The Future: Drivers Of Change And Future Skills - ACCA Global

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Professional accountants – the future:Drivers ofchange andfuture skills Association of Chartered Certified Accountants, 2016, All rights reserved.

About ACCAACCA (the Association of Chartered CertifiedAccountants) is the global body for professionalaccountants. It offers business-relevant, first-choicequalifications to people of application, ability andambition around the world who seek a rewardingcareer in accountancy, finance and management.ACCA supports its 178,000 members and 455,000students in 181 countries, helping them to developsuccessful careers in accounting and business, with theskills required by employers. ACCA works through anetwork of 95 offices and centres and more than7,110 Approved Employers worldwide, who providehigh standards of employee learning anddevelopment. Through its public interest remit, ACCApromotes appropriate regulation of accounting andconducts relevant research to ensure accountancycontinues to grow in reputation and influence.Founded in 1904, ACCA has consistently held uniquecore values: opportunity, diversity, innovation, integrityand accountability. It believes that accountants bringvalue to economies in all stages of development andseek to develop capacity in the profession andencourage the adoption of global standards. ACCA’score values are aligned to the needs of employers inall sectors and it ensures that, through its range ofqualifications, it prepares accountants for business.ACCA seeks to open up the profession to people ofall backgrounds and remove artificial barriers,innovating its qualifications and delivery to meet thediverse needs of trainee professionals and theiremployers. More information is available at:www.accaglobal.com The Association of Chartered Certified AccountantsJune 2016 Association of Chartered Certified Accountants, 2016, All rights reserved.This report identifiesthe main drivers forchange that will havethe most impact on theprofession, plus thetechnical, ethical andinterpersonal skills andcompetencies that willbe required in the future.

Foreword3The global economy is fast changing. It is aworld in which the accountancy professionneeds to ensure that its members have theknowledge, skills and abilities to helporganisations sustain economic growth andcompete nationally and internationally.In this unique and groundbreaking report,Professional accountants – the future:Drivers of change and future skills, ACCAidentifies the main drivers for change overthe next decade. We spoke to experts onevery continent to help us pull this reporttogether, and we thank them for theirfeedback and insights. Their views havehelped us to identify these drivers and theirinfluence on the future need for professionalaccountants, what is expected of theprofession and the value of new and existingtechnical and interpersonal competencies.Global connectivity, smart machinesand new media are just some of thedrivers reshaping how people thinkabout work, what constitutes work andthe competencies that will be neededfor productive contributors in the future.Every organisation and every professionhas its own unique drivers. ACCAresearch indicates which drivers are mostlikely to shape the practice of accountingand the role of the accountancy professionfrom 2020 onwards – we call these thequotients for success.Many of the resulting changes will beevolutionary rather than revolutionary.The global need for the technical expertiseof professional accountants will continue inthe long term, with some existing technicalcompetencies increasing in value andothers likely to diminish.Whatever the shape of the future businessenvironment, it will require flexibility andrelevance. Professional accountants mustboth maintain their technical excellenceand supplement this with highlydeveloped personal skills and professionalqualities. This report reveals what theprofessional accountant will look like, sothat those working in and close to theaccountancy profession can plan andadapt to meet the emerging challengesand exploit future opportunities. It is anexciting time for change.Helen BrandChief executiveACCA Association of Chartered Certified Accountants, 2016, All rights reserved.

