When You Truly Make An Impact On People Or The Surrounding .

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@wadecaprezSTATE PRESIDENTALFONSO GODINEZLakes High School@area1decaAREA 1ASHTON BLACKWELLSnohomish High SchoolAREA 2@area2decaSAI RAKSHA RAYALA@area3decaGRACE BRIGHAMJackson High SchoolAREA 3Redmond High SchoolAREA 4@area4decaJOSH WOLTERSSkyline High SchoolAREA 5@area5decaMONICA YUHazen High SchoolAREA 6LIZ FLORES@area6decaChiawana High SchoolAREA 7SKYLER COBB@area7decaPort Angeles High SchoolAREA 8ZAC SHERRERNorth Thurston High SchoolAREA 9CAYLA GUTENBERGER@area8deca@area9decaKelso High SchoolAREA 10ISABEL HYDEWenatchee High School@area10decaAREA 11ANDRE RAMSEYJohn R. Rogers High School@area11decaWhen you truly make an impact on people or the surrounding community,the lasting effect is your legacy. The way you’re remembered and thedifference you make can last a lifetime. Team Legacy is following in thefootsteps of the leaders before them and building upon the lasting legaciesof the past to ensure growth and success for Washington DECA in thefuture. Join Team Legacy today and make your impact on the future.

1. State Officer Team2. Hotel Map3. Leadership5. Upcoming Events6. Marketing Exhibitor Fair7. Conference Schedule8. Suggested Advisor Schedule9-10. Opening and DECATalks Session11-20. Speakers and Workshops22. Conference Details23. Code of Conduct24. Dress CodeFLOOR 2Birch, Balsam,Business Center,Grand Ballroom A-K,Regency Ballroom A-G,Cedar Ballroom A-BFLOOR 1Help Desk,Reception/Lobby,Evergreen Ballroom A-IFLOOR 3Auditorium,Madrona, LarchLaurel, MapleJuniper, Cottonwood,Executive Boardroom3RD FLOOREXECUTIVEBOARDROOMCOTTONWOODJUNIPERLAUREL2ND FLOORARCED BAYENC SINESSCENTERAJIOMEORALLBDHFANGRBIRCHSKYBRIDGE TOLINCOLN SQUARE& BELLEVUE SQUARE1ST FLOORCLOBBYequesIFBHDEAEENRRGEVEGMOOLRBAL

GREG MCCORMICKMarketing Teacher/DECA AdvisorMark Morris High School: Board Chair*SIERRA LARKINMarketing Teacher/DECA AdvisorWenatchee High School*MARNI NESSCSEP, Sales AssociatePedersen’s Event RentalsMARC HILLESTADMarketing Teacher/DECA AdvisorCedarcrest High School: Board Vice Chair*ARIC WEIKERMarketing Teacher/DECA AdvisorInterlake High SchoolNATE LUCEMarketing Program ManagerPuget Sound Energy: Board Secretary*ASHLEY WILSONSenior Corporate CounselPayScaleMATT ABTAHISenior Vice PresidentCommunity BankingColumbia BankLISA TALLQUISTSenior Vice PresidentBank of America: Board Treasurer*BRYAN VENEMAMarketing Teacher/DECA AdvisorJohn R. Rogers High SchoolBILL ANDERSONChange Management Manager, Boeing*DEANNA KERRICKVice President National Account SalesLiberty Mutual/SafecoRYAN FLORESVice President PNWCapital Equipment, US BankJAMIE STEFANIRegional Human Resources ManagerThe Management TrustTREVOR LAROWEMarket & Executive DirectorJP Morgan ChaseKIM VILLENEUVEHonorary MemberYINCHEN LUIUW Board FellowFoster School of BusinessBRENDA GRABSKIMarketing Teacher/DECA AdvisorCapital High School*KANDICE HERNDONVice President, Banner Bank*LANCE WRZESINSKIBusiness & Marketing SupervisorCTE OSPI, ex-officio member*LORI HAIRSTONExecutive DirectorWashington DECA, ex-officio*SHAWN PEREZMarketing Teacher/DECA AdvisorHeritage High School*LAUREN NISHIKAWAUW Board FellowFoster School of BusinessMARIE GALLANARAccount ExecutiveParker, Smith and FeekMATT HAYESPrincipal Program ManagerMicrosoftROD BROOKSHonorary Member* DENOTES MEMBER OFEXECUTIVE COMMITTEEAREA 1: ALICIA SENTSGlacier Peak High SchoolAREA 5: ALANA VINTHERTyee High SchoolAREA 9: GREG MCCORMICKMark Morris High SchoolAREA 2: DAMON OLIVETOShorewood High SchoolAREA 6: STEPHANIE SCHIRMRichland High SchoolAREA 10: SIERRA LARKINWenatchee High SchoolAREA 3: LINDSAY HANEYWoodinville High SchoolAREA 7: STEPHANIE PIKEBethel High SchoolAREA 11: ERIN RUEHLShadle Park High SchoolAREA 4: TAMMI RIGGERSBellevue High SchoolAREA 8: JENNIFER FABRITIUSOlympia High SchoolLORI HAIRSTONExecutive DirectorDANIELLE TUASONState Officer CoachBRENT MASONDirector of PhilanthropyKIM FRAHMAdvisor & Chapter SupportNANCY HANLONDirector of OperationsLINDA ANDERSENOperations AssistantWENDY MENCHU-LOPEZDevelopment & VolunteerCoordinatorNICOLE COWANMarketing & EventsCoordinator

