACengage Learning EMEA

COURSEWARE SOLUTIONSBetween class preparation and grading, finding time to help your Business students improvetheir problem solving and critical thinking skills can be a challenge. That’s where Cengage’scourseware comes in: Use pre-built templates or start from scratch and write your own questions to fit perfectlywith your course design Focus on student learning, not grading, with patented grading systems Take action using real-time performance data with analytics that give you deeperunderstanding of class and individual performance Optimise student learning outside of class time with features such as a personal study plan,interactive videos and a variety and breadth of assignments79%of students have told us that the provision ofdigital resources is essential in helping themachieve their learning goals.85%of students stated they believe WebAssignpositively impacted their exam grades.93%of students would recommend MindTap totheir peers.DOWNLOAD THE CENGAGE MOBILE APPCengage Mobile enables students to study, read, and revise on theirsmartphone or tablet, and with 24/7 course access, students stay focused andready to learn anytime, anywhere.Join your students in downloading the Cengage Mobile appto provide anytime, anywhere learning and teaching.Download from

INTRODUCTION TO BUSINESSBusiness in Context7th EditionDavid Needle, King’s College, University of LondonJane Burns, University College London 2019 9781473758391Now in its seventh edition, Business in Contextintroduces you to all the aspects of modernbusiness and its changing environment. Thisclassic text has been fully updated and is essential reading for allintroductory business courses, particularly business environmentmodules. The seventh edition combines the hallmark qualities of DavidNeedle’s style whilst new co-author Jane Burns brings over 20 years ofindustry experience.Available withFoundations of Business6th EditionWilliam M. Pride, Texas A&M UniversityRobert J. Hughes, Richland College, Dallas CountyCommunity CollegesJack R. Kapoor, College of DuPage 2019 9781337386920Recognized for its concise, easy-to-understand approach, Foundations ofBusiness helps students build the solid foundation they need to succeedin today’s competitive business world and in their personal lives. Up-todate coverage presents forms of business ownership, management andorganization, human resources management, marketing, social mediaand e-business, information systems, accounting, and finance.Available withBUSN11th EditionMarcella Kelly, Santa Monica CollegeChuck Williams, Butler University 2019 9781337407120Principles of BusinessPrecision Exams Edition9th EditionBUSN offers full coverage of course concepts throughunique resources and features that mirror the natural study habit ofstudents. BUSN combines an easy-reference, paperback textbook withchapter review cards, and a groundbreaking online product that enablesstudents to study how and when they want - including on their smartphones.Les Dlabay, Ed.D., Lake Forest CollegeJames L. Burrow, North Carolina State UniversityBrad Kleindl, Park UniversityINTERNATIONAL BUSINESSCORPORATE GOVERNANCEAvailable withInternational Business3rd EditionMike Peng, University of TexasKlaus Meyer, Western University 2019 9781473758438Drawing from the combined experiences of MikePeng and Klaus Meyer, International Business provides a comprehensiveinsight into contemporary business practices. Covering recent globaldevelopments and current issues such as Brexit, as well as the historicalcontext of international business, the third edition highlights thecomplex nature of global business.4Available with 2019 9781337904179Corporate GovernanceA Global Perspective1st EditionMarc Goergen, Cardiff Business School 2018 9781473759176This newly acquired title has been thoroughlyupdated by Cengage to provide a comprehensiveintroduction to the theory and practice ofCorporate Governance. It enables students to explore current issuesrelating to the design of capitalist systems, such as the impact ofimmigration and rising inequality. This text references the latestregulation and codes of best practice to ensure that students are up todate with the latest developments in the field. Covering topics such asownership and control, boards of directors and emerging markets, thistext highlights the multidisciplinary nature of Corporate Governance.Request your inspection copies by visiting cengage.co.uk/order-inspection-copy