Acknowledgements4AUSTRALIABANGLADESH Fred Alale, Associate director, KPMGAustralia Seezan Choudhury, Partner, ACEAdvisory Katherine Bayliss, Executive managerfinance and company secretary, ArabBank Australia Volodymyr Maksymchuk, CFO, OlloWireless Internet Xuemei Wang, CFO, LongmenHuicheng Investment Ltd. Andrew Christopher, Company director,RFBE Consulting Pty. Ltd. Australia Khan Monowarul Islam, Banglalink,Manager (advisory), EY Bangladesh (A.Qasem & Co. Chartered Accountants) Wei Song, CFO, Fosun HealthcareGroup, Fosun Barry Cooper, Associate dean (industryengagement and partnerships),professor Deakin University Rajan Sami, Business partner – others,financial planning and analysis, finance,Banglalink Digital Communications Ltd. Craig Edwards, Partner – associatedirector, KPMG AustraliaCANADA John Fallon, Asia-Pacific financialcontroller, Pembroke Real Estate Japan Joanne Freeman, Associate, HallChadwick Robin Hayes, Platform assurancemanager global markets, Australia andNew Zealand Hussein Hussein, Ppartner, financialservices industry, treasury and capitalmarkets, Deloitte Belete Jember Bobe, Lecturer inaccounting, Deakin University Paula Kensington, CFO & COOAustralia and New Zealand, Regus Kelvin Koh, CFO, HCF Life InsuranceCompany Pty Ltd. Philomena Leung, Associate dean– international and corporateengagement, professor of accountingand governance), professor MacquarieUniversity Isabelle Li, Associate director,international voice management, carrierservices integrated business unit,Singtel Optus Elaine Loo, Financial reporting manager,Steadfast Stephen Lynn, Head of finance, J OHambro Capital Management Ltd. Ali Mehfooz, Head of international andfinance services, AMP Capital Ken Miller, Growth advisory, GrantThornton Vishal Modi, Director – audit andassurance, Hill Rogers CharteredAccountants James Nethersole, Partner – taxationconsulting, Nexia Australia Jonathan Power, CEO, JPA FinancialModelling Brendan Sheehan, Managing director,White Squires Robert Smith, CFO, Green Earth Energy Daniel Chou, Team leader, Inergi LPCapgemine Mohammed Chowdhury, Project lead,Ministry of Training Colleges &Universities, Government of Ontario Rashika Fernando, Director, enterpriseportfolio management office, CIBC(Canadian Imperial Bank of Commerce) Ann Harris, Principal, Anne HarrisConsulting Rauf Ali Jan, Senior manager, assuranceservices, EY Canada Tim Leech, Managing director, RiskOversight Solutions Inc., Canada and US Rizwan Mirza, President, R.A MirzaProfessional Corporation, CPA Anita Patel, Director, IT and operationsaudit, Workplace & Safety InsuranceBoardCHINA Coco Ni, Senior manager taxes,Starbucks (China) Company Ltd. Tao Feng, CFO, Beijing Capital Co,. Ltd. Jessie Wong, Partner, public policy andregulatory affairs, quality control and riskmanagement and department ofprofessional practice – audit, KPMGChina Stephen Wong, General manager,financial audit department, Fosun Group Eric Wu, CFO, Auchan China Marisa Wu, Head of finance and seniorvice president, DBS China Xiaohui Xi, M&A and commercialfinance manager, Shell Ltd. China Richard Xie, Finance director, LearCorporation (Shanghai) Ltd. Simon Yao, Finance