The Bedrock Of The Modern Data Center - Dell EMC

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The Bedrock of theModern Data Center*Based on units sold (tie). IDC Worldwide Quarterly Server Tracker, Q1-Q3, 2016.1

25 something years agoNo of www servers 1 (vs 1.2B today) first-ever website (info.cern.ch) was published on August 6, 1991Maastricht Treaty signed to create a European CommunityIntel launched the i486SX chipPC with a CD-ROM drive created by the "Multimedia PC Marketing Council", which was a working groupcomprising of companies such as Microsoft, Creative Labs, Dell, and GatewayMicrosoft renamed OS/2 v3.0 as Windows NTDell open a manufacturing center in Limerick, Ireland, to better serve customers in Europe, the Middle Eastand Africa and challenging the proprietary network server market, we introduce the Dell PowerEdge server line2

COST & AGILITYCYBER-SECURITYI N N O VAT I O NR E V E N U E G E N E R AT I O NThe C-Suite Struggle5

Dell EMC Infrastructure Solutions StrategyAPPLICATIONSCloud ern ITInfrastructure

Server: primary source of competitive advantageFlexible Cost StructureTraditionaland EmergingWorkloadsMODERN IT INFRASTRUCTURESERVER7Comprehensiveand EnduringSecurity

H OW TO BU IL D AModern ITInfrastructureADAPT AND SCALEto dynamic business needsAUTOMATEto sustain and growPROTECT your customersand your business8

PowerEdge server solutionsADAPT AND SCALEto dynamic business needsAUTOMATEto sustain and growPROTECT your customersand your business9Scalable BusinessArchitectureDynamic server portfoliooptimized for all yourworkloadsIntelligentAutomationAutomate routinemanagement & free upskilled resourcesIntegratedSecurityFortify business operationsand profitabilityT H E B E D R O C K O F T H E M O D E R N D ATA C E N T E R

PowerEdge server solutionsADAPT AND SCALEto dynamic business needsScalable BusinessArchitectureDynamic server portfoliooptimized for all yourworkloadsOPTIMIZED PERFORMANCE FOR A MULTITUDE OF WORKLOADSReal Time Analytics:Improved throughput,Decreased latency with6X more NVMe drivesS/W Defined Storage:Optimize performanceand capacity with mixingdrive typesVirtual Desktop Infra:Run up to 33% more VDIinstances* and up to 192VDI users / Server Based on Dell Internal Analyses 03/01/2017.10*R740 compared vs. R730. Estimated. Final benchmark @RTST H E B E D R O C K O F T H E M O D E R N D ATA C E N T E R

PowerEdge server solutionsAUTOMATEto sustain and growAutomate routinemanagement & freeup skilled resourcesIntelligentAutomationOpenManage : AN INTUITIVE APPROACH TO SYSTEMS MANAGEMENTResolve issues up to 90%faster with ProSupport Plus and SupportAssistNext-generation APIs forconsistent and extensiblemanagementReduce server configurationtime* up to 99% withZero touchSOURCE: Third-party lab testing with Principled Technologies (Resolving Server Problems with Dell ProSupport Plus and SupportAssist), September 2015.*Based on a Dell analysis dated Feb. 2016. Some ProSupport Plus features are not available on all products. See www.dell.com/prosupportplus11T H E B E D R O C K O F T H E M O D E R N D ATA C E N T E R

PowerEdge server solutionsPROTECT your customersand your businessIntegratedSecurityFortify business operationsand profitabilitySECURITY IS BUILT-IN, NOT BOLT-ONEvery PowerEdgeserver is designedon a Cyber ResilientArchitecture12Trusted partner withend-to-end serverecosystem andlifecycle securitySecure manageabilityprotocols save costsin downtime andremediationT H E B E D R O C K O F T H E M O D E R N D ATA C E N T E R

INDUSTRY'S #1Server PortfolioPowerEdgeOpenManage Enterprise – Intelligent Automation Systems ManagementTowersRacksModularExtreme ScaleInfrastructure*Based on units sold (tie). IDC Worldwide Quarterly Server Tracker, Q1-Q3, 2016.13Dell - Internal Use - ConfidentialT H E B E D R O C K O F T H E M O D E R N D ATA C E N T E R

ll EMCHybrid Cloud“BUILD-TO-BUY”options for any data centerHyper-Converged InfrastructureReady Nodes,Ready BundlesPowerEdge ServersSOFTWAREDEFINEDDATA CENTER INFRASTRUCTURE: RACKS, POW ER & COOLINGBuilt on PowerEdge14T H E B E D R O C K O F T H E M O D E R N D ATA C E N T E R

Ready Solutions TaxonomyKey PrioritiesData AnalyticsHPCReady BundlesReady NodesNot just a bare server: Tested & validatedDeployment guidesSizing guidesFactory or merge centerconfigurationAccelerated quotingReady SystemsNot just a bundle: Software Defined Infra.Business AppsTested & validatedDeployment guidesSizing guidesDeployment servicesAccelerated quotingAdditional value adds (ieBenchmarking)Not just CI / HCI: Workload validation &certification on top of EngineeredSystemsDeployment guidesSizing guidesAdditional value adds (ie relateddocumentation & tools)Hybrid CloudHybrid Cloud PlatformNot just a Cloud: Performance characterizationSizing guidanceWorkload deployment automationFull Lifecycle automationSingle SupportTurnkey WorkflowsCloud bursting guidanceProductReference ArchitecturesEngineered SystemsNon reducible offer supported as one.Infrastructure or Software (Dell EMC Servers,Storage, Networking, Data Protection)Prescriptive architecture design built on aselective hardware and software to simplifycustomer deploymentTurn-key, full lifecycle for all elements, pre-integrated &optimized for a given workload or use case additionalengineering value-add (vBlock, VxRack, VxRail, XC)

Ready Solutions Taxonomy ExamplesKey PrioritiesHPCData AnalyticsReady NodesVSAN - Ready NodeScaleIO - Ready NodeSpaces Direct (S2D) - Ready NodeSAP HANA - Ready NodeSoftware Defined Infra.Ready SystemsEHC/NHC Hybrid CloudNot just a bundle e.g:Not just CI / HCI:Not just a Cloud: RB – HPC Life science / Manufacturing/ Research / NFS / Lustre RB - Cloudera Hadoop RB - HortonWorks Hadoop RB - SAP HANA RB - Red Hat Openstack RB – Microsoft RB for Virtualization Ready System - SAP HANA VBlock Ready System - Splunk on VxRailPowerEdge ServerVMAX, Isilon, Unity, XtremIO, ScaleIOData Protection Suite FamilyDell EMC Networking Dell EMC Cloud for Microsoft Azure Stack Enterprise Hybrid Cloud Native Hybrid CloudEngineered SystemsProducts Hybrid CloudReady BundlesNot just a server e.g: Business AppsReference Architectures e.g. XtremIO HANA PowerEdge Unity 300F SQL VMAX250 Oracle VblockVxBlockVxRail & VxRackXC SeriesReference Architecture e.g. Vblock for SAP Vblock or SQL VxRack for VDI

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Thank You !!!18

Mar 01, 2017 · engineering value-add (vBlock, VxRack, VxRail, XC) Not just a Cloud: Performance characterization Sizing guidance Workload deployment automation Full Lifecycle automation Single Support Turnkey Workflows Cloud bursting guidance Product Reference Architectures Engin