Art Of War Sun Tzu Strategy Card Deck User's Guide

Transcription

User’s GuideArt of War: Sun TzuStrategy Card DeckTMCenter For Advantage

Table of ContentsIntroduction Card Set Description Card Use For the Leadership Strategy Training Copyright 2006 – Center For Advantage and its licensors

Introduction

What is the Art of War: Sun TzuStrategy Card Deck? The Art of War: Sun Tzu Strategy Card Deck is acard set of winning strategies designed toimprove your ability to succeed when faced withadversariesIt is also a playing carddeck made from casinograde card stockCopyright 2006 – Center For Advantage and its licensors

Qualifications The Art of War: Sun TzuStrategy Card Deck hasbeen rigorously reviewed byprofessional strategists toinclude instructors of theNational Defense Universityat Ft. McNair, Washington,D.C.Copyright 2006 – Center For Advantage and its licensors

Why was the Art of War: Sun TzuStrategy Card Deck written? Because your plans needto survive contact withyour adversaries and the first key to winning is staying inthe gameCopyright 2006 – Center For Advantage and its licensors

Who is the Art of War: Sun TzuStrategy Card Deck for? MilitaryBusinessLawPoliticsSportsAnyone who wants to train their competitivemind to be at its very bestCopyright 2006 – Center For Advantage and its licensors

Why is the Art of War: Sun TzuStrategy Card Deck Necessary? Many anthropologistsbelieve that humanintelligence evolved to makeus better able to deceive anddefeat our neighborsThe Art of War: Sun Tzu Strategy Card Deckcontains the strategies men and women haveused to deceive and defeat their neighbors sincethe dawn of timeKnowing the strategies is to your advantageCopyright 2006 – Center For Advantage and its licensors

Why should I use the Art of War:Sun Tzu Strategy Card Deck? The better you are atapplying conflictstrategies, the lesslikely you are toneed themThis means you can better focus your attentionon positive efforts and act in accord with yourconscienceCopyright 2006 – Center For Advantage and its licensors

Why should I use the Art of War:Sun Tzu Strategy Card Deck? 2 It is also a matter ofsurvivalOther people will usethese strategiesagainst youThe best way to ensure that your adversariessucceed is for you not to appreciate what theyare doing to youCopyright 2006 – Center For Advantage and its licensors

Practice The key to applying the strategiesin the Art of War: Sun Tzu StrategyCard Deck is to practice, practice,and practiceReview the cards in trainingReview the cards before addressing a challengeReview the cards after a contest to improve yourperformance next time Use the cards in your weekend card games;your unconscious mind will process the ideaswhile you have funCopyright 2006 – Center For Advantage and its licensors

Art of War: Sun Tzu Strategy CardDeck makes training easy and fun and as rigorous as you want yourtraining to beCopyright 2006 – Center For Advantage and its licensors

Card SetDescription

54 Cards: 54 Strategies3 points of adviceper card162 points of adviceIn totalCopyright 2006 – Center For Advantage and its licensors

Card Layout Number & suitTitle – Name of thestrategyStrategy – Definition ofthe strategyBasis – Why thestrategy worksCopyright 2006 – Center For Advantage and its licensors

Four Categories Each suit represents a categoryAll contests involve an interplay and progressionof the categories as follows:Prepare selfPrepare field of contestIsolateEliminateCopyright 2006 – Center For Advantage and its licensors

Cause The categories represent causesCauses are what you do to effect something elseThat something else is material (to includepeople), space, time, and/or safety What you do (Cause)Prepare selfPrepare field of contestIsolateEliminate What you effectMaterialSpaceTimeSafetyCopyright 2006 – Center For Advantage and its licensors

A Natural Pattern A universal pattern of progress from beginningto end can be seen in how a salesperson winsa sale, a lawyer wins a case, an innovatorcaptures an idea, a predator captures its prey,etc. For example:Prepare self – A wolf learns how to be thebest hunter it can be2. Prepare field of contest – The wolf seeksthe best position between itself and its quarry3. Isolate – The wolf isolates one animal from the herd4. Eliminate – The wolf goes in for the kill1.Copyright 2006 – Center For Advantage and its licensors

A Natural Pattern (Part 2) In comparison, for example:Prepare self – A lawyer educates himself as best he canabout a case2. Prepare field of contest – The lawyer seeks the bestjury at jury selection, and selects and prepares the rightwitnesses3. Isolate – The lawyer finds an inconsistency on the part ofthe opposing side and steers the focus of that case tothat inconsistency4. Eliminate – The lawyer uses the inconsistency to createreasonable doubt in the jury and gets an acquittal1.Copyright 2006 – Center For Advantage and its licensors

Effect The effect you want to achieve is to:EliminateEliminate;Isolate;integrate or;negateyour adversary orsomething importantfor his or hersuccessNegateCopyright 2006 – Center For Advantage and its licensorsIsolateIntegrate

Direct You achieve this directlyEliminate by eliminatingIsolate by isolatingIntegrate by integratingNegate by negatingCopyright 2006 – Center For Advantage and its licensors