controller,Kimberley-Clark China Yue Zhao, Tax director, Grant Thornton Qian Zhengxiang, Accounting directorgeneral manager, Sinar Mas Group APP China Zhu Jiang, Finance director, Tianjin JCEnvironmental ServicesCZECH REPUBLIC Martin Brix, Finance director, LeasePlanCzech republic s.r.o. Dr. Chen Yugui, Deputy president andsecretary general, CICPA Pavel Chládek, Strategy and projectsdirector, FTV Prima, spol. s r.o. Chen Xin Kai, Director of finance andoperations, Hugo Boss China RetailCompany Ltd. Jaroslav Dubský, Partner, Rödl & PartnerAudit s.r.o. Crystia Du, Vice president and chiefauditor, Manulife-Sinochem LifeInsurance Sean Feng, Finance director,Continental Automotive Asia-Pacific Cindy Gong, Assistant tax manager,Ecolab Investment Co., Ltd. China Len Jiu, Asia-Pacific lead, public policyand regulatory affairs, KPMG China Julia Li, VP taxation, Citigroup China Xueyuan Liu, Senior project manager,China Audit Asia-Pacific Certified PublicAccountants LLP Cai Yin Lu, Finance director, The BeastShop Holding Steve Ng, Partner, assurance, GrantThornton LLP Association of Chartered Certified Accountants, 2016, All rights reserved. Roman Fink, Board member and CFO,ČSOB Penzijní Společnost Marek Gryc, CEE area manager forcompliance and process riskmanagement, Microsoft Martin Houska, Partner, ACREDOS, s.r.o. Jiří Klimas, Vice president, EU financeand accounting, Monster Worldwide CZs.r.o. Marek Krejčí, Finance director, buildingcomponents, Ruukki CZ s.r.o. Michal Kroh, Financial controller, AssaAbloy Czech and Slovakia s.r.o Frederic Labiche, Managing director,TMF Group Czech Republic Stanislav Machek, Senior tax manager,Accace Petr Škoda, Partner in charge of audit,KPMG Czech Republic

Professional accountants – the future:Drivers of change and future skillsAcknowledgements Stanislav Staněk, Independent auditor Raphael Ding, Chief executive andregistrar, Hong Kong Institute ofCertified Public Accountants Martin Vašek, Executive director ofproducts and integration,Československá Obchodní Banka, a.s. Mikaël Zakarian, Consumer channelgroup – CEE CFO, Microsoft Roman Ženatý, Director, tax and legaldepartment, Deloitte Advisory s.r.o.DUBAI Saad Maniar, Managing partner, CrowneHorwathETHIOPIA Tewodros Tilahun, Owner, Generalmanager, Diligence Consultancy ServicePLCGHANA Thomas Abobi, Finance manager,Ghana Water Company Henry Agyeman Boateng, Financemanager, Ghana Investment forElectronic Communications Comfort Anipa, Lecturer, University ofCape Coast Dr. Boasiako Antwi, Director of finance,Judicial Service Ibrahim Bedi, Lecturer, University ofGhana Business School Henry Djangmah, International liasonofficer, UHY Ghana Francis Gariba Apam, Solicitor,Oseawuo Chambers and Co Michael Klutse, Finance manager,Ghana Water Company Edem Kofi Kugbey, Principal accountant,Food and Drugs Board Evelyn Lartey, Auditor, Controller andAccountant General Wisdom Nuworkpor, Head of wholesaleoperations, Barclays Bank Ghana Isaac Nyame, CEO, Ikern and Associates Michael Nyarko, Risk based auditor,Bank of Ghana Stephen Omane, Managing partner andCEO, Riskafrique ConsultGREECE Evangelos Kontogiorgis, Group chiefaccountant, Coca-Cola HBC AG GroupHONG KONG Kelly