BUSINESS RESEARCH METHODSBusiness Research Methods2nd EditionChristina Quinlan, De Montfort UniversityBarry J. Babin, Louisiana Tech UniversityJon C. Carr, North Carolina State UniversityMitch Griffin, Bradley UniversityWilliam G. Zikmund, Oklahoma State University 2019 9781473760356Business Research Methods will show your students how to undertake all parts of their research through this clear structured guide.Christina Quinlan’s qualitative and holistic approaches are combined with William Zikmund’s quantitative and advanced methods to give your studentsa broad spectrum of approaches for their research project. It is a comprehensive and interesting text that is essential reading for any business studenttaking a research methods module. Each stage of the research process is considered, including ethics and philosophical frameworks.BUSINESS LAW & ETHICSNEW EDITIONAvailable withAvailable withBusiness LawBusiness EthicsText and CasesEthical Decision Making & Cases15th Edition12th EditionKenneth W. Clarkson, University of MiamiRoger Miller, Institute for University StudiesArlington, TexasFrank B. Cross, University of Texas, AustinO. C. Ferrell, Auburn UniversityJohn Fraedrich, Southern Illinois UniversityLinda Ferrell, Auburn University 2021 9780357129630Business Law’s strong student orientation makes the law accessible,interesting, and relevant. Cases, content, and features throughout thisedition are thoroughly updated to present the latest developments inbusiness law. Cases range from precedent-setting landmarks to importantrecent decisions. Ethical, global, e-commerce, digital, and corporate themesare integrated throughout with new features, such as new Digital Updatesthat highlight how digital progress is affecting the law.Available withBusiness EthicsCase studies and Selected Readings9th EditionMarianne M. Jennings, Arizona State University 2019 9781337614436Packed with cases, exercises, simulations and practice tests, this textthoroughly covers the complex environment in which managers confrontethical decision-making. Using a proven managerial framework, theauthors address concepts, processes and best practices within successfulbusiness ethics programs. Students learn how to integrate ethics into keystrategic business decisions. Revisions highlight new legislation affectingbusiness ethics, the most up-to-date examples, best practices of highprofile organizations, and 20 new or updated original cases.Employment Law forHuman Resource Practice6th EditionDavid J. Walsh, Miami University 2019 9781337555326 2018 9781305972544This text carefully reviews the decision-making process of businessleaders today to illustrate why good leaders often make questionabledecisions. This fascinating collection exposes common themes inless-than-ethical decision making and shows why leaders make ethicalcompromises in business that they would not make in personal lives.Short and long cases, readings, hypothetical situations, and currentethical dilemmas provide a basis for evaluating business ethics, whileencouraging stronger values in future business leaders.Available withBusiness Law andIts Environment10th EditionRichard Schaffer, Appalachian State UniversityFiliberto Agusti, Esq., Steptoe & Johnson,Attorneys at LawLucien J. Dhooge, Georgia Instituteof Technology International 2018 9781305972599Available withEssentials of Business Lawand the Legal Environment13th EditionRichard A. Mann, The University of North CarolinaBarry S. Roberts, The University of North Carolina 2019 9781337555180Available withLaw and Ethics in theBusiness Environment9th EditionTerry Halbert, Temple UniversityElaine Ingulli, Richard A. StocktonCollege of New Jersey 2018 9781305972490Request your MindTap demo by visiting learn.cengage.com/mindtap-demo-request5

BUSINESS ECONOMICS / ACCOUNTINGBusiness Economics3rd EditionN. Gregory Mankiw, Harvard UniversityMark P. Taylor, Dean of Olin Business School,Washington University, St. LouisAndrew Ashwin, former Chair of Examiners ofEconomics and Business and a CharteredEducational Assessor 2019 9781473762770Business Economics brings together three authors with extensiveexperience in teaching both business and economics students. The textprovides a clear and easy-to-read guide to the practical uses of economicsin a business environment. Recent examples and cases throughout thetext demonstrate the key economic issues facing the business world. Nowcovering the global economy, Brexit, the gig economy and internationaltrade theories, the third edition ensures that students are up to date withthe latest developments in business economics.Business Accountingand Finance4th EditionCatherine Gowthorpe, Oxford Brookes University 2018 9781473749351Business Accounting and Finance provides anexcellent introduction to finance, managementaccounting and financial accounting, whetherstudents are just starting out in the subject or studying a module aspart of another degree. This new edition includes additional material onfinancial analysis, new exercises in key topic areas such as statementsof cash flow, and has been thoroughly updated in line with the latestlegislation and regulation.BUSINESS COMMUNICATIONAvailable withBusiness CommunicationIn Person, In Print, OnlineEssentials of BusinessCommunication10th Edition11th EditionAmy Newman, Cornell UniversityMarry Ellen Guffey, Los Angeles Pierce CollegeDana Loewy, California State University 2017 9781305500648Business Communication covers the most importantbusiness communication concepts in detail. Company examples andsituations keep students engaged while demonstrating how principleswork in the real world. In addition to core written and oral communicationskills, students learn to navigate complex relationships and use current,sophisticated technologies. Students also become skilled in creatingPowerPoint decks, managing their online reputation with LinkedIn andother tools, engaging customers using social media, leading web meetingsand conference calls, and more.6Available with 2019 9781337386494Essentials of Business Communication highlights best practices andstrategies backed by cutting-edge research to help students strengthenprofessionalism, expert writing techniques, workplace digital savvy andrésumé-building skills. Students learn how writing is central to businesssuccess, regardless of the communication channel. The book coversbest practices for social media and mobile technology while equippingstudents with skills using grammar exercises, documents for editing andgrammar practice.Request your inspection copies by visiting cengage.co.uk/order-inspection-copy

