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TABLE OF CONTENTS3Why a BroadExecutive MBA?WELCOMEThe landscape of business has dramatically changed overthe past few years. What hasn’t changed is what continuesto make successful organizations successful—their leaders.6Classmates7Class Schedule12Faculty13Broad ncy17Impact Projects18Network19Company Benefits20Partnerships22Graduate CareerManagementThis is an intensely challenging, yet rewarding 20-month experience.At the Eli Broad College of Business, we have designed this program todeliver the professional development opportunities that will take you tothe next stage in your career.23AcademicsI look forward to you joining us at the Broad College.24Course Schedule25Admission &Tuition25Next StepsAs you look inside, I think you will see immediately that this is a verydifferent MBA program. Since 1964, the Broad Executive MBA hasdeveloped well-rounded, globally-proficient business leaders. Theprogram is specifically designed for working professionals whowant to enhance their skills and abilities, and advance their careers.Our structured cohort design ensures that you will take your classeswith the same group of experienced working professionals throughoutthe program. This will give you the opportunity to form strong, lastingrelationships and build a lasting network of professional contacts.Our faculty are award-winning teachers and researchers, editors andreviewers of top journals, and former executives applying workplacelessons in the classroom. They are committed to bringing their leadingedge research to the real-time business world. This provides you withthe tools to develop into a strategic change leader in your organization.Sincerely,Cheri DeClercq, PhDAssistant Dean, MBA ProgramsEli Broad College of Business
WHY A BROADEXECUTIVE MBA?Transform your high potential into high performance with an Executive MBAfrom the Eli Broad College of Business.Whether you want to rise to the C-suite in your current company or explorenew horizons, our Executive MBA will give you the tools, knowledge, andconnections you need to advance.INTEGRATED curriculumWith Broad’s integrative management approach, you’ll develop richer ways to connect thedots and leverage capabilities across core business functions.COLLABORATIVE experienceYou’ll benefit from multiple perspectives and grow from the strengths of others, developingcritical business skills along the way. Plus you’ll develop professional friendships that will lasta lifetime.HIGH-CALIBER classmatesOur students are experienced leaders from many walks of life, looking to complement theircareer success with a highly regarded education to enhance their future.CONVENIENT scheduleOur program leverages face-to-face learning with classes that meet every other Friday eveningand all day Saturday. You can balance work and personal commitments while earning yourMBA on the weekend.THREE OPTIONS, one programOptions in East Lansing, Troy, and Flex provide you access to this world-class program nomatter where you live.50-YEAR heritageMSU led the way as the first public university in the United States to offer an Executive MBA.Over the past 50 years, MSU has helped thousands of current and aspiring leaders advancetheir careers.WHO WILL MAKE BUSINESS HAPPEN?SPARTANS WILL.3
“Business leaders seek me out, not justbecause I have an MBA, but becausethe Executive MBA at MSU preparedme to have the courage to lead globalstrategic projects, the accountabilityto deliver on results, and the passionto continue moving forward.”CAROLINA FUENTES, MBA ’16HR SERVICES PARTNER, DAWN FOODS GLOBAL4
“I valued the diversity of students inthe program. Being able to work withfellow students for the better partof two years from a wide variety ofdisciplines was extremely beneficial.”KEVIN DAY, MBA ’19VICE PRESIDENT OF TECHNOLOGY,THOMSON REUTERS5
LEARN WITH THE BESTYou’ll discover a diverse group of professionals in the Broad Executive MBAprogram. Our students hail from a wide variety of companies—from small,family-owned businesses and non-profit organizations, to global Fortune 100corporations.They represent a range of cultural backgrounds, academic experiences, and family situations.However, all Executive MBA students have one thing in common: a tremendous drive tosucceed.The Broad Executive MBA is all about teamwork. After all, the exchange between professionalcolleagues is essential for anyone who wants to get ahead in the business world. That’s whywe take a collaborative approach to learning.Because our unique team-based program mirrors the actual business world, you’ll developcritical real-world skills like negotiation, communication, and collaboration. You’ll learn toleverage one another’s strengths effectively and efficiently. In the end, it all comes togetherto advance your career.STUDENTS115COHORT SIZE(5 year average)8035COMPANIES REPRESENTEDAVERAGE AGE12 YEARSAVERAGE WORK EXPERIENCE6 YEARSAVERAGE MANAGEMENTEXPERIENCE72% MALE22%HOLD GRADUATE DEGREES64%HOLD NON-BUSINESSUNDERGRAD DEGREES28% FEMALE6
