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Where Hendricks County Business Comes FirstMay 2015 Issue 0117 How to AvoidMeeting PurgatoryHUMORPage 4LOOK INSIDE! Insuring a Bright FutureOPEN FOR BUSINESSPage 21JoeSandifertakes a leapand opensinsurancecompanywww.businessleader.bz Fear of Failureor Fear of RegretYOUR BUSINESS Another Archie Bunker?Coach’s cornerPage 18Page 10taebt’Can sweetragsuAvon’s JerryRezny producesa successful sodaalternative Shopping at Tiffany’sNOW THAT WE’VEBEEN OPEN Page 172015PAGES 14-16HENDRICKS COUNTYPage 5 Business Profit/Loss the Family PicturePhoto by Rick MyersMake sure mammograms run in your family.You know how important it is to schedule your annual mammogram.Help the other women in your life remember to schedule theirs. Call 317.217.3272.PEER TO PEERPage 6

Looks atLocalLeadersEach month, the Business Leader focuses on how Leadership Hendricks Countydelivers the skills local residents need toprovide leadership in our communities.Nexus of networksMary and Mike Arnould (left) with Dave Johnsonat Leadership Hendricks County Annual Reunion.Mike ArnouldBrad DuboisMarcia Lynch with Leadership Hendricks County1994 classmates.Marcia LynchBrad Dubois with Amy Chinn and Brad Eisenhartduring their class year (LHC 2014).Most people think of Chambers ofCommerce as advocacy organizationsthat concentrate on lobbying for thebusiness community. But in HendricksCounty, the primary role of localChambers has become serving as a hubfor networking and communicationbetween local businesses, building anunusually effective level of collaborationand cooperation.Much of the credit for that goes to theactive members of the Chambers, but it’sclear that another factor is LeadershipHendricks County’s success at weavingnetworksthroughourcounty’scommunities. It comes as no surprisethat three of the county’s Chambers areheaded by LHC graduates.“Many of us take for granted theconnections we have and how theyhelp us do our jobs,” explains PlainfieldChamber director Brad DuBois (LHC2014). “LHC made me more aware of thelocal, county and state organizations andtheir different programs and purposesfor existing.”Danville Chamber director MarciaLynch (LHC 1994) sees the LHCconnection as a way to strengthen herChamber’s resources. “LHC can teachsmall business owners habits that leadto strong, profitable businesses,” shenotes. “Successful businesses createthriving communities. By engaging theindividuals that participate in LHC,more resources and passion are insertedinto the process of meeting the needs ofthe community.”Mike Arnould of the BrownsburgChamber (LHC 2004) saw hisparticipation as key to understandingthe many connections at work inHendricks County. “LHC gave me theknowledge to experience the workingrelationships between local, county,and state government,” he says. “It alsoprovided me the better perception of thelink between the school systems, healthservices, and the business communityto provide the appropriate quality oflife. It’s been invaluable in providingme education and knowledge in myeveryday world.”All three directors are tasked withgrowing their own organizations, butthey also encourage their members toparticipate in LHC. Why? “I believeeveryone should be aware of how theircommunity works,” Lynch explains.“Private business, government, schoolsand nonprofits all play a role in makinga community strong. LHC gives a goodoverview of each of these groups andteaches individuals how to best use theirstrengths and resources to make theircommunity better.”“LHC will not only connect you withthe people in the county but give you abetter understanding of where they arecoming from and trying to accomplish,”DuBois adds. In fact, Plainfield’sChamber believes so strongly in LHC’svalue that it offers scholarships tomembers who apply to the program.Want to know more about LeadershipHendricks County can do for you oryour company? Visit our website atleadershiphendrickscounty.org or callSusan Rozzi at 718-6076.Annual GolfOuting – July 9Join the Who’s Who of HendricksCounty at Quail Creek Golf Club forour annual outing and fundraiser.You’ll enjoy great food, fellowship,and a roomful of prizes while youhelp us keep LHC tuition affordable!Visit details visit:LeadershipHendricksCounty.org

OPINIONHendricks County Business Leaderbusinessleader.bz May 2015Finance Dispatchesn Financial aid tips for choosing collegeAcceptance letters are filling mailboxesaround this time of year and many students and parents will be faced with difficult decisions regarding higher education expenses and all that entails. Beforemaking any final decisions, be sure toknow and fully understand the cost ofadmittance and other costs that may beincurred (room and board, meal plans,books, etc.). Find out whether or not theinstitution will continue providing thesame financial aid package after the student’s first year—generally this is not thecase. Students and/or parents must reapply every year by completing FAFSA andCSS Profile paperwork. And if a studentreceives unequal offers from two differentschools, reach out to see if one school willmatch the other’s offer.