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REVISED DRAFTMEMORANDUMTOFROMSUBJECT January 25, 201 6Katherine Pease, NOAATotal Value TeamTechnical Memo TM-6: Structure o f the Main Study Questionnaires (Revised Draft)6. 1 INTRO DU CTI ONThe main study used two versions o f questionnaires that were administered in-person.The two versions o f the questionnaire differed only in the description o f the harm done bythe 2010 oil spill. Version A of the questionnaire described harm that was limited to threeitems while Version B described harms to a larger number o f items. In this memo we describe the main elements of the survey questionnaire. D etails o f th e d escrip tio n o f harm ca n be found in S ectio n 6 .2 .1 0 .DW H-AR0290122

REVISED DRAFT6 . 2 C OMP ON EN TS OF THE SURVEY6.2.1PROCEDURAL INFORMATIONThe questionnaire began with an exchange of information between the interviewer andthe respondent about the interview. This exchange included: Determining if the respondent needed glasses to view the visuals (text andgraphics) displayed on the screen o f a laptop computer.I w i l l be a s k in g y o u to lo o k at th e c o m p u t e r s c r e e n h e rea l i ttle l a t e r [ P O I N T T O L A P T O P ]IN T E R V IE W E R : IF R D O E S N O T HAVE G L A S S E SO N : In o r d e r to re a d t h i s s c r e e n , do y o u n e e d g l a s s e st h a t y o u d o n ’t h a v e w ith y o u n o w ? [IF Y E S ] W o u ld yo up l e a s e g e t th e m ?Offering the respondent a chance to read a letter from the Department ofCommerce about the study.A s w e b e g in , p l e a s e ta k e a m o m e n t to r e a d th is le tte r.[S H O W D E P A R T M E N T O F C O M M E R C E L E T T E R ]D e p a rtm e n t of C o m m e rce L e tte rD e a r R e s id e n t:T h is l e t t e r is to c o n f ir m t h a t A b t S R B I is w o r k i n g w ithth e U .S . D e p a r t m e n t o f C o m m e r c e on a n a t i o n a l stu d y tof in d o u t p e o p l e ’s o p i n i o n s a b o u t i m p o r t a n t is s u e s fa c in gth e c o u n t r y . A b t S R B I is c o n d u c ti n g i n t e r v i e w s w ith4 ,0 0 0 h o u s e h o l d s t h a t h a v e b e e n s c i e n t i f i c a l l y s e l e c t e da c r o s s th e U n i t e d S ta te s .We w o u l d lik e to i n c l u d e a m e m b e r o f y o u r h o u s e h o l d int h i s e f fo rt. Y o u r p a r t i c i p a t i o n is v o l u n t a r y an d y o u ri d e n t i t y w ill be k e p t c o n f i d e n t i a l to th e m a x im u m e x t e n to f th e law .S in c e re ly ,N o r m a n M ea d eS en io r E co n o m istD e p a r t m e n t o f C o m m e rc e1 - 8 7 7 - 2 5 1 -3 4 3 3D W H -A R 0290122-0002

REVISED DRAFT Describing how the survey would be administered, encouraging the respondent toask the interviewer to reread portions o f the information presented if therespondent had any difficulties understanding what was being presented, andstressing the importance o f taking time to consider the information provided andanswering each question as accurately as possible.A s th e l e t t e r s t a t e s , th e f e d e r a l g o v e r n m e n t w a n ts to fin do u t w h a t y o u t h i n k a b o u t a s e r ie s o f i s s u e s , and t h a t ’sw h y I am i n t e r v i e w i n g y o u to d ay .D u r i n g th is in t e r v i e w , I am g o in g to r e a d y o u som ei n f o r m a t i o n an d s h o w y o u p i c t u r e s on t h i s sc re e n[P O IN T TO L A P T O P S C R E E N ].r i l re a d th e i n f o r m a t i o n to y o u s l o w l y , to m ak e it ea syf o r y o u to u n d e r s t a n d it, an d t h i n k a b o u t it. I f youw o u l d lik e me to r e r e a d a n y t h i n g to y o u , p l e a s e j u s t letm e k now .W h e n I a sk y ou q u e s t i o n s la te r , i t ’s i m p o r t a n t t h a t y o ut a k e y o u r tim e to t h i n k c a r e f u l l y a b o u t e a c h q u e s t i o n ,a n d g iv e m e as a c c u r a te an a n s w e r as y o u can. Collecting a bit of information about the household structure. This informationwas used to customize the wording o f questions that reference the number ofadults in the household.oIf the respondent was living with only one other adult, theinterviewer asked if the respondent and the other adult were related.B e fo r e we b e g in , are y o u r e la t e d to th e o t h e r a d u l t w h oli v e s w ith y o u ?0Alternatively, if the respondent was living with more than one otheradult, the interviewer asked if the respondent was related to any ofthe other adults living with him/her. If the respondent answeredT h e se q u estio n s w e re only asked if th e res p o n d e n t lived w ith o n e o r m ore o th e r a d u lts. In form ation a b o u t how m any o th e ra d u lts lived w ith th e res p o n d e n t w as c o lle c te d d uring th e p re -in te rv ie w s c re e n e r, w hich co n sisted o f a s e rie s ofd em o g rap h ic q u estio n s used to d e te rm in e th e elig ib le resp o n d en t.D W H -A R 0290122-0003

