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Internet of Things research at IDCJanuary 2016
IoT as an Industry Construct IDC Visit us at IDC.com and follow us on Twitter: @IDC2
Battle of the Buzzwords:M2M versus IoT versus IoEMachine to MachineInternet of ThingsInternet of EverythingM2MIoTIoEA device that captures an event transmits it over a network to an application .that translates it intomeaningful information.A network of uniquelyidentifiable “things”that communicatewithout humaninteraction usingIP connectivity IDC Visit us at IDC.com and follow us on Twitter: @IDCBringing together thepeople, process, data, andthings to make networkedconnections more relevant byturning informationinto actions.3
Where does IoT fit in IDC research?Source: IDC IDC Visit us at IDC.com and follow us on Twitter: @IDC4
Third Platform technologies arefueling IoT investmentsThe 3rd Platform hascreated the underpinningsfor digitaltransformation.IoT is part of everyconversation. IDC Visit us at IDC.com and follow us on Twitter: @IDC5
IoT creates an ecosystem with industry specific implications IDC Visit us at IDC.com and follow us on Twitter: @IDC6
Overview of IoT Programs & Team IDC Visit us at IDC.com and follow us on Twitter: @IDC7
Core Internet of Things research teamProgram ManagementJohn GoleResearch DirectorTelecoms, Mobility & IoTIDC CEMAMilan KalalProgram ManagerInternet of ThingsIDC CEMACentral and Eastern Europe TeamMiddle East and Africa TeamIna MalatinskaM2M side of IoTNino GiguashviliIoT in HealthcareHana ChmelovaIoT in RetailMark YatesIoT in GovernmentMartin KubanIoT in ManufacturingMadalin LazarescuIoT in RomaniaWale BabalolaIoT in MEA&TurkeyLaszlo TothIoT in HungaryTomasz SloniewskiIoT in PolandElena SemenovskaiaIoT in RussiaFatma OzdemirIoT in Turkey IDC Visit us at IDC.com and follow us on Twitter: @IDCPaul Black,Telecoms inMEA &Turkey8
How do we engage with clients? Advisory services Subscription programs covering specific topical areas,providing access to analysts along with reports and data Multi-client studies Customized research studies conducted for a small groupof clients Custom consulting projects Unique research-based engagements for single clients Integrated marketing services (Go-to-market) Conferences and events IDC conferences Custom events IDC Visit us at IDC.com and follow us on Twitter: @IDC9
IDC IoT Products – CEE & MEA1) MARKET SIZINGInternet of Things Spending by Vertical Market2) MARKET ANALYSISInternet of Things Ecosystem and Trends3) EVENTS IDC Visit us at IDC.com and follow us on Twitter: @IDC10
IDC’s Main IoT programsIoT Spending Guide byVertical Market Focus on analyzing the IoT opportunityfrom an industry/use case perspective Primary deliverable is a market sizingand forecast of IoT opportunity for: 2 regions 11 countries 10 industries 40 use cases 12 technology categories 2 data deliverables per yearIoT Ecosystem & Trends Definition and taxonomy of the IoTecosystem Regional and ecosystem technologybreakouts – forecast for the IoT market Analysis of technology components Competitive analysis and strategicguidance Survey on IoT adoption, preferences &deployments Regional and technology trends drivingadoption 2 forecast updates a year 10 documents annually IDC Visit us at IDC.com and follow us on Twitter: @IDC11
IoT Spending Guide:Program OverviewGuide to help technologyvendors, industry plannersand market analysts: Define Internet of Thingsfrom an IT and a processperspective Size the IoT opportunity byregion, country, industry, usecase and technology Identify market driversimpacting IoT growth Clarify how IoT relates to themachine-to-machine (M2M)IT marketKey Questions Answered:Deliverables: Which use cases representthe best opportunity? 2 Data deliverables per year,Market size and Forecast How will IoT spending varyby region, country, andindustry? Pivot table with interlockedcountry, industry, use case,technology data How will the IoT market growover the forecast period byindustry and use case? Which vertical markets willshow greater growth and ITmarket opportunity by usecase? IDC Visit us at IDC.com and follow us on Twitter: @IDC12
