Transcription
SVCREATES 2021 Annual ReportJanuary 2022THE CHALLENGESilicon Valley is a challenging place to live and work if your livelihood is notconnected to our extraordinarily successful technology industries, success that hasdriven up housing costs, strained transportation systems, and widened the incomegap. COVID revealed and exaggerated the systemic challenges for our artsecosystem and exposed the creative sector’s vulnerability and the need to increaseeconomic security, equity, and dignity for all cultural workers. Arts groupsre-examined priorities, modified programming and business models, anddemonstrated a deep commitment to their communities. We know that the questfor social justice has momentum, virtual programming is here to stay, and coalitionsmatter. Along with the rest of our ecosystem, SVCREATES took the time for deepreflection and is aligning our programs with our research findings, strategicpriorities, and equity framework.OUR MISSIONSVCREATES works tostrengthen the resilience andrelevance of small multi-culturaland multi-disciplinary artsgroups and individual artistswho bring our internationalcommunity together, nurturethe joy and creativity of thepeople who live here, raise theburning questions of our time,and drive social change.Our mission is to accelerateSilicon Valley’s creative cultureby building the capacity,visibility, and accessibility ofthe arts.IN 2021 SVCREATES INVESTED 2.95MIN THE LOCAL ARTS ECOSYSTEM12%Capacity: 1,950,00022%66%Visibility: 645,000Accessibility: 355,000Arts Ecosystem: The interconnected and interdependentnetwork of artists, funders, venues, organizations, students,teachers, connoisseurs, and audience members who make upour creative community.svcreates.org
SVCREATES 2021 Annual ReportBUILDING THE CAPACITY OF OUR ARTS ECOSYSTEMIN 2021 WE: Supported 81 diverse local artsleaders through ongoing, facilitatedpeer roundtables Awarded 77 operating grants to adiverse range of small andmid-sized arts organizations Conducted online workshops,multiple town halls, and gatheringsfor over 500 artists, arts leaders,and creatives Hosted a genARTS Silicon Valleymonth-long experimental exhibitionspace at Camino Brewing Co. with31 participating artists Engaged The Center for EffectivePhilanthropy to survey 97 currentgrantees and assess the success ofSVCREATES’ grant programs Adopted new, formal SVCREATESprogram goals rooted in equity,research, and valuesSVCREATES’ support of a collaborationbetween Red Ladder Theatre Companyand Child Advocates of Silicon Valley wasinstrumental in the design and launch ofdynamic and vital arts programming forour county's foster kids. SVCREATES’commitment to providing arts experiencesto high-need populations has been criticalto engaging these young people in arange of online and soon in-personactivities which build important skills,connections, and confidence through arts.Frederick J. Ferrer, CEO,Child Advocates of Silicon ValleyMosaic Festival Silicon Valley — Dance Along, October 2021SPOTLIGHTAdaptability & RelationshipsThroughout the past year, local arts organizations pivoted andmodified programming to continue to deliver important artsexperiences to the local community. And, in doing so, theyacknowledged the value of the deep relationships with eachother and with SVCREATES.A FEW HIGHLIGHTS:Red Ladder Theatre Company shifted its SVCREATES fundedwork with youth in the foster system (a partnership with ChildAdvocates of Silicon Valley) to provide asynchronous videoprogramming, engaging the children in a series of interactivevideos in the creative process, paired with hands-on artactivities. Participants were able to remain actively involved inall aspects of the creative process and feel connected toothers and to their artistry, even at a time when we could notgather in person for workshops.SVCREATES grantee Mosaic America produced the MosaicFestival Silicon Valley, a free outdoor six-hour experience.Approximately 1,500 people engaged with Silicon Valley’sdiverse cultures featuring over 35 arts groups, artists, city andcommunity organizations, and culture bearers aimed atstrengthening community, cultivating belonging, and catalyzinginclusion through inter-cultural and co-created art. This festivalbrought together a diversity of audiences and culturaldisciplines encompassing cuisine, art and crafts, workshops,and healing practices.