BUSINESS STATISTICS / DECISION SCIENCESNEW EDITIONAvailable withNEW EDITIONAvailable withStatistics for Businessand EconomicsStatistics for Managementand Economics5th Edition2nd EditionDavid Anderson, University of CincinnatiDennis Sweeney, University of CincinnatiThomas Williams, Rochester Institute of TechnologyJim Freeman, University of ManchesterEddie Shoesmith, University of BuckinghamJames J. Cochran, University of AlabamaJeffrey D. Camm, Wake Forest UniversityGerald Keller, Wilfrid Laurier UniversityNicoleta Gaciu, Oxford Brookes University 2020 9781473768451With its application-oriented approach, the fifth EMEA edition ofStatistics for Business and Economics teaches students the core conceptsof statistics in the fields of business, management and economics, withthe needs of the non-mathematician in mind. The authors interweavestatistical methodology with applications of data analysis to enrichstudents’ understanding of how statistics underpin problem-solving anddecision-making. 2020 9781473768260With a wealth of examples and real data, this statistics textbook isessential reading for all business, management and economics coursesat undergraduate and MBA level. Keller’s practical three-step approachto problem-solving demonstrates how statistics are vital for today’smanagers and economists: it teaches students how to identify thecorrect technique for a problem or data type, compute the statisticsand how to interpret the results meaningfully, equipping them with thepractical skills they need in a world of big data, data visualization andsocial media.Multivariate Data Analysis8th EditionAvailable withBusiness AnalyticsData Analysis & Decision MakingJoseph F. Hair, University of South AlabamaBarry J. Babin, Louisiana Tech UniversityRolph E. Anderson, Drexel UniversityWilliam C. Black, Louisiana State University7th Edition 2018 9781473756540S. Christian Albright, Indiana UniversityWayne L. Winston, Indiana UniversityThe eighth edition of Multivariate Data Analysisprovides an updated perspective on the analysisof all types of data as well as introducing some new perspectivesand techniques that are foundational in today’s world of analytics.Multivariate Data Analysis serves as the perfect companion for graduateand postgraduate students undertaking statistical analysis forbusiness degrees, providing an application-oriented introductionto multivariate analysis for the non-statistician. By reducing heavystatistical research into fundamental concepts, the text explains tostudents how to understand and make use of the results of specificstatistical techniques. 2020 9780357109953Business Analytics, Data Analysis & Decision Making helps readersmaster data analysis, modeling and spreadsheet use. With a focus onquantitative methods, the authors provide specific tools and skills tosucceed while using a proven teach-by-example approach and invitingpresentation. This edition integrates the latest version of Excel butoffers the flexibility to use earlier versions of Excel. This edition’sapproach is more data-oriented than ever before with a new chaptercovering the two primary Power BI tools in Excel and a section on datavisualization with Tableau Public.Available withSpreadsheet Modeling &Decision AnalysisA Practical Introduction to Business Analytics8th EditionCliff Ragsdale, Virginia Polytechnic Institute and StateUniversity 2018 9781305947412The succinct instruction of Spreadsheet Modeling and Decision Analysishighlights the most commonly used business analytics techniquesand clearly demonstrates how to implement these tools with the mostcurrent version of Excel for Windows. This text focuses on developingboth algebraic and spreadsheet modeling skills. This edition nowfeatures Analytic Solver and XLMiner Platforms with powerful toolsfor performing optimization, simulation and decision analysis in Excel,as well as complete tools for performing data mining in Excel andtechniques for predictive analytics.Request your MindTap demo by visiting learn.cengage.com/mindtap-demo-request7

