Transcription
NOVEMBER 2020
From The EditorWith COVID-19 pandemic engulfing the world and continuing tocause illness and demises all around, “Unprecedented” is the wordthat we have heard a lot in the past few months. The governmentsaround the world have taken “unprecedented” measures to shut down theireconomies by closing stores and ordering citizens to shelter-in-place in order tocombat the pandemic. Undoubtedly it has had a devastating impact on marketsand economies, and driven unemployment rates through the roof. In the midstof fighting the worst health crisis the world has seen in 100 years, central banks,fiscal authorities, and international organisations mobilised to take extraordinarysteps to respond to the market distress.SHILPA GUPTADIRECTOR, WBR CorpTo read this issue online, visit:globalindianleadersandbrands.comWBR Corp LocationsUKWBR CORP UK LIMITED3rd Floor 207 Regent Street,London, Greater London,United Kingdom,W1B 3HH 44 - 7440 593451INDIAWBR CORP INDIAD142A Second Floor,Patel GardenDwarka Main Road,Delhi 110059 91-9811192562UAEWBR CORP UAE1203 A Business Bay Bridge,Dubai, UAEThe novel coronavirus pandemic has put us all through a situation—whichhas risen for the first time in the recent history of the planet—that triggeredthe largest industrial shutdown since the World War II. From factories beingshuttered to airlines being grounded and borders sealed. It is for the very first timethat Oil producers are paying suppliers to take excess oil due to lack of storagecapacity. It can be called the ‘Great Lockdown’ recession and is the worst since theGreat Depression of the 1930s, where the developed countries are likely to posta negative growth rate of around 6 per cent. It has been estimated by the WorldFood Programme (WFP) that around 265 million people in low- and middleincome countries could face starvation by the end of 2020. In the 21st century,with all the connectivity and technology at our command, it would be a colossalhuman tragedy and a shame on the whole world.The lockdown had given us the breathing space to prepare the medical infrastructurerequired to deal with the pandemic but, it has also costed the economy anestimated Rs 2 lakh crore a week and brought abject misery to the poor. Withtwo of the three large engines of the economy—services and manufacturing—comprising of 70.6 per cent of GDP and employment of 43.9 per cent of theworkforce being shut; the epidemic is taking its heaviest toll on India’s urbancentres known for economic importance: 35 of these, largely state capitals,contribute to 20 per cent of the country’s GDP. However, the third engine of oureconomy—agriculture—is beginning to tick. Though at 17 per cent farming isamong the smallest sectoral contributors to GDP, it employs over half of India’stotal workforce. Growing at a meagre 2.8 per cent per annum, this year, due to anextended winter and favourable rainfall, a record 106 million tonnes of wheat isto be harvested making the government’s godowns overflow with over 77 milliontonnes of foodgrain, enough to last a year. Since India is the world’s second-largestproducer of cotton, fruits, groundnut, rice, sugarcane, vegetables, and wheat; thelargest producer of milk and pulses; and the top exporter of basmati rice, it is noton the WFP’s list of countries in danger of starvation. The crisis has demonstratedthat governments and individuals are capable of taking strong and rapid actionsin the face of an overarching challenge. It is worth reflecting on the other systemicactions that are needed to shift towards a more sustainable and resilient economywhilst India looks to shore up its economy.Recognised widely as fast learners and being adaptable to different situations, weIndians with our hard work, empathy, and culture have always been regarded veryhighly by nations worldwide. This special Marquee Edition is a commendation ofthe work that Businesses and Professionals continue to do in these tough times.2 FORBES INDIA MARQUEE HIGH PERFORMING HUMAN ASSETS NOVEMBER 2020
