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HP CLOUDSYSTEMAn integrated platformfor private, public, andhybrid cloudsThe industry’s most completecloud system for enterprises andservice providersSolution briefIt’s a fact of life: cloud computing is hot. And whenit comes to the use of cloud services, businesstoday is actually outpacing IT. Business users havebeen quick to recognize the cloud’s advantages inspeeding innovation, accelerating business processes,and reducing time to revenue. They’re clamoringfor greater cloud access, and in some cases evenbypassing IT and signing up for public cloud serviceslike those from Amazon and Microsoft .But enterprises and service providers have beenslower to adopt cloud solutions because of wellfounded concerns about security, management, andefficiency. They’re uneasy about trying to manageprivate and public clouds with traditional in-house ITenvironments. They worry about application choice,security, and agility. They agonize over the potentialfor fragmentation and inefficiency stemming frompiecemeal and ad hoc adoption of cloud “puzzlepieces.” And in particular, they lament the lack of acomprehensive, integrated cloud solution.Yet even while CIOs need to ensure security andmaintain service levels, they face mounting pressure toaccelerate service delivery, enhance business agility,and improve financial flexibility. They’re also eagerto shift the budget away from capital expense andtoward operating expense. They know cloud solutionscan help them accomplish these goals, to be sure. Butit will have to be the right cloud solution.Like other businesses, service providers are eager toaccelerate innovation and slash time to revenue. Andlike other businesses, service providers face manyof the same challenges. They want to deliver cloudsolutions, but they need a cloud platform that cangrow as their business increases.
So what kind of cloud will it take to win over CIOs,service providers, and IT professionals? Cloudadoption—and exploitation—will accelerate onlywhen a vendor can deliver an integrated systemthat offers Support for private, public, and hybrid cloudenvironments The ability to include a broad ecosystem ofapplications, all leading hypervisors, and multipleoperating systems Unified delivery and control of services across bothcloud and traditional IT environments Automated management of applications andinfrastructure over the complete lifecycle End-to-end security And scalability to meet unpredictable businessdemandsThe solution: HP CloudSystemHP is the one vendor able—today—to deliver acomprehensive, integrated cloud solution on a singleplatform, with all the attributes so prized by CIOs,service providers, and IT professionals. That solution isHP CloudSystem.Based on proven, market-leading HP CloudService Automation and Converged Infrastructure,HP CloudSystem combines servers, storage,networking, and security together with an integratedapproach to automate the application to infrastructurelifecycle. The result is a complete cloud solutionthat’s prepared to fulfill the promise of “cloud driven”services and revenue for enterprises and serviceproviders alike.2HP CloudSystem is the product of HP’s experience indelivering industry-leading automation, applicationmanagement, and Converged Infrastructurecapabilities. It enables organizations to build andmanage cloud services across private clouds, publicclouds, and traditional IT environments—withouthaving to know, or care, whether those services comefrom HP CloudSystem’s own “on-premises” resourcesor from the public domain.About cloud computingCloud computing is a way to build, operate,and consume IT that makes resources (suchas services, applications, servers, storage,and networks) flexible, dynamic, andavailable on-demand. In a private cloud, the cloud assets aretypically operated solely for a single entityand may be located on or off the premises.They may be owned and managed by thatentity or a third party. With a public cloud, the cloud assets areshared and service is provided to multipleentities on a pay-per-usage basis. All assetsare owned and operated by the provider. A hybrid cloud is the best of both worlds,combining the security of the private cloudwith the convenience and cost-effectivenessof the public version.
