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REACH VISITORS ENGAGE RESIDENTSATTRACT NEWCOMERS2022-23 Media KitWILMINGTON TODAY OVERVIEWWilmington Today is the premier resource, in print and online, for visitors, residents andnewcomers to Wilmington, the beaches and the entire Cape Fear Coast.OUR ADVERTISERS REACH A N UPSCALE MARKET.Readers are affluent visitors andresidents. P ROSPECTIVE HOMEOWNERS WHOARE DECIDING WHERE TO RELOCATE.Our communities guide is an invaluable tool. EW AND EXISTING RESIDENTS WHO NEED NINFORMATION ABOUT THEIR GROWINGCOMMUNITY.They are a motivated audience ready to make purchasingdecisions, from health care to restaurants to banks, spas,insurance companies, retail shops and financial servicecompanies.DISTRIBUTIONCIRCULATION: 35,000 total copies per yearHARD COVER HOTEL ROOM BOOKS: 10,000SOFT COVER MAGAZINE STYLE COPIES: 25,000READERSHIP: More than 2,000,000 will read and refer to the book year-roundFREQUENCY: AnnuallyWilmingtonToday.com / 910.509.7195 / info@WilmingtonToday.com
REACH VISITORS ENGAGE RESIDENTSATTRACT NEWCOMERS2022-23 Media KitDISTRIBUTIONLocationCopies*WilmingtonLodging, Vacation Rentals4,100Wrightsville BeachLodging, Vacation Rentals1,167Carolina Beach & Kure BeachLodging, Vacation Rentals2,216Figure 8 IslandLodging, Vacation Rentals100Topsail Island, Surf City & Sneads FerryLodging, Vacation Rentals2,132Brunswick CountyLodging, Vacation RentalsTotal rooms, cottages and condos60610,321READERSHIP*includes replacement copiesHigh-Traffic Locations22,233Bank branches, financial institutions, real estateoffices, dental and medical offices, chiropracticoffices, physical therapy offices, alternative medicalcenters , coffee shops, restaurants and civic groupsNew Residents/RDU Airport /Tradeshows2,017Given to new residents by corporate humanresources departments, various newcomerorganizations, local area Chambers of Commerceand service clubsRetail Sales500Sales to bookstores, gift shops, real estate agents,bulk and individual ordersAdvertisers Copies and ReserveTotal CirculationIn-room readership is based on estimatesthat each copy will be read by 80 people,based on average occupancy rates andnational readership statistics for hotel roomguidebooks. Lobby readership is based ontwo readers per copy per business day.New residents and retail sales are based onthree readers per copy per year.In-room ReadershipLobby Readership:New Residents, Retail Sales:250Total Readers Per Year:35,000WilmingtonToday.com / 910.509.7195 / ,861
REACH VISITORS ENGAGE RESIDENTSATTRACT NEWCOMERS2022-23 Media KitDISTRIBUTION — HOTEL/LODGINGWrightsville BeachSeacoast RentalsSpringhill SuitesHomewood SuitesLandfall Residence InnLandfall Park Hampton InnHoliday VacationsWaterway LodgesSeascape PropertiesWrightsville SandsBryant RealtyHoliday Inn ResortThe IslanderShell Island ResortCarolina TempleThe SandpeddlerOne South Lumina SuitesSummer SandsSurf Motel & SuitesFigure Eight IslandFigure 8 RealtyFigure 8 PropertiesEastwood/NewCenter/Van CampenJameson InnCountry Inn & SuitesStaybridge SuitesCourtyard MarriottHoliday Inn ExpressBaymont InnComfort InnHampton Inn University AreaSuburban ExtendedFairfield InnTownePlace SuitesHome 2Wilmington B&BKOA WilmingtonAngiesThe DamesPort City Guest HouseTaylor HouseFrench HouseCamellia CottageGraystone InnRose HillHomewood HouseCW