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REJUVENATEREDEFINEJUNE 20-21, 2021VIRTUAL DAY: JUNE 23, 20212021 EXHIBITORPROSPECTUSIBSLASVEGAS.COMREENGAGE
Rejuvenate your business.Redefine how you serve your clients.Reengage with the community.AN AUDIENCE YOUNEED TO REACHIBS Las Vegas draws enthusiastic and driven salon owners,managers and other beauty professionals. These professionalsattend IBS Las Vegas to learn new skills, re ne their techniquesand stock-up on all of their salon and professional needs.The 2021 event will be a hybrid of a physicalshow floor and a virtual event. Days 1 and 2will be live at the convention center andDay 3 will be held virtually. Your onlineexhibitor page will have a ShopNow button so attendees can easilypurchase your products. The virtualDay 3 will be open to all attendeesand will be promoted to our fulldatabase of beauty professionals.95%PURCHASE PRODUCTSON THE SHOW FLOOR84%MAKE OR RECOMMEND FINALPURCHASING DECISIONSACCESS TO ANADDITIONAL AUDIENCEGain access to thousands of spa owners,managers, skincare specialists, massagetherapists, estheticians, makeup artistsand others in the spa, skincare andwellness fields. Professionals attend theInternational Esthetics, Cosmetics andSpa Conference (IECSC), the largest spashow in North America, which co-locateswith IBS Las Vegas.84%LISTEN TO IN-BOOTH EDUCATION84%IDENTIFY PRODUCTSFOR FUTURE USE79%MEET WITH EXISTINGVENDORS & SUPPLIERS9 out of 10RECOMMEND THE EVENT TO ANINDUSTRY COLLEAGUE
WHY THEY ATTEND79% LEARN ABOUT NEW TRENDS76% FIND NEW PRODUCT LINES72% PURCHASE PRODUCTS FORTHEMSELVES71% PURCHASE PRODUCTS FORTHEIR SALONTHEIR CLIENTELE84% CAUCASIAN54% LATINO39% ASIAN39% AFRICAN AMERICANTHIS IS THE AUDIENCE YOU WANT TO REACHTHEIR SALONSTHEIR JOBS62% BEAUTY/FULL SERVICE SALON9% NAIL SALON9% DAY/MEDICAL/DESTINATION SPA8% COSMETOLOGY SCHOOL4% DISTRIBUTOR/MANUFACTURER4% BARBER SHOP4% OTHER36% SALON/SPA OWNERS/MANAGERS28% STYLISTS/COLORISTS/BOOTH RENTERS11% ESTHETICIANS/MAKEUP ARTISTS11% INSTRUCTORS/STUDENTS8% NAIL PROFESSIONALS3% BARBERS/MENS GROOMERS2% DISTRIBUTOR/MANUFACTURER1% OTHERTHEIR INTERESTSOUR FIRST TIMERS75% HAIRCARE /TOOLS70% EDUCATION/TRAINING57% COSMETICS51% SKINCARE40% MEN'S GROOMING39% EQUIPMENT/FURNITURE35% APPAREL34% SPA PRODUCTS35% HAIR EXTENSIONS/WIGS33% NAIL CARE/TOOLS27% NAIL ENHANCEMENTS20% B USINESS SOFTWARE/TECHNOLOGY11% TANNING10% SUNDRIES7% PUBLICATIONSIBS Las Vegasattracts thousands offirst-time attendeeseach year. Theseprofessionals visitthe show to purchaseproducts and toolsand explore newcompanies to dobusiness with.95% of first-time attendees purchase productson the show floor92% identify products for future use71% recommend or make purchasing decisionsin their salon
LEVERAGE OUR EXPERIENCEIBS Las Vegas is produced by industry iconsAmerican Salon and IBS New York. For more than142 years, American Salonhas played a pivotal rolein the professional beautyindustry, shining a spotlighton all things beauty. Fromfashion-forward imagery toinnovative techniques andbusiness-building conceptsand pop culture, AmericanSalon continues to elevateLO O K B O O Kartistry and empower thehairdressing community.SUMMER 2020FA L L2020EDUCATION BY TOP TALENTEach year, an impressive androbust conference programdraws attendees from around theworld. Professionals can choosefrom more than 100 valuablehair, nail, makeup and businessclasses taught by some of themost talented artists in thebeauty