The single-platform, fully extensible HP CloudSystem is built on proven HP Cloud Service Automation and HP Converged Infrastructure,and can take advantage of traditional IT and public cloud resources as well.HP CLOUDSYSTEMSample Cloud MapsCloud MapsService catalogOrchestrationProvisioning andmonitoringConvergedInfrastructureBURSTPublic cloudsTraditional IT(HP or 3rd party)HP CloudSystem features meet your business needsHP CloudSystem features like these:Give you a cloud solution that offers yourbusiness: End-to-end automated application delivery and management Self-service portal with a built-in service catalog to unify all applicationsAccelerated business performance andreduced time to application revenueunder IT control Complete lifecycle management of all operations Fast-tracking the development of a cloud service catalog with Cloud Maps,pre-defined templates for popular business applications Support for multiple departments and clients from a single environment Converged Infrastructure that maximizes the use of resources and lowersoperating costs Instant scalability and one-click, just-in-time provisioning Open standards that support multiple types of applications, hypervisors,Greater agility and faster innovationoperating systems, and heterogeneous infrastructure Burst and flex capacity to meet unpredictable demand across internal andexternal sources World’s leading automation software suite Cloud service portal that provides a unified view of services and monitorsservice quality across all sourcesDependable quality of service, security,and compliance Industry’s most comprehensive security and intrusion prevention acrossapplications and the virtual and physical infrastructures Multi-tenant protection and common management of applications andinfrastructure operations3
HP CloudSystem has a full range of scalable, extensible offerings to fit any level of cloud maturity. Deploy a robust privatecloud quickly Infrastructure and basicapplication provisioning inminutes Available HP CloudStartservices Unify management across private,hybrid, and traditional IT Highly flexible, scalable,customizable solution Advanced application-toinfrastructure lifecycle managementHP CloudSystemService ProviderPublic, hosted private, XaaSCloudSystemCloudSystemHP CloudSystemEnterprisePrivate, hybrid, XaaSCloudSystemHP CloudSystemMatrixPrivate, IaaS Aggregate cloud services forpublic and hosted private clouds Optimized for multi-tenancy Customer-unique portal experienceThe most complete integrated systemfor private, public, and hybrid cloudsOne platform, three integratedofferingsHP CloudSystem is an integrated system that unifiesthe control and delivery of cloud assets, whether theirprovenance is your data center, an HP hosted cloud,or an external source such as Amazon EC2 services.With HP CloudSystem, you get a secure, scalablecloud solution that includesHP CloudSystem includes three integrated offeringsthat provide a range of services for all businesses,as well as an avenue for growth and expansion. Theofferings are A single service view across public, private, andhybrid cloud resources The broadest support for applications, hypervisors,operating systems, and heterogeneous infrastructure Unified services management across the cloud andtraditional IT Intelligent automation and orchestration, along withrapid application and infrastructure deployment andlifecycle management Scalability and elasticity HP CloudSystem Matrix: the private cloud solutionthat provides infrastructure as a service, as wellas basic application deployment and monitoring.This entry-level offering allows you to provisioninfrastructure and applications in minutes, notmonths. HP CloudSystem Enterprise: for those looking todeploy private and hybrid cloud environments andthe full range of service models (IaaS, PaaS, andSaaS). This offering provides a single services viewof the client’s environments, from private cloudto public clouds to traditional IT, with advancedapplication-to-infrastructure lifecycle management. HP CloudSystem Service Provider: public or hostedprivate cloud designed for service providers toprovide a public cloud infrastructure as a serviceand software as a service, including aggregationand management of those services.Note:IaaS infrastructure as a servicePaaS platform as a serviceSaaS software as a serviceXaaS anything/everything as a service4Each of these offerings is available as a small,medium, or large configuration, and each canbe expanded with additional hardware andsoftware from HP, as well as third parties, makingHP CloudSystem suitable for virtually any desiredvariety or scale of cloud services.
The technology behind the cloudThe core HP CloudSystem platform is built on ourrenowned, field-proven HP BladeSystem, MatrixOperating Environment, and HP Cloud ServiceAutomation products. That core platform is fullyextensible via the HP Converged Infrastructureportfolio, including HP 3PAR Utility Storage,HP TippingPoint security, and core-to-edgeHP Networking products. CloudSystem is optimizedfor HP infrastructure but it supports non-HPinfrastructure as well.You can add mission-critical computing with HP-UX,and heterogeneous management of your existingenvironment with HP Software. In addition, an arrayof HP services is available to help design your cloudsolution, develop a roadmap to get you there, andimplement and support your hybrid cloud.HP CloudSystem coreThe HP CloudSystem core is built on the modularHP BladeSystem architecture and includes the