UBC Sauder Talent Report - UBC Sauder School Of Business

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Graham PhillipsMBA ‘18Business Development Manager, MicrosoftUBC SauderTalentYour Guide to Recruiting 2017-18sauder.ubc.ca/hireHarnoor GillCo-op / BCom ‘18Experienced Associate, PwCJocelyn KwongBCom ‘18Area Manager, Amazon

UBC Sauder bythe Numbers#1in Canada for BusinessMaclean's 2018 Ranking of BestUniversities for Business in Canada#1#1in Canada for Businessand Economicsin North America forInternational FacultyTimes Higher Education 2017World University RankingsFinancial Times 2016 MBA RankingOverTop50Global Elite for StudentEmployability andResearch ExcellenceQS Top 250 Business SchoolsReport 20174,200 40,000current studentsalumni in 80 countries

Why Recruit FromUBC Sauder?Reduce Recruiting Cost & TimePreview Exceptional TalentOur services are 100% free, saving youthe cost of posting on job boards andhiring external agencies.We offer many events, programs, andopportunities for you to engage with andpreview exceptional talent.Minimize Recruiting RiskJust-in-time and Long-termStrategiesWe can identify student groups who arepre-screened based on their knowledge,passion, and aptitude.Whether you have an immediate hiringneed, or want to establish a long-termrecruitment partnership, we’ll workclosely with you to develop a plan.1

Hari B. VarshneyBusinessCareer CentreWe are a trendsetter in the campus recruiting space.The wide range of programs and services we offer have earned us the Special Awardfor Innovation by a Career Centre from TalentEgg. What makes us so innovative?Personal & Professional DevelopmentOur coaches work one-on-one with our students and take a holistic approachin their personal and professional development. Through our services andprogramming we aim to foster career readiness by building their emotionalintelligence, market awareness, branding, and communication skills.Recruit Once, Hire TwiceWith 51.3% of internships converting into full-time positions in 2017, we’veamped up our efforts to grow the Business Co-op Program. This year, we’vebegun accepting second-year students who have demonstrated exceptionalaptitude and competence.Make Meaningful ConnectionsWe take special care in creating relaxed and low-pressure settings in ournetworking events to foster engagement and conversations. We encourage ourstudents to be their authentic selves in order to make meaningful connections.Leverage the Power of Social MediaLet us use social media to help push you to the forefront of campus recruiting. Asexperts on which channels yield the highest engagement and ROI, we know howbest to promote your brand and opportunities to get you quality candidates.Trust the ExpertsThrough regular touch points with student leaders and clubs, design thinking sessions,surveys, focus groups, and more, we keep a steady pulse on our students’ needs, wants,and aspirations.2

2016-2017Highlights70 5,400 global & nationalbrands and localemployers participatedin our networkingevents to meet,connect, and engagewith our students.job opportunities posted onour free job board, COOL.3,500 700 300 student coachingappointments.alumni coachingappointments.career development workshops,events and programs.100%satisfaction rate100% of employers recommend the UBC Sauder BusinessCo-op program. 90% of employers rank students at 8 outof 10 or above, with 39% ranking our students a perfect 10.85companieshosted information sessions.3

ConnectWhen you recruit with UBC Sauder, you’ll have access to customized recruiting support at nocharge. Here are some of the many ways for you to connect with and directly recruit our students:“Given we don’t havea dedicated HR team,the career centrewas tremendouslyhelpful in getting usquality candidates andultimately, a great hire.They are a true assetto smaller employerslooking for a first-raterecruiting experience.Sean Kim”Director, FinancialPlanning & Analysis,Select WinesInformation SessionsNetworking EventsThis is the most direct way toshowcase your company’s culture,vision, and job opportunities to currentstudents. Company InformationSessions can be hosted virtually, oncampus, or at your offices.We host a number of networkingevents throughout the year. Theseare great opportunities to get asneak-peek at emerging talent, andto establish initial contact with Co-opand new grad candidates.SauderGoStudent ClubsSauderGo makes it easy for companiesto meet with UBC Sauder candidatesactively targeting job markets acrossCanada and in cities abroad.Connect with student clubs to buildawareness of your upcoming recruitmentactivities among student groups who aretargeting specific industries and interests.Mentorship ProgramsEnrich the educational experience of our students by sharing your knowledge and industryexpertise through one of our many mentorship programs. This is a unique way to buildyour talent pipeline by connecting with undergraduate and graduate talent whoare at the top of their class.4