industry.PAST EDUCATORS INCLUDE:NICK ARROJOMARTIN PARSONSKELLY CARDENASEVE PEARLLISA YAMASAKINICHOLAS FRENCHJULIUS C VESARSOFIE POK MAJORCARLOS E STRELLALEEN & BERTUSCANDY SHAWNAJAH AZIZRUTHE ROCHEMARK BUSTOSTHE TEALSMARCO PELUSIVIVIENNE MACKINDERLEAGUE B ARBERTED GIBSONNAJA GREENSEAN CASEYDJ MULDOONJOHN MOSLEYKIM VOKRIS SORBIEROBERT CROMEANSTRACEY HUGHESCHARLIE PRICEGREAT COMPANYYou should be where yourcompetitors are — and theyare at IBS Las Vegas!PREVIOUS EXHIBITORSINCLUDE: AKZENTZ PROFESSIONALNAIL PRODUCTS ALESSANDRO INTL AMIKA ANDIS COMPANY ARDELL LASHES ARROJO ATWOOD INDUSTRIES AVENA BABE HAIR EXTENSIONS BABYLISS PRO BASS BRUSHES BELLA LASH BIO SCULPTURE NAILS USA BONIKA SHEARS BORBOLETA BEAUTY BRAZILIAN BLOWOUT CHINA GLAZE CHRISTRIO CND COLOREVOLUTION CROWN BRUSH DONNA BELLA HAIREXTENSIONS DREAMCATCHERSHAIR CATCHERS DYSON SUPERSONIC ENTERING THE ARTZONE ENZO MILANO EVALASH SILK EYELASHEXTENSIONS EYE KANDY COSMETICS GELISH HATTORI HANZO SHEARS KELLY CARDENAS KUPA LECHAT NAIL PRODUCTS MAJOR LEAGUE BARBER MARTIN PARSONS INTERMAR PRODUCTIONS MORPHE BRUSHES NYX OPI OSTER PIBBS PULP RIOT REVITALASH ROCK YOUR HAIR RUSK SAM VILLA SATIN SMOOTH STX SOFTWARE SWEISS TERME TURBO POWER TWEEZERMAN INTERNATIOAL VICTORY BARBER VINCENT LONGO COSMETICS VODANA YOUNG NAILS YOUNIQUE
EFFECTIVE MARKETING& COMMUNICATIONREACH YOUR MARKETING& SALES OBJECTIVESWe attract thousands of active beautyprofessionals via direct mail, electronicpromotion, advertisements, dedicatededitorial, tele-marketing and social mediaeach year. Our marketing campaignincludes advertisements in more than15 beauty industry publications andwebsites, and direct mail to more than225,000, past and prospective attendees.IBS Las Vegas utilizes the full gamut ofsocial media, mobile and web to enrichthe show experience and enhancedialogue within our community.IBS Las Vegas offers a myriad ofways to promote your productsand reach your goals. Inquire aboutthe promotional and sponsorshipopportunities available pre-showand onsite, which will encouragesales and ensure brand impact andsuccessful exhibit results. From floorgraphics to column wraps to lanyards,opportunities are customizable to anybudget and objective.IBS LAS VEGAS IS THE EVENTYOU MUST BE AT10’ X 10’ BOOTH PACKAGE INCLUDES: 8’ draped backwall and draped sidewall 8’skirted table and two chairs Standard company sign (7” x 44”) One 500 watt outlet One waste basket Company listing in all show marketingmaterials that features an exhibitor listincluding IBSlasvegas.com 26.00 per square foot (minimum purchase of 100 square feet required). 200.00 per corner.PLUS: Every exhibiting company is entitled to 300 lbs. of free materialhandling. NOTE: Exhibitors MUST professionally cover the floor of theirbooth. Product samples may be required to qualify for exhibition.VIP PROGRAMEnsure your important customers areat the event. All exhibitors will receivecomplimentary tickets to invite their VIPclients to the event.RESERVE YOUR BOOTH TODAY!To reserve your booth or to inquire about the myriad of sponsorshipopportunities, contact:ELLEN EVERS 646.979.4544 EEVERS@QUESTEX.COM 2020 QUESTEX LLC. ALL RIGHTS RESERVED.
American Salon and IBS New York. For more than 142 years, American Salon has played a pivotal role in the professional beauty industry, shining a spotlight on all things beauty. From fashion-forward imagery to innovative techniques and business-building concepts and pop culture, American Sal
