How Real Companies Are Creating Business Value With TIBCO .

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Customers, Fast Data, and ResultsHow real companies are creatingbusiness value with TIBCO Fast Data

About TIBCOTIBCO Software empowers executives, developers, and businessusers with Fast Data solutions that make the right data available inreal time for faster answers, better decisions, and smarter action.Over the past 15 years, thousands of businesses across the globehave relied on TIBCO technology to integrate their applicationsand ecosystems, analyze their data, and create real-time solutions.Learn how TIBCO turns data—big or small—into differentiation atwww.tibco.com.

Table of ContentsCustomers across 13 IndustriesCitibank BrazilSofTrekWestern UnionCerner50%50%BILLIONSDECREASEDIncrease in sales force productivityReduction in time to marketSecure transactions using TIBCOTime and costMarks & SpencerConsorsbankCon-waySage Human Capital5 20% 500,00050%Reduction in IT resources and timeneeded to support business analystsIncrease in new customer revenueAmount under budget for theintegration projectReduction in costsXL AxiataINCREASEDCampaign conversions and revenueper userNXP Semiconductors 2MImmediate savings achieved with fastidentification of outliersCargill4 WEEKS TOREAL-TIMEData mashup time savingsdigitalSTROMONENumber of vendors that could enablethis businessBank of Montreal30–50%Reduction in time to market forbusiness process automationsQSuperALLFunctional silos eliminatedZE PowerGroupINCREASEDAir France1,500Daily flights facilitated by TIBCOtechnologyeClinicalWorks 8 MILLIONYearly savings identified by onecustomerCricket CommunicationsMarket share and close rates10%ING TurkeyReduction in credit card paymentdecline rates 17Net Promotor Score increaseBanco SabadellREDUCEDTransaction time and operations timeto-marketBNL25%Reduction in TCOYakult15 TO 20%Sales increase due to SpotfireFrieslandCampina30%Reduced time and effort for generatingreports and interpreting dataFTI Consulting 8 MILLIONSavings achieved for a 300-bedhospitalEuler Hermes6 TO 0 HOURSReduction in time for data collectionand analysis

Citibank Brazil“What we needed most from TIBCO were the capabilities from itscombined technology solutions: business process management,analytics, and integration services. With these, we can resolve a lot ofdifferent business problems at Citibank.”—Roberto Mercadante,senior vice president, operations and technology organization 50%Increase in salesforce productivityread success story »ObjectivesBusiness OutcomesFast FactsSolution1 Go digital to increase competitivenessagainst other large banks and improvecustomer satisfaction.1 Digitalization enables a 20% increasein the time managers spend on clientfacing activities, improving the customerexperience. Industry: Financial Services TIBCO ActiveMatrix BPM Reach: 20 cities, 79 branches TIBCO Spotfire Awards: 2014 IBRC “Best Bank” TIBCO ActiveMatrix BusinessWorks 2 Analytics is now the common languagebetween IT and the business, drivingfaster time to insight and action with lessinvolvement from IT. History: 2015 marks 100 years in Brazil TIBCO Enterprise Service Bus2 Eliminate inefficient manual processes andconsistently measure results.3 Reduce operational risks such as fraud,customer churn, and loss of control overprocesses. TIBCO Professional Services3 Account opening cycle time has beenreduced by 70%.Citibank »

Marks & Spencer“With Spotfire, we have the confidence that when a customer goesinto one of our stores, they can see the product they want and buy it.The solution helps to ensure M&S is number one.”—Pete Williams,head of enterprise analytics 5 Reduction in IT resourcesand time needed to supportbusiness analysisread success story »ObjectivesBusiness OutcomesFast FactsSolution1 Empower business analysts to enhancedecision-making.1 Business decisions are now data-driven,an improvement that has fundamentallychanged the IT-business relationship. Industry: Retail TIBCO Spotfire 2 Fundamentally change the culture of IT.3 Drive operational efficiency and IT resourceoptimization.2 Data visualizations improve inventoryforecasting, so customers can buy theproduct they want on the spot.3 IT resource and time needed to supportbusiness analysis has decreased 5x. London Stock Exchange: MKS Member: FTSE 100 Headquarters: London, England UK stores: 843 International stores: 486 2014 Revenue: 10 billion Employees: 85,000Marks & Spencer »