WEEKEND INVESTMENTThe program is specifically designed for busy professionals striving to balancework, home, and other obligations. This robust and flexible part-time MBA iscompressed into just 20 months. Classes are offered in a concentrated moduleformat.With two format options, the Broad Executive MBA offers extraordinaryconvenience and flexibility.Traditional Executive MBA: Classes meet in-person every other Fridayevening and Saturday.Executive MBA Flex: Classes meet in-person one weekend per month,with coursework in between the in-person sessions completed online onyour own time, and on your own schedule.Friday evening classes meet 6pm - 10 pm. Saturday classes meet 8am - 12pmand 1pm - 5pm. Group meals on class day - breakfast, lunch, and dinner provide dedicated time for students to connect with classmates.7
“The Executive MBA program reallymade sure that I was able to apply theconcepts that I learned over a weekendinto my real life throughout the week.”MILINDA YSASI, MBA ’19EXECUTIVE DIRECTOR, THE SOURCE8
LIFELONG RETURNSLearn on Saturday. Apply on Monday. That’s one of the advantages of theBroad Executive MBA. But that is not the only advantage. Our studentsreport a significant growth across multiple learning dimensions includingdecision making, leadership, critical thinking, and team building.OUTCOMES51%RECEIVED A PROMOTIONDURING THE PROGRAMAVERAGE SALARYINCREASE FROM THE TIMEOF PROGRAM ENTRY TO EXITClass of 2018Class of 2018AVERAGE SALARY INCREASE3 YEARS POST-GRADClass of 2014914.4 %OF GRADUATES WOULDRECOMMEND THE PROGRAMFive-year average
“Michigan State University’s ExecutiveMBA was exactly what I needed for thenext step in my career. The programhelped me get in front of leaders inmy organization and opened a lotof doors for my advancement.”STEPHANIE ECKLEY, MBA ’16INFORMATION SYSTEMS DIRECTORTRINITY HEALTH10
“Teaching macroeconomics in the EMBAprogram is fun, fulfilling, and enriching.I have taught in the program for tenyears now, looking forward to each andevery class. Students are motivatedand genuinely interested in learning.But even more valuable is theirwealth of business experience fromall sectors of the economy and fromall corners of the globe. I teach inthis program, but mostly, I learn.”ANTONIO DOBLAS-MADRID, PASSOCIATE PROFESSOR,DEPARTMENT OF ECONOMICS11
INDUSTRY EXPERTSThe Broad Executive MBA’s world-class faculty is nothing short of exceptional.Consisting primarily of full-time Broad College faculty, our first-rate ExecutiveMBA professors are thought leaders in their fields, with vast experience inexecutive development and education.Armed with years of experience, our talented Executive MBA professors offer in-depthknowledge about a wide range of business topics. They specialize in teaching students notonly business theory, but also how to apply this education to their unique careers.Our faculty have dedicated their careers to teaching, consulting, and research. And yet thosewho teach in the Executive MBA also are masters at leveraging the experiences of the workingprofessionals in the classroom. It’s this dynamic that brings out the best of the teaching andlearning experience.“I teach using a problem-solvingapproach and truly enjoy teachingin this program. Students havealready had to deal with the kinds ofproblems addressed in the course. Sothey are motivated to learn the coursematerial in a way that enables them toput it to use back on their jobs.”JOHN WAGNER, PhD Professor, Department of Management“There is nothing more rewardingthan teaching in the EMBA program.Knowing that I help students developthe knowledge base and skill setneeded to become the businessleaders of tomorrow. When you thinkabout your long-term goals, I makesure you are ready to face them.”AYALLA RUVIO, PhD Assistant Professor, Department ofMarketing“Working with the EMBAs is the mostinteresting part of my job. I don’t thinkof it as teaching, I facilitate learning.We bring ‘IT’ insiders and outsiderstogether and we learn about how ‘IT’creates value and risk. I think it helpseveryone figure out better ways tomake business happen.”BRIAN PENTLAND, PhD Professor, Accounting & InformationSystems; Director, PhD Program in Business InformationSystems“I love to teach in EMBA because theparticipants are mature, enthusiastic,and truly motivated. I succeed whenI arouse enthusiasm for a topic ratherthan simply make students memorizefacts. Facts are temporal, butenthusiasm for exploring a particularidea or topic is a lifelong quest.”RANJANI KRISHNAN, PhD Ernest W. & Robert SchabergEndowed Chair in Accounting; Professor, Accounting &Information Systems“EMBA students bring an enormousdepth of experience into theclassroom. This allows for someinteresting discussions as we bringconcepts from the theoretical andthe conceptual into the practical.Teaching in this program has been afantastic experience.”STEPHEN SCHIESTEL Academic Specialist, Department ofFinance“The students are enthusiasticand willing to share their industryexperiences with each other.This creates a very collaborativeatmosphere where learning occursnot just within the course curriculum,but also from the interaction amongthe students.”JUDITH WHIPPLE, PhD Professor, Department of SupplyChain Management12
