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2010 Dates:16th - 17th September2nd - 3rd DecemberGavin LawrieManaging DirectorWilliam BarneyPrincipal ConsultantGuillaume VarletConsultantPerformance Management Trainingfrom2GC Active ManagementBuilding ‘Best Practice’Balanced ScorecardsA two-day residential seminar on effectivestrategic performance management system designusing 3rd Generation Balanced Scorecard techniquesat Moor Hall, Cookham, BerkshireThis course is being presented inassociation with AKS-Labs
About the CoursePerformance ManagementThe key to unlock the true potential of your organisationA Fortune article called "Why CEOs Fail" observed that CEOs failbecause they are unable to effectively execute their strategy(however good or bad the strategy is). Such failure iscommon - another study found that only one in three UKbusinesses believe they are successfully achieving theirstrategic goals. Having a good strategy is important, but thekey to strategic success is also being able to put the plan intoaction and ensure its effective delivery.Performance Management methods help organisations to moreeffectively manage the delivery of strategic plans.Balanced ScorecardIt is now over 15 years since the Balanced Scorecard framework firstgained public acceptance. Since then tens of thousands of public andprivate sector organisations have adopted it as a performancemanagement tool. Over this time major improvements have been madeto the approach: modern 3rd Generation Balanced Scorecards aresimpler and quicker to develop, and better to use. Recent advances havemade it easier to use Balanced Scorecard to promote organisationalalignment, and to link Balanced Scorecard to other management toolsdealing with things such as Risk, Quality and Incentives.Building Best Practice Balanced Scorecards - 2GC Limited, 2010Page 2 of 8
About the CourseAttend this course to:Obtain an understanding of effective performance management using3rd Generation Balanced ScorecardLearn practical "tips of the trade" that will enhance your ability to design effective 3rdGeneration Balanced Scorecards within your organisationTest your understanding and practice new skills as you build a "case study"3rd Generation Balanced ScorecardYour course will be run by one of 2GC’s in-house consulting team bringing real-worldexperience to the teaching materials.Additional benefitsParticipants will also receive:Printed course materialsAccess to electronic copies of the course materials (pdf)Ideas exchange with course leaders, guest speakers and fellow attendeesThe opportunity to meet with world class performance management experts such asGavin Lawrie, 2GC’s Founder and Managing DirectorWho should attend?Performance Management project leaders seeking to learn aboutthe latest Balanced Scorecard methodsSenior managers looking to better understand how to addressPerformance Management challengesAnyone interested in learning more about the BalancedScorecardNeed more information?For more information, call William Barney or Joanne Thomas at2GC on 44 1628 421506, or email training@2gc.co.ukBuilding Best Practice Balanced Scorecards - 2GC Limited, 2010Page 3 of 8
About the CourseComments from previous course participants“The mix ofconceptual andpracticalsessions workedreally well”“The besttraining sessionI've attended in avery, very, longtime””“I nowappreciate whento use BalancedScorecard, whennot to use it, and theresources requiredto implement itproperly”“I understandthe process wellenough now tofacilitate BalancedScorecard designin my ownorganisation.Course TutorsThese courses will be led by experienced 2GC consultants.Each combines hands on practical experience, gained from leading projects to design andimplement 3rd Generation Balanced Scorecard, with a deep understanding of theperformance management theory that underpins the work. All have worked on projects forboth private and public sector organisations, and are experienced course tutors.The course tutors for 2010 are:William BarneyGuillaume VarletDr. Michael ShulverStephen StringerRead more about these course tutors at the 2GC Web Site:www.2GC.co.ukBuilding Best Practice Balanced Scorecards - 2GC Limited, 2010Page 4 of 8
Course ProgrammeDay 1The first day looks at methods for effective and efficient design and introduction of BalancedScorecard based Performance Management systems. This is supported by exercises to aidunderstanding and build practical experience.9.00Registration and Coffee9.30WELCOME AND COURSE SUMMARY10.00THE EVOLUTION OF BALANCED SCORECARD AND CURRENT THINKINGThe Balanced Scorecard has evolved to become one of the most popular strategicmanagement tools to date. However, people have different perceptions of what it is. Thissession explores use of the Balanced Scorecard as tool for strategic and operationalmanagement10.45Refreshment Break11.00BUILDING CONSENSUS ON DESTINATIONBalanced Scorecards work best when they are focused onachieving specific goals. Learn how to bring consensus to yourmanagement team and how to structure the