WIXLIB

SITA LAB

Sydney Airport Big DataTell me something I don’t know.17th OctoberSITA LabSITA LAB

Contents CPH History / Big Data Gartner Sydney Project Overview What did we learn ConclusionSITA LAB3 Sydney Analytics Confidential SITA 2012

Copenhagen Airport Pilot (2011)World premiere of passenger flowmanagement via WIFISITA LAB4 Innovating Together iFlowConfidential SITA 2012

Google Trends, search term “Big Data”SITA LAB5 Sydney Analytics Confidential SITA 2012

Hype Cycle for Emerging Technologies 2013 Source: GartnerSITA LAB6 Sydney Analytics Confidential SITA 2012

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Sydney Airport Big Data Objectives Predict accurate passenger flows acrossairport key facilitation zones, and inparticular during an anomaly. E.g. multiple large body aircraft unexpectedly arriving atsame time.i.e. Tell me something I don’t knowSITA LAB8 Sydney Analytics Confidential SITA 2012

Outcomes for Arrivals21Predicted Flows34Roster Recommendations6Exit Flow ForecastSITA LAB9Total Pax Counts data science engine Confidential SITA SITATransit Gate Estimations

Data Sources UsedWiFi Analytics from iFlowUsed to measure time to walk from gates to immigration and verify predictionsFlight SchedulesUsed to get scheduled flight data.FIDS dataUsed get estimated arrival times and passenger countsImmigration DataUsed to measure processing time at immigrationSITA LAB10 Sydney Analytics Confidential SITA SITA

What does Big Data architecture look like?Data SourcesVisualization & AlertingHTML5ETLemail/SMSPrediction EngineRJavaHadoopData GridOracle Big DataApplianceCassandraSITA LAB11 Sydney Analytics Confidential SITA SITAHPCCIBM Big Insights

Google Glass AlertSITA LAB

What did we learn? Big Data projects are not about the data. Big Data projects are about Business Intelligence. Don’t be lured into conducting a fishing exercise onyour data. Set the BI objects at start of project, and stay lazerfocused on these objectives.SITA LAB13 Sydney Analytics Confidential SITA SITA

What did we learn? You don’t need to commit big dollars fordedicated hardware and specalist software. Run a starter project on commodity cloud servers andopen source software. Learn by doing. It maybe cheaper for existing staff to learn big data, thana big data expert to learn your businessSITA LAB14 Sydney Analytics Confidential SITA SITA

Conclusion Start small with Big Data Focus on the Business Intelligence Tell me something I don’t know.SITA LAB15 Sydney Analytics Confidential SITA SITA

Oracle Big Data Appliance IBM Big Insights R Java. Google Glass Alert SITA LAB. What did we learn? Big Data projects are not about the data. Big Data projects are about Business Intelligence. Don't be lured into conducting a fishing exercise on SITA LAB your data. Set the BI objects at start of project, and stay lazer .