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PROFESSIONALPATHWAYSBUSINESS ENGLISHPROFESSIONAL CERTIFICATESYOUR ROUTE TOPROFESSIONALEXCELLENCEWITH STAFFORDHOUSECANADA UK1
PDESIGNED FOR A LIFE OFUNLIMITED OPPORTUNITIESROFESSIONAL PATHWAYSREACH YOUR PERSONAL POTENTIALAt Stafford House, we make it our mission to improve your English language skillsto help you reach your professional goals. We have over 60 years of experience inhelping students reach their potential and offer a range of dedicated professionalprogrammes and activities in our schools across the UK and Canada.We pride ourselves on being the only group of language schools in the world withsuch a comprehensive range of professional programmes and activities designedto give you the professional skills you need in the modern world. As well asproviding great education, we ensure that your time spent at Stafford House allowsyou to improve your English, experience a new culture and improve your careerprospects.We can’t wait to help you on your pathway to career excellence!PROFESSIONAL PATHWAYS FOR ALLCAREER PLANSWHO STUDIES PROFESSIONAL PATHWAYS?“We live in a world where securingyour dream job is becoming increasinglycompetitive, with many employerslooking to employ graduates whohave both qualifications and relevantwork experience. At Stafford House,we understand that this can be quitedaunting, so we have developed aportfolio of programmes and activitiesExperienced professionals or university and college students with anupper intermediate level of English who want an introduction to keybusiness subjectsExperienced professionals or students who want to develop theirprofessional skills portfolio and practice speaking English whilestudying a short-term business courseJob seekers and graduates who want to advance in their career byadding a business certificate to their resumeREADY TO STUDYPROFESSIONAL PATHWAYS?TAKE OUR ONLINE ACADEMICENGLISH TEST TO FIND OUTYOUR ENGLISH LEVELWWW.STAFFORDHOUSE.COM/ACADEMIC-TESTfocussed on improving your skills andunlocking your professional potential.I am very pleased to introduce you toENH ANCE YO U RPR O FESSIONA LSKILLS THR O U G H AR A NG E O FPR O G R AMME S A NDACTIVITIESour Business English and ProfessionalCertificate Programmes. No matter yourgoals, my team and I are here to help youon your professional pathway and wecan’t wait to help you achieve!Leigh McIntyre,”Deputy Sales DirectorPROFESSIONALCERTIFICATESTH IS B R OCH UR E ISP OWER ED B Y ZA P P A R10REASONS YOU SHOULD CHOOSE PROFESSIONALPATHWAYS AT STAFFORD HOUSEMAKE YOUR CV MORE COMPETITIVE WITH EXPERIENCE OF CANADIAN AND UKCOMPANY PRACTICESHONE YOUR LEADERSHIP AND TEAM BUILDING SKILLS BY WORKING AS PART OF ANINTERNATIONAL TEAMBUSINESSENGLISH2D OWNLOA D TH E A P P AN DS CA N TH E ICONS WITH Y O U RP H ONE TO F IND OUT M O RE !I have completed the BusinessManagement Certificate Programand now I’m studying Marketing. Ireally believe that I have developedpresentation, organization,communication and teamwork skillsMEET AND LEARN FROM TOP EXECUTIVES FROM CANADIAN AND UK COMPANIESACROSS A RANGE OF INDUSTRIESwith this course. I think PC classesCOMPLETE A SUCCESSFUL BUSINESS PROJECT TO ADD TO YOUR CVthese classes, I’m getting interestedIMPROVE YOUR INTERVIEW SKILLSNETWORK WITH PROFESSIONALS FROM ALL OVER THE WORLDPROFESSIONALSKILLS FOR AGLOBAL CAREER“are really changing my thinkingabout my career, because as I takein management and marketing andI want to work in marketing andadvertisement in the future.”BECOME A CONFIDENT AND INSPIRING PRESENTER IN ENGLISHHina, JapanIMPROVE YOUR CONFIDENCE IN USING ENGLISH IN A PROFESSIONAL ENVIRONMENTBusiness Management andProfessional Certificates inMarketingEXPLORE NEW INDUSTRIES AND CAREER PATHSREACH YOUR CAREER POTENTIAL!3