Chan, Finance director, MoëtHennessy Diageo HK Ltd. Wilson Cheng, Tax partner, tax andbusiness advisory services, EY5 Yee Wing Peng, Country tax leader,Deloitte Arthur Lee, Assistant president,company secretary and generalmanager of investor relations, CGN NewEnergy Holdings Co., Ltd. Louis Leung, Managing director, LouisLeung & Partners Barry Li, Regional head of risk, AsiaPacific, HSBC Securities ServicesNIGERIA Rashidat Adebisi, Deputy generalmanager, AXA Mansard Insurance plc Olumuyiwa Coker, Country managingpartner, Mazars Coker & Co Humphrey Enechukwu, Director-financeand accounts, Sea Petroleum & Gas CoLtd. Jide Ibironke, CFO, Mantrac Nigeria Ltd. William Mak, Partner,PricewaterhouseCoopers Jafaru Kupa, Resident internal controlofficer- early warning, remedial andrecovery, Ecobank Nigeria Ltd. Paul Mok, Group financial controller,Orient Overseas (International) Ltd./Orient Overseas Container Line Ltd. Akintunde Odunsi, Managing partner,Tjadaf Consulting and AssociatesKENYA Austin Akuku, Business finance partner– East and Southern Africa, StandardChartered Bank Keval Haria, Audit manager, BC Patel Geoffrey Injeni, Faculty & consultant– accounting and finance, StrathmoreBusiness School Anne Kimari, CFO and COO, AfricanAcademy of Sciences Kenon Mwiti, Finance manager, EagleAfrica Ceasar Nyagah, Investment analyst,Fanisi Capital Theresa Okeyo Samita, Group internalaudit manager, Standard Bank Group Uyoyo Oladapo, Senior financial analyst,investor relations, FBN Holdings Plc Seyi Olanrewaju, Finance director/executive head, Vodacom BusinessNigeria Taiwo Oyedele, Partner, West Africa taxleader, PwCSINGAPORE Mark Anderson, Vice president, APJ PPSfinance, Hewlett-Packard Neel Augusthy, CFO customer logisticservices APAC, Johnson & Johnson Yoke Ping Boey, Tax partner, Baker TillyTFW LLP Gerard Ee, President, ISCA Charles Ringera, CEO and boardsecretary, Higher Education Loans Board Angie Lim, Global CFO, HSBC Account,JLL Isaac Wachira, Lead consultant, EuriskConsulting Ltd. Eric Lim, Managing director, UOB GroupFinance Robert Waruru, Associate director, taxand regulatory services, KPMG AdvisoryServices Ltd. Holger Lindner, CFO, TÜV SÜD ProductService DivisionMALAYSIA Merina Abu Tahir, Chief internal auditor,Malaysia Airlines Berhad Manohar Benjamin Johnson, Executivedirector, PricewaterhouseCoopers Jeffrey Chew, Group chief executiveofficer, Paramount Corporation Berhad Gary Huang, Audit partner, Deloitte Lukman Ibrahim, Former deputy chiefexecutive officer, Proton HoldingsBerhad Lock Peng Kuan, Partner, Baker TillyMalaysia Renaka Ramachandran, CFO, SimeDarby Plantation Sendirian Berhad Surin Segar, Head of tax, Maybank Meng Keat Mak, Head and Partner ofassurance, EY LLP Laksha Mehta, Programme director,professional programmes, SSA GlobalEducation Soo Ping Lim, Professor of accounting(practice), Singapore ManagementUniversity Simon Poh, Associate professor(practice), NUS Business School Ragu Raghunathan, Partner, PwCConsulting David Sandison, Managing director,David Sandison & Co Wayne Soo, Managing partner, FiduciaLLP Dominique Tan, Partner, Mazars LLP Association of Chartered Certified Accountants, 2016, All rights reserved.