highlyautomated Matrix Operating Environment thatenables rapid provisioning of complex infrastructureservices and adjustment of those services to meetchanging business demands. It also includes HP CloudService Automation software to manage the entirecloud lifecycle. Cloud Service Automation provisionsapplications, manages and monitors the cloud, andprovides a single service view across the cloud andtraditional IT.CloudSystem extensionsTo meet a broad set of IT needs, you can extendHP CloudSystem’s core capabilities with a flexiblearray of HP’s market-leading software and hardware.Some of these extensions include Cloud Maps: tools and best practices that enableCloudSystem to quickly and easily provision variouskinds of common application environments frommajor vendors such as VMware, Oracle, SAP, andMicrosoft. Cloud Maps can substantially reducethe time and effort needed to deploy CloudSystemservices. HP TippingPoint and ArcSight security: the industry’smost comprehensive security detection andprotection, spanning applications as well as cloud,virtual, and physical infrastructures. HP networking: high-performance, flexiblenetworking from edge to core, data center tocampus and branch office. Mission-critical computing: with solutions such asthe Matrix Operating Environment for HP-UX. HP Software: a comprehensive portfolio including– Service Portfolio Governance to govern andmanage your published catalog of hybrid services– Application readiness to help deliver modernized,cloud-ready, hybrid applications quickly andsecurely– Service Assurance to assure the availability andperformance of dynamic hybrid services– Information Management to visualize yourheterogeneous storage infrastructure and protectyour data in a hybrid environmentHP helps get you to the cloudNo matter where you begin, HP provides you with aclear path to the cloud, a path that makes the mostof your existing infrastructure while protecting yourprevious technology investment. HP CloudSystem isthe best solution to bring your legacy system forward,transform virtual assets into fully automated hybridcloud environments, and enable an agile set ofservice delivery capabilities across all IT domains.Here are some common paths: If you have already invested in HP ConvergedInfrastructure technology, such as HP BladeSystem,you can easily use HP CloudSystem MatrixConversion Service to expand your currentarchitecture into a private, public, or hybrid cloudenvironment. If your current infrastructure makes use ofHP Server Automation, you can expand fromthere to a full-fledged HP CloudSystem Enterpriseor an HP CloudSystem Service Provider system. HP storage: including HP 3PAR Utility Storagetechnology that can deliver virtually unlimited tieredstorage capacity.5
HP CloudSystem is easily expanded with extensions that add software and hardware capabilities.CoreSample extensionsRegulatory compliance and cybersecurityArcSightSecuring physical and virtualHP CloudServiceAutomation HP MatrixOperatingEnvironment HP BladeSystemHPScalable utility storageHP 3PARHigh-performance fabricHP NetworkingMission-critical computingHP Integrity And many more.HP Technology Services make theroad easierWith integrated support and service offerings, HPhelps get you to the cloud and ensures you get themost from the cloud once you’re there. Services fromHP can help you transform your IT infrastructure andoptimize your cloud. You can use service offeringsto learn more about cloud technology, design yoursolution, migrate your current environment to thecloud, or upgrade from a public to a hybrid cloud.Among the key services are HP Cloud Consulting Services for CloudSystem:provide the roadmap, design, and implementationservices—including HP CloudStart Services—thathelp your organization employ HP CloudSystem ina hybrid delivery model and as a fully operationalcloud solution aligned to business needs. Drawingon years of virtualization, automation, servicemanagement, and shared services experience, HPexperts help with people, process, and technologytransformation that accelerates the transition andthe integration of CloudSystem for your existingenvironment. One important service, the HP CloudDiscovery Workshop, focuses on the key successfactors and components required to develop a cloud6solution, building consensus among stakeholders,and helping them understand the implications forthe business and IT. During the one-day workshop,using highly visual displays, senior HP consultantscover topics such as cloud concepts, architecture,and key technologies including CloudSystem. Othertopics include the service portfolio, management,financials, governance, and more. HP CloudSystem Matrix Conversion Service: aBladeSystem-to-private-cloud upgrade service thathelps make the most of your current investment,this offering transforms your current BladeSysteminfrastructure into an automated, private cloudenvironment. Additional HP cloud services can helpbuild upon that foundation and expand yourHP BladeSystem platform into a hybrid, multisourced HP CloudSystem infrastructure. HP Solution Support for CloudSystem: an integratedsolution comprising hardware, software, andsupport, this offering is available through 35 global“solution” call centers and provides customers witha single point of contact across HP and multivendorsolutions. Organizations can get support for theirentire CloudSystem environment from their cloudportal down to their infrastructure, eliminating fingerpointing and providing faster time to resolution.