CONTENTSCover Image WBR CorpMarketing:Jitendar Gujar04Abhishek Bansal'PVOEFS IBJSNBO "CBOT (SPVQ0608Sudhir Kumar Agarwal.% 3JTIJUB %FWFMPQFST 1WU -UEDr Aneel Kashi Murarka.BOBHJOH %JSFDUPS .JSBDIFN *OEVTUSJJFT2637Advertising Sales:t 1SFFUJ 4BIOJ t (JSJTI 4IBSNBt .JUV .JEIB t "OJM #IBUJBt "UJTIBZ 4JOHI t %JWZB #IBUJBDistribution:4VCIBESB #PTF,BVTIBM 1JMMBJAdvertising Operation:t IBJUBMJ ,BSJB t 4NJUB 4VWBSOBt ,SJTIOB (VQUB t 1SBTIBOU 3BOF"MM 3JHIUT 3FTFSWFE ª 'PSCFT -- BT UP NBUFSJBM QVCMJTIFE JO UIF FEJUJPO PG 'PSCFT "TJB "MM 3JHIUT 3FTFSWFE 23Indra Nooyi &0 BOE IBJSNBO PG UIF #PBSE 1FQTJ P *ODVirat Kohli*OEJBO SJDLFUFSR C Bhargava IBJSNBO .BSVUJ 4V[VLJ *OEJB -UEHigh Performing Human AssetsDesigned by"NJU #VSNBO /VTMJ 8BEJB *TTVF &EJUPS Anushka Singhal%FTJHOFS Komal G.Prathamesh7JOLFTI (VMBUJ 38"WBOJTI 4JOHI 7JTFO Aditya Puri.BOBHJOH %JSFDUPS )%' #BOL%JMJQ 4IBOHIWJ .VEIVLBS # 1BSFLI DISCLAIMERThe contents of this publication are based on the latest information made available tothe publishers at the time of publication going to print. Whilst every care is taken in thecompiling of this publication, the publisher is not responsible or be made liable for any lossor damage of any kind howsoever arising as a result of any errors, inaccuracies or omissionsin respect of any entry whatsoever. The content for various articles have been collectedfrom various sources available in the public domain. The publisher should be informed oferrors, inaccuracies or omissions discovered in the publication in writing.The respective organisations and individuals are solely responsible for the accuracyand contents of their own articles, and for all claims, losses, costs, expenses or damageswhatsoever from of any person arising (directly or indirectly) from the publication andcontents of any articles. The publisher aims to provide accurate information, but are inno way responsible for the accuracy and contents for any Advertisement / Story / Article.The publisher, its employees and agents therefore will not be liable for any claims, losses,costs, expenses of damages incurred or arising for any reason of any person (including butno limited to claims of negligence, intellectual property infringement and defamation) inconnection with any articles. The publisher makes no warranty or representation in respectof, nor do they endorse any product, service or other matter whatsoever appearing in thearticles collated in this Marquee Edition.No part of this publication may be reproduced or transmitted in any material form or byany means, including photocopying, image scanning, storing or recording by any meansin any form nor broadcasting or transmission through any medium of any part of thispublication by electronic means and whether or not transiently or incidentally to someother use of this publication, without the express written consent of the copyright owner./BSPUBN 4BUZBOBSBZBO 4FLITBSJB "TIPL ,VNBS 1 3BKBI 4VOEBS . 1 /BHFTIXBSBO 3349Taapsee Pannu*OEJBO 'JMN "DUSFTT%JMKJU %PTBOKI 4IJLIBS %IBXBO FORBES INDIA MARQUEE HIGH PERFORMING HUMAN ASSETS NOVEMBER 2020 3
EDITOR'S CHOICEThe Synonym of Versatilityand a Powerhouseof TalentABHISHEK BANSAL'PVOEFS IBJSNBO "CBOT (SPVQ" SFDJQJFOU PG BO )POPSBSZ%PDUPSBUF "CIJTIFL #BOTBM 'PVOEFS IBJSNBO PG "CBOT (SPVQ GPVOEFE B̓EJWFSTJöFE CVTJOFTT HSPVQ DPNQSJTJOH PG TFWFSBM PNQBOJFT JODMVEJOH B /#' B QVCMJD MJTUFE DPNQBOZ BOE PWFSTFBT DPNQBOJFT JO %VCBJ IJOB )POH ,POH 4JOHBQPSF 6OJUFE ,JOHEPN BOE .BVSJUJVT HIS PHILOSOPHY:“Adversities and losses arethe GURU DAKSHINA thatwe pay to our greatestteacher — LIFE"THE REAL ABHISHEK BANSALBorn in Mathura, Uttar Pradesh, Abhishek is married to Shriyam Bansal. Thecouple has three children, Kaamad (born in 2013), Arni & Arnima (twinsborn in 2015). He shares a passion for holistic, healthy living and well-being.Despite his numerous professional commitments and strong responsibilitiesof managing the group of companies, Abhishek relentlessly pursues certainhobbies which reflect upon his being.Being a religious and devoted person with a keen interest in reading religiousscriptures, Abhishek recites the Ramcharit Manas by Tulsidas ji. He is anadmirer of the works of Mr Harivansh Rai Bachchan and Mr Kumar Vishwasand he preaches his love for poetry by reading and reciting Hindi poetry to hisfamily members, close friends, and colleagues. However, his