SVCREATES 2021 Annual ReportRAISING THE VOICE AND VISIBILITY OF OUR CREATIVE CULTUREIN 2021 WE: Advocated for arts funding at thelocal, state, and national levelsresulting in increased resources forlocal arts organizations and artists Featured 124 artists and art groupsin Content Magazine, including apiece on how the arts informed theGoogle Campus Project inpartnership with San José Spotlight Partnered with San José StateUniversity and West Valley Collegeto feature 24 "up-and-coming"photographers and fashion designstudents in Content Magazine Produced and showcased 19 artistprofile videos on social media Created 30 Content podcastinterviews with cultural leaders andlocal artists Awarded the genARTS SiliconValley Movers & Shakers award of 2,500 to More Más Marami ArtsThe conversation with the local arts andculture organizations assembled byContent Magazine informed Google'sstrategy to incorporate multipleopportunities for public art in the San JoséDowntown West Design Standards andGuidelines.Ricardo Benavidez, Director,Social Infrastructure at GoogleLow Conspiracy, from Content Magazine, Issue 13.4 ProfilesSPOTLIGHTBack In-PersonIn June 2021, Content Magazine celebrated the reopening ofin-person arts experiences with participation in South FirstFriday in San Jose. In collaboration with Anno Domini andKaleid Gallery, Content Magazine and its partners activatedseveral blocks of San Jose’s SoFA district. The outdoor,in-person Pick-Up Party featured music, art, and San Jose'slowrider car club Low Conspiracy.And in December, Content Magazine hosted a Pick-Up Partyfor Issue 14.1 "Discover” at Blanco Urban Venue in SanJose’s San Pedro Square, supported with funding from theCity of San Jose’s Abierto program and featuring music,visual art, creative experiences, and performances by 14.1featured artists, including music by Dox Black, Jack Pavlina,and Derrick Sanderlin. This party also featured the annualgenARTS Silicon Valley Movers & Shakers award, given toSan Jose based More Más Marami Arts.After just three years of creating theatre and producingevents, More Más Marami Arts is honored to berecognized in the community as the 2021 genARTS SiliconValley Mover & Shaker. The support of SVCREATES andgenARTS allows us to continue to engage with youngartists and others in the local community and to createmore inclusion and more art in the South Bay Area.The team at More Más Marami Arts
SVCREATES 2021 Annual ReportSanta Clara County3rd GradeSchool TeacherINCREASING THE ACCESSIBILITYOF THEARTSIN 2021 WE: Provided 1,200 hours of online andin-person arts programming for at-riskyouth in our community and courtschools In partnership with Santa Clara CountyOffice of Education (SCCOE), launchedour 7th annual ArtsEdConnect grantcycle for teachers to access online artseducation modules for their students Provided funding to Local Color SJ andthe San Jose Museum of Quilts &Textiles for their collaboration on theSouth First Street (SoFA) Pocket Parkmural, located in Veggielution’s newcommunity garden in San Jose Managed artist selection process for anew youth-focused mural at 6th StreetStudios & Art Center in downtownGilroy, funded by Blue Shield ofCalifornia Served over 550 students across SantaClara County in the Poetry Out LoudProgram; county finalist, Delali Bruce,was named State Poetry Out LoudChampion, representing California inthe national competition in April 2021SVCREATES is an important partner with theCounty of Santa Clara in ensuring that thearts are accessible to all our residents.SVCREATES has helped the arts communitynavigate the challenges of the pandemic andhas provided particular support to artsprograms for high-need populations,including youth in the foster system,justice-involved youth, and Title 1 schools.Susan Ellenberg, Vice President,Santa Clara County Board of SupervisorsSoFA Pocket Park, 540 S. 1st Street, San JoséSPOTLIGHTSGilroyIn 2021, SVCREATES began a “listening tour” of Gilroy. In aneffort to better serve the arts ecosystem in this historicallyunder-resourced region of our county, we met withindividual artists, and arts and community leaders, to forman advisory group of local creatives to help us understandthe unique challenges and opportunities in the City of Gilroy.These initial conversations (mostly over Zoom) resulted inour first in-person Gilroy Arts Circulo, bringing artists andarts leaders together to begin to build a network to discussstrategies for advancing the Gilroy arts ecosystem.Arts & HealthIn collaboration with ICA San Jose, we created an impactfulart installation that celebrates and honors healthcareprofessionals and shares the enduring stories of patientsduring the COVID-19 pandemic. The project artists PeterFoucault and Chris Treggiari created “Timeline ofGreatness,” a large-scale, digital multimedia installationincorporating a series of community engagements. Thisproject includes utilizing 1,000 vaccine vials to create amodular wall-mounted multimedia piece that will travel tocommunity and vaccine sites throughout the San Jose area.The engagements and collection will act as a multimediaarchive, charting the stories of COVID and the great workthat was done to save countless lives and produce a vaccine.