– The Fiscal Timesn Investing in emerging markets?According to Mark Mobius, executivechairman of Templeton Emerging MarketsGroup, investors should consider rotatingfrom U.S. markets into “better-performingemerging markets.” In an interview withCNBC in late April, Mobius said “[U.S.] earnings will not be as good as people expectsimply because they have a lot of headwinds They hate the banks to beginwith, so banks are not able to give business support that they really need. As aresult, companies have been conservingcash and buying back shares. That doesn’tdo much for earnings, so expansion isn’treally there except in the techspace.” – CNBCn Audited:Now what?A letter from the IRS can beintimidating indeed, especially after theApril tax deadline. An audit may come in afew forms, however, and there’s no reasonto panic. The letter may be an Adjustmentletter (which would indicate a change inthe amount owed or the refund—this canbe caused by an erroneous number entryon filing), a Correspondence Audit (whichwould ask for verification if a W-2 did notmatch income reported by the employer),or an Examination Audit (which is an inperson audit that can take place in yourhome, place of business or an official IRSfacility). Depending on the nature of theaudit, it may be wise to seek representation from an attorney or CPA. Gather allthe requested documents and schedulethe appointment. Ultimately, the auditorwill either confirm your filing and resolvethe audit, or you will incur penalties andmay be required to pay additional taxes,interest charges and possible legal fees.– MoneyTips.com3› From the PublisherA few things about startingyour own business, etc.AWelcomeHomeWe want to help youget into your new home.We‘ll make it as easy and comfortable as sitting on your front porch with your favoritefour-legged friend. Whether you are buying your first home, needing more space or ready todownsize, we will walk you through the home buying process without overwhelming you. Youcan count on us for great rates and low fees. And with our quick preapprovals, you are sure to getthe home you really want and close on-time.Why, shucks, you’ll be in your new home before you know it, sitting on the front porch.Our mortgage loan options: 15 and 30 year fixed rate loans 3,5,and 7-year ARM loans Lot Loans Construction Loans Portfolio Loans Business LoansIt all starts with a simple phone call.State Bank of Lizton. Try us first.Apply online etchenPattersonMortgage Lending ManagerNMLS #543429Direct line: 317-858-6112Subject to credit /Prestwick Brownsburg East Brownsburg North Dover JamestownLebanon North Lebanon South Lizton Plainfield Pittsboro ZionsvilleNo Closing Costs!Got equity?Use it now!With our no closing cost offer and a specialintroductory rate, now is a great time to open a homeequity line of credit for those home improvements, new car,college tuition or whatever you need.It will be ready when you are.Call us today atAvon/Prestwick Brownsburg East Brownsburg NorthDover Jamestown Lebanon South Lebanon NorthLizton Plainfield Pittsboro ZionsvilleCredit approval is required; State Bank of Lizton HELOC features a variable interest rate. The current variable rate as of 4/22/15 is 3.25% APR (Annual Percentage Rate) and may vary after opening. Yourrate and corresponding APR may be higher, depending on your credit history and SBL’s credit policies. The closing costs being waived typically include appraisal, title search, flood search, and recordingfees. With a minimum draw of 5,000 the first year’s 50 maintenance fee will be waived. You will incur costs for insurance (including hazard and flood, where required) on any underlying collateral (i.e.,your home)”. See SBL’s Home Equity Line of Credit disclosure for more details.#39644 SBL HomeEquity HCBL4.9167x10.5.indd 19th Annual Excelerate is May 7The Business Leader’s 9th annual Excelerate Hendricks County is upon us; for more information see pages 14-16. For those who arethinking about starting their own business –there will be resources available in the way ofvendors as well as a panel of speakers at 4:30p.m. – these folks will help answer any questions that individuals who are looking to starttheir own business may have. In addition, at5 p.m., we will honor the first-ever HendricksCounty Business Leader’s Community ICONSpirit Award winners. They are: Bill Estes Ford,Binkley Wealth Management, Bread BasketCafé & Bakery, and The Palms. We will endwith a keynote speakers’ session, which willfeature Sun King Brewing co-founders Clay Robison and Omar Robinson. Admission is free.For more information, visit exceleratehc.com.Cover Party date changePlease join us Tuesday, May 12, 4:30 – 6:30p.m. at Avon Gardens, for our May Cover Party.The event is sponsored by State Bank of Lizton.Please RSVP at ebankoflizton.coms we approach our 10th anniversaryof publishing the Business Leader inSeptember, I am reminded of the manyribbon cuttings I’ve had the opportunity towitness. Celebrating the beginning of a businessis exciting and I wishthose who do so nothingbut the best.Unfortunately,I’veseen businesses comeand go – and I think after 10 years of havinga front-row seat I canidentify what brings abusiness success andwhat doesn’t.Rick MyersBusiness success is Founder/Publisherdependent on passion. Itmay be hard to believe,but I have watched some businesses start upwith very little passion. If you don’t have that,you better get it quick. Passion resonates withcustomers. They enjoy doing business withpeople who are passionate about their business. They sense it. Plain and simple. Havepassion about your business or you can expectto file paper with the state to close your business faster than you did opening it.I believe some businesses fail because theywere launched for all of the wrong reasons.Many want to open a business to give themselves flexibility in their personal lives. Ifyou’re not in it to grow it, then you should seriously reconsider starting your own business.4/22/15 2:59 PMRick Myers is publisher of the Hendricks County BusinessLeader. E-mail: rick@businessleader.bz