FIND YOUR PURPOSEPrivate. Christian. Affordable. Nonprofit.OVER 100Generousundergraduate programs,including in-demand STEM degreesSCHOLARSHIPSand early graduation opportunitiesAFFORDABLEtuition has remained unchanged for the last 11 yearsNO OUT-OF-STATEtuition means that a private Christian education isattainable for all21 NCAA D1sport teams and 24 competitiveclub sports teams855-428-7884 gcu.eduPre-licensure nursing students who begin or resume attendance in Fall 2020 and beyond will be ineligible to utilize most GCU instituaid/scholarships for tuition and fees once accepted into the clinical portion of the program. Club sports are not regulated by the NaCollegiate Athletic Association (NCAA), and do not have varsity status at the intercollegiate athletic level. However, club sports are orgaand administered by their respective national sport governing body. For more information about the median debt of students who completeprogram and other important information, please visit our website at gcu.edu/disclosures. Please note, not all GCU programs are avain all states and in all learning modalities. Program availability is contingent on student enrollment. Grand Canyon University is regiaccredited by the Higher Learning Commission (hlcommission.org). GCU, while reserving its lawful rights in light of its Christian missicommitted to maintaining an academic environment that is free from unlawful discrimination. Further detail on GCU’s Non-Discrimin

WashingtonMONDAYNOVEMBER 46 P.M. - 10 P.M.Dine at Maggiano’s Little Italy Restaurant,Lincoln South Food Hall (Avo-Poke,Baguette Epicerie, Barrio Luchador,Burger Brawler, Crosta), or Lucky Strike(closes at 10:00 p.m. to minors). Foryour purchase to be valid, have yourname badge and mention DECA Eats.State Career Development Conference, Bellevue, WAMarch 5 - March 7, 2020International Career Development Conference, Nashville, TNApril 28 - May 3, 2020Mariner’s Pro Sports Career Day, T-Mobile ParkJune 3, 2020Every day, we are keeping members competition ready, communityinvolved, deadline aware, and socially active! Follow our social channelsfor giveaways, announcements, and all things WA DECA!

Registration Check-In3:00 PM - 5:00 PMEvergreen FoyerHotel Check-In4:00 PMHotelDECA Distracted Driving Summit6:00 PM - 9:00 PMAssigned LocationsAdvisor Reception & DECA Inc.Meeting6:15 PM - 7:45 PMCedarChapter Meetings10:30 PM - 11:00 PMDesignated HotelCurfew11:00 PMDesignated HotelOpening Session8:30 AM - 10:00 AMGrand BallroomVIP & Administrator Day8:30 AM - 11:30 PMLarchChapter Leadership Academy*10:00 AM - 1:00 PMCedarMarketing Exhibitor Fair10:00 AM - 4:00 PMFloor 1 & 2 FoyerWorkshops & Breakout Sessions10:00 AM - 4:00 PMHyatt RegencyAT&T Hit Me with your Best PitchCompetition*10:00 AM - 4:00 PMExecutive Boardroom& CottonwoodWAME Luncheon*12:00 PM - 1:30 PMJuniperFront Office Huddle1:30 PM - 4:00 PMCedar“DECATalks” General Session4:30 PM - 6:00 PMGrand BallroomMacy’s: Retail Is My Jam Event*7:30 PM - 8:45 PMMacy’s Bellevue SquareDECA Eats6:00 PM - 10:00 PMSee Page 5Chapter Meetings10:30 PM - 11:00 PMDesignated HotelCurfew11:00 PMDesignated HotelNorth Seattle CollegeMock Competition8:00 AM - 11:30 AMGrand BallroomCompetition Workshops9:00 AM - 11:00 AMEvergreen A-F & RegencyAdvisor Clock Hours/Check-Out11:00 AM - 12:00 PMDECA HQ(Doors Open at 8:00 AM)(Doors Open at 4:00 PM)* Denotes a workshop that requires advanced registration

