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PROFESSIONALLY OPERATING HOTELS SINCE 1971HOSPITALITYMANAGEMENTCORPORATION

CORPORATE INFORMATIONHISTORYHMC was founded in 1971 as a wholly owned subsidiary of Registry Hotel Corporationas their third party operator of hotel and resort properties. The company has managedvirtually every franchise affiliation and has operated in 41 different states. HMCprovides a full array of hospitality industry services; each customized to its clients needs,including development, acquisition, repositioning, management and disposition ofhospitality assets.SPECIALTIESWe specialize in full service, limited service and extended stay assets catering to both thecorporate and leisure markets throughout the United States. HMC is an approvedoperator of most major franchise brands as well as a proven operator of independentnon-franchised assets.SERVICESUtilizing time-tested and proven strategies developed through years of service asOperators, Developers and Advisors, HMC offers a diverse selection of services to assetowners, including: Property ManagementAsset ManagementAcquisition and DevelopmentInvestment Return AnalysisRisk Management ServicesAsset DispositionSales and MarketingTechnology ConsultingTHE TEAMHMC’s staff consists of proven hospitality leaders possessing some of the best experiencein the industry. HMC executives each have over 20 years’ industry specific experienceand expertise operating hotel assets ranging from limited service to resort conferencecenters.AWARDHMC has received numerous industry and franchise awards recognizing its ability toproduce superior guest service and financial results.WINNERSCLIENT LISTHMC possesses a client list ranging from Fortune 500 companies to private individualowners. Many of our clients are multiple property owners that have been retained foryears.SUPERIOR MANAGEMENT YIELDING SUPERIOR RESULTS

WHY HMC?EXPERIENCE/STABILITYDEAL WITHPRINCIPALSNOT STAFF MEMBERSAWARD WINNINGFRANCHISERELATIONSYIELD MANAGEMENTPROGRAMSBased in Dallas since our inception in 1971, HMC is an established managementcompany with long-term full service experience. HMC has successfully operatedfull and limited service, franchised and independent, hotels throughout thenation for over 30 years and has significant experience with hotel development,repositioning and renovation projects of virtually all sizes.With HMC you will get to deal with principals of the company, one on oneregularly. HMC’s owners personally oversee your asset, not just hourly staffmembers. We meet one on one with ownership to discuss their needs, ourresults, etc. We are full service, but not so large as to be inflexible or overlybureaucratic.HMC has been awarded honors of distinction from most all of the franchises weoperate. The majority of our Radisson properties consistently rank in the top tenof all Radisson’s worldwide. Our Doubletree Hotel consistently scores a 96-98%on annual inspections with Hilton. Our Hilton Garden Inn is frequently rated inthe top ten among HGI customers by Hilton’s own feedback program. Honorssuch as these produce profits for property owners. Our relationship with themajor franchises allows us to assist our owners during franchise contract and PIPnegotiations, and we have been able to obtain concessions for owners that theycannot get on their own.HMC’s yield management programs ensure that each property is maximizing itsfull potential for revenue generation. Far too many of our competitors fail in thisarea and leave valuable dollars on the table. By managing the hotel’s demand,every opportunity is taken to maximize revenues.SALES TRAININGHMC sponsors three phases of sales training each year. Unlike many companies,we also require our general managers to attend sales training. Additionally, wehave programs in place for front office up-selling and closure of reservationsincluding Transient Edge training and GIRT training. At HMC, we believeeverybody is a sales asset for your property.SALESOnce trained sales staffs need to be held accountable for production. HMC hasan extensive program to measure results on an individual basis, daily, weeklyand monthly. Accountability equals production.ACCOUNTABILITYRISK REDUCTIONHMC has the ability to place your asset under our master insurance programthat provides extensive coverage at an extremely competitive price, usuallyunavailable to small asset owners. HMC also has a full risk managementprogram to limit the owner’s liability related to the physical plant, guests, andstaff.SUPERIOR MANAGEMENT YIELDING SUPERIOR RESULTS