XL Axiata“We’ve witnessed several positive outcomes from TIBCOBusinessEvents, including marked improvement in retaining customersand increased revenue per user.”—Simeon Iheukumere,head of IT service build IncreasedCampaign conversions andrevenue per userread success story »ObjectivesBusiness OutcomesFast FactsSolution1 Become a leader in mobile Internet with atleast 50% of revenue from data.1 Marked improvement in customer retentionand an increase in average revenue per user. Industry: Telecommunications TIBCO Spotfire Desktop2 Improve the IT-business relationship byenabling faster responses to changingbusiness conditions.2 The ability to track revenue-generatingactivities, redefine operations acrossthe network, and shift IT to a strategicdifferentiator. IDX: EXCEL TIBCO BusinessEvents Customers: 62 million3 Improve value-added service delivery byknowing customer needs.3 Customer fingerprinting that enablesmore targeted offers with an increase inacceptance. Founded: 1989 Parent: Axiata Group Headquarters: Jakarta, Indonesia Employees: 2,000XL Axiata »

NXP Semiconductors“Early in the Spotfire implementation phase, we quickly found outliers,and by acting on them, saved 2 million, just like that.”—Liesbet Wouters,senior business process expert 2MImmediate savingsachieved with fastidentification of outliersread success story »ObjectivesBusiness OutcomesFast FactsSolution1 Give the business visibility and control of itscomplex sales model data.1 Self-service BI has enabled the business tocontrol its complex data model and forge astrong partnership with IT. Industry: Manufacturing TIBCO Spotfire 2 Improve management of distributorincentive programs.2 Fast identification of customer invoice pricedata identifies margin leakage and improves3 Optimize analyst resources and data sharing.the distributor incentive model.3 Significant improvement in analystproductivity with 80% of their time nowspent on real data analysis and 20% onsharing insights. NASDAQ: NXPI Headquarters: Eindhoven, Netherlands Experience: 55 years Presence: Operations in more than 25countries Revenue 2013: US 4.82 billionNXP Semiconductors »

Cargill“To achieve supply chain optimization in hydrocarbon markets, wecan now source the model and present its outputs for trading,energy projects, credit risk, and marketing, and enable opportunityidentification and execution.”—Geoffrey Lakings,market technology analyst 4 weeks toreal-timeData mashup time savingsread success story »ObjectivesBusiness OutcomesFast FactsSolution1 Improve management and processing oflarge volumes of diverse data to enable fastresponse to market events.1 Analysts can easily mashup data sourcesand produce an analytic profile of the datain real time. Industry: Energy TIBCO Spotfire 2 Achieve supply chain optimization inhydrocarbon markets.2 Data visualizations give analysts the agilitythey need to make informed decisionson market opportunities and improve thesupply chain business.3 Form a strategic partnership with ZEPowerGroup to leverage an analytics toolfrom a best-of-breed provder.3 The new market intelligence solutions havereduced the time required to turnaroundtrading tools from months to days. Headquarters: Minneapolis, MN 2014 revenue: 1.87 billion Experience: 150 years Employees: 143,000 in 67 countries Renewable energy use: 14.2%Cargill »ZE »

digitalSTROM“Great technology and magic are the same thing. The customer needs toknow it’s there and that it works. Our system can identify if a customeris at home or not and react differently. With TIBCO, it just works.”—Miguel Rodriguez,head of research and development ONENumber of vendorsthat could enable thisbusinessread success story »ObjectivesBusiness OutcomesFast FactsSolution1 Provide an infrastructure where cloud-basedservices, like weather and security, andevents coming from the Internet of Things,can be used to enable smart homes atlow cost.1 Integration with home Internet ofThings devices delivers reliable twoway communication and enables thesmart homeowner to easily control theirenvironment anywhere, any time. Industry: High Technology TIBCO Cloud Founded: 2004 TIBCO BusinessEvents European market entry: 2011 TIBCO Mashery2 Meet the privacy and security requirementsof the homeowner.2 A reliable customer experience that isevolutionary, low cost, secure, and private. European market penetration by 2014:Most countries Advancements:Added Tesla to the smart home, 2015digitalSTROM »

SofTrek“With our ability to deliver BI content to our customers in a timelyfashion, they can make more informed and accurate decisions for theirbusiness.”—Robert Girardi,CEO 50%Reduction in time tomarketread success story »ObjectivesBusiness OutcomesFast FactsSolution1 Deliver enhanced analytics to customersvia the SofTrek ClearView CRM solution toimprove usability, satisfaction, and adoption.1 A unified BI strategy that allows developingand iterating BI solutions much faster. Industry: Application Software TIBCO Jaspersoft 2 Significant increase in customer adoption ofthe ClearView CRM offering. Experience: More than 25 years3 Overall improvement in user experience,improved workflow, and faster results forClearView CRM customers. Founded: 1987 Headquarters: Amherst, New YorkSoftTrek »