Indirect You achieve this indirectlyEliminate by isolating,integrating or negatingIsolate by eliminating,integrating or negatingIntegrate by eliminating,isolating or negatingNegate by eliminating,isolating or integratingCopyright 2006 – Center For Advantage and its licensors

Remembering that by executingyour strategy you can effect MaterialSpaceTimeSafetyCopyright 2006 – Center For Advantage and its licensors

Mutually Supportive Each card offersadviceYou may or may notknow how to enactthat adviceIf you do not know how to enact advice from onecard, you can find an answer on another cardCopyright 2006 – Center For Advantage and its licensors

Example of Mutual Support For example, acommon way to“Provoke YourAdversary’s Reaction”is to bluff, which maybe done in accordwith “CreateSomething FromNothing”Copyright 2006 – Center For Advantage and its licensors

Example Mutual SupportFor example, anattorney mightexplore how anopponent will react toa real threat bypresenting and thenwithdrawing a threatof no actualsubstanceCopyright 2006 – Center For Advantage and its licensors

Card UseStructured yet flexibleapproach that modelsreal life

Review tool A simple but effective wayto use the cards is to justread them and think aboutthe ideasThere are only 1,700 words in the entire carddeck, so you can read it in under twenty minutesDo this a few times, and your strategicperformance will improveLike any art form, repetition improvesperformanceCopyright 2006 – Center For Advantage and its licensors

Card Logic For more sophisticated use, you can use otheraspects of the cards, such as the rank, as wellThe cards are organized logically, but unlike abook, the cards can also be arranged in anyfashion suitable to asituationThis flexibility helps youto take advantage ofopportunitiesCopyright 2006 – Center For Advantage and its licensors

Rank Higher ranked cards tend to denote strongerstrategies than lower ranked cards;however, any strategy, no matter the rank, couldbe the right and strong strategy for a givensituationYou need to make all thestrategies a part of you soyou can use them naturallywithout thinking about themtoo muchCopyright 2006 – Center For Advantage and its licensors

Opportunity Management As you plan and executean action, you seek to relyon strategies described inthe Art of War: Sun TzuStrategy Card Deck fromhigher and higher ranksIf your action is grounded on strategies at thetop, for example, the four aces, then you are in astrong positionIf your action is grounded on strategies of lowranked cards, for example, the threes, then youare in a comparatively weak positionCopyright 2006 – Center For Advantage and its licensors

Card Rank as a Predictor ofSuccess If the success of your actiondepends upon a higher rankingstrategy, then you generallyhave a better chance of winningthan if your success dependsupon a lower ranking strategy provided you execute thestrategy well enough tosucceedCopyright 2006 – Center For Advantage and its licensors

Go from Weakness to StrengthSeek to progress a series of actions from left, “Live to FightAnother Day,” to right and up, “Eliminate Your Adversary”Live to FightAnother DayEliminate YourAdversaryPrepare selfPrepare the fieldof contestIsolateCopyright 2006 – Center For Advantage and its licensorsEliminate

Steadily Strengthen Your OptionsSeek to be able to use strategies from cards with higherranksK107Prepare self7Prepare the fieldof contestIsolateCopyright 2006 – Center For Advantage and its licensorsEliminate

Gray Division Strength by rank is a gray division, not black andwhiteAny strategy could prove the winningstrategyWith the principles of strategy in mind, have theflexibility to use whichever strategy makes senseat the timeCopyright 2006 – Center For Advantage and its licensors

Best/Worst Situation Your best position is to have the power neededto execute any of the aces, even if you do notactually use themYour least favorable position is to have only thepower to enact one of the twos or other lowerranked cardsCopyright 2006 – Center For Advantage and its licensors

Command the Whole ProcessThe longest path to victory starts at “Live to Fight AnotherDay” where you must build from weakness to strengthA2Prepare selfPrepare the fieldof contestIsolateCopyright 2006 – Center For Advantage and its licensorsEliminate

Then Seek AcceleratorsThe shortest path to victory begins right at “Eliminate YourAdversary” since having that power, even if you choose notuse if, gives you considerable leverage over your adversaryPrepare selfPrepare the fieldof contestIsolateCopyright 2006 – Center For Advantage and its licensorsEliminate

Deuces Wild Keep in mind that you make a given strategya winner or loser!!!A master strategist might make his adversary believethe he (the adversary) has won because the masterstrategist has run away, and thenstrike when that adversary lets hisguard down – a win from a weakpositionIn contrast, eliminating an adversarymight cause a more formidableadversary to take his place – a lossfrom a strong positionCopyright 2006 – Center For Advantage and its licensors

Combinations The strategy described on each card is like asingle note on a pianoCombinations of strategies create the mostpowerFor example, youmight “Raise theStakes” by “StrikingWith a BorrowedHand” and make that the only part of your planyou show before a surprise strike – which is yet afourth card, “Catch Your Adversary Sleeping”Copyright 2006 – Center For Advantage and its licensors