BBUSINESS ENGLISHFOR CORPORATE CLIENTSUSINESS ENGLISHTHE LANGUAGE OF BUSINESSB U S IN ES S EN G L I S HFA C TSThis programme is designed to equip you with the skills and confidence you needto communicate in English in an international professional environment. Based onrelevant topics and engaging up-to-date materials, the course goes beyond thebook, immersing you in hands-on practice with business vocabulary, grammar,and communication strategies.START DATEAny MondayCOURSE FEATURESWHATEVER YOUR BUSINESS ENGLISHNEEDS WE CAN CREATE TRAINING FOR YOULOCATIONSCanada: TorontoOnlyUK: London OnlyCorporate clients cancombine any programmewith private lessons, orwe can tailor make groupclasses to suit any particularrequirement.In-Class Clock HoursOBJECTIVESThis is a vocabulary and skills driven course; you will learn business specific language andperfect it through studying case studies, delivering presentations, practicing language fornegotiatings, as well as writing business emails and CVs or resumes.At Stafford House we areexperienced in helpingcompanies from manycountries and industriesdevelop personalisedcorporate English trainingfor their clients.Essential: 15 clock hours per week*Standard: 19 clock hours per weekIntensive: 23 clock hours per weekSuper Intensive: 27 clock Hoursper weekTHE LANGUAGE OF BUSINESSIn class you will learn grammar and pronunciation for use in sales, marketing, advertising,human resources, administration, finance and management contexts.MINIMUM LEVELHOW YOU LEARNThrough authentic, goal-oriented tasks designed to develop your English skills and buildyour confidence. As a Business English student, you will be trained to adapt and excel in awide variety of business situations.WHAT YOU DO Hold meetingsConduct interviewsPlan and present proposalsManage workplace conflict Write business emails,proposals & recommendations Conduct performance reviews.and much more!EXAMPLE PROFESSIONAL SKILLS MODULESAll students on our Standard, Intensive and Super Intensive courses can personalisetheir learning through the addition of specific modules. As these are designed tosuit the specific needs of the students, modules vary from school to school and frommonth to month. See below for examples of our most popular professional modules.PRESENTATION SKILLS B2-C2Learn to create successful presentations and acquire confidence to speak in frontof an audience. This module will give students all the tools to become a masterpresenter.AGE18 *Toronto onlyStudents will progress at their ownpace. We recommend at least 80%attendance and completion of allhomework and self-studyrecommendations“Business English is more thanEnglish; it is great coaching forinternational business whereEnglish skills are required.My teacher, Tom, gave specialattention to all students andtaught the subject to focus onWE DELIVER TAILOR-MADE PACKAGE PROGRAMMES TO GROUPS OF STUDENTS THROUGHOUT THE YEAR.EACH PROGRAMME IS ADAPTED TO SPECIFICALLY MEET THE NEEDS AND INTERESTS OF EACH GROUP.Whether your group is looking for specialised course content for academic, cultural or professional purposes, we work with you tounderstand your requirements and objectives, and use this understanding to design a highly effective teaching programme.We welcome groups from a variety of backgrounds and professions, from university students and business executives, to nurses,pilots and teachers. All of our tailored group students share the same teaching facilities and great Stafford House services as ouryear round students.BE SPOKE ACTIVITIE SAlongside the course content, we can offer a bespoke calendar of cultural and social activities, meal plans with specific dietaryrequirements and assistance with particular travel arrangements and accommodation types. We aim to ensure that every aspect ofyour experience is tailored to your needs and expectations.our individual needs. I stronglyrecommend Business EnglishStudents will improve their social media skills to market themselves and theirbusiness. Students learn how to post on social media effectively and learn how toengage with their audience.classes to anyone who wants toStudents explore corporate cultures and traditions within different nationalities.This module focuses on the diversity of business cultures across the world and theirconnections and comparison with other countries.TAILORED GROUPSTAIL ORE D TO YOUR NE E DSSOCIAL MEDIA B2-C2BUSINESS CULTURE B2-C24Upper Intermediateimprove their English skills fortheir career.”Luis, BrazilBusiness English5
