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HISTORY OF THE DISTRICTA GUIDE TOVISUAL IDENTITY STANDARDSThe establishment of a college for the Coalinga Union HighSchool District was proposed in the spring of 1932. Theofficial beginning of the Coalinga Extension Center of FresnoState College dates from October 3, 1932. In September1941, Coalinga Junior College became an independentunit under the direction of the Governing Board of theCoalinga Union High School District. Construction of a newcampus on Cherry Lane near the northern limit of the City ofFrank Gornick, ChancellorWest Hills CommunityCollege DistrictCoalinga was begun on October 3, 1955, and the buildingswere occupied on September 13, 1956.In November of 1961, the voters of Coalinga Union HighSchool District approved the formation of a separate juniorcollege district, and in June of 1962, the voters of LemooreHigh School District voted to annex to the college district, asdid voters of Riverdale and Tranquillity High School Districtsin December of 1962. Effective July 1, 1969, the officialname of the college was changed to West Hills College inkeeping with the nature of the expanded district.HISTORY1
HISTORY OF THE DISTRICTWest Hills Community College District has served the educational needs of the San Joaquin Valley’s west side for over eight decades. Weencompass a 3,464 square mile region that includes portions of five surrounding counties: Fresno, Kings, Madera, Monterey and San Benito.Since our establishment in 1932, we have had many renditions of our brand identity. The progression of the logos below represent our richhistory in the surrounding areas that we serve, and continues to show our ability to move our vision forward and continually adapt to theneeds of our community.COALINGAEXTENSIONF. S. C.Original logo used from1932-1947Logo used from1947-1949Seal used from1949-1969Original logo used from1969-1985West HillsCommunityCollege DistrictLogo used from1985-1987Logo used from1987-1995Logo used from1995-1999Logo used from1999-2011HISTORY2
FROM THE CHANCELLORFor eighty years, West Hills Community College District has made a difference in the lives of thepeople of the Central Valley. Whether we were known as Fresno State Extension, Coalinga College,or our present status as West Hills College Coalinga and West Hills College Lemoore, early on ourfaculty and staff established a reputation for teaching by challenging students academically andencouraging them to achieve their dreams. Our dedication to this ethic continues today and is thereason we are the preferred choice by students. The essence of work in the past, present and future,is characterized by our motto, “Once you go here, you can go anywhere”.Frank Gornick, ChancellorWest Hills CommunityCollege DistrictFor the past fifteen years the district’s visual identity has been represented by the current logo.Today we are represented by an updated logo, which is the most visible expression of our missionVisionand purpose. Our logo serves as the umbrella over all West Hills entities; it brings our colleges,A trusted steward, the West Hillstheir programs and interests together under one unifying identity. It is the symbol and standardCommunity College Districtbearer of all West Hills communications.actively engages, encourages,To continue to move our vision forward, it is critical that we apply these graphic standardsconsistently in every form of communication. With your vigilance, our identity will be as clearas our conviction.Very truly yours,enriches and empowersstudents, faculty, staff and thecommunities served to reachtheir full potential academically,socially and economically.MissionThe mission of the West HillsFrank Gornick, ChancellorWest Hills Community College DistrictCommunity College District isto enhance student learningand enrich the lives of thepopulations we serve.INTRODUCTION3
WEST HILLS COMMUNIT Y COLLEGE DISTRICT LOGOThe Meaning Behind the LogoThe West Hills Community College District logo is the mostvisible and recognizable element of our identity.Our logo includes a contemporary version of the Central Valleylandscape that surrounds us. The logo as a whole symbolizesthe great San Joaquin Valley, a geographic area unique to theICONworld, served by a group of talented professionals dedicatedto teaching and improving the lives of students and thecommunities we serve.Within the icon, lush green fields symbolize life, growth andLOGOTYPEperseverance of our communities. The water represents theCalifornia Aqueduct that brought transformation to the region,as the college experience brings opportunity to students. Thesun signifies strength, while the foothills stand for stability.Below