IoT Spending Guide:Coverage (CEE, MEA & Turkey)DimensionsCountries Country Czech Republic Industry Hungary Use case Poland IT Spending byTechnology Romania Russia Rest of CEE Saudi ArabiaTechnologies Hardware:Modules/Sensors,Servers, Storage,Security Hardware Software:IoT Purpose BuiltPlatforms,Analytics,Security Software Turkey Services:IT Services,As-a Service UAE Connectivity South Africa Rest of MEA IDC Visit us at IDC.com and follow us on Twitter: @IDC13
IoT Spending Guide:Use Cases – Nov’15IndustryConsumerUse CaseIndustry Home Security/ Home MonitoringManufacturing Retail Connected Vending Machines Digital Signage In Store Consumer Digital Offers /Personalized Promotions NFC Payment / Shopping Omni-Channel OperationsTelco Telecom Field Services Telecom Grid MaintenanceTransportation Air Traffic MonitoringAirplane GPS Positioning (ADS-B)Fleet ManagementFreight MonitoringUtilities Smart Grid (Electricity) – MeteringSmart Grid (Electricity) – OtherSmart Grid (Gas) – MeteringSmart Grid (Gas) – Other Personal Wellness Smart AppliancesCross Industry Connected Vehicles (security, emergency,infotainment, V2V/V2I adv. solutions) Smart Buildings Staff IdentificationGovernment Automated Public Transit Environmental Monitoring Detection Parking Management Public Infrastructure Asset Management Public Safety and Emergency Response Traffic Management (incl. tolling) Traveler Information SystemsHealthcare Clinical Care Remote Health Monitoring Telehealth SystemsInsurance Insurance TelematicsResource Indust. Agriculture Animal TaggingUse Case IDC Visit us at IDC.com and follow us on Twitter: @IDCFood TraceabilityMaintenance & Field ServiceManufacturing OperationsProduction Asset Management14
More than 3,300,000 data points. IDC Visit us at IDC.com and follow us on Twitter: @IDC15
Central & Eastern Europe, Middle East and Africa,Turkey Internet of Things Ecosystem and TrendsIDC Continuous Intelligence Service Provides a steady stream of research on the IoT opportunities and trends. Helps you address your planning, positioning, and partnering needs. Dives deep into market trends both horizontal and vertical.Markets and Subjects Analyzed Overall ICT market size and forecast for IoT in CEE, MEA& Turkey The evolving IoT ecosystem IoT revenue opportunity by country, industry, and usecase across CEE, MEA & Turkey Specific vertical and horizontal IoT solutionmarkets Successful IoT implementations Taxonomy of the evolving IoT ecosystemKey Questions Answered What is the 360-degree view of IoT in CEE, MEA &Turkey? How will the ecosystem develop, and wherewill traditional ICT vendors fit within it? How should the IoT market be segmented, andwhich vendor types will be best placed tobenefit? How big is the IoT opportunity in CEE, MEA & Turkey,and how fast will it grow? Which industries and solutions will lead IoTadoption? IDC Visit us at IDC.com and follow us on Twitter: @IDC16