interest and talentis not limited to reading and reciting poetry and religious scriptures. Abhishektakes interest in a diverse range of subjects such as physics, psychology andspirituality and is also currently writing a book on science and spirituality. Heloves to keep fit and walking is his favourite way of keeping healthy and like atrue Mumbaikar, he loves to take a walk by the sea at Marine Drive in Mumbai.Practising the fine art of meditation, spending quality time and travelling withfamily, Abhishek as an ideal parent to his three gems focuses on imbibingthe right values in his kids. He loves providing motivational support to hiscolleagues, besides also being a loving husband to his wife Shriyam.Abhishek drew inspiration from Steve Jobs and his trademark is his speed.As an experienced professional, he has an enlightening piece of advice for allbudding entrepreneurs, he says, “It is good to be intelligent, but even moreso to be wise. Focus on wisdom, try to digest what you have achieved, and tryto digest success.”EARLY CAREER AND RAPID EXPANSION OF ABANS GROUPAbhishek’s unending drive and passion speaks volumes about the beginningof his career as a trader at the tender age of 15. His drive and passion coupledwith a rare knack of understanding of all sectors of the financial marketshas led to Abans dealing in equity derivatives, currencies, and commoditiesacross domestic as well as international markets with the group offering globalfinancial services and solutions to clients across India, Dubai, China, HongKong, Singapore, United Kingdom, and Mauritius.THE ABANS GROUPIt is a globally diversified organisation engaged in Investment Management,Trading, Broking, Gold Refining, Non-Banking Financial Services, Agricultural4 FORBES INDIA MARQUEE HIGH PERFORMING HUMAN ASSETS NOVEMBER 2020
AWARDS ANDRECOGNITIONS%It is good to be intelligent, but evenmore so to be wise. Focus on wisdom,try to digest what you have achieved,and try to digest success”– Abhishek BansalTrading, Pharmaceuticals Distribution, Software Development, andReal Estate Development.Under his stewardship, Abans Group has evolved multifold frombeing just a trading house to a quintessential diversified businessgroup, providing expertise in Broking Services, Non-BankingFinancial Dealings, Financial Services, Agri-Commodity Services,Warehousing, Realty & Infrastructure, Gold Dore Refinery &Manufacturing and Trading in Metal Products, Pharmaceuticals,Software Development, and Wealth Management.Abans has achieved exponential growth within a relatively shortspan of time and has now grown into a team of nearly 400 people,including professionals, dealers, and traders. It is also at the forefrontof advocating and embracing the latest available technologies.Abhishek's belief that human beings are invaluable, technologyis inevitable, and finance is the future, has also paved the path forAbans developing new and innovative Fintech products. He is alsoan authoritative figure on the Commodities and Derivatives Markets,and along with voicing his opinions in various business forums, he isalso frequently quoted in prominent print and digital publications.CSR INITIATIVESIn addition to his focus on business, the cause of the widercommunity is central to his vision. He has contributed to theSwachh Bharat Abhiyan by lending support towards the cleaningup of villages in the Adeeng district of Mathura, Uttar Pradesh andsimultaneously created employment opportunities for people in thevillage by employing local personnel.VSJOH UIF DPVSTF PG IJT FYUSBPSEJOBSZ FOUSFQSFOFVSJBM DBSFFS "CIJTIFL IBT CFFO UIF SFDJQJFOU PG OVNFSPVT BXBSET BDDPMBEFT BOE SFDPHOJUJPOT 5IF POGFEFSBUJPO PG *OUFSOBUJPOBM "DDSFEJUBUJPO PNNJTTJPO DPOGFSSFE VQPO IJN UIF i%PDUPS PG &YDFMMFODF )POPSJT BVTBw GPS IJT FYDFMMFODF JO UIF öFME PG .BOBHFNFOU JO UIF ZFBS )F JT BMTP BO BDUJWF DPOUSJCVUPS UP UIF EFWFMPQNFOU PG UIF DPNNPEJUJFT BOE EFSJWBUJWFT NBSLFUT JO *OEJB )JT CVTJOFTT MFBEFSTIJQ BOE TPVOE CVTJOFTT BDVNFO PO WBSJPVT TVCKFDUT IBT CFFO SFDPHOJTFE CZ TFWFSBM MFBEJOH DPSQPSBUFT BOE DPNNVOJUZ PSHBOJTBUJPOT BOE IF IBT CFFO DPOGFSSFE XJUI TFWFSBM QSFTUJHJPVT BXBSET TVDI BT #VTJOFTT -FBEFS PG UIF :FBS CZ .PSQIFVT &OUFSQSJTFT JO *OEJBhT .PTU "ENJSFE #VTJOFTT -FBEFS CZ 8IJUF 1BHF *OUFSOBUJPOBM JO .PTU &OUFSQSJTJOH -FBEFS PG UIF :FBS CZ 8#3 JO :PVOH "DIJFWFS PG UIF :FBS JO 'JOBODJBM 4FSWJDFT CZ *DPO PG UIF :FBS "XBSET JO :PVOH &OUSFQSFOFVS PG UIF :FBS CZ PNNPEJUZ &RVJUZ 0VUMPPL &0 "XBSET JO 6EIZPH 3BUBO "XBSE CZ *OTUJUVUF PG &DPOPNJD 4UVEJFT GPS FYDFMMFODF BOE PVUTUBOEJOH DPOUSJCVUJPO JO UIF 'JOBODJBM 4FSWJDFT *OEVTUSZ JO FORBES INDIA MARQUEE HIGH PERFORMING HUMAN ASSETS NOVEMBER 2020 5