As part of HP Solution Support, organizations getproactive support services leveraging HP RemoteSupport Automation, innovative pricing options,ITIL change and service management processes,documentation for CloudSystem, and criticalfirmware and software patch updates. HP Education Services for CloudSystem and CloudComputing: HP Cloud Computing Curriculum andHP CloudSystem courses from HP Education Serviceshelp you address your cloud needs. With awardwinning online or face-to-face courses fromHP Education Services, you can get your team upto speed with the hottest HP cloud and ConvergedInfrastructure technologies and cloud computingconcepts. HP Cloud Solutions Lab: a full-time, dedicated labwith expertise in every aspect of cloud architecture,including applications, automation, ConvergedInfrastructure, security, and more. A factory forcloud solution and Cloud Map development, theHP Cloud Solutions Lab accelerates development,customization, and integration as HP designs, tests,builds, and delivers complete end-to-end solutionsright-sized for your environment. Staffed by expertsaround the globe, the shared cloud developmentenvironment is housed in Houston, Texas, USA, andis accessible worldwide 24x7.Q and A about HP CloudSystemQ: What makes HP CloudSystem better?HP CloudSystem is unmatched by any other vendor.Compared to other so-called cloud “solutions,”HP CloudSystem offers you True integration: HP CloudSystem is a trulyintegrated solution to build and manage servicesacross public, private, and hybrid clouds. Unmatched choice: HP CloudSystem is the onlyoffering that supports both your physical andvirtual infrastructures, leading hypervisors, multipleoperating systems, heterogeneous infrastructure, andthe broadest ecosystem of application partners. Unmatched management and automation:HP CloudSystem is the only offering that automatesprovisioning, monitoring, compliance, andgovernance across applications, services, andinfrastructure. Unmatched customer experience: WithHP CloudSystem, you get one product thataddresses your hybrid cloud requirements, plus theconvenience and peace of mind provided by HP’slegendary service and support.Simply put, HP CloudSystem is the only cloud platformyou’ll ever need.HP CloudStart—yourprivate cloud up andrunning in 30 daysThe fast-track on-ramp to the cloud,HP CloudStart is a fixed-price, fixed-scopeHP Services solution that allows you to startdelivering services from a private cloudwithin 30 days. Based on HP CloudSystemMatrix, CloudStart provides all the servicesto set up your first private cloud servicecatalog, with up to 4 services, integratedinto your enterprise environment, includingbackup and security. Besides a CloudSystemtuned to your environment, you also get bestpractice guidance in deploying, customizing,and executing your long-term cloud visionas well as workshops and services to helpyour organization fully realize the businesspromise of private cloud computing. There’sno faster or easier route to the cloud.Q: OK, how do I get started?Start by contacting HP. Your HP representative canhelp illustrate the very real benefits of cloud computingand supply more details about HP CloudSystem.Chances are good you already have much of theinfrastructure needed to construct HP CloudSystem,and you’ll discover a variety of paths to take youthe rest of the way to a fully realized hybrid cloudsolution. Unmatched technology: HP CloudSystem gives youHP’s market-leading Converged Infrastructure andautomation software integrated in one offering.7
About HPHP CloudSystem is another example of HP’sleadership in the Instant-On Enterprise, which focuseson providing customers, employees, partners, andcitizens with access to information, applications, andservices they want and need, instantly, at any pointin time and through any channel. HP CloudSystemdemonstrates HP’s embrace of hybrid delivery thatallows customers to take full advantage of differentservice delivery models; and all CloudSystem offeringsare based on an HP Converged Infrastructure thatradically simplifies the data center. As the world’slargest technology company, HP has a unique abilityto provide complete, integrated solution such asHP CloudSystem, which encompass a full ecosystemof servers, storage, networking, and software. Andlike other HP solutions, HP CloudSystem is bolsteredby dedication to an enhanced service deliveryexperience, a full portfolio of consulting and supportservices, and proven and ongoing HP innovation andinvestment.To learn more, visit: www.hp.com/go/cloudsystemShare with colleaguesGet connectedwww.hp.com/go/getconnectedGet the insider view on tech trends, alerts, andHP solutions for better business outcomes Copyright 2011 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. The onlywarranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing hereinshould be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.Microsoft is a U.S. registered trademark of Microsoft Corporation. Oracle is a registered trademark of Oracle and/or its affiliates.4AA3-2700ENW, Created January 2011; Updated May 2011, Rev. 1
The solution: HP CloudSystem HP is the one vendor able—today—to deliver a comprehensive, integrated cloud solution on a single platform, with all the attributes so prized by CIOs, service providers, and IT professionals. That solution is HP CloudSystem. Based on proven, market-leading HP Cloud Service Automation and Converged Infrastructure,