CEMA IoT Ecosystem and Trends:Selected published documents – FY15Document TitleDocument TypePublish DateCEMA Internet of Things Market 2015 Top 10 PredictionsTop 10 PredictionsCY15 Q1Securing The Internet of Things: Where Will We Turn When Our Appliances Turn Against Us?FlashCY15 Q1Why CEMA Manufacturers Will Invest in Internet-of-Things TechnologiesPerspectiveCY15 Q1Gulf Cooperation Council Countries Leading CEMA in Smart City Initiatives: Key Drivers and SuccessFactorsInsightCY15 Q1IoT Outlook: 8 1 Ways the Internet of Things Will Change the Face of CEMA Healthcare Through2020 and BeyondPerspectiveCY15 Q1Internet of Things Assessment in the Middle East: Key Indicators and ChallengesInsightCY15 Q2Emerging M2M and IoT Solutions in Saudi Arabia: How Can Telcos Capitalize on GrowingOpportunities?InsightCY15 Q2Internet of Things in Retail in the Middle East and AfricaBusiness StrategyCY15 Q3Deutsche Telekom's M2M StrategyVendor ProfileCY15 Q2The State of the Internet of Things in the Middle East and Africa Government SectorPerspectiveCY15 Q3CEMA Internet of Things Market 2015-2018 ForecastMarket ForecastCY15 Q3IoT Opportunities for Telcos in the GCC Smart CitiesInsightCY15 Q3Internet of Things Essential to UAE's 2021 Vision for World-Class HealthcarePerspectiveCY15 Q3Poland Internet of Things Market 2015–2018 ForecastMarket ForecastCY15 Q3Internet of Things End-User Survey in CEE, 2015SurveyCY15 Q3 IDC Visit us at IDC.com and follow us on Twitter: @IDC17
CEMA IoT Ecosystem and Trends:Research Agenda – FY15/16Document TitleDocument TypeTurkey Internet of Things Enterprise Survey ResultsSurveyCY16 Q1Turkey Internet of Things Market 2015-2019 ForecastCY16 Q2Czech Republic Internet of Things Market 2015–2019 ForecastInsightMarket ForecastRomania Internet of Things Market 2015-2019 ForecastMarket ForecastCY15 Q4Smart Cities and Internet of Things Initiatives in Saudi Arabia: What would be the role of Telcos?InsightCY15 Q4Market Analysis Perspective: CEMA Internet of Things Ecosystem and TrendsMAPCY16 Q1Central and Eastern Europe, the Middle East, and Africa Internet of Things Market 2016–2019ForecastMarket ForecastCY16 Q1CEE Internet of Things Ecosystem and Competitive Analysis, 2016Competitive AnalysisCY16 Q1Hungary Internet of Things Market 2015–2019 ForecastMarket ForecastCY16 Q1The Internet of Things: Sizing the IT Opportunity in CEMA ManufacturingInsightCY16 Q2How In-Store Consumer Digital Offers Can Enhance Customer's Shopping Experience in CEMAInsightCY16 Q2Middle East and Africa Internet-of-Things Ecosystem and Competitive Analysis, 2016Competitive AnalysisCY16 Q2Russia Internet of Things Market 2015-2019 ForecastMarket ForecastCY16 Q2Poland Internet of Things Market 2016–2019 ForecastMarket ForecastCY16 Q3Central and Eastern Europe Internet-of-Things Enterprise SurveySurveyCY16 Q3Romania Internet of Things Market 2016–2020 ForecastMarket ForecastCY16 Q4 IDC Visit us at IDC.com and follow us on Twitter: @IDCPublish DateCY15 Q418
Internet of Things 2016 EventsIOT roadshowsIOT Sessions At Other Turkey EventsIstanbulOctober 10 CIO Summit, 6-8 April, IzmirJohannesburgFebruary 18 Smart Cities Conference, May, IstanbulMoscowFebruary 18 Health Conference October, IstanbulSofiaMarch 8 Finance Technology Conference November, IstanbulDubaiMay 23QatarMay 25 Retail, Manufacturing, E-Commerce Conference,November, IstanbulViennaJune 16AthensJune 21WarsawJune 22Prague----Bucharest----Zagreb---- IDC Visit us at IDC.com and follow us on Twitter: @IDC12
Contact us @Cenk SoyluoğluFatma ÖzdemirBusiness Development ManagerTel: 90 532 7222184csoyluoglu@idc.comProgram ManagerTel: 90 507 4287585fozdemir@idc.comOnur HamitoğluNevin ÇizmecioğullarıSales ManagerTel: 90 533 3018998ohamitoglu@idc.comCountry ManagerTel: 90 533 6665587ncizmeciogullari@idc.comFor other issues;Pınar Kartal Office Assistant Tel: 90 549 8101750, pkartal@idc.comwww.idc.comwww.idc-cema.com IDC Visit us at IDC.com and follow us on Twitter: @IDC20
IoT Spending Guide by Vertical Market Focus on analyzing the IoT opportunity from an industry/use case perspective Primary deliverable is a market sizing and forecast of IoT opportunity for: 2 regions 11 countries 10 industries 40 use cases 12 technology categorie