SERVICESDAILY OPERATIONS¾¾¾¾¾¾¾¾¾¾¾¾Establishment of internal controls to safeguard assets and maximize profitsPreparation of detailed business plans with close monitoring to ensure executionDevelopment of business plan and focused management planActive participation by HMC executives in the day-to-day operationMaximization of food & beverage profits through menu development & expense controlGeneration of cost savings through national purchasing agreementsReduction of health insurance costs and increased coverage through corporate group plansInstitute labor management program to maximize productivity without eroding guest servicesInstallation and monitoring of payroll control programsInstitution of preventative maintenance program to maximize life of equipment and propertyDevelopment of energy maintenance program to maximize efficiencyConduct annual operational and internal control reviewPROPERTY ACQUISITION AND DEVELOPMENT¾¾¾Full due diligenceConstruction and renovation management including design assistanceFranchise affiliation including evaluations and agreementsASSET MANAGEMENT¾¾¾¾Property review – on site inspection services – asset condition analysis – franchise complianceAttend property management meetings for policy review and operational standards complianceRecommendations regarding yield management, capital improvements, franchise standardsFull reporting to client as to findingsTAKEOVER SERVICES¾¾¾¾¾Evaluation of owner's goals and objectivesImmediately secure and stabilize complete asset including hotel staffInventories of all physical assets including FF&E, silver, glass, china, and expendablesAnalysis of cash position upon takeoverIdentification of capital investment requirementsSUPERIOR MANAGEMENT YIELDING SUPERIOR RESULTS

SERVICES - CONTINUEDSALES AND MARKETING EXPERTISE¾¾¾¾¾¾¾¾¾Preparation of specific and customized marketing plan to maximize opportunitiesClosely monitor marketing plan execution and accountabilityIdentification and development of cost effective advertising campaignsEstablishment of individual sales responsibilitiesImplementation of tracking system to measure results and reward accomplishmentsDevelopment of directed sales efforts targeting off-peak periodsUtilization of franchise services to increase hotel salesSolicitation of national tour business provided on a commission basisProvide on-going, market specific sales training to maximize resultsHUMAN RESOURCES¾¾¾¾¾Implementation of employee training and motivational programsCommunication of key goals and objectives with all management staffAcquisition of wage survey to establish competitive wages and benefits by marketProvide recurrent training for established employeesCreation of esprit de corps among key department heads and all employeesRISK MANAGEMENT SERVICES¾¾¾Implementation of employee safety programEstablishment of fire and disaster safety programsProvide risk aversion by serving as employer and acquiring liquor licensesFINANCIAL SERVICES¾¾¾¾¾Timely delivery of detailed monthly financial reportsPreparation of accurate monthly operational and cash forecastingDevelopment of detailed operating and capital budgetsFinancial management consulting servicesInvestment analysis servicesDISPOSITION¾Disposition including legal counsel, closing and post closing accountingSUPERIOR MANAGEMENT YIELDING SUPERIOR RESULTS

AWARDSIHG RENOVATION AWARD - 2009Intercontinental Hotels GroupAstor Crowne Plaza, New Orleans, LACHAIRMAN’S AWARD FOR QUALITY 2005Days Inn Worldwide, Inc.Days Inn Irving, Irving, TXQUALITY EXCELLENCE AWARD 2004, 2006Intercontinental Hotels GroupHoliday Inn Brownwood, Brownwood, TXQUALITY EXCELLENCE AWARD 2005, 2006Intercontinental Hotels GroupHoliday Inn Express, Pharr, TXPRESIDENT’S CHOICE AWARD 2004, 2005Radisson Hotels and ResortsRadisson Hotel DFW South, Irving, TXRadisson Penn Harris, Camp Hill, PARENOVATION OF THE YEAR AWARD 2006Radisson Hotels and ResortsRadisson Hotel DFW South, Irving, TXPRESIDENT’S CHOICE AWARD 2002, 2003,Radisson Hotels and ResortsRadisson Penn Harris, Camp Hill, PA2004, 2005QUALITY EXCELLENCE AWARD 20026 Continents HotelsHoliday Inn Select Love Field, Dallas, TXTOP 100 HOTEL MANAGEMENT COMPANIESHotel & Motel ManagementBusiness magazine – 2000-2006QUALITY EXCELLENCE AWARD 1998, 19996 Continents HotelsHoliday Inn Venice, Venice, FL2001QUALITY EXCELLENCE AWARD 2000Bass Hotels & ResortsHoliday Inn Select Love Field, Dallas, TXHoliday Inn Venice, Venice, FLBEST RENOVATION 2000Doubletree Hotels & ResortsDoubletree Club Park Central, Dallas, TXDIRECTOR’S AWARD FOR EXCELLENCE 1998Best Western InternationalBest Western Landmark, Denver, COSUPERIOR MANAGEMENT YIELDING SUPERIOR RESULTS