Professional accountants – the future:Drivers of change and future skillsAcknowledgements Gajendran Vyapuri, Partner, assurance,Ernst & Young LLP Patricia Kintu, Chief internal auditor,Office of the Auditor General,Operations Division, AfricanDevelopment Bank Le Vu Truong, Indochina financialaccounting advisory leader – partnerassurance service, EY Ltd. Vietnam Blessing Nshaho, CEO, Asset BusinessSolutions Ltd. Nguyen Thi Phuong Loan, CFO, Au ChauFashion and Cosmetics, Ltd. (ACFC)UK Nguyen Thi Thanh Thanh, Costcontroller, Bel Vietnam Dr. Janson Yap, DPST, Regionalmanaging partner, Deloitte Kenneth Yap, Chief executive,Accounting and Corporate RegulatoryAuthority Uantchern Loh, CEO, SingaporeAccountancy CommissionSOUTH AFRICA Douglas Kativu, Director, GRI Africa Marie McCrea, Partner, Centre forInnovative Leadership Kholeka Mzondeki, Independentnon-executive director, KohlM2 Theo Vermaak, Chariman, InternationalProfessional Standards CommitteeSWITZERLAND Charalambos Antoniou, Global head oftax operations, transformation and riskmanagement, Zurich Insurance Group Andreas Himberger, Head of finance,Roche Aneta Porczynska, Investor relationanalyst and corporate governancemanager, Novartis Krishna Ranchhoddas, Commercialexcellence project analyst, Clariant Anna Szkudlarek, Senior manager,regulatory compliance, Kendris AG Thomas Wagner, CFO, FrankfurterBankgesellschaft (Schweiz) AG Mark Bromley, Head of governance, riskcontrol & compliance, EDF Energy Frances Carter, Retired civil servant,Formerly working for the Departmentfor Education UK Thomas Egan, Post graduate diploma infinancial strategy, University of Oxford Alan Johnson, Member of the board,IFAC Alan Knapp, Technical and trainingpartner, PKF Littlejohn LLP Phan Thi Tuy Van, CFO, Dragon Capital Thai Thi Van Anh, Partner, KTCAssurance & Business Advisors Tran Le Na, Finance manager, DatalogicScanning LLC. Vietnam Truong Bao Hanh, Tax manager, GrantThornton VietnamUSA Vu Thi Hong Nhung, HR director, VietUC Group Amber Arnhold, Finance director,HoneywellZAMBIA Fayezul Choudhury, CEO, InternationalFederation of Accountants Robert Mookola Malasha, Senioraccountant, Development Bank ofZambiaVIETNAM Cao Thi Bich Thuy, CFO, DHL SupplyChain Chu Thi Ngoc Hanh, Senior financemanager, Navigos Search Doan Thi Thu Thuy, Assurance andFAAS services, EY Ltd. Vietnam Paul Ankunda, Head of finance andadministration financial managementand accountability program/FINMAP III,Ministry of Finance Planning andEconomic Development – Uganda Dong Thi Thu Huong, Finance manager,Pernod Ricard Ltd. Vietnam Matovu Apollo, Finance manager,USAID/Uganda-Reco Industries Ltd. –Production for Improved NutritionProject Ho Ngoc Thang, Director,PricewaterhouseCoopers Ltd. Vietnam Fredericl Kibbedi, Partner, PKF Uganda Phan Thanh Hai, Finance director, VPBank FC Emmanuel Walter, Interim CFO and SVP,Dialog Semiconductor Ltd. Caroline Violet Alony, Director, AlonyConsultants Ltd. Lilian Katiso, Commercial financemanager, Traidlinks Pham Thi Bich Thuy, Financial controller,Duxton Hotel-Vinametric Ltd. David Tyrrall, Deputy director, BIS Dang Quoc Tuan, Deputy CEO, Viet UcGroup Joseph Kaggwa, Senior trainingassociate, Mango Nguyen Thi Thu Ha, ENI Do Thi Thanh Tam, Member of BODfinance, Nguyen Kim GroupUGANDA Robert Bussuulwa, Partner, BRJ PartnersCertified Public Accountant6 Ha Vinh Thang, Finance director,Menarini Singapore Pte. Ltd. – RRO inHCMC Huynh Nhat Duy, Head of franchiseoperation, Prudential Huynh Thi Anh Thy, Tax director, EY Ltd.Vietnam Huynh Anh Tuan, CFO, Little StarKinderschool Le Quang Hai, Partner, KTC SCS AuditCompany Ltd. Association of Chartered Certified Accountants, 2016, All rights reserved. Hastings Mtine, Managing partner, MPHChartered Accountants Bryson Mumba, Dean – school ofbusiness, economics and management,University of Lusaka Zambia Brenda Phiri, Executive assistant todeputy governor – administration, Bankof Zambia Sally Ross, Assistant director, planning,quality control, Office Of The AuditorGeneralZIMBABWE Donny Mazingaizo, Country directorRwanda, Trocaire, InternationalDevelopment Agency based in Ireland Fernanidazi Ndiripo, Managing partner,Sahara Chartered Certified AccountantsWe would like to thank all of those whoseinsights contributed to this report.

