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2019PARTNERSHIPPROPOSAL
Who are the Sanfilippo Children’s Foundation?The mission of the SanfilippoChildren’s Foundation is to fundmedical research so a cure canbe found in time for children battlingSanfilippo today and for those bornwith it tomorrow.Sanfilippo Syndrome (alsoknown as Mucopolysacchridosis IIIor MPSIII) is a rare, genetic conditionwhere babies are born seeminglyhealthy but progressive damage tothe brain and central nervous systemresult in gradual degeneration ofall function and early death. It isreferred to as a childhood diseasebecause most patients rarely reachadulthood.There is currently notreatment or cure.Your business could be helping save the livesof these and other Australian children.KyussJudeIslaSkyeJacobAlecMeckenzieBut there isHOPEThere has been significant clinicalprogress in recent years and aneffective treatment is within ourreach. The Sanfilippo Children’sFoundation funds critical projectsthat are focused on halting diseaseprogression, repairing damagecaused by the condition andimproving the quality of life forchildren suffering from the condition.PeterLucasWhere will the funds raised go?Funds raised through this year's SF Super Series will directlyfund 3 research projects as part of the Sanfilippo Children'sFoundation's research funding program.These projects will: 2I nvestigate targeting the immune system as a treatment approachfor Sanfilippo at the South Australian Health and Medical Research Institute (SAHMRI) Search existing drugs that could be re-purposed for Sanfilippo at SAHMRI, Adelaide'sWomen's and Children's Hospital and University of Adelaide Improve the effectiveness of gene and enzyme replacement therapies at the Telethon Instituteof Genetics and Medicine in Italy.
What is the SF Super Series? The SF Super Series is a campaignthat raises critical awareness andfunds vital research for the SanfilippoChildren’s Foundation. Our approach is to partner withunique sporting events and recruitparticipants to join the SF SuperSeries team. This year we have a series of FlagshipEvents and a Choose Your OwnEvent format. The Flagship Events are hosted byour partners who take care of allour logistics allowing us to focus onproviding an enhanced experienceand added value for our participantsand sponsors in the lead up to theevent and on the event weekend. We recognise that not everyone canparticipate in our Flagship Events sothis year we’re giving our supportersthe chance to participate in any eventof their choice whilst fundraising forour cause.and wearing ourSF Super Series merchandiseof course! We create training programs andbuild a special training communityamong our participants. In2018 we had more than 350participants across 6 eventsraising over 200,000. Entering our5th year in 2019 we have our eyesfirmly on the 1m fundraising markfor the SF Super Series!! We can’t wait to see ourparticipants walking, running,riding and swimming allaround Australia in supportof this wonderful cause!SF Super Series 2019 events This year we’ve selected some new events and some trusty regulars. Each event offers a uniqueopportunity for a meaningful partnership and a connection with the local community.Here’s our line up so far.NEWCASTLE toSYDNEY RUN25 April - 4 MayIn 2015 John Burgmanand his Westpac teamran from Melbourne toSydney to raise vitalfunds for our cause.In our 5th year, JB andhis team are takingon a run from Newcastleto Sydney. The teamwill be running between16-34km each day alongthe Great North WalkTrail at an average of26.2km per day. They’llarrive at the OperaHouse on May 4 to ahuge welcome and theofficial launch of the2019 SF Super Series.3SWIMRUNAUSTRALIA27 AprilA relatively new sportin Australia this 17kmevent is a unique andchallenging adventuresport where teamsof two compete byalternating betweenrunning and swimmingon a challengingcourse covering trails,beaches, ocean,cliffs, rocks, and paths.20 SwimRunners will beparticipating aspart of our SF SuperSeries team.BRISBANE TRAILULTRA6 JulyThis brand new ultra trailrun looks set for a hugeimpact in 2019. Some ofour biggest supportersare our trail runners andthey’re always lookingfor a new challenge.We’re anticipating 100solo and relay teamrunners from our teamacross distances of30km, 60km and 110km.Plus our marquee will befront and centreat the South BankFinish Festival.PUB 2 PUB25 AugustNorthern Beachesiconic family fun run isthe perfect setting to getactive with the wholefamily. Boasting thelargest team at the eventin 2018 we have evenbigger plans this year.We’re aiming for 200walkers and runnersacross the 3km, 6kmand 13km distances.And with primepositioning at the FinishFestival in Newport thisshould once again be anincredible event for ourSF Super Series team.CHOOSE YOUROWN EVENTMarch - NovemberEveryone has their ownchallenge in mind orbucket list event theywant to complete.This year our supporterscan participate in anevent of their choice andfundraise for ourcause. With the sameaccess to training plans,merchandise and oursupportive community.