EDITOR'S CHOICEThe DependableDevelopersSUDHIR KUMAR AGARWAL.% 3JTIJUB %FWFMPQFST 1WU -UE0OF PG UIF QSJNBM OBNFT JO UIF BDU PG DIBOHJOH UIF GBDF PG UIF DJUZ PG /BXBCT -VDLOPX 4VEIJS ,VNBS "HBSXBM .BOBHJOH %JSFDUPS 3JTIJUB %FWFMPQFST 1WU -UE 8FCTJUF SJTIJUB JOSudhir Kumar Agarwal, whohails from Faizabad, movedto Lucknow in 1996. The city’sinfrastructure and the possibilitiesof development intrigued Sudhirand he decided to step into theReal Estate business after muchresearch and contemplation in2008. The journey that Sudhir hadset on included plethora of multidimensional challenges; movingaway from family’s finance businessand stepping into a highly volatilesector such as real estate was thebiggest risk and challenge that hehad taken. With Lucknow becomingpopular for fresh establishmentsin the healthcare and educationsectors, Sudhir identified the rightpotential at the right time andventured into real estate business.ABOUT RISHITA DEVELOPERSEstablished with a progressive thought and focused vision in 2008, RishitaDevelopers Pvt Ltd (RDPL) has delivered exclusive developments—anamalgamation of traditional and contemporary designs—ever since itsinception. RDPL envisions not just homes but a valuable legacy, which isfuelled by a passion for creating vibrant and sustainable communities. Aimedat enhancing the pride of the owner, the company builds dream homes thatcomplement the lifestyle needs in a defined budget.Known for pioneering fresh technologies, bold design, and precisionengineering to create a landmark residential townships, the company is drivenby the idea of changing expectations and taking living standards a notch higher,thereby transforming the skyline of the city. Sudhir says, “We don’t want to bethe biggest real estate company, nor the richest, but we intend to be the best.”Augmented with an experience spanning over 25 years into finance and realestate, Sudhir believes that honesty and dedication towards committed valuesand propositions are the key success factors of the organisation. RDPL hasushered in an era marked by higher standards of living and global lifestyles withits four prestigious flagship projects (RERA Registered; Promoter Regn. No.UPRERAPRM4294 www.up-rera.in ) across Lucknow.RISHITA MULBERRY HEIGHTSOffering the most open and refined lifestyle that one can wish for—MulberryHeights (2, 3, and 4 BHK apartments) is synonymous with a luxurious havenbedecked with modern and handpicked features. The project is spread over anarea of 21.45 acres, comprising enigmatic towers with state-of-the-art facilitiesand amenities that meet global standards. The township is set amidst a vast greenlandscape with 80% open spaces—the Golf view facing project vouches for aholistic lifestyle. The spaces are well guarded and impart a wholesome experienceof life with absolutely no hassles and worries. Key Features of the project: Club house sprawling 60,000 square feet Double height entrance lobby inselected towers Spacious & ventilated rooms Multipurpose hall Aerobic& yoga centre Spa & salon Bar area Space for indoor games Cyclingtrack Tennis court Kids play area Skating rink Gym Restaurant Ease of access to reach other areas within the city Amphitheatre Lawn formeditation Ample seating spaces.Mulberry Heights-Artistic Image6 FORBES INDIA MARQUEE HIGH PERFORMING HUMAN ASSETS NOVEMBER 2020