REVISED DRAFTaffirmatively, the interviewer then asked how many other adultslived with the respondent that were related to the respondent.B e f o r e we b e g in , are y o u r e l a t e d to an y o f the o t h e ra d u l t s w h o liv e w ith y o u ?[IF R E S P O N D E N T A N S W E R S “ Y E S ” ]: H o w m a n yo t h e r a d u l t s t h a t liv e w i t h y o u are y o u r e la t e d to ?6.2.2PRELIMINARY QUESTIONSThe interviewer next told the respondent that there would be a series o f questions about‘Issues in the United States.’’ The first six questions asked the respondent to report theimportance he/she places on six different issues.To b e g i n , U d lik e to a s k f o r y o u r o p i n i o n s a b o u t som eis s u e s in th e U n i t e d S ta te s .S o m e o f the is s u e s m a y be i m p o r t a n t to y o u p e r s o n a lly .O th e r s m ay n o t be i m p o r t a n t to y o u p e r s o n a lly .These issues were presented in random order.F ir s t, h o w i m p o r t a n t to y o u is [F IR S T IS S U E ]? Is ite x t r e m e l y im p o r t a n t , v e r y im p o r t a n t , m o d e r a t e l yim p o r t a n t , s l i g h tl y i m p o r t a n t , o r n o t i m p o r t a n t a t all?The six issues included; Improving education in public schools; Protecting coastal areas from oil spills; Reducing the number of people entering the United States illegally; Preventing terrorist attacks in the United States; Reducing federal taxes; Helping unemployed people get jobs.The next six questions asked the respondent to report his/her feelings about the amount ofmoney currently being spent on the six other issues.D W H -A R 0290122-0004

REVISED DRAFTN e x t, E m g o in g to re a d a lis t o f so m e t h i n g s th e f e d e ra lg o v e r n m e n t s p e n d s m o n e y on. F o r e a c h o n e, p l e a s e te llm e w h e t h e r y o u t h i n k th e f e d e r a l g o v e r n m e n t s h o u lds p e n d , a lo t m o re m o n e y f o r t h a t p u r p o s e t h a n it s p e n d sn ow , a little m o re m o n e y th a n it s p e n d s n ow , th e a m o u n to f m o n e y t h a t it s p e n d s now , a l i tt l e l e s s m o n e y t h a n its p e n d s now , o r a lo t less m o n e y t h a n it s p e n d s now .Q 7 F ir s t.Issues were presented in a random order and included: Building new prisons; Cleaning up pollution; Improving interstate highways; Health care for children; The United States military; Giving money to govemments of foreign countries to help the people living there.6.2.3OVERVIEW OF SURVEY PURPOSEIn this section the respondent was told that a proposal for a new program would bedescribed and that he/she would be asked to vote on whether the program should becarried out.At the end o f this section the respondent was told that the specific program he/she wouldhear about involves the Gulf of Mexico. This was the first point in the interview processat which the respondent knew that the interview would involve issues related to the Gulfo f Mexico.D W H -A R 0290122-0005

