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SELF-SERVICE REPORTINGUsing IBM Cognos 10.2.1 Workspace Advanced and ReportStudio

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Today’s Agenda Quick introduction Overview of an approach to Self-Service Analytics– Use Layout Component and Report References to deliver“Base” Reports to your Business Authors– Use Cognos Workspace Advanced to allow for a high levelof interaction with minimal training– Slice and dice data– Create calculations and filters on the fly– Work with a Visualization to enhance reports About Senturus Q&ACopyright 2014 Senturus, Inc. All Rights Reserved3

Presentation Slide Deck on www.senturus.comCopyright 2014 Senturus, Inc. All Rights Reserved4

Introduction: Today’s PresentersGreg HerreraPresident & Co-FounderSenturusAlbert ValdezVice President – Learning SolutionsSenturusCopyright 2014 Senturus, Inc. All Rights Reserved5

The Goal of Self-Service Analytics First, a little history:– Most analytics platforms are based on the traditionalauthor-consumer relationship– Authoring tools are sophisticated and typically not in therealm of the everyday analyst– Specialized skills are required to build and deliver highvalue information– Business authoring solutions lack adoption:– Too weak– Infrequent use– Reliance on the traditional information delivery modelCopyright 2014 Senturus, Inc. All Rights Reserved6

The Goal of Self-Service Analytics What’s changed?– The world is still complicated– The need for and availability of data are both growing– Platforms are adapting:– Self-service capabilities are being introduced to theConsumer audience– The Consumer is evolving:– Take ownership of some authoring tasks in order to shortentime to decision– Collaborate with technicians in order to reduce redundanciesand increase productivityCopyright 2014 Senturus, Inc. All Rights Reserved7

An Approach to Self-Service using IBM Cognos Understand which is the right tool for the job:– ool-job/– Cognos Workspace Advanced can address businessauthoring needs much better than any tool we had before Professional Authoring and highly technical reportingexperts are still necessary – don’t fight it– Collaborate! Publish traditional reports as before, but– Include base and template reports that can be used ascatalysts for self-service– Leverage bi-directional compatibility so self-serviceobjects can be enhanced as needed and delivered back tothe businessCopyright 2014 Senturus, Inc. All Rights Reserved8

Cognos Workspace Advanced Sweet Spots Short learning curve Unlimited calculation sophistication Ad-hoc experience and in-line filtering Supports advanced multi-dimensional (OLAP) dataexploration Bi-directional compatibility with Report Studio Tight integration with Cognos Workspace It is NOT “Advanced”!!!Copyright 2014 Senturus, Inc. All Rights Reserved9

LIVE DEMONSTRATIONCreate Base ReportsCreate Templates from Base ReportsUse Templates to deliver Standard ReportsPerform ad-hoc analysis and businessauthoring from Standard Reports

Business Analytics Architecture All authoring tools leverage a metadata package Metadata is produced using IBM Cognos FrameworkManager and is based on one or more physical datasources A well-designed architecture makes authoring moreeffective and less labor-intensive– Less data manipulation– Easier to identify and understand– Better query performance– More stable and reliable resultsCopyright 2014 Senturus, Inc. All Rights Reserved11

ThresholdAlertingGood Data Architecture More Effective ReportingConformingBusiness ProcessDimensional ModelsAd hocQueryingSelf-service Reporting& AnalysisWeb PortalSlicing &DicingReportAuthoringLabor DataData Abstraction ModelERP DataData WarehouseData IntegrationSource Systems of RecordPlanning DataDashboardAuthoringSingle Version of the -basedAlertsInformation SecurityOther SourcesCopyright 2014 Senturus, Inc. All Rights Reserved12

Today’s Agenda Quick introduction Overview of an approach to Self-Service Analytics– Use Layout Component and Report References to deliver“Base” Reports to your Business Authors– Use Cognos Workspace Advanced to allow for a high levelof interaction with minimal training– Slice and dice data– Create calculations and filters on the fly– Work with a Visualization to enhance reports About Senturus Q&ACopyright 2014 Senturus, Inc. All Rights Reserved13

SENTURUS INTRODUCTIONWho we are

Senturus: Business Analytics ConsultantsBusinessIntelligenceEnterprise PlanningPredictive AnalyticsOur Team:Business depth combined with technical expertise.Former CFOs, CIOs, Controllers, DirectorsCopyright 2014 Senturus, Inc. All Rights Reserved15

700 Clients, 1400 Projects, 13 YearsCopyright 2014 Senturus, Inc. All Rights Reserved16

More Information on www.senturus.comCopyright 2013 Senturus, Inc. All Rights Reserved17

UPCOMING EVENTSwww.senturus.comCopyright 2014 Senturus, Inc. All Rights Reserved18

COGNOS TRAINING OPTIONSSenturus Learning Solutions

Cognos Training Options Just getting started with IBM Cognos? Talk to theexperts! Senturus training content is ALL NEW for 2014!– Updated to version 10.2.1– NEW Courses– Expert Authoring– Expanded Cognos Workspace Advanced (OLAP andRelational)– Expanded Metadata Modeling– Expanded Dimensional Authoring Interested in a private training engagement? Give Senturus a chance to deliver a tailored trainingsolution – you won’t be sorry!Copyright 2014 Senturus, Inc. All Rights Reserved20

Cognos Training Options*Custom, tailored training also available*Copyright 2014 Senturus, Inc. All Rights Reserved21

Today’s Agenda Quick introduction Overview of an approach to Self-Service Analytics– Use Layout Component and Report References to deliver“Base” Reports to your Business Authors– Use Cognos Workspace Advanced to allow for a high levelof interaction with minimal training– Slice and dice data– Create calculations and filters on the fly– Work with a Visualization to enhance reports About Senturus Q&ACopyright 2014 Senturus, Inc. All Rights Reserved22

Q&ACopyright 2014 Senturus, Inc. All Rights Reserved23

Thank You!!www.senturus.com888-601-6010HelpingCompanies Learn From theinfo@senturus.comPast, Manage the Present and Shapethe FutureCopyright 2014 by Senturus, Inc.This entire presentation is copyrighted and may not be reused ordistributed without the written consent of Senturus, Inc.

senturus.com888 601 6010info@senturus.com

–Cognos Workspace Advanced can address business authoring needs much better than any tool we had before Professional Authoring and highly technic