Advisor Reception &DECA Inc. Meeting6:15 PM - 8:00 PMCedarOpening Session8:30 AM - 10:00 AMGrand Ballroom10:00 AM - 4:00 PM11:00 AM - 12:00 PM12:00 PM - 1:30 PM2:00 PM - 3:00 PM2:00 PM - 3:00 PM3:00 PM - 4:00 PM4:30 PM - 6:00 PMFloor 1 & 2 FoyerLarchJuniperLarchEvergreen H-IEvergreen H-IGrand Ballroom11:00 AM - 12:00 PMDECA HQMarketing FairWorkshop: SBE Best PracticesWAME Luncheon*Workshop: Project ManagementWorkshop: Conversations with KimWorkshop: Teach DECA Deep Dive“DECATalks” General Session(Doors Open at 8:00 AM)(Doors Open at 4:00 PM)Advisor Clock Hours/Check-OutScorekeeping is Just the Beginning.A Division of Dimensional Communications, Inc.www.videoscoreboard.net info@videoscoreboard.netTel: 800-892-5343

Dr. Coyte Cooper is a keynotespeaker, executive coach andbest-selling author who is one ofthe premier experts in the areasof personal leadership and highperformance. This session is designedto introduce four simple profoundhabits that proactive people canimplement to radically enhance theirpersonal leadership, productivityand potential. Dr. Cooper outlines a unique process to “flip the script”on common barriers such as distractions, low energy and self-doubt,resulting in the ability to be more balanced, focused, ENERGIZED,motivated, passionate, and intentional on a consistent daily basis.

This general session features two energizing speakers who will make you laugh,think, and walk away planning on how to tackle your biggest hurdles and achieveyour wildest dreams.JACK SMITH, AmazonJack Smith is a Sr. Program Managerspecializing in transportation and reverselogistics at Amazon. Jack’s love of marketing,technology, and entrepreneurship started20 years ago when he found himself joininga new collegiate ‘business club’ leading tomultiple appearances at the state and nationallevel and a tour as a State Officer. Sincethat humble beginning, Jack has focused onsoftware consulting and technology startupsin roles from Founder to VP with companieslike Linkedin, Google, Pixar, and Twitter. Andwhile you won’t find Jack’s name in Forbes orGQ, that doesn’t mean he’ll ever quit trying to get on the cover! In his freetime, you can find Jack cheering on his alma mater, the Gonzaga Bulldogs,exploring PNW with his Aussie, or volunteering with organizations like TEDx.SHANNON O’MALLEY, Brew AdvisorsWhat inspires you? Why does it matter? Whatwill it cost? Shannon will share the value offinding your core inspiration, ways to bringthat inspiration to various parts of your life,and the influence it has on yourself andothers. Shannon’s career has been drivenby social change and global human rights,where she works to prevent human traffickingand child exploitation in Thailand with theSOLD Project and coordinates initiatives atthe Nike Foundation. For the last 4 years,Shannon has been a strategist at brew advisors, a consulting firm in Portland.She works at the intersection of brand and social change and has led projectsfor clients, such as creating the Webby-nominated website: TheLifeStory.org, as well as contributing to thought-leadership in the social impactspace by helping to launch the book, Inspired, INC. Shannon attended theUniversity of Arizona, where she played lacrosse and graduated magna cumlaude before pursuing her Master’s in International Relations in London.