REVISED DRAFTP r o p o s a l s are s o m e t i m e s m a d e f o r th e f e d e r a lg o v e r n m e n t to s ta r t n e w p r o g r a m s . T he g o v e r n m e n t d o e sn o t w a n t to s t a r t a n e w p r o g r a m u n l e s s e n o u g h t a x p a y e r sare w i l l i n g to p a y f o r it.T oday, I T l g iv e y o u i n f o r m a t i o n a b o u t a p r o g r a m , so t h a ty o u c a n m a k e up y o u r o w n m i n d a b o u t it.A f t e r I t e l l y o u a b o u t th e p r o g r a m , I w ill a s k y o u to v o tefo r it o r a g a in s t it, an d I w i l l ask y o u w h y y o u v o te th ew a y y o u do.T h e f e d e r a l g o v e r n m e n t w a n ts to l e a r n t h e o p i n i o n s o fp e o p l e w h o t h i n k th e p r o g r a m is n e e d e d , a n d th eo p i n i o n s o f p e o p l e w h o t h i n k it is n o t n e e d e d .T h e p r o g r a m I w ill a sk y o u a b o u t i n v o l v e s th e G u l f o fM e x ic o .6.2.4IN TRO DU CI NG THE G ULF O F MEXICOIn this section o f the questionnaire, the respondent was provided with information aboutthe geography of the Gulf o f Mexico, including a number o f maps.H e re is a m ap o f t h e U n i t e d S ta te s [ S C R E E N 6].T h is is th e G u l f o f M e x ic o [ S C R E E N 7].In t h i s c l o s e - u p , th e y e l l o w l i n e m a r k s th e s h o r e l i n e o ft h e U n i t e d S ta te s a lo n g th e G u l f o f M e x ic o [ S C R E E N8 ].T h e a r e a o f th e G u l f b e t w e e n th e y e l l o w lin e a n d t h isw h i t e l i n e [ P O I N T T O S C R E E N 9] is th e U S p a r t o ft h e G u lf. F ro m n o w on, w h e n I say t h e G u lf, I w ill m e a nj u s t t h a t m a r k e d area.A lo n g th e s h o re o f th e G u l f are m o re t h a n a t h o u s a n dm i le s o f b e a c h , an d t h o u s a n d s o f m ile s o f m a rs h , w h ic his la n d o fte n f l o o d e d w ith w a t e r a n d c o v e r e d w ith t h i c kt a l l g r a s s and o t h e r p la n t s .The referenced maps were shown on a high resolution computer monitor and measuredapproximately eight inches by 13 inches.D W H -A R 0290122-0006

REVISED DRAFTS c re e n 6S c re e n 7D W H -A R 0290122-0007

REVISED DRAFTS c re e nUuif& f MexicoS c re e nQLlfo/A m:aNext, respondents were told about animals that live in and along the Gulf. The types ofanimals listed varied among questionnaire Versions A and B. Version A of the questionnaire:A ls o in th e G u l f are: m i l l i o n s o f b ird s .D W H -A R 0290122-0008

REVISED DRAFTVersion B o f the questionnaire:A ls o in th e G u l f are: m a n y t r i l l i o n s o f fis h ; m a n yb i l l i o n s o f s n a ils an d w o r m s ; m i l l i o n s o f b i r d s ; h u n d r e d so f th o u san d s o f sea tu rtles; ten s o f th o u sa n d s o fb o t t l e n o s e d o lp h i n s ; an d t h o u s a n d s o f d e e p w a t e r c o r a ls .6.2.5A C T I V I T I E S IN T H E G U L F O F M E X I C OIn this section o f the questionnaire, the respondent was provided with information abouthuman uses o f the Gulf This information included both recreational and commercialuses.A n d p e o p le use th e G u l f f o r m a n y p u r p o s e s , i n c l u d i n gg o in g to th e b e a c h a b o u t o n e h u n d r e d m i l l i o n tim e s e a c hy e a r to s u n b a t h e , s w im , f i s h , an d do o t h e r t h i n g s[ S C R E E N 11].T h is s c r e e n s u m m a r i z e s w h a t I j u s t t o l d y o u [ S C R E E N1 2 ].P e o p l e an d b u s i n e s s e s a ls o u se th e G u l f f o r c a tc h i n gs e a f o o d fro m b o a t s lik e t h i s to sell a r o u n d th e w o rld[ S C R E E N 14], m o v i n g p r o d u c t s on s h ip s lik e th is[ S C R E E N 15], to be s o ld in s to re s a n d u s e d byb u s i n e s s e s , and d r i l l i n g w e ll s f o r oil a n d n a t u r a l g asf ro m p l a t f o r m s lik e th e s e [ S C R E E N 16].S c re e n I ID W H -A R 0290122-0009