the icon is an updated typographical treatment of ourname that reflects our commitment to move our vision forward.The West Hills Community College District logo is an official symbol, any alteration, distortion, re-creation, translation, or misuse is strictlyprohibited. The logo includes both the icon and the logotype. It must be used on all district digital and/or printed materials. Guidance forthe logo usage is shown in detail within this guide. The logo may not appear in any arrangement not shown within this guide. A numberof digital file formats are available (jpg, pdf, tif, ,eps, ai). Each file format is optimized for a variety of applications, both print and on-screencommunications. Do not re-create the logo under any circumstances. Specific Pantone colors are also referenced in this guide.LO G O4
WEST HILLS COMMUNIT Y COLLEGE DISTRICT LOGOThere are two versions of our logo, the Primary Logo(stacked) and the Secondary Logo (horizontal). Eitherversion is acceptable. The space requirements of a projectwill determine the appropriate version.The Primary Logo works best when it can be centered andPRIMARY LOGO(Stacked Version)floated with a generous amount of margin space, such as onthe cover of a formal communication.The Secondary Logo works well in tight horizontal spaces,such as in online banners and other projects with limiteddepth.SECONDARY LOGO(Horizontal Version)LO G O5
COLLEGE SLOGANSloganOnce you go here, you can go anywhere This is the slogan for West Hills Community College District and the textshould always be used consistently: Trademark: include the trademark symbol when using the slogan.LOGO/SLOGAN BLOCK(Horizontal Version) Capitalization: Only the word “Once” should be capitalized. Punctuation: there should be a comma after “here,”and no period after “anywhere”. Line Break: “Once you go here,” should be on one line, and “you cango anywhere” should be on a second line.When using the logo/slogan block, pay attention to the locked-upLOGO/SLOGAN BLOCK(Horizontal Reverse Version)relation of the two elements. Do not separate them into any otherconfiguration. Use the files that are provided.There is a horizontal version and a vertical version of the logo/sloganblock, to use as space permits.There is a standard color version suitable for a white background andapproved neutral backgrounds, and a reverse version suitable forprimary and secondary palette backgrounds, as well as for approvedphoto backgrounds.LOGO/SLOGAN BLOCK(Vertical Version)LOGO/SLOGAN BLOCK(Vertical Reverse Version)S LO G A N6
SLOGAN USAGEThe slogan may be used alone as a graphic element or headline,to complement photography or other backgrounds. Whenusing the slogan as a graphic element or headline, pay attentionto the clear space area around it. The only permitted use onphotography is when there is an ample amount of copy space inSLOGAN(Placed as headline on photo withapproved ample copy space area)the photo .When there is not an ample amount of copy space, the logo/slogan block or the slogan alone must be placed on a solidprimary or secondary color background.There is a standard color version suitable for a whitebackground, approved neutral backgrounds and approvedLOGO/SLOGAN BLOCK(Placed on photo with approvedample copy space area)photos with ample copy space.There is a standard reverse version approved for primary andsecondary palette backgrounds, as well as approved photoswith ample copy space.LOGO/SLOGAN BLOCK(Placed on a solid primary colorbackground when photo hasno ample copy space area)S LO G A N7
WEST HILLS COLLEGE SCHOOL LOGOSIn 1932, against the backdrop of the Great Depression and theneed for higher education in the Coalinga area, Coalinga HighSchool District and Fresno State College began offering classesat Coalinga High School. In 1956, the current West Hills CollegeCoalinga campus opened at 300 Cherry Lane. In 1961, the collegedistrict separated from the high school district and becameCoalinga College. The following year, voters in Lemoore andAvenal voted to become part of the college district. Riverdale andTranquillity joined the district in 1963. Coalinga College beganoffering classes in Lemoore in 1964. To meet the needs of the cityof Firebaugh, North District Center opened its doors in 1971. Thatsame year, the pre-release program was developed to serve sailorsat Naval Air Station Lemoore. In 1979, the district purchasedland for Kings County Center and construction began in 1981.Construction began on the current West Hills College Lemoorecampus in 2001 after the land was donated by the Pedersen andSemas families. The doors to the Lemoore campus on CollegeAvenue and Bush Street opened in 2002. The district serves morethan 6,000 students each semester.Each College within the District has its own co-branded logo andcolor identity. In these logos, the school name falls underneath theWest Hills College Logotype. More specifications for each college areoutlined in detail in their own section of this guide.LO G O8