Wild Cards Wild cards provide a way toresolve issues, one way or theotherThey do not belong in anyspecific suites or ranksAt any point in the strategicprocess, you can enact a wildcardHowever, do so for goodreason because they representrisky movesWhich for dramatic purposes is one reasonHollywood portrays them so oftenCopyright 2006 – Center For Advantage and its licensors

Crisis Action Planning (CAP) During a crisis, people tend tofall back on the strategies theyknow or strategies that workedbeforeFamiliar strategies are not necessarily the beststrategies for a given situationThe Art of War: Sun Tzu Strategy Card Deckallows you to quickly consider strategies that youmight recognize, but that might not otherwise beat the top of your mindCopyright 2006 – Center For Advantage and its licensors

For theLeadership

Training Tool The Art of War: Sun TzuStrategy Card Deck is aready made training toolyou can employanywhere and anytimeSelect a specific card, or pull one at random,and you have material to discussUse the cards to critique during an after actionreviewCopyright 2006 – Center For Advantage and its licensors

Opportunity Management As per the “Card Use”section, you can track theprogress of peopleworking for you through acampaign from the lowerleft position of weaknessto the upper right positionof strengthCopyright 2006 – Center For Advantage and its licensors

Strength and Weakness Perception Challenge theperception of strengthand weakness fromthose responsible forcarrying out actionsCopyright 2006 – Center For Advantage and its licensors

Other Advantages Leaders, by and large,are doers that prefer toget out there and makethings happenThe cards are geared toward the doer mentality;people of action will read themResults are immediate; by reading just one cardbefore a contest, your people will likely do betterat that contestCopyright 2006 – Center For Advantage and its licensors

StrategyTraining

Teaching Points Each card has three pointsyou can talk toThere are 162 teachingpoints in total within all54 cardsCopyright 2006 – Center For Advantage and its licensors

Group Discussion Shuffle the cardsHave a participant drawa card at randomDiscuss the strategy asit pertains to your profession or situationEach card tends to produce at least sevenminutes of discussionThis is a very simple technique, but extremelyeffectiveCopyright 2006 – Center For Advantage and its licensors

Strategy Review Record and discuss an actionthat required strategic thoughtto succeedDiscuss the action and identify the strategiesused by the leadershipDiscuss each strategy, the wisdom of its choice,and how well it was executedYou can break down an entire action intostrategy segmentsCopyright 2006 – Center For Advantage and its licensors

Scenario Play Shuffle cards and drawuntil you have one cardfrom each suit– 4 cards in totalUse the combination to describe a situation andask students what they should do to enact orcounter the combined strategyThis requires some creativity on your part as atrainerCopyright 2006 – Center For Advantage and its licensors

Training Continuity Unlike most strategy trainingmaterial, the Art of War: SunTzu Strategy Card Deck is socompact it should never endup on a shelfYou and your people can review the deck in afew minutes just about anytime and anywherethey have a few moments to spareCopyright 2006 – Center For Advantage and its licensors

Interview Tool Since 2004, when the Art of War:Sun Tzu Strategy Card Deck wasreleased, one thing has beenvery clearExecutives get itThe less upwardly mobile, on the whole, do not If you are trying to recruit people with executivepotential, their reaction to these cards can provetellingWhen given a chance to review the cards, executives tend to ask where theycan get a set; non-executives tend to ask what they are for or what is the gameCopyright 2006 – Center For Advantage and its licensors

These are the cards you playwhen it’s not a gameCopyright 2006 – Center For Advantage and its licensors

Further Details on Strategy If you want to know more about strategy,consider purchasing the card companion bookUnderstanding Sun Tzu on the Art of WarOr contactCenter For Advantage atinfo@centerforadvantage.comCopyright 2006 – Center For Advantage and its licensors

All the bestonyour endeavors!!!Copyright 2006 – Center For Advantage and its licensors

Contact Details Center ForAdvantageRobert CantrellCenter For AdvantageP.O. Box 42049Arlington, VA 22204(703) antage.com Card ProductsCenter For Advantagewww.centerforadvantage.com Art of War: Sun Tzu Strategy CardDeckwww.artofwarcards.com Innovation Planner Cardswww.innovationplannercards.com The Sales Strategy Fundamentalswww.fundamentalsales.comCopyright 2006 – Center For Advantage and its licensors

Book by Robert Cantrellwww.artofwarsuntzu.comHeartland ReviewsAs a retired military intelligenceprofessional and conflict theorist, Imust say this is the best interpretationof Sun Tzu’s classic work I have read.The author focuses on the meaningsbehind this ancient Chinese warphilosopher’s writings. He puts theminto a modern context, making themeasy to understand. Apparently theDepartment of Defense agrees withme on this, since they have selectedMr. Cantrell’s book as a text for theNational War College in WashingtonDC. This is a must read for all militaryofficers and business leaders. It rateda perfect five hearts.Bob SpearPublisher and Chief Reviewer forHeartland Reviews, Leavenworth, KSCopyright 2006 – Center For Advantage and its licensors

the Art of War: Sun Tzu Strategy Card Deck from higher and higher ranks If your action is grounded on strategies at t