Transcription
Build a Store and Launch a Mobile-Native and Progressive WebApplication with SAP Upscale CommerceCharles Nicholls – SVP SAP Upscale CommerceWendy LaHaye – Chief Product Officer, SAP Upscale CommerceJake Troy – Product Manager, SAP Upscale Commerce 2018 SAP SE or an SAP affiliate company. All rights reserved. ǀ INTERNAL1
Upscale Commerce in one slide Next generation commerce platform for brands retailers and direct to consumer Standalone or extends your existing commerce system with rich mobile, crosschannel and in-store experiences Flexible deployment – Go live in 7-14 days Intelligent AI merchandising and category management built in Native experiences across a wide range of devices, starting with mobileMobileAppMobile sive)Deploy once across multiple devices 2018 SAP SE or an SAP affiliate company. All rights reserved. ǀ INTERNALKiosk &in-storeBuild beautifulexperiences in days2
Mobile is the device 70% Mobile Appsof traffic is on mobile. 2019 SAP SE or an SAP affiliate company. All rights reserved. ǀ INTERNALis always within reach. Perfectfor consumable & householdreplenishment.connected to devices forricher experiences3
But mobile experience is ripe for reinventionData entry orcheckoutMany standardcommerce featureswere built for desktop &need rethinking formobile.Use of limitedreal estateFacets, filters, drop downs,check boxes are all designedfor a mouse, not fingersWhy build today foryesterday’s platform? 2019 SAP SE or an SAP affiliate company. All rights reserved. ǀ INTERNAL4
Don’t build for desktop. Build Progressive Web AppsApp like experiences delivered in a browser, butwithout the download Finger based navigation Tap, pinch, swipe etcRuns anywhere a browser runs Mobile, tablet, desktop, kiosk, TV, in car Leverages capabilities of the device One tap-buy (e.g. Apple Pay, Google Pay)Faster than mobile web Progressively downloads frequently used itemsand caches locally for a faster app-likeexperience 2019 SAP SE or an SAP affiliate company. All rights reserved. ǀ INTERNALProgressive WebNative App5
When coupled with one-tap buy the impact is dramatic Mobile app, or app likeexperience 2019 SAP SE or an SAP affiliate company. All rights reserved. ǀ INTERNAL 200%increase inconversionOne-tap buy6
The missionBuild a mobile store fromscratch in 40 minutesIngest product dataBuild a transactional shopping experienceOne tap buy for orderingConfiguring merchandising for seasonsDrag and drop AI componentsDeployModify & redeploy 2018 SAP SE or an SAP affiliate company. All rights reserved. ǀ INTERNAL7
How can we do this so fast?Code free, fast deploymentoptionLow Total Cost ofOwnershipCloud-native Multitenant SaaS –always on, continuallyupgradedBuilt-in smarts: merchandising,personalization, DOM andcontinuity 2018 SAP SE or an SAP affiliate company. All rights reserved. ǀ INTERNAL8
No code deployment option.Build rich experiences in minutes. Drag and drop AI widgets. 2018 SAP SE or an SAP affiliate company. All rights reserved. ǀ INTERNAL9
Mix N’ Match API’s and ‘code-free’ options great flexibilityAPI DRIVEN MICROSERVICESDRAG & DROP STORE & EXPERIENCESBuild your ownUse only those services you needOut of the boxCode free store fronts, category management, flexible rviceCustomerAPI 2018 SAP SE or an SAP affiliate company. All rights reserved. ǀ ceContentProductSetsPaymentOrderInventoryMix and matchusing the sInventory10
On your marks,set, Go! 2018 SAP SE or an SAP affiliate company. All rights reserved. ǀ INTERNAL11
Live store build 2018 SAP SE or an SAP affiliate company. All rights reserved. ǀ INTERNAL12
Take the Session Survey.We want to hear fromyou! Be sure to completethe session evaluation onthe SAPPHIRE NOW andASUG AnnualConference mobile app. 2018 SAP SE or an SAP affiliate company. All rights reserved. ǀ INTERNAL13
Presentation MaterialsAccess the slides from 2019 ASUG Annual Conference here:http://info.asug.com/2019-ac-slides 2018 SAP SE or an SAP affiliate company. All rights reserved. ǀ INTERNAL14
Q&AFor questions after this session, contact us at [email] and [email]. 2018 SAP SE or an SAP affiliate company. All rights reserved. ǀ INTERNAL15
Let’s Be Social.Stay connected. Share your SAP experiences anytime, anywhere.Join the ASUG conversation on social media: @ASUG365#ASUG 2018 SAP SE or an SAP affiliate company. All rights reserved. ǀ INTERNAL16
Faster than mobile web Progressively downloads frequently used items and caches locally for a faster app-like experience Don’t build for desktop. Build Progressive Web Apps Pro