Consorsbank“The feedback on our analyses was totally positive. Thevisualizations bring the data to life. Spotfire leads users intuitivelyto surprising and valuable knowledge.”—Jörg Neumann,director, business intelligence20%read success story »Increase in newcustomer revenueObjectivesBusiness OutcomesFast FactsSolution1 Expand the bank’s Circleof Intelligence BI platformto provide visualizationsthat make complex dataaccessible and easy tounderstand.1 Bank employees can easily develop rapid, up-to-dateanalyses and share insights to address pressing issues aboutthe market and customer behavior. Industry: Financial Services TIBCO Spotfire 2 Insight on account opening and closing processes andcustomer dialogue provides new knowledge fast, leading tobetter customer service. Clients: More than 800,0003 A new service-oriented customer approach drove aredefinition of customer onboarding processes and enabled areduction in advertising costs.150Users running analyticsbased on interactivevisualizations Location: Nuremberg,Germany Client deposits:More than 25 billion Member of:French bank BNP ParibasConsorsbank »

Bank of Montreal“The integration and the events capability allow us to have thoserelevant, timely conversations with our customers across channels.”—Gayle Ramsay,vice president of customer analytics 30–50%Reduction in time to market forbusiness process automationsread success story »ObjectivesBusiness OutcomesFast FactsSolution1 Proactively identify customer needs acrossall channels and deliver relevant real-timeoffers to personalize the banking experience.1 All customer channels are connected toall products and services across all linesof business, which dramatically improvescustomer engagement and satisfaction. Industry: Financial Services TIBCO Spotfire Founded: 1817 TIBCO BusinesEvents Customers served: More than 12 million TIBCO ActiveMatrix BPM2 The ability to make real-time relevant offersto customers fuels personalization andenabled a 3X increase in offer acceptance. TSX, NYSE: BMO3 Business process automations drove a 40–50% reduction in integration costs. 2014 total assets: CAN 589 billion Employees: 46,000Bank of Montreal »

QSuper“Our services-oriented architecture is much more flexible than theold brittle integration architecture we had. We now get much bettersolutions, and the cost of delivering them goes down, plus our time tomarket is much better.”—Scott Edie,manager of application, technology, and security architecture ALLFunctional silos eliminatedread success story »ObjectivesBusiness OutcomesFast FactsSolution1 Reduce costs and improve operationalefficiencies by streamlining back-officefunctions.1 A reduced IT footprint significantly cutoperating expenses. Industry: Financial Services TIBCO ActiveMatrix BusinessWorks 2 Customers now receive communicationsthrough their preferred channel. Founded: 1913 TIBCO BusinessEvents Members: More than 530,000 TIBCO ActiveMatrix BPM2 Remove application silos to improvecustomer communication.3 Become more knowledgeable aboutcustomer needs.3 Better customer experience with a singleview of the customer, an authoritativesource of information to supportpersonalization and drive down cost. Investments: AUS 50 billion Rank: Australia’s third largest fund Award: Chant West Pension Fund of theYear, 20154 Marked improvement in the response tochanging conditions and delivery of newproducts and services.QSuper »

ZE PowerGroup“The TIBCO partnership has been great. We improved our product,expanded our capabilities, and saved time by integrating Spotfire selfservice BI into our ZEMA dashboard.”—Waleed El-Ramly,chief product officer IncreasedMarket share and close ratesread success story »ObjectivesBusiness Outcomes1 Improve competitiveness with innovativesolutions for more customers in moremarkets.1 Integrating instead of building BI enabled Industry: Energy and Commoditiesmaintaining focus on core competencies, Founded: 1995resulting in expanded capabilities andimprovements to products and market share. Headquarters: Vancouver, BC Employees: 2002 Improved new-business close rate led to2 Partner with a BI market leader toempower clients with the best solutionwhile remaining laser focused on corecompetencies.Fast FactsSolution TIBCO Spotfire an expanded client base that benefits fromgreater productivity and faster analysis anddecision-making.3 Increased customer satisfaction withanalyses that used to take days to build andnow takes just hours.ZE PowerGroup »

ING Turkey“With BPM we’ve made our processes consistent across all channelsand easy for our customers. As a result, within two years our netpromoter score increased from -12 to 5, taking ING Turkey from anumber six position in the market to number one.”—Gorkem Koseoglu,chief operating officer 17read success story »ObjectivesBusiness Outcomes1 Improve customer service and market share.1 Significant expansion in non-branch Industry: Financial Servicesdistribution channels increased market share Headquarters: Istanbulfrom 3% to 5%, sales by 200%, and customersatisfaction by 17 net promoter score points. Customers: 3 million Branches: 3082 Flexibility to move parts of back-office2 Make banking accessible through a mobiledevice, the Internet, or a branch.3 Empower customers with options that allowthem to make their own financial decisions.activity to other locations to reduce costsand increase efficiencies.3 Process improvements that enablecustomers to get loan approval in 5 minutes(down from 30 minutes) and use theirATM card to access the money withinfive minutes.Fast FactsNet Promotor Score increaseSolution TIBCO ActiveMatrix BPM Employees: 6,300 Parent: ING GroupING Turkey »