BUSINESS AND MANAGEMENT INFORMATION SYSTEMSNEW EDITIONAvailable withDatabase Principles,EMEA EditionEthics inInformation TechnologyFundamentals of Design, Implementation,and Management6th Edition3rd Edition 2019 9781337405874Carlos Coronel, Middle Tennessee State UniversitySteven Morris, Middle Tennessee State UniversityKeeley Crocket, Manchester Metropolitan UniversityDr Craig Blewet, University of KwaZulu-Natal 2020 9781473768048Database Principles provides a solid and practical foundation for thedesign, implementation and management of database systems. Thenew edition has been updated with all the latest developments andtechnologies and incorporates a generous number of EMEA localisedand motivating business vignettes that tie the concepts to real-lifesituations. The coverage of SQL provides numerous examples and simplerexplanations that focus on areas most important for a database career.George Reynolds, Strayer UniversityThorough coverage in Ethics in Information Technology highlights notabletechnology developments and their impact on business. Studentsexamine professional codes of ethics, cyberattacks and cybersecurity,security risk assessment, privacy, electronic surveillance, and freedomof expression. They also study Internet censorship, protectionof intellectual property, quality software systems, IT’s impact onsociety, social networking, and ethics of IT corporations. Unlike otherintroductory books with brief ethical coverage, this edition provides athorough foundation for addressing ethical issues in the workplace.Available withNEW EDITIONAvailable withMIS10th EditionHossein Bidgoli, California State UniversityInformation TechnologyProject Management9th EditionKathy Schwalbe, Augsburg College 2021 9780357418697 2019 9781337101356Introduce your students to MIS today with themost practical and current title available: MIS 10.Updates throughout this edition present the latest developments in cloudcomputing, AR/VR, quantum computing and blockchain. New case studiesand information boxes connect the principles your students are learningto the most current developments in technology and business today.Schwalbe’s Information Technology Project Management demonstratesprinciples distinctive to managing projects involving informationtechnology. No other approach offers more insights or tools for IT projectmanagement success. Updates reflect the latest PMBOK Guide and AgilePractice Guide with a focus on concepts, tools and techniques that aremost effective today. Realistic scenarios help students understand andapply all 10 project management knowledge areas to IT projects.Available withPrinciples of BusinessInformation Systems3rd EditionThomas Chesney, Nottingham UniversityRalph M. Stair, Florida State UniversityGeorge Reynolds, Strayer University 2018 9781473748415Now in its third edition, Principles of Business Information Systems has beenfully updated with new cases, new questions and assignments and thelatest technologies, whilst also retaining its comprehensive coverage ofInformation Systems issues. This new international edition also boastsa wealth of real world examples from a broad range of countries andupdated coverage of IT and technological issues, making it perfect forcourses that prepare students for the modern corporate world.8Request your inspection copies by visiting cengage.co.uk/order-inspection-copy

ENTREPRENEURSHIP AND SMALLBUSINESS MANAGEMENTSmall BusinessManagementSOUTH AFRICANEDITIONLaunching and GrowingEntrepreneurial Values1st South African EditionJustin G. Longenecker, Baylor UniversityNkoana Radipere, University of South Africa 2017 9781473734487Small Business Management lays out, step by step,the knowledge and insights needed to lead and manage a small business.It provides instruction and guidance that will greatly improve your oddsfor success as you take your own entrepreneurial journey. This editionpresents the best information available today about launching andgrowing small businesses in South Africa.Small Business Managementand Entrepreneurship7th EditionDavid Stokes, Kingston UniversityNicholas Wilson, Kings College London 2017 9781473729735Small Business Management and Entrepreneurshipcontinues to extend its coverage of small businessmanagement and entrepreneurship, drawing on contemporary theoryand practice in equal measure. Whilst the structure and format of thechapters remains broadly the same as the previous edition, the bookincludes many new examples and current references drawn from a widevariety of industrial, social and cultural contexts, bringing your knowledgeof small business management and entrepreneurship up to date.Available withEntrepreneurshipPROJECT MANAGEMENTAvailable withSuccessful ProjectManagementSOUTH AFRICANEDITIONSouth Africa Edition1st EditionJack Gido, Pennsylvania State UniversityJim Clements, Clemson UniversityNishani Harinarain, University of Kwazulu-Natal 2018 9781473751293This text, specifically written for students in South Africa, is designed topresent the essential skills readers need to make effective contributionsand to have an immediate impact on the accomplishment of projects inwhich they are involved. A wealth of cases from both South Africa andAfrica inspire discussion and debate, giving students first-hand insightsinto how to apply project management in the workplace. End-of-chapterpractice activities reinforce concepts critical to project managementsuccess and enable students to put project management skills into practice.Available withContemporary ProjectManagement4th EditionTimothy Kloppenborg, Xavier UniversityVittal S. Anantatmula, College of Business, WesternCarolina UniversityKathryn Wells, Tecnológico de Monterrey campusesin Guadalajara and Querétaro, Mexico 2019 9781337406451This edition introduces time-tested manual techniques and progressiveautomated techniques, enabling students to master proven methodsin project management. All content is consistent with the knowledgeareas and processes of the latest PMBOK Guide and compatible withMicrosoft Project 2016.Theory, Process, and Practice10th EditionDonald F. Kuratko, The Kelley School of Business,Indiana University 2017 9781305576247Available withSuccessful ProjectManagement7th EditionJack Gido, Pennsylvania State UniversityJim Clements, Clemson UniversityRose Baker, University of North Texas 2018 9781337095471Request your MindTap demo by visiting learn.cengage.com/mindtap-demo-request9