TELL YOUR STORY LIKE A BOSS:EVERGREEN E-FMASTERING THE ART OF THE ELEVATOR SPEECHLeah Bender, NordstromAn elevator speech is a clear, brief message or “commercial” about you. It communicateswho you are, what you do, and how you can benefit a company or organization.Having a great elevator speech helps you to be prepared to share meaningfulinformation with anyone, at any time (even in an elevator). In this interactive workshop,you’ll learn a proven method to create an elevator speech that grabs people’sattention and says a lot in only a few words. By the end of this workshop, you’ll be wellon your way to impressing potential clients, hiring managers, and recruiters anytime theopportunity arises.CHAPTER LEADERSHIP ACADEMY CEDARLEAVE YOUR DECA LEGACY – REGISTERED DELEGATES ONLYTeam Legacy, the Washington DECA State Officer TeamHistory shows the way memorable empires have been built. In this packed threehour session, you will LAY your foundation, LAUNCH your plan and leave a LEGACYwithin your chapter that is sure to be timeless. Join us for the upcoming year, 2020, asa newly elected or aspiring Chapter Officer to clear a 20/20 vision for your own empire.A CAREER IN THE MARRIOTT HOSPITALITY WORLDEVERGREEN CMarriott Hotel PartnersWhat is hospitality all about? Who is Marriott? An opportunity to gain perspectiveon the life in the hotel industry from a panel of Marriott managers in the Seattle area.SMART CREDIT MOVES AND FINANCIAL SAFETYEVERGREEN A-BBank of America, Sarah Frauenholtz, John Gusu, Karen SkellyStart building your financial future with Smart Credit Moves. At this workshop,you will learn the importance of building credit; using it wisely; and how to protectyour privacy by gaining an understanding of identity theft, online and data security.LET’S TALK ABOUT WEALTH, THE FREE MARKET,AUDITORIUMAND INEQUALITYOliver Wu, M.A., Whole Systems DesignThe rich are getting richer, and the poor are getting poorer. The US has the 6th-highestdegree of wealth inequality, trailing only Kazakhstan, Egypt, Namibia, Ukraine, andSouth Africa. Is it fair that some people make millions every year while others makeminimum wage? Should the rich get tax breaks because they are supposed to bethe job creators? Join this highly interactive session and share your views, listen toviews different from yours, and participate in a dialogue about the kind of societyyou want to live in.SOCIAL MEDIA MARKETING FOR BUSINESSREGENCYKrista Patterson, NW Paddleboarding, AlumniLearn how to use social media to drive growth for events, products and services.We will go over what platforms to use, what content to post and how to increaseconversion! Krista Patterson is an entrepreneur who has grown her personal brandas well as her business through social media and other forms of digital marketing.

LEARNING HOW TO COMMUNICATEEVERGREEN E-FYOUR VALUE: RESUME BUILDING FOR TEENSLeah Bender, NordstromA resume is integral to marketing yourself, but have you ever wondered how to createa good resume when you’ve never had a job? In this interactive workshop, you’ll learnhow to tap into your strengths, skills, and life experiences to create a visually appealingresume that will help you communicate who you are and the value you can contribute to acompany or organization’s success.REALITY CHECK AUDITORIUMRuth Kaneko, BECUBudgeting is the foundation of personal financial planning. It allows us to manageour money by tracking our income and expenses. In this workshop, create a budgetthat caters to your own needs. Students put this into practice via Reality Check, asimulation requiring students to live within their monthly salary while creating a realisticbudget based on a series of choices such as housing, transportation, clothing and food.ACE THE INTERVIEW EVERGREEN CMarriott Hotel PartnersAs you begin your journey in the workforce, the first step is preparing for the interview.Join this panel discussion with Marriott managers and find out what to expect from theinterview and how can you best prepare for a successful step in securing a job with Marriott.SPONSORSHIP IN SPORTS EVERGREEN A-BKevin Williams, Seattle Mariners/Bonneville Media GroupLearn about securing sponsorships for major sports and entertainments events.Participants will learn to identify relevant sponsors, recommend sponsorship levels,develop sponsorship packages and make a pitch to potential sponsors. The workshopwill help to build knowledge for the 2019-2020 Professional Selling and Consulting Event.SOCIAL MEDIA & LEADERSHIP DEVELOPMENTREGENCYKrista Patterson, NW Paddleboarding, AlumniIn this interactive workshop you will learn to leverage social media to positively influenceand empower people. #ownyourfuture. An entrepreneur, Krista Patterson has grown herpersonal brand and her business through social media and other forms of digital marketing.THE LOCKBOX CHALLENGE EVERGREEN H-ISuzanne Clenk, Washington State Employees Credit UnionReady for an escape room challenge? This 90-minute session is a fun, interactiveteam-based escape room activity. Will you make it out? Will you need a hintto make it through? Put your skills to the test in this puzzle conundrum!SBE BEST PRACTICES – ADVISORS ONLYLARCHJodi Jacobs, Cascade HS Everett, Brad Charvet, Grandview HSDECA’s School-based Enterprise (SBE) Program has several educational activitiesdesigned to connect classroom curriculum with hands-on learning experiencesby working in the SBE learning lab. Join the workshop and Learn best practicesof award winning SBEs from across the state. SBE programs are designed to: Establish greater understanding of selected career cluster knowledgestatements and performance indicators while preparing students forhigher learning and future careers. Provide experiences to develop 21st century skills includingcommunication, critical thinking, collaboration, and creativity.