PROFESSIONAL CERTIFICATESMARKETING, PROJECT MANAGEMENT& BUSINESS MANAGEMENT Lecture-style classes Experienced business teachers Focus on communication,presentation and teamwork skills Gain experiences that reflects themodern workplace Team based projectsWHO IS IT FOR?OUTCOMES Experienced professionals wantingto develop international businessskills Aspiring students who wantexperience for their universityapplication Upper Intermediate and aboveEnglish students who want to usetheir skills in a new way Job seekers who want to advance intheir career A Professional Certificate fromStafford House Final business presentation andproject Experience working as part of amulticultural team Networking skills and newinternational contacts“I already work for acompany in Japan and I wanted totake advantage of this experienceto help my career. My courseshave helped me improve myunderstanding of Silicon Valleyindustry. I enjoyed the finalpresentation task where I learnthow to present in English in frontof an audience.”Tadashi, JapanProfessional Certificates Company visits and guest speakersKraft, Subway, Samsung, Oreos, NFL, Starbucks, CostcoPROFESSIONAL CERTIFICATE BUSINESS MANAGEMENT:Disney, Costco, GM, Ford, Chrysler, Google, Netflix“about marketing. I am currentlypreparing to study for a Master’sdegree but I have not decided onmy major yet. I might have my ownbusiness one day and learningabout marketing will help me build a”Nongporn, ThailandProfessional Certificate inMarketingColorado Parade, Aramco, China TelecomCHOOSE FROM 3 MODULES MARKETING PROJECT MANAGEMENT BUSINESS MANAGEMENT.OR ALL THREE!GUEST SPEAKERSPrevious examples have included: Vice President Client Communications at Deutsche Asset Management, an affiliate ofDeutsche Bank Senior Director, Analytics Cloud, Salesforce CEO of Take New Ground (executive coaching company) Chief Outcomes Engineer, Leadership Fundamentals Inc Founder of Blue Print (design consulting firm) Senior Digital Project Manager, Central Station TorontoLOCATIONSCanada: TorontoUK: London& BrightonMINIMUM LEVELUpperIntermediateSTUDENT VISAREQUIREMENTSTourist Visa,Student VisaLESSONSI studied for my professionalbetter business!PROFESSIONAL CERTIFICATE PROJECT MANAGEMENT:P R O FES S IO N A LC ERTIFIC ATES FAC T SVISAcertificate, as I wanted to learn morePrevious examples have included:PROFESSIONAL CERTIFICATE MARKETING:Our project based Professional Certificates programme gives you a unique learning experience to improveyour business skills and learn new strategies to enhance your career or further studies. Stafford House arethe pioneers of the Professional Certificate programme and we have designed our offering in partnershipwith top business academics to equip you for the challenges faced in the business world today.COURSE FEATURESCASE STUDY FOCUSEDCLASSESEssential (15 hours of Professional Skills lessons)Standard (15 hours of Professional Skills lessons 4 hours of module lessons*)Intensive (15 hours of Professional Skills lessons 8 hours of module lessons*)Super Intensive** (15 hours of ProfessionalSkills lessons 12 hours of module lessons*) Vice President of Brand and Market, Deltatre Inc.COMPANY VISITSAND EVENTSEach professional certificate moduleincludes a networking event, a guestspeaker or a visit to a company.Previous guests have included localstart-ups, successful entrepreneursand established business leadersgiving inspiring talks on how theyhave overcome challenges in theirindustry, followed by question andanswer sessions on business topics.Previous examples have included:COMPANIES AND ORGANISATIONS:EVENTS: General AssemblyBoda BorgGilletteTrapologyWestfield Shopping CentreKirstein Business LibraryWeWorkShoobox Startup SeriesHubWeek“I loved my Stafford Houseexperience studying all threeProfessional Certificate modules.The programme allows you to visitbusinesses where you can talkwith the managers and compareEDUCATIONALEXPERIENCENo previousbusinessqualificationsrequiredeverything we are learning inclassroom with how it works in theAGE18 *Add other professional English modulessuch as Career Preparation, PresentationSkills or Social Media at Work for aStandard or Intensive course.real workplace.”Vinicius, BrazilProfessional Certificates x 3**London & Toronto only67