RISHITA CELEBRITY GREENSWith skyscrapers being in trend, Rishita CelebrityGreens (spread across seven blocks) offersexceptionally crafted 2 and 3BHK high-riseresidential apartments. The USP of the project lies inthe fact that it is not only well connected by variousmodes of transport but is also in close proximity toall civic utilities. It is well thought of and researchedproject right from the aspects of fundamental designto other minutest details which ensure wellness andsustainability. Key Features of the project: Club house and banquet area Multigym Dedicated play area Swimming pool Ease of access to reach other areas within the cityCelebrity Green-Actual ImageRISHITA MANHATTANInspired by the towering skyscrapers of Manhattan positioned amidst lushgreen meadows of Lucknow—Rishita Manhattan defines luxurious life in afreshly contemporaneous way. Located in Gomati Nagar Extension, Lucknow,sprawling across 11.5 acres of which 80% is an open area, the project is blessedwith a strategically favourable location. Offering radically modern designaesthetics which go beyond four walls and has a taste of global lifestyles infusedwith a rich tradition of Lucknow ethos; it is a perfect blend rendered to imparta sense of pride to its owner. The project has been modelled to elevate the sensesand work as a reflection of the buyer’s persona. Features of the project: A premium club Restaurant, gym, yoga centre, swimming pool, multipurpose hall, andoptions for indoor games Indoor theatre with reclining seats Landscaped lawns Jogging track, basketball & tennis court Wi- Fi enabled campus Power backup for common areas Site serviced by road from three sides Gated community access control at entrance CCTV surveillance Double height entrance lobby in selected towersAWARDS ANDRECOGNITIONS 6 1 3BUBO 4BNNBO 6 1 #SBOE -FBEFSTIJQ "XBSET GPS A5IF .PTU 5SVTUFE 3FBM &TUBUF QSFTFOUFE CZ "#1 /FXTRishita Mulberry Villas -Actual ImageRISHITA MULBERRY VILLASEnvisioned to become a landmark ofLucknow, the city that graciously exudeselegant charm, which sets it apart from allother cities. Rishita distils the essence ofLucknow and crystallises it in its projectsof which Rishita Mulberry Villas is the bestever in terms of luxurious style, eleganceand modernity. Key features of the project: Exclusive gated community Lush green ambient open space Wellness zone Unique outdoor gym Play zone Proximity to golf course Home automation Modular kitchen Independent lawnRishita Manhattan -Actual ImageFORBES INDIA MARQUEE HIGH PERFORMING HUMAN ASSETS NOVEMBER 2020 7
EDITOR'S CHOICEThe Man Who DefinesHumanity withHis PhilanthropyFosteringtheSpiritofGiving!—Dr Aneel Kashi Murarka, MD, MirachemIndustriies, and Founder of Social EnterpriseAmple Misiion is known for his generosityand magnanimous personality who does what isright for fellow Indians and makes his impactfulpresence felt coupled with a strong hopeful future.THE BIG CHANGEMAKERKnown as the Common Man's Philanthropist—DrAneel Kashi Murarka believes, “A man's true wealth isthe good he does in this world.” For over the past threedecades, Aneel has touched the lives of the needy andof those who he feels are setting an example for othersthrough their good deeds. A personality that is worthtaking inspiration and learnings from about generosity—Aneel loves to help with all his might, time, and money.His may not be a story of a person moving from rags toriches but he definitely is the one who uplifts and helpsthe people of the society to write one such story of theirown. He is the embodiment of kindness which exudeshow imparting happiness brings joy to your own self.He believes that his giving nature is nothing buta way of thanking God and his fellow beings for allthey have done for him. The humility and genuinenessof his soul make him a person who believes in givingunconditionally.THE BACKBONEFamily plays an impactful role in determining what achild becomes and what he or she accomplishes. Aneelwas born in Mumbai, to Mr Kashi and Mrs MeenaMurarka had a legacy to take forward and live up tohis family name. Being the eldest grandson, Aneel wasbestowed with responsibilities. It was his grandfather whoinstilled the principles of nationalism and social servicein him. He groomed him to be benevolent. “Duringthe last 7-8 years of his life when he was bedridden, he8 FORBES INDIA MARQUEE HIGH PERFORMING HUMAN ASSETS NOVEMBER 2020