RecruitPost a JobInterviewingPost a job on COOL—our onlinerecruitment platform—and reach upto 4,200 current students and recentgrads. Post full-time, contract, co-op,or summer internship opportunities.We make it easy for you to interviewUBC Sauder candidates. We providethe facilities, schedule interviews, andtake care of all the logistical details—atno charge.“The Finance MentorshipProgram has allowedus to mentor students,preview talent, and laythe groundwork forrecruiting top-tier newgrads, year after year.We certainly hope tocontinue our partnershipwith the career centrefor years to come.Nancy MouldayDevelop a Talent ProgramWork with one of our BusinessDevelopment Managers to establishor refine your internship, co-op, ornew grad program.TALENT FINDERBUILD YOUR BRANDResume Books(Graduate Programs Only)Get resumes of our graduating classand current students to screencandidates for invitations to companyrecruiting events or interviews.PREVIEW TALENTCREATE PIPELINE”Director of UniversityRelations,TD Canada TrustJUST-IN-TIMELONG-TERM STRATEGIESInformation SessionNetworking EventsSauderGoStudent ClubsMentorship ProgramsPost a JobDevelop a Talent ProgramResume Books5

Guide to Writinga Good JobDescriptionIncrease your application rates by writing engaging job descriptions that directly target studentand alumni. Use these best practices to attract the most relevant and qualified applicants.TitleDigital Marketing StrategistUse a job title thatis commonly usedin the industryStudents are attracted to jobtitles that look good on theirresume and job titles that can helpleverage better opportunitiesSummaryNailed It! Marketing, a major marketing agency headquartered inVancouver, BC, is seeking a Digital Marketing Strategist to help ourroster of clients grow their brand and digital presence. If you haveexperience managing successful digital marketing campaigns and canshowcase examples of campaigns that you have created and run, andwhat resulted from those campaigns, we want to hear from you!The Digital Marketing Strategist position will work on the creation andexecution of campaigns within the client team, and provide expertiseon projects within your specialization. We look for candidates withproven knowledge and skills in running digital marketing campaigns,and experience tracking these campaigns in Google Analytics, or otheranalytics tools. Bring your analytic thinking cap and an ROI mentality;this role will include many learning opportunities, as you’ll get tocollaborate with Account Managers and work on projects spanningdiverse industries.This is a full-time position based out of our Vancouver office.This is not a remote position.6Include perks of role,department, andlocation as hookOne- or two-sentenceoverview of what yourorganization is or whatit does in terms studentscan understand

Responsibilities Set up, optimize, and maintain digital marketing accounts for clients,following best practices Set up and manage Google Adword campaigns Communicate regularly with Account Managers to ensure thehighest level of service Create monthly reports for clients that offer insights into initiativesundertaken by Nailed It! Marketing Monitor client marketing initiatives on a weekly basis to ensure thatthe activities undertaken match the budget of the project and willhelp the client achieve their goals Review project initiatives and measure progress against goals Proactively make strategic campaign recommendations to clientsRequirements Bachelor’s degree in marketing, communications, or related field 2 years of professional experience (can be internship or co-op) Proficiency with Google AdWords, Google Analytics, FacebookPPC, SEO Knowledge of some HTML and/or CSS Familiar with content management systems like WordPress Campaign experience with LinkedIn, YouTube, Twitter,Instagram, Pinterest Experience running other CPC or media buying campaignsan asset Excellent presentation skills and comfortable speaking in client/project meetingsCompensation and Benefits Competitive base salary bonuses Three weeks of vacation in your first year with the company and fourweeks in the second Comprehensive health and dental benefits Annual professional development fund of 200 to be applied tocourses of your choosingList items for easier reading5-7 responsibilities to give a simple glanceinto day-to-dayUse relevantindustry termsand explain howperformance ismeasuredEducationlevelList technicalproficiencies andindustry-standardtoolsClearly outlinestructure ofcompensation,vacation, andbenefits (forperforming well)Focus oncompetence,not years ofexperienceIndicate that internship andco-op experience countUse as sellingpoint over yourcompetitorsAbout Nailed It! MarketingNailed It! Marketing is one of Vancouver’s premier digital marketingcompanies, and we continue to grow. While we love working hard, wealso have fun - our culture is known to be one of the best in the industry.We have won numerous awards for being one the best places to work forin the city. We value our team greatly and offer a work environment thatis flexible and fun. Check our Facebook page, Twitter and blog, and if youthink you would be a great fit, we would love to hear from you.Overall limit use of internal lingo andabbreviations and keep postings short;millennials tend to have short attention spans7