OPERATIONS MANAGEMENT / SUPPLY CHAIN MANAGEMENTNEW EDITIONSupply Chain ManagementNEW EDITIONA Logistics PerspectivePurchasing and SupplyChain Management11th Edition7th EditionC. John Langley Jr., Georgia Institute of TechnologyRobert A. Novack, Penn State UniversityBrian J. Gibson, Auburn UniversityJohn J. Coyle, Penn State UniversityRobert M. Monczka, Michigan State UniversityRobert B. Handfield, North Carolina State UniversityLarry C. Giunipero, Florida State UniversityJames L. Patterson, Western Illinois University 2021 9780357442135 2021 9780357442142Supply Chain Management highlights emerging issues, technologydevelopments, and global changes in today’s constantly evolving fieldof supply chain management. Updates examine significant changes inbusiness environments and their impact on the success of supply chains.New coverage emphasizes recent supply chain technology, e-commerceand omni-channel supply chains, changes in transportation and pricing,warehousing, and impacts on future designs of supply chains.Purchasing and Supply Chain Management draws from the authors’extensive first-hand experiences and relationships with executivesand practitioners worldwide to highlight critical developments in thefield. Students examine recent advancements in supply chain fraudmanagement, artificial intelligence, analytics, procurement automationand robotic process automation. New content also discusses supplychain fraud management and mitigation, emerging technology in realtime supply chain control towers, use of blockchain and the creation ofCenters of Excellence.Available withPrinciples of Supply ChainManagementPurchasing and SupplyChain ManagementA Balanced Approach7th Edition5th EditionArjan J. van Weele, Eindhoven University ofTechnology, NetherlandsJoel D. Wisner, University of Nevada, Las VegasKeah-Choon Tan, University of Nevada, Las VegasG. Keong Leong, University of Nevada, Las Vegas 2019 9781337406499Principles of Supply Chain Management, guides students step-by-stepthrough the management of all supply chain activities. Comprehensivecontent addresses real concerns related to domestic and globalsupply chains while one-of-a-kind coverage encompasses processes inoperations, purchasing, logistics and then process integration. Wellorganized chapters demonstrate practical applications of supply chainmanagement in today’s workplace with SCM Profiles and new end-ofchapter cases. 2018 9781473749443Fully updated, this highly respected textbookcovers the latest developments in purchasingand supply chain management with clear and well-structured contentcomplemented by strong case studies that are relevant and engaging.Global examples from Shell, Hewlett Packard, Mattel and Nespressoto name a few, demonstrate the challenges and solutions to problemscompanies face every day, while the latest research insights add acritical perspective throughout.OM6th EditionDavid A. Collier, Florida Gulf Coast UniversityJames Evans, Carl H. Lindner College of Business,University of Cincinnati 2017 978130566479110Request your WebAssign demo by visiting learn.cengage.com/webassign-demo-request

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10th Edition Richard Schaffer, Appalachian State University Filiberto Agusti, Esq., Steptoe & Johnson, . Essentials of Business Communication highlights best practices and strategies backed by cutting-edge research to help students strengthen professionalism, e