would talk a lot about social service. He told meto always keep in mind that we had just one lifeand, hence, should make the most of it by doingsomething for the society.” He would say, “WhetherI am there or not this work should continue.” WhileAneel’s father Mr Kashi Murarka was the first in thefamily to venture into business without any financialbacking and rise from the ranks of a simple trader tobecome a manufacturer of certain repute – founderof Mirachem Industriies. Aneel was next in line toprove his mettle.Aneel had started enjoying his stint as a traineeat the age of 15 in Mirachem Industriies. Aftercollege hours he used to join his father and startedoverseeing all aspects of the business. The steadyprogress he was making on the work front addedgreatly to his self-confidence and enthusiasm. By thetime he was a young man, he had gained enoughwork experience and a fair insight regarding theworking of the factory and the business at large.Added to that were his father’s teachings of beinghonest and communicative with both the customersas well as the employees. Just like his father Aneelnever shied away from hard work, he devoted himselfto establishing the business.As a young businessman, Aneel took MirachemIndustriies to newer heights. From the domesticmarket, he went a step ahead and entered theinternational arena. With new settings came newchallenges, paramount among those was to makethe business environmentally sustainable. “When wemanufacture chemicals for textile it becomes our dutyto see to it that we are not spoiling our mother earth.We totally work on green chemistry. For example, thewaste that goes to the sea should not affect marine life,which is very important.” He tries to work on zerowaste policy at his manufacturing unit.GENEROSITY IN HIS GENESThe man who lives for others—Aneel—there isnothing else that describes him better. He earnestlybelieves in bringing about a social change. As thethird-generation crusader of a modest Marwarifamily, he has two compelling and dynamicinfluences in his life that have deeply impacted himand transformed his outlook towards life. Aneel’sgrandfather Late Chiranjilal Murarka, who foughtfor India’s independence alongside stalwarts suchas Chandrashekhar Azad and Bhagat Singh and hisfather Mr Kashi Murarka, who works tirelessly forthe betterment of the society even today. For Aneelphilanthropy is not just a CSR project but a value andAneel with his parents and siblingslearning which has come down the generations to serve the fellow human beings.“I’m fortunate that my son Sidhaant Murarka, all of 19, has imbibed the samevalues, and has embarked on his journey already,” he says with a sense of pride.Professionally, Aneel has achieved great heights and his company, MirachemIndustriies, is a name to be reckoned with in the national and internationalmarkets. However, his accomplishments on the social front are greater still.An entrepreneur, a humanitarian, producer of public awareness films, a writer,and a driving force behind his social enterprise ‘Ample Missiion’ which has apan-India presence that focuses its efforts on alleviation of poverty, employmentcreation, providing education to the underprivileged children and other burningsocial issues including communal harmony, empowering women and marginalcommunities, and stand up for the voiceless or the unheard.TURNING NEGATIVES INTO POSITIVESThe media and public have often questioned the motivations of entrepreneurslike Aneel who indulge in philanthropy and say a lot of negative things abouttheir noble initiatives but Aneel feels that this would soon change. Aneel says, “Asmortals, we all desire genuine praise, acceptance and recognition for our goodwork, but with it also come brickbats and criticism.”Philanthropy in silence is a trend of the past and now the millennial or the postmillennial generation thinks that philanthropy news should be shared to inspireothers. It is with this thought process that Aneel’s son Sidhaant prompted him totalk about his work on social media; this made Aneel a social media influencerand indeed inspired many. Thus, it can be said that Aneel is the culmination ofthis old and new thinking. Philanthropy is building yourself and then helpingothers to build so as to have a sustainable society. Aneel as the trustee of thefamily-owned SAMARPN (C B Murarka Charitable Trust), has been involved inthe establishment of several public utility projects along with his family members,which are now strongholds in the local community both in Mumbai and hishometown Lachhmangarh, Sikar-Rajasthan.SOME OF THE DEVELOPMENTS ARE AS FOLLOWS: A one-of-a-kind crematorium, named ‘Shivdham’, in Goregaon, Mumbai. ‘Narayani Dham’ – A sprawling Temple Complex at Lonavla. ThroughNarayani Sewa Trust, he is serving people from backward areas of Maharashtra.FORBES INDIA MARQUEE HIGH PERFORMING HUMAN ASSETS NOVEMBER 2020 9