KAHOOT CHALLENGE &EVERGREEN A-BDISTRACTED DRIVING RAP VIDEO VIEWINGWendy Menchu-Lopez, Washington DECA, and State OfficersWashington DECA members had an epic first night at FLC at the Distracted DrivingSummit. But it doesn’t stop there! Take what you learned and continue to growin your knowledge and awareness.Join us in this session to engage ina trivia game around Distracted Driving and also view some of the RapVideos that were submitted for the Distracted Driving Rap Contest!COMPETITION GAME SHOW CHALLENGEREGENCYKim Frahm, Washington DECA, Competition UniversityTest your marketing and competitive event skills in this interactive workshop of DECAGame Shows! Are YOU up to the challenge?MARKETING FAIR POWER HOUR1ST & 2NDMarketing Fair Vendors, Washington DECA FLOOR FOYERLooking for that special product and/or service that will put your SBE over the top?Curious about some potential college options? Want to explore a different career?Come visit vendors during this year’s Marketing Fair “Power Hour” between12:00 p.m. – 1:00 p.m. and be entered into a drawing for a special prize.The winner of the drawing will be announced via social media, so makesure you are following @wadeca on Facebook, Instagram, and Twitter!WAME LUNCHEON – PRE-REGISTERED ADVISORS ONLYWashington Association of Marketing Educators Officer TeamJUNIPERUpon exiting Opening Session, Marketing Fair Pocket Folios will beavailable for each student, Advisor, and chaperone. The Pocket Folioincludes a complete list of vendors, colleges, and universities present at theMarketing Fair. Remember, all of our vendors are here specifically for you!Students who visit the vendors, complete their Pocket Folios, and turn themin at the Help Desk by 5:00 p.m. on Monday, November 4, will be eligibleto win some awesome raffle prizes. Winners will be contacted via social mediaprior to the end of the conference, so don’t forget to follow our Facebook,Instagram, and Twitter pages!All advisors who wish to receive clock hours will need to complete their PocketFolio and bring it to the Help Desk no later than 12:00 p.m. on Tuesday, November 5.

FRONT OFFICE HUDDLE - REGISTERED TEAMS ONLYBEGINS 1:30 PMChris Lindauer, Sports Career ConsultingCEDARSports Career Consulting’s “Front Office Huddle” is an interactive team-building experiencesimulating the sports business challenges professional sports executives face every day.Ten teams will compete in a series of challenges as they launch a professional footballexpansion franchise. Winning the game will require creative problem solving, teamwork,and effective sports business decision-making for the chance to be crowned champions!LET’S GET ETHICALEVERGREEN A-BTyler Russell, Better Business BureauIn this session, we will touch on real-world business scenarios and what solutionsthe groups can come up with. This fun and interactive session will stretch the limitof what you should or should not do when ethical situations come up. After thesolutions created by each team are presented to the group, there will be a groupdiscussion on what could be the solution to these ethical business questions.FIVE STEPS TO PAYING FOR COLLEGEEVERGREEN E-FEmma Decarreau, Program Manager, Wells Fargo At WorkKnowin

GCU, while reserving its lawful rights in light of its Christian mission, is committed to maintaining an academic environment that is free from unlawful discrimination. Further detail on GCU’s Non-Discrimination p