development of aclear picture of where your organisation is going .11.30PRACTICAL EXERCISE: CASE PART 1 - DESTINATIONSTATEMENTSPractical exercise and discussion looking at the process of building DestinationStatements.13.00Lunch14.00PRACTICAL EXERCISE: CASE PART 1 - FEEDBACK AND DISCUSSION14.30SETTING MEDIUM TERM OBJECTIVESThis section explores the methodologies for using the Destination Statement as a basis foridentifying priority medium-term objectives15.15Refreshment Break15.30PRACTICAL EXERCISE: CASE PART 2 - STRATEGIC LINKAGE MODELSPractical exercise to build your own Strategic Linkage Model using the DestinationStatement already created.17.00PRACTICAL EXERCISE: CASE PART 2 - FEEDBACK AND DISCUSSIONBuilding Best Practice Balanced Scorecards - 2GC Limited, 2010Page 5 of 8
Course ProgrammeDay 2The second day continues with practical exercises interspersed with focus sessions on the thinkingthat underpins performance management, and on how to deal with some of the significantimplementation issues you are likely to face.9.00INTRODUCTION TO THE DAY9.15MEASURES, TARGETS AND IDENTIFYING INITIATIVESThis section looks at choosing useful measures. There will also be a discussion of targetsand initiatives.10.00PRACTICAL EXERCISE: CASE PART 3 - CHOOSING MEASURESA practical exercise and discussion of the process of selectingmeasures.11.00Refreshment Break11.15CASCADING: DEVELOPING ALIGNED SETS OFBALANCED SCORECARDSSo far the course has focused on the basic principlessurrounding what is required to produce a singleBalanced Scorecard. This session looks at some of theissues that arise when you plan to implement more thanone Balanced Scorecard in your organization.12.30MAKING THE PROJECT HAPPENSetting up and running the management meetings/workshops to design the BalancedScorecard.13.00Lunch14.00GROUP EXERCISE – FAILURES AND PITFALLSAn exercise to discuss some of the issues that arise in the Design process and how to dealwith these.15.00Refreshment Break15.15IMPLEMENTATION ISSUESDesigning a Balanced Scorecard is only the start - implementation and usage is a majorchallenge. This section looks at the key usage issues and ways to improve the value of thetool once it is designed.16.00COURSE DEBRIEF / Q&A16.30FINISHBuilding Best Practice Balanced Scorecards - 2GC Limited, 2010Page 6 of 8
Book your place now!The Course Venue ese training events will be hosted at Moor Hall, thehome of the Chartered Institute of Marketing. Locatedclose to London in Cookham, Berkshire, Moor Hall wasoriginally a 19th Century Manor House and has developed into a tranquil location offeringmodern state of the art training facilities. e price for this course includes all meals and one night's accommodation on-site in MoorHall’s comfortable en-suite guest rooms. Delegates also have free access to Moor Hall’s healthand leisure facilities during their stay, which include a fully equipped Gymnasium; a snookerroom, and a bar.Moor Hall is located about 30 miles west of Central London (16 miles from LondonHeathrow Airport) and can be reached easily by road, rail or air.Ways to registerTo register contact Joanne omas at 2GC using one ofthe following methods:Telephone 44 1628 421 506Fax your completed registration form on thefollowing page to 44 1628 421 507Send an e-mail with the registrationinformation from the form on the followingpage to joanne.thomas@2gc.co.ukComplete the registration form and post it to 2GC Limited, Albany House, Market Street,Maidenhead, Berkshire, UK, SL6 8BE.Course FeesIn order to ensure personal attention and a strongly participative approach we limit eachcourse to 20 places. e fee for this course is 1,750.00 VAT at 17.5% (Total 2,056.25) for one delegate.Places on the September 2010 course booked using this brochure qualify for a specialdiscount of 10% on the course fee. If you book by phone, simply mention that you wouldlike to take advantage of the AKS Labs special discount.We also offer a 20% reduction for two delegates or more from the same organisationbringing the price per person down to just 1,400.00 VAT at 17.5% (Total 1,645.00). e course includes all course materials, meals and overnight accommodation (1 evening).All registrations for the course must be paid for in advance. Please contact Joanne omas orWilliam Barney on the above number for further details.Building Best Practice Balanced Scorecards - 2GC Limited, 2010Page 7 of 8
Registration :Please tick your preferred programme date:16th & 17th September 20102nd & 3rd December 2010Ways to payAll registrations must be paid in advance of the eventPreferred Payment Method (tick one)Cheque enclosedInvoice me at address ing Best Practice Balanced Scorecards - 2GC Limited, 2010Page 8 of 8
The Balanced Scorecard has evolved to become one of the most popular strategic management tools to date. However, people have different perceptions of what it is. This session explores use of the Balanced Scorecard as tool for strategic and operational management 10.45 Refreshment Break 11.00 BUILDING CONSENSUS ON DESTINATION Balanced .