AREA OF ISOLATIONThe legibility and distinction of our district logo is veryimportant. To ensure that the logo is highly visible, alwaysseparate it from its surroundings.The area of isolation, or clear space, surrounding the logoshould equal the height of the “W” in “WEST HILLS”Do not allow any other graphic element to penetrate thisarea of isolation.LO G O9
DEPARTMENT/PROGRAM LOGOSThe West Hills Community College District logo may includea specific department descriptor if the department is aCollege wide or administrative department. College logosmay also include a department descriptor.Logos with department descriptors must be provided bythe Marketing Department. Adding a department descriptorindependently is not permitted.Logos with co-branding must also be provided by theAPPROVED DISTRICT LOGO WITHDEPARTMENT DESCRIPTORMarketing Department. Adding any other logo to use as aco-branded set is not permitted.APPROVED DISTRICT CO-BRANDED LOGOLO G O10
MINIMUM SIZEThere is a minimum size for reproducing the West HillsFull ColorSpot-Color1.5”1.25”2”1.5”Community College District logos. This ensures that our logoremains legible in every usage. Never reproduce the logosmaller than the minimum size.These minimum sizes apply to all District logos, both for printand digital usage.The minimum size requirements are different for the full colorlogo and the spot-color logo. The spot-color logo containsless detail, so the minimum size is slightly smaller than the fullcolor logo.LO G O11
FULL-COLOR LOGO USAGEThe logo shown is the Primary full-color logo.Always use the full-color version of the logo unlessprinting requirement restrict using full color.White BackgroundThe full-color logo may only be used on either awhite background or on the colors specified in theneutral palette section (see page 19).Neutral Cream BackgroundNeutral Green BackgroundNeutral Blue BackgroundLO G O12
FULL COLOR REVERSE LOGO USAGEThe logo shown is the Primary full-colorreverse logo.Use the full-color reverse version of the logoFrank Gornick, ChancellorWest Hills CommunityCollege Districtwhen placing on an approved darker colorbackground.The full-color reverse logo may only be used onthe colors on this page and a black background.Pantone 2757 BackgroundPantone 2767 BackgroundPantone 369 BackgroundPantone 7413 BackgroundPantone 2995 BackgroundHISTORY13
ONE COLOR LOGO USAGEWhen printing is restricted to using only two spotWhen printing is restricted to using only one spotcolors, use the black logo on the approved neutralcolor, use the reverse white logo on the approvedpallete backgrounds shown here.primary pallete backgrounds shown here.Black logo on neutral creamBlack logo on neutral greenWhite reverse logo on 2757White reverse logo on 2995Black logo on neutral blueBlack logo on gray (20% black)White reverse logo on 369White reverse logo on 7413LO G O14
INCORRECT LOGO USAGEThe examples shown represent incorrect usage of the West Hills Community College District logo.Do not use part of the logo,such as “West Hills” without“Community College District”.Do not angle or rotatethe logo.Do not compress, stretch, ordistort the logo in any way.Do not use theWest Hills Community College Districtlogotype without the icon.Do not use a different color for any partof the logotype or icon.WEST HILLSCOMMUNITY COLLEGE DISTRICTDo not use a different typefacein the logo.LO G O15
INCORRECT BACKGROUND USAGEThe examples shown represent incorrect usage of the West Hills Community College District logo on different backgrounds.Do not use any color that is notand approved background color.Do not use the white logo reversed outof neutral palette colors.Do not use any version of the logoon top of a patterned background.Do not use any version of the logoon top of a photograph withoutample clear space.LO G O16