BROAD ENTERPRISELEADERSHIPBroad Enterprise Leadership is our integrated leadership developmentexperience. This journey builds the knowledge, skills, and self-awarenessrequired to transform you and your organization. Spanning your entireExecutive MBA experience, the Broad Enterprise Leadership frameworkprepares you to identify and respond to macro issues; lead across theorganization; act in ethical ways; and make a bigger, deeper, andbroader impact.BROAD ENTERPRISE LEADERSHIP INCORPORATES: Research-based leadership assessments with feedback and recommendationsfor growth. An individualized, student-developed roadmap for applying knowledge andinsights from the program to your organization. Purposefully designed courses that apply enterprise leadership insights andstrategy: Organization Analysis, Global Marketplace, Organizational Impact,Entrepreneurship, and Leadership Development. Practical insights on transformational leadership behaviors. An opportunity to collaborate with your organization’s leadership to link learningfrom the program with your career growth goals. Access to the newly launched Broad Connect, a customized networking andmentoring portal with tools to enhance your connection to Broad College NIZATIONALIMPACTENTREPRENEURSHIPENTERPRISE LEADERSHIP DEVELOPMENT13
“The advantage that the BroadCollege of Business has over otherprograms is definitely the culture.From the moment you step foot intoorientation it’s very clear that you arenow apart of the Spartan community.”SPIROS ASSIMACOPOULOS, MBA ’18PRESIDENT & CEO, MICHIGANBREAD.COM14
INTERNATIONAL FOCUSAt Michigan State University, international experience isn’t just a part of thecurriculum—it’s a part of our heritage. MSU has been a leader in internationalprogramming since 1956, when we became the first major public institutionin the U.S. to make international programs a critical part of the university’smission.The Broad Executive MBA leverages this international perspective in the curriculum, in thefaculty, and in the students who join our program. Each year we welcome students from anextensive range of international experiences and educational backgrounds, and our Broadfaculty leverage the college’s experience as a part of the culture.The residency highlights a specific region that has a diverse culture and an emerging economy.Students travel to gain first-hand experience with the business and culture of this destination.Advanced coursework helps to provide a foundation for learning, and activities during theweek abroad focus on presentations by in-country experts and site visits to a range ofbusinesses and industries.Recent destinations have included: South Africa, Argentina, Vietnam, Malaysia, India, Brazil,China, Hungary, and the Czech Republic.15
“The Global Marketplace is a wonderful part of the Michigan StateExecutive MBA program. I chose to go to South Africa with ourcohort; we visited Johannesburg and Cape Town. In each locationwe got a chance to visit with and speak to business leaders fromsole proprietors all the way up to multinational corporations.”KEVIN DAY, MBA ’19VICE PRESIDENT OF TECHNOLOGY,THOMSON REUTERS16
IMPACT PROJECTSMichigan State University has a long tradition of outreach, engagement, andservice learning. The Broad Executive MBA gives students the opportunityto carry out real-world projects.Student project teams apply their Executive MBA knowledge and experience to addresssignificant business/managerial issues where an independent, outside perspective couldbe useful. The issues might involve operations, outreach and engagement, human resourcemanagement, process improvement, organizational design, or strategic planning.“As a student the impact project afforded me the opportunity to see a different sideof the business world and understand the need to bring a human feel to leadershipand management. I was able to see how using the management skills taught in myclasses could be used to help people in deep and profound ways, not just increasea bottom line.”LARS CARLSON, MBA ’15PRESIDENT & CEO, YOUTH HAVEN17
POWERFUL NETWORKNearly 70 percent of new job leads are generated through networking. TheBroad Executive MBA gives you the perfect opportunity to build a powerfulnetwork. During this intense 20-month program, you’ll have the opportunityto forge professional relationships that are certain to last a lifetime.From classes and group projects to meals and social events, the Broad Executive MBA is aunique team-based program. Through it all, you’ll have a chance to connect with high-caliberclassmates—all first-rate professionals like yourself. Plus, you’ll have an opportunity to expandyour network to include the thousands of Broad College and Michigan State University alumniaround the world.5,000 78,000 Broad ExecutiveMBA AlumniEli Broad Collegeof Business Alumni540,000 Michigan State University Alumni18