Hire anMBA InternThe only MBA interns available in the region from May to August.Jumpstart a new project or gain fresh perspective on existing processes.Save on bottom line by implementing process efficiencies and identifying cost savings.Summer internships:1st YearMBAcandidates8Duration:May –August8 – 16WeeksMonthly salary range: 3,000 – 6,000

Recent internship employers:Typical internship roles include: Business Analysis& Sales Forecasting Corporate Finance& Financial Analysis Project Management S upply Chain &Operations Management M arket Research & CompetitiveIntelligence Marketing &Brand Management9

Hire anMBA GradTop 50 MBA program worldwide.Seasoned talent with on average 5 years of pre-MBA work experience.Experiential learning, entrepreneurial mindset, global perspective.2018 full-time MBA candidatesAvailability:JanuaryBegin recruiting in November99candidates29average age42%have internationalexperiencePre-MBA l %8%Natural ResourcesComputer 5average years ofwork experience

“My internship experience at Agreement Express gave me the opportunity togain insight into an entirely new industry and work on key projects for c-suiteexecutives. This experience gave me necessary tools and the fundamentalindustry knowledge to position myself for a full-time role at Microsoft.”Graham Phillips – MBASummer Internship: Finance & Strategy Analyst, Agreement ExpressFull-time: Business Development Manager, MicrosoftClass of 2017 career outcomes 74,800average salaryJob titles: Data Strategist Demand Planner Operations Manager P roduct Marketing Manager VP, Business DevelopmentEmployers:11

Hire aPMBAWorking professionals with on average 7 years of experience looking to propel their careers.Experienced in management and leadership methodologies.Availability:2018 & 2019 PMBA candidatesYear-round8822-5560.5%92%candidatesspeak two or morelanguages.7age rangeaverage years ofwork experienceof class of 2017 enhanced theircareer through promotion or careerchange during the program.Pre-MBA experience:16%15%12%11%12Manufacturing /ConstructionFinancial ServicesNatural ResourcesHealthcare /Pharma10%9%8%4%ProfessionalServicesTechnology /Computer spitality / TourismOther

“Having a cohort from such a diverse backgroundbrought an additional layer to the theory we werelearning in the classroom.”Joyce Ip – PMBAPartner, Sentry PartnersJob titles: Director, Treasury Senior Consultant Manager, Infrastructure Advisory P roduction Systems Manager Operations Manager Digital Marketing Manager P roduct Marketing Manager Senior Relationship Manager Commercial Banking 48% Management Level 3 0% Individual Contributor(Engineer, Specialist, Auditor, etc.)Post-MBA career levels: 22% Senior Managementand C-SuiteEmployers:13

Hire aBCom Grad In-demand talent group with specialized business knowledge and expert grasp of business analytics.Diverse and high-achieving students available for junior and intermediate roles.Broad foundation in business theory and practical skillssuch as communication, organization, and leadership.Availability:Class of 2018 (4th year)January & May1187Begin recruiting inNovember & Februarycandidates49%male51%femaleAreas of ketingBTM6%6%4%2.5%BUCSOperations &Logistics Organizational Behaviour& Human Resources Real Estate2%1.5%1%EntrepreneurshipGlobal Supply Chain& LogisticsGeneral BusinessManagement38%internationalstudents

“Learning from rejections by previous employers played a

TALENT FINDER BUILD YOUR BRAND PREVIEW TALENT CREATE PIPELINE JUST-IN-TIME LONG-TERM STRATEGIES Information Session Networking Events SauderGo Student Clubs Mentorship Programs Post a Job Develop a Talent Program Resume Books Post a Job Post a job on COOL—our online recruitment platform—and reach up to 4,200 current students and recent grads. Post full-time,