ContentsExecutive summary.9Drivers of change.10Regulation and governance.10Digital rnal drivers.11Future skills: professional quotients for success.13Professional quotients (PQ).16Introduction. 17Overview.17Approach.18Report structure.19Section 1. Drivers of change. 20Reacting to regulation.20Transformed by technology.20Global villagers.20Expanding expectations.21Section 2. Future skills: professional quotients for success. 26Professional quotients (PQ).27Audit and assurance.28Corporate reporting.34Financial management.39Strategic planning and performance management.45Tax . .50Governance, risk and ethics.55Conclusion . . 61Acknowledgements. 64

Association of Chartered Certified Accountants, 2016, All rights reserved.

Executive summaryThe accountancy professionhas always helped to shapeand support businesses, otherorganisations, and economies ofall types and sizes.9The accountancy profession has alwayshelped to shape and support businesses,other organisations, and economies of alltypes and sizes. To continue to add value,professional accountants – and those whoeducate and employ them – must be ableto meet current needs and anticipateemerging demands.The fast pace of change in digitaltechnologies, the globalisation of businessand the tailwinds of the 2008–9 globalfinancial crisis are among many factors thatmake this particularly challenging. ACCAhas conducted global research to inform itsfuture thinking and, in this report, it issharing the results so that they can alsoinform the future plans of its stakeholders.Professional accountants – the future:Drivers of change and future skills providesinsights into the future dynamics of theaccountancy profession between 2016 and2025. It does so by synthesising the resultsof qualitative and quantitative global andnational research among C-suite executives(CEOs, CFOs, CMOs, CTOs and CIOs) andprofessionals in accountancy and finance.This report identifies the main drivers forchange that will have the most impact onthe profession, plus the technical, ethicaland interpersonal skills and competenciesthat will be required in the future across theprofession and in various technical areas.It is divided into two sections, the driversthat will have the most impact and the futureskills required of professional accountants. Association of Chartered Certified Accountants, 2016, All rights reserved.

Professional accountants – the future:Drivers of change and future skillsAbove all, professionalaccountants will beexpected to makeprofessional judgementsand, in doing so, toexercise the higheststandards of integrity,independence andscepticism.Executive summaryDRIVERS OF CHANGEThe accountancy profession will evolvesignificantly over the period up to 2025.Although many factors will influence thatevolution, analysis of ACCA’s globalresearch among C-suite and finance andaccountancy professionals reveals someoverarching themes. These indicate thedirection of travel and highlight the driversthat are expected to exert the mostinfluence on the profession in the future.Regulation and governanceIncreased regulation and strongergovernance will have the greatest impacton the profession in the years to 2025. Allmembers of the profession will be affecteddirectly or indirectly and to varying degrees.For example, professional accountants inmany roles and countries will be affected byintergovernmental tax action to limit baseerosion and profit shifting, but specialists intax will experience the greatest impact.Meanwhile, fairness in tax will continue torise in prominence in political and socialagendas around the globe.Regional variations will influence regulationand governance. Many governments willraise more revenue from indirect taxes overthe period. In 2015, only South Africarequired listed companies to submit anintegrated report ( IR ) or explain whynot, but other countries plan to do thisover the next 5 to 10 years.On the other hand, corporations such asFacebook, Amazon, Netflix, Google(FANGs) and similar companies (forexample, Uber) continue to occupy highlycontested spaces as governments figureout how to respond to technologicalimplications such as those for job growthand transfer pricing, to name but two.Further information can be found inSection 1: Drivers of change, under theheading: Reacting to regulation.Digital technologiesThe spread of digital technologies andtheir impact on business will transformthe practice of accounting and thecompetencies that professionalaccountants require. Smart softwareand systems will replace manual work(such as bookkeeping), automate complex Association of Chartered Certified Accountants, 2016, All rights reserved.10and multifaceted processes (such asfinancial close), and support the trendstowards outsourcing some services