PRIMARY COLOR PALETTEAccurate color reproduction is crucial to the perception ofthe West Hills Community College brand. These are standardsfor reproducing colors so they will always look consistent, nomatter where they appear.Pantone 2757Pantone 2995Pantone 369The color chart indicates the colors by their Pantone /0/98/5RGB85/165/28Hexadecimal#55a51cPowerpoint): Refer to the RGB values shown.Pantone 7413Pantone YellowWebsite/online: Refer to the RGB or Hexadecimal CMYK4/6/100/0RGB254/224/0Hexadecimal#fee000System (PMS) number along with a corresponding formula forelectronic reproduction (RGB).These colors should be employed throughout ourcommunications and are equivalent to the PANTONE numberslisted in the table below.Four-Color Process (also known as full-color printing):Refer to the CMYK values shown.Spot Color: Refer to the Pantone numbers shown.Desktop Publishing (such as Microsoft Word or Microsoftshown.The PANTONE and CMYK values provided can be used on bothcoated and uncoated paper when printing. Although variationsin color will occur, these values match the brand colors asAlways reproduce colors usingthe formulas specified in thisguide. Do not use the standardsoftware translation valueswhen converting PMS colors toCMYK or RGB.closely as possible. For applications in color systems notincluded here, use the PANTONE values for color matching.C O LO R PA L E T T E17
SECONDARY COLOR PALETTEThe secondary colors for West Hills CommunityCollege District are designed to complement theprimary colors.Like the primary colors, the colors in theSecondary Palette express the solidity andstrength associated with the West HillsCommunity College District logo. The colorsare bold and modern, making these hues idealfor communicating our focus on engaging,encouraging, enriching and empowering thePantone 5425Pantone Cool Gray6Pantone 459Pantone /9RGB208/138/78Hexadecimal#d08a4estudents we serve.Remember that these secondary colors aresubordinate to the primary colors. Theyshould play a supporting role in their usage,complementing but never overpowering theprimary colors.Always reproduce colors using the formulas specified in this guide. Do not use thestandard software translation values when converting PMS colors to CMYK or RGB.C O LO R PA L E T T E18
NEUTRAL COLOR PALETTENeutral colors provide a visual stage for other colorsand graphic elements. As the name implies, they shouldrecede, allowing other visual elements to dominate.Neutral colors are ideal as backgrounds behind othervisual elements such as the West Hills CommunityCollege District Primary Color logo, photography,graphics and typography.Neutral CreamNeutral GreenNeutral BlueNeutral GrayFor use when printing oncoated or uncoated paperFor use when printing oncoated or uncoated paperFor use when printing oncoated or uncoated paperFor use when printing oncoated or uncoated B214/222/226Hexadecimal#d6dee2Always reproduce colors using the formulas specified in this guide. Do not use thestandard software translation values when converting PMS colors to CMYK or RGB.C O LO R PA L E T T E19
PRIMARY FONT USAGEWest Hills Community College District has standards for typography to ensure brandconsistency across all mediums. Typography is one of the most important designelements. It is used to differentiate sections of information as headlines, text or captions.The primary sans serif font for West Hills Community College is Myriad. It is available inten style/weights. Arial is acceptable as a substitute font.As a general rule, Myriad Bold or Black is used for headlines, subheads, and highlightedtext; Myriad Regular is used for body text; and Myriad Italic is used for captions.It is the organic structure of Myriad that gives the typeface its friendly look.Myriad offers great legibility when used in either large or small sizes.Myriad is an Adobe font in the OpenType format for use on both Windowsand Macintosh based computers.Logotype FontThe West Hills Community College District logotype font is Highland Gothic Regular.Highland Gothic is reserved for the logotype only, and should not be used in anybody copy or as a general typeface in any communications.Highland Gothic rstuvwxyz1234567890# %&?Primary FontMyriad tuvwxyz1234567890# %&?Myriad Light stuvwxyz1234567890# %&?Myriad rstuvwxyz1234567890# %&?Myriad stuvwxyz1234567890# %&?Myriad qrstuvwxyz1234567890# %&?Myriad Semibold stuvwxyz1234567890# %&?Myriad uvwxyz1234567890# %&?Myriad Bold stuvwxyz1234567890# %&?Myriad tuvwxyz1234567890# %&?Myriad Black stuvwxyz1234567890# %&?TYPOGRAPHY20
SECONDARY FONT USAGEThe secondary font for West Hills Community CollegeDistrict is Garamond. It is a serif font, and is available in sixstyle/weights.The Secondary font should be used only when the West HillsCommunity College District primary font is not available, orwhen a serif font is preferred.Garamond is a versatile, legible font used throughout theworld and is standard on most computers.Secondary FontGaramond rstuvwxyz1234567890# %&?Garamond stuvwxyz1234567890# %&?Garamond qrstuvwxyz1234567890# %&?Garamond Semibold stuvwxyz1234567890# %&?Garamond uvwxyz1234567890# %&?Garamond Bold stuvwxyz1234567890# %&?TYPOGRAPHY21