Worth HouseCity ClubStemmerman’sFront Street InnVeranda’sBlue HeavenSuites on FrontWilmingtonBest Western PlusMainstay SuitesSleep InnRed Roof InnRodeway InnBudget InnComfort SuitesTravel InnHoward Johnson ExpressAmerica’s Best Inn & SuitesAmerica’s Best ValueCarolinian InnSuper 8 MotelRed Carpet InnDays InnWingate InnHoliday Inn Express MedicalCenter DriveHoliday Inn Express Porters NeckDowntownAloftArrive HotelCourtyard MarriottHampton Inn DowntownEmbassy SuitesHilton Wilmington RiversideBest Western CoastlineWilmingtonianHotel RiverwalkHampton Inn Medical CenterProperty Plus CarolinaHoliday Inn Express & SuitesCarolina Beach HotelsAtlantic TowersBeach House Inn & SuitesBuccaneer MotelCarolina Beach InnCourtyard MarriottDolphin Lane MotelDrifter’s Reef MotelDry Dock Family MotelGolden Sands MotelHampton InnJoy Lee ApartmentsMicrotel Inn & SuitesNorth Pier Ocean VillasOceaneer MotelRusso’s MotelSavannah InnSea & Sun MotelSea Ranch MotelSea Witch MotelSurfside Motor LodgeCarolina Beach Best WesternCarolina Beach/KureBeach Vacation RentalsBeau Rivage GolfBlue Water RealtyBullard RealtyCarolina Beach RealtyGardner RealtyJim Ring RealtyNetwork Real EstatePalm Air Vacation RentalsSeaCoast RentalsKure BeachAdmiral’s QuartersBlue Marlin Beach LodgingDarlings by the SeaKure Keys MotelMoran MotelSand Dunes MotelSandi Beach InnSeven Seas InnSouth Wind MotelTopsail Island/SurfCity/Sneads FerryAccess RealtyTreasure RealtySeward InnUnited CountryTopsail Shores InnQuality InnVille CaprianiSt RegisSeaView Fishing PierTiffany’s MotelLoggerhead InnSeaScape MotelSeaCoast PropertiesLewis Realty RentalsSeaShore Realty GroupTI RentalsIsland InnSurf City Welcome CenterSea Vista MotelBreezewaySea Path RealtyStarfish RentalsA Beach Place RealtyWard RealtyIsland RealtyLewis RealtyTopsail RealtyTopsail Chamber of CommerceCarolina Coast PropertiesSeacoast RentalsWilmingtonToday.com / 910.509.7195 / info@WilmingtonToday.com
REACH VISITORS ENGAGE RESIDENTSATTRACT NEWCOMERS2022-23 Media KitDIGITAL MEDIA O NLINE AUDIENCEWilmingtonToday.com is generating steadilyincreasing traffic and search-engine referrals.Our advertisers benefit from the visibility theyreceive from banner ads and multiple links on ourwebsite. Additionally, editorial and advertorialcontent that is informative and engaging. OCIAL MEDIA SE @WilmingtonNCTodayQ @wilmingtontodayD @WilmingtonToday10,000 followers and growing30,000 followers and growing8,100 followers and growingWEBSITE ADVERTISING PRICINGFor Book AdvertisersPer MonthFeatured Advertiser (banner on home page)300 x 250 pixels 300Section and Location Banners300 x 250 pixels 100Basic Web PackageText Link (advertiser’s name in text)Map LinkAdvertiser’s Listing Link 20 20 20Website Advertisers ONLY Package(Real Estate and Accommodations only) 150Is your target demographic also online? Contact us to learn more about our digital print packages.WilmingtonToday.com / 910.509.7195 / info@WilmingtonToday.com