Why support the SF Super Series?As well as the significant impact that your support will have, aligning with this campaign candeliver your business value on a number of fronts. It is an event that can engage your staff (bothsocially and physically), expose your brand, help address your Corporate Social Responsibility(CSR) requirements and help you to meet your market at one of our many social get togethers.Brand ExposureThe campaign will be heavily promoted by the Sanfilippo Children’s Foundation with opportunityfor your brand to be showcased via several mediums. This includes: Opportunity for signage on shirts, at events and on website Targeted communications to our database of more than 8,000 Regular posts on our social media channels Active engagement of mainstream media for coverage specific to this campaign Brand exposure and promotion at satellite events, and during the race weekendsValue AlignmentThe SF Super Series offers the opportunity to support a highly regarded cause – medicalresearch for a rare fatal childhood disease – and the campaign itself also promotes the valuesof a healthy active lifestyle. All participants will receive branded merchandise to illustrate theirsupport of this charity event.Staff / Customer EngagementInvolvement with this unique campaign provides an opportunity to engage directly with yourcommunity including staff, clients, suppliers and customers, as well as the broader community.Your support of this event can be promoted in your staff and customer newsletters to get themon board and active!Addressing Corporate Social Responsibility (CSR) RequirementsWe understand that CSR is a key component of business strategy and operating philosophyfor Australian businesses nowadays. In addition, charity partnerships have a higher ROI thanany other marketing activities, according to London Benchmarking Group.Access to new CustomersWe are seeking participation in these events from hundreds of Australian consumers,and they in turn will seek sponsorship from their family and friends. This is a potential newaudience for exposure to your business’s products and services. Furthermore, you willpresent to this new audience, as a business who supports worthwhile causes.4
Partner Exposure in 2018THANKS TO THE GENEROSITY AND SUPPORT OFALL OUR PARTNERS, THE SF SUPER SERIES 2018WAS AN INCREDIBLE SUCCESSuW e have raised over 200,000 in 2018, bringing our 5-year fundraising targetof 1m within reach for 2019.u We had very encouraging growth in participation numbers in 2018 with354 participants across 6 events (up 54% on 2017).u We acheived a reach of over 96,000 across our social media posts andmore than 10,300 visitors to the SF Super Series website.uO ur participants pushed themselves to their SUPER points both physicallyand mentally, many achieving physical goals they would have never dreamed.u Our green shirts and ‘giant heads’ stood out at all events, our energy and senseof community was infectious and our camaraderie was second to none.In addition to our main events,a series of satellite fundraisingevents contributed to ourfundraising tally, raised awarenessof our cause and provided furtheropportunity for brand exposurefor our partners. Bunnings BBQs,Cake stalls, Soccer Gala Days,Trivia Nights & Golf Dayswere a huge success andwill continue in 2019.5
SF Super Series PARTNERSHIPEvery organisation is different – we understand that. We don’t put together standard sponsorship packages, becausewe’re not your standard sponsorship. We want to make sure your partenership fits your brand and your values. so letus know what interests you and how you’d like to be involved. Here’s some information to guide you.PRINCIPAL PARTNERWe love all our partners, but if we had to pick a best friend,it would be you. You have sole naming rights for theSF Super Series 2019 loads of awesome opportunitiesto align your brand with us.CONSIDER THIS A 20K INVESTMENTAll the good stuff you’d expect - signage and brand activationsat our events, logos on promotional material and merchandise,social and website mentions, discounted event registrations foryour people, etc, etc.THIS IS A 10K- 20KOPPORTUNITYSUPPORTING PARTNERSGOODS IN KIND PARTNERSIf your budget is more modest but you still want a uniqueopportunity to support our cause, connect with your communityand promote your business, we’d love to work with you.Have you got the goods? Whether it’s nutrition to fuel ourparticipants, merchandise to deck them out, coachingto improve their performance or epic prizes we cangive away to showcase your brand.FOR AMOUNTSUP TO 10KTHIS IS PERFECT6MAJOR PARTNERSTHIS IS A HUGELY VALUABLEKIND OF SUPPORT AT ANY LEVEL
SF Super Series is entering its 5th year20157 runners as anultra marathonfrom Sydneyto Melbournein 10 days201655 runners &7 cyclists on theGreat Ocean Rdover oneweekend2017100 runners, 40 cyclists.62 family runners &32 crossfittersacross Australiain 4 differentlocations2018300 runners,45 cyclists,17 crossfitters and14 swimmers in6 different eventsacross AustraliaTOTAL FUNDS RAISED SO FAR OVER. 850,000WE ARE READY TO TAKETHE TOTAL IN 2019 TO OVER 1 MILLION2019With new flagship eventsand a choose your own event option,our growth is set to continue in 2019!7
WANT TO SUPPORTA GREAT CAUSE IN 2019?sanfilippo.org.ausfsuperseries.com.auContact usfor more infoBrad Phillips on 0430 131 266brad@sfsuperseries.com.au8
PARTNERSHIP PROPOSAL. Lucas Alec Meckenzie Peter Skye Jacob Kyuss Jude Isla. 2 The mission of the Sanfilippo Children’s Foundation is to fund medical research so a