COMPANY BENEFITSEmployers benefit when they invest in the Executive MBA. They demonstratea commitment to their top talent by nurturing and developing key people, andmotivating their high-performers to excel within the organization.STRONG RETURN ON YOUR CORPORATION’S INVESTMENTAn Executive MBA council survey of employers reports the following company benefits fromsponsoring Executive MBA students: Gain best practices and new ideasWork more effectively, considering the impact of decisions on the whole organizationGenerate new sources of revenueApply new knowledge to improve the effectiveness of current projectsTake advantage of international opportunitiesIncrease motivation and confidenceRetention of high-potential leadersGrooms talent to assume greater responsibility in less timeIn addition, employees find that they: Bring fresh perspectives, knowledge and insight from working with diverse classmatesTransfer leading-edge management knowledge to the organizationGain enhanced abilities to lead/leverage diverse global teamsImprove problem-solving and time-management skillsBUILDING LEADERSThe MSU Executive MBA strives to create leaders. On critical attributes, graduates tell us weperform quite well*.LEARNING OUTCOMEMSU EMBARATINGAVERAGE EMBAINDUSTRYRATINGCritical Thinking4.24.2Integration of Business Disciplines4.34.2Team Building4.04.0Decision Making Skills4.14.1Overall Improved Effectiveness on Job4.54.4Corporate Responsibility4.03.9*Source: EMBA Student Exit Survey, Percept Research Inc. Charlotte, NC (Class of 2015, 2016 and 2017)19
BROAD PARTNERSHIPSAt the Eli Broad College of Business we want to partner with you and yourorganization on many levels.CORPORATE sponsorshipDemonstrate a commitment to your high-potential talent by investing in their developmentwith full or partial tuition support.RECRUIT talent broad.msu.edu/career-managementPartner with our career management team to learn how you can recruit BA, MBA, MS, and PhDgraduates for your organization.ORGANIZATIONAL IMPACT projectsOrganizations that need innovative, real-world solutions to business/managerial issues canleverage the expertise of our current students.EXECUTIVE education execed.broad.msu.eduOur executive development programs are short-term, non-degree educational opportunitiesfor leaders at all levels.SUPPORTING companies and organizations*AdientFord Motor CompanyOwens Corning CompanyAmwayGeneral DynamicsPepsiAonGeneral ElectricPfizer, Inc.BAE SystemsGeneral MotorsPNC Financial ServicesBASF CorporationHenry Ford Health SystemsBorgess HealthHerman Miller, Inc.PPG Industries, Inc.BorgWarner, Inc.Hewlett Packard Co.Pratt & Whitney AutoAirComerica IncorporatedJackson National LifeRobert Bosch LLCCompuware CorporationInsurance, Co.Group, Inc.Siemens CorporationConsumers EnergyJP Morgan Chase & Co.State of MichiganDart Container CorporationKellogg CompanySteelcase, Inc.DeloitteLear CorporationStryker CorporationDow, Inc.Masco CorporationTATA TechnologiesDTE Energy CompanyMeijerWhirlpool CorporationEaton CorporationMeritor, Inc.FCA US LLCMSU Federal Credit UnionFederal-Mogul CorporationNissan Technical Center*not a complete list20
“From a financial return, I’vepractically doubled my salary fromthe time I began the program in 2016and completed the program in 2018.”RACHEL GONZALEZ, MBA ’18DIRECTOR OF GLOBAL COMPENSATION & BENEFITS,DAYCO21
GRADUATE CAREERMANAGEMENTA proven advantage in professional advancement, an MBA provides increasedlong-term marketability of your skills. All Executive MBA students have accessto Broad’s Career Management department.CAREER EXPLORATIONDetermine best strategies for identifying connections and job search strategies. Receive accessto our career assessment tool, “Career Leader,” designed specifically for those working inbusiness careers.CAREER COACHINGHalf hour and one-hour appointments are available in person or by phone.Coaching topics include: Career management strategies Networking advice Professional brand development Interview or elevator pitch practice Resume reviews and feedback Job offer management Salary negotiationsCAREER MANAGEMENT WORKSHOPSA select number of career management workshops are available throughout your BroadExecutive MBA experience. Past workshops include: Understanding your CareerLeader Results Case Interviewing and Behavioral Interviewing Advanced Resume DevelopmentCAMPUS RECRUITINGAccess to our online career management system, “Handshake,” including an employerdirectory, job postings, and on-campus recruiting. You also have the opportunity to attendMSU-campus based and national career fairs specifically for MBA candidates.22