Banco Sabadell“The main benefit of the TIBCO SOA architecture has been reuseof business functionality in a standardized way. We are now moreproductive in developing new applications, have a shorter time tomarket, and can grow our systems with more control.”—Joan Carles Munuera,architecture director ReducedTransaction time andoperations time-to-marketread success story »ObjectivesBusiness Outcomes1 Deliver top-quality financial services and thebest customer experience possible througha new digital banking model.1 The TIBCO SOA architecture allows reuse ofbusiness functionality in a standardized way,increasing productivity of new applicationdevelopment.2 Reductions in transaction time andoperations time-to-market have improvedoperational efficiency, helping the companymeet its digital banking goals.Fast Facts Industry: Financial Services BMAD: SAB Founded: December 31, 1881 Employees: 17,500 (2013)Solution TIBCO ActiveMatrix Service Grid TIBCO ActiveMatrix BusinessWorks TIBCO Rendezvous TIBCO Enterprise Message Service TIBCO ActiveMatrix BPM3 The foundation is now in place to deliveran omnichannel customer-centric userexperience.Banco Sabadell »

Western Union“TIBCO helped us with new, cutting-edge technology for Fast Data. Wewanted to identify real customers and separate out any bad actors,and that required making big data actionable in real time for onlineand mobile.”—Abhishek Banerjee,senior director of engineering BillionsSecure transactions using TIBCOread success story »ObjectivesBusiness OutcomesFast FactsSolution1 Become the only bank that can deliver fundsin minutes to any bank account in any partof the world.1 Greater revenue and improved customerexperience through expanded paymentoptions that deliver funds to any part of theworld in minutes. Industry: Financial Services TIBCO BusinessEvents NYSE: WU TIBCO ActiveSpaces 2013 Revenue: 5.5 billion TIBCO ActiveMatrix BusinessWorks 2 Delivery of a worldwide omni-channelcustomer experience and faster web andmobile banking. Reach: 200 countries, 75 languages2 Deliver a fast omni-channel experienceto satisfy the needs of a global customerbase.3 Make big data actionable in real time foronline and mobile.3 Real-time customer service for online andmobile bankers. Employees: 10,000 Agents: 500,000Western Union »

Con-way (now XPO Logistics)“What we found with this new world of event-driven architecture andcomplex event processing is that we can automate business processesthat were impossible before. They were only in the brains of theexperts.”—Maja Tibling,principal enterprise architect 500,000Amount under budget for theintegration projectread success story »ObjectivesBusiness OutcomesFast FactsSolution1 Provide more intelligent information toimprove business decision-making andservice delivery.1 Real-time data provides additional insightinto the business to enable changereadiness, network-wide optimization, andreduced planning time. Industry: Transportation and Logistics TIBCO BusinessEvents 2 Automated business processes, which wereimpossible before, enable more accuratebusiness decisions that help reduce costs. Employees: 28,0002 Automate business decisions to increaserevenue and keep costs down. NYSC: CNW 2014 Revenue: 5.8 billion Operating locations:20 countries, 5 continentsCon-way »

Air France“TIBCO delivers extreme value because it allows us to deploy a veryreliable infrastructure for our customers. We can follow the business inreal time. It allows us to improve the passenger experience.”—Frederic Jacques,operations middleware manager 1,500Daily flights facilitated byTIBCO technologyread success story »ObjectivesBusiness OutcomesFast FactsSolution1 Deliver an IT infrastructure that enableseffective communications between aircraft,Eurocontrol, customs, pilots, and manythird parties.1 Improved customer service for departuredelays, enabling Eurocontrol to beautomatically informed of flight plans anddestinations. Industry: Airlines TIBCO Enterprise Service Bus Fleet size: 235 TIBCO ActiveMatrix BusinessWorks Destinations: 204 TIBCO Hawk 2 Ensure that operations are cost-effective,run smoothly, and deliver high qualityservice.2 Centralized communications and dataflow deliver broad visibility into real-timeoperations and business performance ateach airport. Parent company: Air France-KLM TIBCO Enterprise Messaging Service Employees: More than 69,000 TIBCO BusinessEvents 3 Deliver a customer-oriented solution basedon external web services and global marke

users with Fast Data solutions that make the right data available in real time for faster answers, better decisions, and smarter action. Over the past 15 years, thousands of businesses across the globe have relied on TIBCO technology to integrate their applications and ecosystems, analyze the