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Digital presentation skillsA workshop for councillorsSummer 2020www.local.gov.uk
TRAININGCOUNCILLORSDIGITAL PRESENTATION SKILLS workshop with @darrencaveney
agenda: DIGITAL PRESENTATION SKILLS WORKSHOPwith @darrencaveney creator of @comms2point0 Intro – about your trainerThe brief – what we’ll coverThe platformsPreparation – getting ready to presentPractice makes perfectDelivery – telling your story wellEvaluation – assessing how it wentC 30 minutes long workshopA short guide PDF will also be made available as an aide memoire for you
about me 24 years in communications/PR@darrencaveney I @comms2point0.co.uk I darrencaveney@gmail.com
workshop:introductionsTHEREMIT
THE REMIT: DIGITAL PRESENTATION SKILLS WORKSHOPThe BRIEFTo create and record webinar content aimed at providing advice and supportto councillors navigating online interviews.Since Lockdown, councillors are having to work with a wide range of platformsfor video calls, meetings and interviews, ranging from Zoom, Microsoft Teams,Google Teams, Skype and WhatsApp Video calls.Some councillors will be more confident in this area than others.This webinar aims to boost confidence and lay out simply the elements to considerwhen wanting to build and maintain an effective online profile and presentation duringthese video calls, meetings and interviews.
THE CONTEXT: DIGITAL PRESENTATION SKILLS WORKSHOPThe CONTEXTOur use of video calls since Lockdown has risen sharplyThe number of UK users has doubledBiggest growth has been seen by Zoom - grown from 659k UK adult usersto 13 million – a rise of almost 2,000%Ofcom, June 2020
workshop: introductionsTHE PLATFORMS
THE PLATFORMS: DIGITAL PRESENTATION SKILLS WORKSHOP
THE PLATFORMS: DIGITAL PRESENTATION SKILLS WORKSHOPZOOM This video was created/filmed using ZoomCan be used for video callsCan be used for webinarsCan be used to record video contentAllows users to share documents on screenFree and paid for optionsFree option allows limitless 1-2-1 calls but limits larger group calls to 40 mins maxPaid for options begin from 11.99 per monthHas become very popular during LockdownWas used to film and broadcast from Parliament when the House returned
THE PLATFORMS: DIGITAL PRESENTATION SKILLS WORKSHOP
THE PLATFORMS: DIGITAL PRESENTATION SKILLS WORKSHOPMICROSOFT TEAMS Part of Microsoft’s suite of productsChatVideo meetingsCollaboration toolsOffers ability to work on projects with colleaguesAllows users to share documents on screenFree versionEnhanced version via Microsoft 365 (corporate subscription)Some councils have embedded it as their preferred choice
THE PLATFORMS: DIGITAL PRESENTATION SKILLS WORKSHOP
THE PLATFORMS: DIGITAL PRESENTATION SKILLS WORKSHOPGOOGLE MEET Google’s offer in the video meetings marketUsed to be known as Google HangoutsIf you have a Google account you can host up top 100 participants up to 60 minsWorks on any device – PC, laptop, smartphoneAllows users to share documents on screenFree to useIntegrates with other Google tools and platformsPaid for options offer enhanced meeting features and durations
THE PLATFORMS: DIGITAL PRESENTATION SKILLS WORKSHOP
THE PLATFORMS: DIGITAL PRESENTATION SKILLS WORKSHOPSKYPE Window’s offering in video conferencing marketVideo chatVoice callsFree to useSome added features are paid forCan be used via PC, laptop and smartphoneYou need to create an account (but Microsoft has been making it easier to use)Once was the ‘go to’ video calls option, others have overtaken it in recent years
THE PLATFORMS: DIGITAL PRESENTATION SKILLS WORKSHOP
THE PLATFORMS: DIGITAL PRESENTATION SKILLS WORKSHOPWhatsApp video calls Owned by FacebookMessaging platform – texts and videoCan share images, videos, voice recordingsOver 1.5 billion users worldwideIt’s an app which needs to be installedVideo chat – better for 1-2-1s than group chatsVoice callsFree to use Works via smartphones – not a good option for PC and laptop
workshop: introductionsPREPARATIONGETTING READY TO PRESENT
PREPARATION: DIGITAL PRESENTATION SKILLS WORKSHOPPREPARATION: GETTING READY TO PRESENT Kit: What will you use? Laptop or smartphone?Lighting: How well lit is your room?Sound: Do you prefer to use headphones/earphones?Background: Consider yours – what might it say about you?Sit as near to your Wi-Fi router as you canMake short, easy-read notes on what you want to sayThink about timings – how long will you have?If being interviewed by the media consider any tricky questions they may ask
workshop: introductionsPRACTICE MAKES PERFECT
PRACTICE: DIGITAL PRESENTATION SKILLS WORKSHOPPRACTICE MAKES PERFECT Which platform will you use?Is it in your gift to choose?Push for one you are comfortable withOnce your notes and key messages are prepared practice themRehearse a video call with a friend or colleagueGet them to critique your performanceWhat works/what doesn’tRefine itPractice it again if it helpsConfidence is key, practice will help build confidence and familiarity
workshop: introductionsDELIVERYTELLINGYOURSTORY WELL
DELIVERY: DIGITAL PRESENTATION SKILLS WORKSHOPDELIVERY: TELLING YOUR STORY WELL Reason for the call? Meeting, presentation, interview, discussion Q&AWhat do you want to achieve from the call?What do you want your audience to do as a result?How can they do this? Give clear ‘calls to action’Limit to a maximum of 3 key messages and keep them simple/memorableListening - This is a great opportunity for feedback tooHow will you capture notes?Once you’re confident, platforms like Zoom allow polls and Q&A too
workshop: introductionsEVALUATION HOW DID IT GO?
EVALUATION: DIGITAL PRESENTATION SKILLS WORKSHOPEVALUATION: HOW DID IT GO? Score yourself out of 10What went well?What was less effective?What would you do differently?Make a note of this for next timeIf you recorded it – watch/listen back to yourselfDid you deliver your main points?How many people attended?Did they share feedback?If not ask colleagues for feedback
RECAP: DIGITAL PRESENTATION SKILLS WORKSHOPRECAP: TOP TAKEAWAYS Choose the platform you preferKeep practicingDo your preparation – always have notes for the callTell your story wellTake the opportunity to listen and get feedbackReview your sessions and make changes where possibleLocal government does an amazing job – this is your chance to share thisTrust and satisfaction levels are at an all-time high – share thisBe confident in your delivery and enjoy it
AND FINALLY THANK YOUMORE INFORMATION AVAILABLE AThttps://www.local.gov.uk/LGA Political Leadership ghlighting-political-leadershipLGA Communication 7/communication
Digital presentation skills A workshop for councillors Summer 2020 www.local.gov.uk. TRAINING COUNCILLORS DIGITAL PRESENTATION SKILLS workshop . A short guide PDF will also be made available as an aide memoire for you agenda: DIGITAL