E-MAIL SIGNATUREEvery communication from West Hills CommunityCollege District is part of our identity, including e-mailcorrespondence.An e-mail signature acts as a business card and letsthe recipient know that the e-mail is an authorizedcorrespondence from WHCCD personnel. Therefore it isimportant to follow the e-mail signature guidelines for allexternal e-mails.Full NameTitleDepartmentAddress line 1Address line 2E-mail addressT 123-456-7890F 123-456-7890Follow the signature configuration shown here. Do notcustomize or personalize an e-mail signature. Do not usean electronic version of a business card in place of thise-mail signature. E-mails must be on a white background,do not use any personalized backgrounds. Make suretext is dark and tall enough to be legible, this is usuallybetween 12pt and 14pt font.C O M M U N I C AT I O N22
LOGO SLOGAN ADDRESS BLOCKTo ensure that all materials have a unified look, astandard Logo/Slogan/ Address block is available for allcommunications.There is a horizontal, and a vertical configuration availableLogo/Slogan/Address Block - Color - Horizontal versionin both standard coloring for placing on a neutral palettebackground, and a reverse white option for placing on aPrimary or Secondary Palette background.Follow the logo/slogan/address block configuration shownhere. Do not customize in any other variation.Logo/Slogan/Address Block - Reverse - Horizontal versionLogo/Slogan/Address Block - Color - Vertical versionLogo/Slogan/Address Block - Reverse - Vertical versionC O M M U N I C AT I O N23
PAPER STOCKSTATIONERYThe paper stock for all stationery items is:Neenah, Classic Crest, Avon Brilliant White, smooth, 24 lb. text.BUSINESS CARDSThe paper stock for all business cards is:Neenah, Classic Crest, Avon Brilliant White, smooth, 110 lb. cover.COLLATERAL MATERIALSThe paper stock for general flyers and copies is:Xerox, Business 4200, white, 20 lb., 24 lb. and 60 lb cover.The paper stock for posters is:Xerox, 11x17, Business 4200, white, 24 lb. or Multipurpose 90 lb.The paper stock for Athletic letterhead and envelopes is:Mohawk Via, Light Blue Fiber, Smooth, 24 lb.The paper stock for in-house printed brochures & programs is:Xerox, Expressions Elite, White, 24 lb. or 32 lb.C O M M U N I C AT I O N24
PRINTED STATIONERY SYSTEMThe West Hills Community College District stationery system is designedStationery Letterheadto unify all correspondence under a consistent graphic identity.All stationery items, including letterhead, business cards, envelopes andnote cards, will be supplied by West Hills Community College DistrictMarketing Department and may be ordered for each district entity. Donot attempt to re-create any item in the stationery system.All paper stock specifications may be found in the Paper Stock section.Business Card(559) 934-2128(559) omPedro AvilaVice Chancellor of Institutional Effectivenessand Enrollment Management9900 Cody StreetCoalinga, CA 932109900 Cody StreetCoalinga, CA 93210FrontWHCCD MissionThe mission of the West Hills Community CollegeDistrict is to enhance student learning andenrich the lives of the populations we serve.Stationery EnvelopeBackC O M M U N I C AT I O N25
MICROSOFT WORD TEMPLATEElectronic Microsoft Word TemplateAn electronic user template of the West Hills CommunityCollege District letterhead has been created in Microsoft Word. This template may be used to send onlinecorrespondence on district letterhead or may be used foragendas, minutes and/or basic campus announcements.January 1, 2011First Name Last NameAddress line 1Address line 2Salutation:Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt utlabore et dolore magna aliquyam erat, sed diam voluptua. At vero eos et accusam et justo duo doloreset ea rebum. Stet clita kasd gubergren, no sea takimata sanctus est Lorem ipsum dolor sit amet. Loremipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut laboreet dolore magna aliquyam erat, sed diam voluptua. At vero eos et accusam et justo duo dolores etea rebum. Stet clita kasd gubergren, no sea takimata sanctus est Lorem ipsum dolor sit amet. Loremipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut laboreet dolore magna aliquyam erat, sed diam voluptua. At vero eos et accusam et justo duo dolores et earebum. Stet clita kasd gubergren, no sea takimata sanctus est Lorem ipsum dolor sit amet.Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum doloreeu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatumzzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetueradipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam eratvolutpat.Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip exea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestieconsequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim quiblandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.Sincerely,John Smith1C O M M U N I C AT I O N26