ACADEMICSThe Broad Executive MBA’s rigorous curriculum is designed to sharpen yourbusiness expertise and give you a competitive edge in your career. Throughoutthese dynamic executive MBA courses, you’ll obtain the essential businessknowledge, real-world skills, and insights you need to excel in the workplaceand contribute to your company’s bottom line.ENHANCING MANAGERIAL SKILLSBuild a solid foundation in managerial skills, financial accounting, and data analysis, and gaininsight into personal leadership and communication styles that help you improve performance.ANALYZING THE ORGANIZATIONExamine the fabric of an organization, including: HowHowHowHowHowit is organized and managedit uses accounting datait processes informationit markets products or servicesits operating processes workANALYZING THE ORGANIZATION’S ENVIRONMENTExamine links between an organization and its external environment, including influences suchas customers, competitors, financial markets, and legal issues.MANAGING CHANGE AND INNOVATIONToday’s organizations face constant change and innovation. Focus on how businesses managere-engineering, entrepreneurship, downsizing, technological advances, short product lifecycles, and similar challenges. Gain insight into making decisions with incomplete data and anuncertain future.DEVELOPING STRATEGY IN A GLOBAL ENVIRONMENTAn increasing number of organizations are going global. Prepare to build and execute astrategic plan in a global marketplace by covering such concepts as macroeconomics, foreignexchange exposure, supply chain risk, policy development, and control processes.CURRENT ISSUES IN BUSINESSDelve into modern-day management issues. These courses provide the program the flexibilityto focus on recent topics that are the most critical to success.23
COURSE SCHEDULECourses in the Broad Executive MBA program meet every other Friday eveningand Saturday in East Lansing and Troy for the traditional Executive MBAformat OR one weekend per month in East Lansing for the Executive MBA ademic ResidencyModule 2Financial Accounting ConceptsManagerial SkillsSupply Chain ManagementBusiness AnalyticsManagerial AccountingOrganizational AnalysisStrategic Management IModule 3Module 4Customer & Competitor AnalysisInformation SystemsStrategic Management IICorporate FinanceManagerial EconomicsMarketing SystemsModule 5Global ResidencyCritical Thinking for InnovationMacroeconomicsManagerial FinanceThe Global Marketplace(Study Abroad)Module 6Module 7Human Resource ManagementLegal BusinessNegotiationsFinancial Statement AnalysisSupply Chain Management IIModule 8Module 9International StrategiesMergers & AcquisitionsOrganizational ImpactStrategic Decision MakingEntrepreneurshipEthics in the WorkplaceLeadership Development**Courses and faculty may be modified as resources and program needs change.24
ADMISSION & TUITIONWe are seeking highly motivated, hardworking professionals looking foran intense program that will advance their career and integrate workand personal commitments.ADMISSIONOur admissions committee carefully reviews the comprehensive experience, ability, andaspirations of each applicant, selecting those students who will be most successful in theprogram.The minimum criteria for admission include: Significant, progressive work experienceTraditional Executive MBA format: minimum of 5 yearsExecutive MBA Flex: minimum of 3 years A 4-year bachelor’s degree from an accredited college or university Demonstrated management potential, leadership qualities, intellectual curiosity, andstrong work ethic Desire to grow personally and contribute to a collaborative, team-style environmentTUITIONOur program offers a no-hassle, no-surprises, inclusive tuition package that includes all tuition,required course materials, hotel accommodations for orientation and residencies, and mealswhile on campus. Tuition will be established by MSU’s Board of Trustees in June. For up-to-datetuition information, visit our website.WHAT’S NEXTLearn more about how the Broad Executive MBA program can benefit you andyour career.ATTEND AN EVENTbroad.msu.edu/emba/eventsMeet with program directors and alumni at events on campus, off campus, and virtually.SCHEDULE A 1-ON-1 MEETINGemba@broad.msu.edu517.355.7603 (East Lansing) 248.879.2725 (Troy)Call or email to schedule an appointment with a program director to discuss the program andyour options.25
“The Executive MBA taughtme to lead in business.”PETER GILLEN, MBA ’13PROJECT MANAGER, NEW PRODUCT DEVELOPMENTSTEELCASE, INC26
EAST LANSING CAMPUSHenry Center for Executive Development3535 Forest Road, Suite A180 Lansing, MI 48910 517.355.7603TROY CAMPUSManagement Education Center811 West Square Lake Road Troy, MI 48098 248.879.2725emba@broad.msu.edu broad.msu.edu/emba202005
Endowed Chair in Accounting; Professor, Accounting & Information Systems "There is nothing more rewarding than teaching in the EMBA program. Knowing that I help students develop the knowledge base and skill set needed to become the business leaders of tomorrow. When you think about your long-term goals, I make sure you are ready to face them."