EDITOR'S CHOICEAneel with his wife Sangeeta and their son SidhaantWe are a close-knit family and I’m indeedblessed to have such a wonderful set ofparents. I would rather quote very honestlythat my counterpart, my better half my wife Sangeeta has stood by me like arock throughout my life journey and hasmade me capable of being whereverI stand today,” says Aneel. First-of-its-kind, a fully air-conditioned bus stand in Rajasthan. A Multistorey lady police living quarters, a Hanuman Temple,lawyers’ chambers, multi-purpose community hall, and publictoilets with modern amenities.Aneel feels that the true essence of being a human being liesin the fact that you can give back to the society in whicheverway possible and doing so brings him immense satisfaction.Keeping a realistic approach and a practical thought process,Aneel understands the need for the right kind of philanthropy inIndia. “In India, we need to focus more on social welfare issuessuch as reduction of poverty, affordable healthcare for the poor,employment, and right to education,” he opines. Despite being abusinessman by profession Aneel found his true calling in being ahumanitarian. He strives to bridge the gap between mainstreamsociety and marginalised communities.The Murarka FamilyIMPACTING LIVES THROUGH SHORT FILMS“Film is an art form to create social change,” says Aneel. Withcinema having the power to spur a sea of emotions and inspirethousands together, Aneel understood co-relation between massmedia and social outcomes and decided to use his knowledgejudiciously. For him short films are a powerful tool for socialchange, all that’s needed is the belief in the power of story toinspire the masses. Aneel says with conviction, “In India, onlytwo things attract the masses, one Bollywood celebrities and theother is fear of God so I infused both these elements in myshort films to have the maximum impact on people.”“Short films can educate, raise awareness, and inspire changelike few other forms of media. In a world where visual mediadominates and social media is the channel through which wecommunicate, there is no better tool for changing hearts andminds than the short film segment. All that’s needed is the beliefin the power of a concept to inspire social change,” he says.His films have successfully addressed many important socialissues like smoking & tobacco use, cleanliness & SwachhtaAbhiyan, menstruation & sanitary pads, teen suicide, breastcancer, road safety, drink & drive, girl child empowerment, andpatriotic themes. Recognising his work, Aneel was appointed asone of the ‘Swachh Bharat’ Ambassadors - An honour hithertoreserved only for national celebrities by the Ministry of UrbanDevelopment. He began a rapid toilet construction programmeAneel celebrating inclusivity at Times Fashion Week10 FORBES INDIA MARQUEE HIGH PERFORMING HUMAN ASSETS NOVEMBER 2020
and built hundreds of toilets in remote villagesof Bihar and Kashmir. Aneel feels that more andmore people should indulge in philanthropy forthe betterment of our nation and its people. So far,he has produced over two dozen Public AwarenessShort films through his social enterprise AmpleMissiion but has never sent them to any filmawards for nominations.ABOUT AMPLE MISSIION AWARDS ANDSOCIAL INITIATIVESAmple Missiion was founded by Aneel alongwith his son Sidhaant and it deals in organisinginspirational Award Shows. Its strength lies inconceptualising of unique social initiatives for thepeople and communities all through the year. Theth
2 FORBES INDIA MARQUEE HIGH PERFORMING HUMAN ASSETS NOVEMBER 2020 SHILPA GUPTA DIRECTOR, WBR Corp To read this issue online, visit: globa