POWERPOINT TEMPLATEAn electronic user template has been created in PowerPoint . Usethis template to easily create PowerPoint presentations. As withany large-format medium, the fewer words, the more effectivethe message. Follow the layout style shown, and create thepresentation using clean, uncluttered pages.Title Page / Section Divider PageBody Copy PageC O M M U N I C AT I O N27
LOGO FILE FORMATSA number of digital file formats (jpg, pdf, tif, ,eps, ai) are available of the West Hill Community College District logo. Each fileformat is optimized for a variety of applications. Please use the following reference for choosing the proper file format forspecific applications.jpg files are low-resolution images, and are commonly used for the web and for documents that do not require a highresolution image. They can be used in PowerPoint presentations, Word docs, and all internal communication materials.tiff files are high-resolution images used in print publications, and can be placed in most document types that requirea high-resolution image. They can be used in corporate marketing collateral, stationery and all communication materialsrequiring the highest resolution for printing.eps files are high-resolution vector files, used for signs, banners, large displays and any use requiring a graphic needing toenlarge indefinitely.pdf files can be used accross all platforms (Mac, Windows, Linux, etc.) and can be used to publish electronic documents,ebooks, etc.ai files are the native vector graphics file created in Adobe Illustrator.West Hills College Lemoore staff, faculty and students can access these in the portal under the WHCCD Marketing team site.If you are a vendor and need a logo, please contact the marketing department for access.APPENDIX28
LOGO USAGEFor high resolution full color printing:coporate collateral, brochures, flyers,banners, signs, etc.When separated spot colors are necessary:silk-screen t-shirts, embroidery,promotional products, etc.For printing with black ink orPantone 286:embroidery, foil stamping, silkscreening,forms, signs, etc.For use on solid dark coloredbackgrounds:embroidery, foil stamping, silkscreening,forms, signs, etc.Primary Full Color LogoPrimary Spot Color LogoPrimary Black LogoPrimary Reverse LogoWHCCD logo colorWHCCD logo spot-colorWHCCD logo blackWHCCD logo reverseSecondary Full Color LogoSecondary Spot Color LogoSecondary Black LogoSecondary Reverse LogoWHCCD secondarylogo colorWHCCD secondarylogo spot-colorWHCCD secondarylogo blackWHCCD secondarylogo reverseAPPENDIX29
MARKETING PROCEDURESMarketing Approvals – External and internal documents, including flyers, posters, brochures, banners, etc., for collegewide announcements, community events, student events, and special events require marketing involvement andapproval. Please make sure to include marketing staff in your planning meetings well in advance (at least a month) toensure ample time to develop materials.Internal materials that include simple flyers or announcements to students or staff, that do not require photos or creativedesign, do not need to be approved by marketing. The branded “Microsoft Word template” provided by marketing mustbe used for this types of flyer or announcement.Marketing Requests – The marketing request form can be found in the portal under the Marketing team site. This formwill allow you to select what type of marketing efforts you would like the marketing department to produce for yourannouncement or event.Approved Vendors – All vendors must work directly with the marketing department to ensure they are using theappropriate graphics and that all artwork is approved before finalizing projects. Make sure your vendors communicatewith marketing before starting a project to ensure they are using the right logo and graphics and eliminate having toredesign materials and increase production costs and time.Promotional Materials – All designs for promotional materials must be approved by marketing.Graphic Design – All design requests are handled by the district’s marketing department. The person submitting therequest may indicate that they would like one of our external designers to create materials but all communication withgraphic designers is handled by the marketing department.APPENDIX30
Coalinga campus opened at 300 Cherry Lane. In 1961, the college district separated from the high school district and became Coalinga College. The following year, voters in Lemoore and Avenal voted to become part of the college district. Riverdale and Tranquillity joined the district in 1963. Coalinga College began offering classes in Lemoore in .