REACH VISITORS ENGAGE RESIDENTSATTRACT NEWCOMERS2022-23 Media KitAD SIZES & RATESDouble Truck*Full PageTwo page spread, NON BLEED.15.5” x 9.875”Full page, NON BLEED.7.25” x 9.875”Two page spread with BLEED.17” x 11.375”Trim Size. 16.5” x 10.875”Live Area.15.5” x 9.875”Full page with BLEED. 8.75” x 11.375”Trim Size.8.25” x 10.875”Live Area.7.25” x 9.875”* Double truck specifications include a 1-inch gutter allowance. If your ad contains an imagethat crosses the gutter, an 1/8” image repeat on each side of the gutter is recommended.DISPLAY ADVERTISING RATESHalf PageDimensions shown are width x height.Double Truck (17” x 11.375”) . 6,995Full page bleed (8.75” x 11.375”) . 3,665Full page non-bleed (7.25” x 9.875”) . 3,6651/2 page vertical (3.562” x 9.875”) . 2,0901/2 page island (4.812” x 7.3125”) . 2,090VERTICAL3.562” x 9.875”ISLAND4.812” x 7.3125”HORIZONTAL7.25” x 4.812”1/2 page horizontal (7.25” x 4.812”) . 2,0901/3 page vertical (2.312” x 9.875”) . 1,6551/3 page horizontal (4.812” x 4.812”) . 1,6551/3 Page1/4 Page1/6 Page1/4 page vertical (3.562” x 4.812”) . 1,4951/4 page horizontal (7.25” x 2.312”) . 1,4951/6 page vertical (2.312” x 4.812”) . 9951/6 page horizontal (4.812”x 2.312”) . 995Premium positions (Full page only)Inside front cover . 4,150VERTICAL2.312” x 9.875”VERTICAL3.562” x 4.812”VERTICAL4.812” x 2.312”SQUARE4.812” X 4.812”HORIZONTAL7.25” X 2.312”HORIZONTAL2.312” X 4.812”Inside back cover . 3,935Back Cover . 4,650Guaranteed position . 3,895WilmingtonToday.com / 910.509.7195 / info@WilmingtonToday.com
REACH VISITORS ENGAGE RESIDENTSATTRACT NEWCOMERS2022-23 Media KitAD SPECSTERMS50% due on contract.Full payment earns 5% discountDEADLINESSpace commitment. December 18Completed ads received by. January 8Distribution begins. SpringWe cannot be responsible for color variations and quality of files submitted not following theseguidelines. No advertisements may be canceled 60 days before press date. All finished art is due onor before the material deadline. Please make sure all supplied artwork, including photos, logos andcamera-ready ads, are at 300 dpi. Only high resolution, press-quality PDFs in CMYK format with acolor proof will be accepted.SEND ALL MATERIALS TO ART@WILMINGTONTODAY.COMWHAT OUR ADVERTISERS SAY“Living in a tourist area it is important to be visible and viable tothose visiting our area. Thalian Hall has worked with WilmingtonToday for many years and the vast majority of our out of townguests mentioned Wilmington Today as how they found out aboutThalian Hall. There is no better way to reach Wilmington visitors,and Wilmington Today is a cornerstone of our marketing effort.”— Gary TuckerThalian Hall Center for the Performing Arts“Wilmington Today is an excellent value for year round exposure.It has been a great resource for all out of town art lovers to find us!”- Mary Ann MasucciBlue Moon Gift Shops“For many years, Wilmington Today has been a great value for ouradvertising dollar. Their staff is very experienced in helping withyour advertising needs.”“Within two weeks after the distribution of the 2016 WilmingtonToday book to the resort areas, we booked an event on SanjemaII for a wedding proposal. Our client saw our ad in their suite ata Wrightsville Beach hotel. That was quick results for our first timeadvertising in Wilmington Today. We will continue to advertise withthem.”—Sherry TregemboTregembo Animal Park— Keith TaylorWilmington Yacht ChartersWilmingtonToday.com / 910.509.7195 / info@WilmingtonToday.com