andrepatriating others.Knowledge of new models for business,funding, payments and services such aswider blockchain-based applicationsincluding distributed ledger will be vital forall professional accountants. Expert use ofanalytics will enable more, better andcloser to real-time reporting, increasepredictive analysis, and highlight theinterconnectedness of financial andnon-financial performance. Greater use ofvideo and social media will improvecollaboration, disclosure, presentation andstakeholder engagement.Further information can be found inSection 1: Drivers of change under theheading: Transformed by technology.ExpectationsAs businesses evolve so will theexpectations of professional accountants.They will need the competencies, skills andoutlook to enable them to meet morerequests for comprehensive and forwardlooking information and more frequent adhoc reporting from ever more stakeholders.These requests will increase as the barrierserode between functional silos, internaland external reporting, and financial andnon-financial performance.All professional accountants will beexpected to look beyond the numbers.They will need to collaborate and partnerwith people in other parts of the businessand outside the business; interpret andexplain the numbers; provide insight andinformation; help organisations to achieveshort-term goals and longer-termobjectives; think and behave morestrategically and become more involved indecision-making than before.Above all, professional accountants willbe expected to make professionaljudgements and, in doing so, to exercisethe highest standards of integrity,independence and scepticism.Further information can be found inSection 1: Drivers of change under theheading: Expanding expectations.

Professional accountants – the future:Drivers of change and future skillsContinued globalisationwill present opportunitiesand challenges to thosein and around theaccountancy profession.55%of respondents expect the developmentof intelligent automated accountingsystems to have the greatest impactover the next 3 to 10 yearsExecutive summary11GlobalisationContinued globalisation will presentopportunities and challenges to those inand around the accountancy profession.Professional accountants will need toanticipate and accommodate emergingdifferences in business practices,geographies, roles, responsibilities andregulations and to develop the necessarytechnical knowledge, skills and ethics, inaddition to displaying interpersonalbehaviours and qualities.As harmonisation of accounting andbusiness standards increases, so will theneed for teams that are multinational andculturally diverse. Being multilingual,understanding different countries andcultures, and having the interpersonal skillsto work as part of and manage diverseteams will eventually become as importantas technical skills in the decisions madeabout recruitment and deployment.Further information can be found in Section1: Drivers of change under Global villagers.External driversThree to ten yearsACCA engaged with over 2,000professional accountants and C-suiteexecutives across the globe to identify theexternal factors that they expect to havethe greatest impact over the next 3 to 10years; the most frequently selected areshown in Figure 1.1.The age of respondents, their professionalrole and their geographic location appearto influence some of these results. Forexample, those over 65 are less likely thanother age groups to be certain of thefuture impact of the adoption of cloudcomputing by businesses. While Treasurersare most certain of the future impact of thedifferent aspirations and expectations ofcoming generations, senior managers andheads of department are least certain.The same respondents were asked to rank21 external factors on the basis of theircertainty about expected outcomes; theresults are shown in Figure 1.2.Figure 1.1: E xternal factors expected to have the highest impact in the next 3 to 10 yearsDevelopment of intelligentautomated accounting systems55%Rate of change and economic volatility42%Greater harmonisation of accountingand business standards42%41%Adoption of cloud computing by businessDifferent aspirations and expectationsof coming generations39%0%10%20%30%40%50%60%70%Figure 1.2: External factors considered to be most certain to have an impact, in the next3 to 10 yearsGreater harmonisation of globalaccounting and business standards81%Adoptio

career in accountancy, finance and management. ACCA supports its 178,000 members and 455,000 students in 181 countries, helping them to develop successful careers in accounting and business, with the skills required by employers. ACCA works through a network of 95 offices and centres and more than 7,110 Approved Employers worldwide, who provide