SVCREATES 2021 Annual ReportINCUBATION OF COLLABORATIVE INITIATIVESIN 2021 WE: Premiered the Business of Arts andCulture, in collaboration with theSilicon Valley Business Journal (SVBJ)in May 2021 Formed partnership with JointVenture Silicon Valley to co-createand annually publish the local artssegment of their Index of SiliconValley Launched regional strategy tocollaborate with municipalitiesthroughout the county to leveragepublic and private resources for localarts Piloted the ArtsWeb arts/businessrelationship-based service hub,providing eight initial arts groupsand artists with coaching, technicalsupport and custom designedconsulting servicesPear Theatre has been so privileged to be apart of SVCREATES’ ArtsWeb Program. Wehave been able to redefine our Mission andVision and recommit to the Values that willcarry us into the next 20 years of theatremaking. Without it, I'm certain that The Pearwould not have been able to make the swift,decisive adjustments needed to move theorganization meaningfully forward in definingwho we are and who we want to be.Sinjin Jones, Executive Artistic Director,Pear TheatreCover of Business of Arts & Culture ReportSPOTLIGHTBusiness of Arts and CultureSVCREATES commissioned national research firm CreativeCommunity Builders to update our 2010 research study and mapthe landscape and characteristics of the Silicon Valley artsecosystem 10 years later. In May 2021, we released thepublication and hosted a discussion facilitated by SVBJ Presidentand Publisher Mary Huss with Santa Clara County SupervisorCindy Chavez, Nicole Taylor of Silicon Valley CommunityFoundation, and SVCREATES CEO Connie Martinez.This publication is informing shifts in SVCREATES’ programmingand resource allocations, and is being shared with the widercommunity to help civic leaders and donors better understandwho we are as a cultural sector and what we bring to this specialcommunity. Presentations to Arts Commissions, City Councils,Chambers of Commerce, Rotaries and the like are underway asSVCREATES expands its reach across the county. We believeengagement and investment in our arts ecosystem requires anuanced understanding of our region’s unique and beautifulcomplexity, and the value of the arts in overcoming our civicchallenges. The full report is available online, here.The Silicon Valley Business Journal proudly partnered withSVCREATES to publish The Business of Arts and Culture.The data is compelling, the framing of our unique culturalsector is inspiring, and the call to action is important toour economic and social well being. Congratulations tothe SVCREATES team for their impressive body of work.Mary Huss, President and Publisher, Business Timesand Silicon Valley Business Journal
SVCREATES 2021 Annual ReportOUR WORK IN 2021 WAS MADE POSSIBLE WITH SUPPORT FROMBOARDOFFICERSMarshall Jones, Vice President of Regional Sales at Prestige Global Meeting Source – ChairJames LaCamp, Vice President of Finance at Coupa Software – TreasurerMatt Ogawa, Human Resources at Facebook – SecretaryTamara Alvarado, Program Officer of Local Grantmaking Program at The David and Lucile Packard Foundation –Member at LargeJanice Fry, Former Executive VP of Development at Sun Microsystems – Immediate Past ChairDIRECTORSJaye Bailey, Chief Employee Relations Officer, Santa Clara VTASean Cottle, Shareholder at Hoge FentonRoy Hirabayashi, Co-founder of San Jose Taiko and MALI Program Manager of School of Arts & Culture at MHPJennifer Hull, Nonprofit ManagementTim Leehane, Senior Manager, Product Management of Fire Tablets at AmazonVictoria Phan, Product Marketer, AsanaBarry Posner, Accolti Endowed Professor of Leadership at Leavey School of Business at SCUSheena Vaidyanathan, Public School TeacherToni Vanwinkle, Senior Director, Digital Workplace Experience at Adobe SystemsSTAFFConnie MartinezTanuja BahalAlyssa EricksonDaniel GarciaAlyssarhaye GracianoZakiya Harrissvcreates.orgSarah MooreKristen GarciaStephanie PheAlexandra Urbanowski
University and West Valley College to feature 24 "up-and-coming" photographers and fashion design students in Content Magazine Produced and showcased 19 artist profile videos on social media Created 30 Content podcast interviews with cultural leaders and local artists Awarded the genARTS Silicon Valley Movers & Shakers award of