REACH VISITORS ENGAGE RESIDENTSATTRACT NEWCOMERS2022-23 Media KitWHO'S WHO OF WILMINGTON TODAfoohWs'ohW 995 ONLINE / 1795 PRINT Photo shoot for website write up and socialmedia posts 600 word write up for website in"Who's Who Section" (interview style) Minimum 4 Article livesSpaShares on osocialssage &amediaC astal Mments222 Comon website12indefinitelym2 Na esils Emails122 Emarse Numbe122 PhonfoohWs'ohWContestREACH PER ARTICLE EXPECTATIONS 1,183 Online Page Views 10,000 Instagram Impressions 10,000 Facebook ImpressionsInstagram PostsInstagram StoriesCoastalMassage & SpaContest222 Comments122 Names122 Phone Numbers122 EmailsWilmingtonToday.com / 910.509.7195 / info@WilmingtonToday.comaCoastal Mm222 Come122 Nami122 Ema122 Phon
REACH VISITORS ENGAGE RESIDENTSATTRACT NEWCOMERS2022-23 Media KitWILMINGTON TODAY PACKAGESAdvocate Package 2,000Influencer Package 3,000Champion Package 5,0001/3 page ad 1,6651/2 page ad 2,090Full page ad 3,665Advocate bonus 1,4451/3 page ad in separate section 1,6651/2 page ad 2,090Advocate Bonus 1,4451/6 page adTotal 3,110SAVINGS: 36%Payment Options:Total Paid in Full: 2,000 (savings of 1,110)2 payments of 1,000 within 90 daysWhos Who Article with 6 sharesbetween FB, IG and Twitter 795Who’s Who Photo Shoot 200Total 6,195SAVINGS: 52%4 payments of 555 per month for 4 months 995Advocate Bonus6 payments of 386.67 per month for 6 monthsPayment Options:12 payments of 200 per month for 12 monthsTotal Paid in Full: 3,000 (savings of 3,195)2 payments of 1,500 within 90 days4 payments of 832.50 per month for 4 months6 payments of 580 per month for 6 months12 payments of 300 per month for 12 months 1,445Whos Who Article with 6 sharesbetween FB, IG and Twitter 795Who’s Who Photo Shoot 200Blog on site or Instagram story 6956 or more social media posits 600Total 10,485SAVINGS: 52%Payment Options:Total Paid in Full: 5,000 (savings of 5,485)2 payments of 2,500 within 90 days4 payments of 1,387.50 per month for 4 months6 payments of 966.67 per month for 6 months12 payments of 500 per month for 12 monthsMover & Shaker Package 9,000Double Truck (2 full page ads) 6,995Advocate Bonus — 1,445 value1/3 page ad in separate section 1,665 A d Design – 2 rounds of revisions, with supplied photos ( 250 value)1/3 page ad in separate section 1,665Advocate Bonus 1,445 6 Social Media shares per year across FB, IG, TW. This could be usedfor events, announcements, etc ( 600 value)Whos Who Article with 6 shares between FB, IG and Twitter 795Who’s Who Photo Shoot 200Blog on site or Instagram story 6956 or more social media posts 600Social Media Contest 1,00012 month rotating banner on home page 3,60012 month rotating banner on category page 1,200Total 3 00 word business write up on WilmingtonToday.com/Directory( 395 value) 1 00 word business write up in Wilmington Today 2020 Edition( 200 value) 1 copy of Wilmington Today Book ( 18.95 value)Total value of the above bonus: 1,445 19,860SAVINGS: 55%Payment Options:Total Paid in Full: 9,000 (savings of 10,860)2 payments of 4,500 within 90 days4 payments of 2,497.50 per month for 4 months6 payments of 1,740 per month for 6 months12 payments of 900 per month for 12 monthsWilmingtonToday.com / 910.509.7195 / info@WilmingtonToday.com
One South Lumina Suites Summer Sands Surf Motel & Suites. Figure Eight Island. Figure 8 Realty Figure 8 Properties. Eastwood/New Center/Van Campen. Jameson Inn Country Inn & Suites Staybridge Suites Courtyard Marriott Holiday Inn Express Baymont Inn Comfort Inn Hampton Inn University Area Suburban Extended Fairfield Inn TownePlace Suites Home 2 .