CHOOSE FROM 3 PROFESSIONAL CERTIFICATESBUSINESSMANAGEMENTDuration: 4 weeksStudent Outcomes: Understand different types of businessstructures, business environments andeconomic realities Understand organisational control,management tools, businessmanagement styles and practices Develop strategic and tactical planningtechniquesSAMPLE SYLLABUS*Week 1 The Management Process Today History of Management Values, Attitudes, Emotions and Culture:The Manager as a PersonStudent Deliverables: Students are givenproject instruction for preparing their finalreports on a selected company throughapplying course based knowledgeWeek 2 Planning, Strategy, and CompetitiveAdvantage; Designing Organisational Structure;Control, Change, Entrepreneurship Operations ManagementStudent Deliverables: Visit to a smallrestaurant to observe and identify howthe 4 functions of management are beingapplied and present findings to the rest ofthe groupWeek 3 Leaders and Leadership Communications and IT Decision Making, Learning, Creativity,and Entrepreneurship Presentation Best Practices and TipsStudent Deliverables: Students introducedto motivation and leadership; Deliver apresentation on effective leadershipWeek 4 Global Marketing Final Presentations Final Project Team Papers Final Exam8.OR STUDY ALL 3!PROJECTMANAGEMENTMARKETINGDuration: 4 weeksDuration: 4 weeksStudent Outcomes: Understand key project managementconcepts and practices Understand a range of managementstyles Develop project management planningtechniques Understand key marketing concepts andpractices Understand a range of marketing styles Develop strategic marketing planningtechniques Develop a strategic marketing plan inthe English LanguageSAMPLE SYLLABUS*SAMPLE SYLLABUS*Week 1 Defining Project Management Project Management Skills Organising and Managing PeopleCommunicating, Initiating the Project Meet StakeholdersStudent Deliverables: Students researchproject management certification forselected projects and present theirfindings to the rest of the groupWeek 2 Agree on Deliverables CSFs Work Breakdown Structure Project Team Contracting for Resources Risk Planning and Risk ManagementStudent Deliverables: Students develop amock Communications Plan for a selectedprojectWeek 3 Project Schedule PERT Critical Path Budgeting and Estimating Project Team Negotiating and Problem SolvingWeek 1 Define Marketing Designing Customer-Oriented MarketingStrategies, The Art and Science of SatisfyingCustomers Social Media: Living in the ConnectedWorldStudent Deliverables: Course expectationsset, prepare and present a strategic planfor a selected product, as a written paperand an oral team presentationWeek 2 Global Marketing Market Segmentation Targeting and Positioning, Product and Service Strategies Integrated Marketing Communications Advertising and PRStudent Deliverables: Students makefinal decision for their product. Designand conduct an online survey for potentialconsumers. Field research taskUGET MORE ENGLISH FOR LESS Retailers, Wholesalers, and DirectMarketers Pricing StrategiesStudent Deliverables: Students create afictional company and decide on factorsneeded that would allow the company toexpand to a foreign countryWeek 4 Final Presentations Final Project Team Papers Final ExamCH O OSE A NY C OUNT RYA NY C OURSEA NY I NT ENSI T YA NY C ENT REFlexibly adjust your programme and schedule intensity to meet your needs as youprogress with Stafford House Certificates, and gain experiences and internationalcontacts that will help you succeed in your career. Transfer easily to other StaffordHouse Centres and experience the range that Stafford House has to offer in thatcountry!1LOCATIONS:Includes any schedule, any intensity. General English, Business English, TestPreparation, University Preparation courses,University Placement Service Fee andRegistration Fee. Free upgrade to Professional Certificates.3INTENSITY:All CentresAny!12MINIMUM DURATION:Must be booked for a minimumduration of 12 weeksBUILD YOURUNLIMITED PACKAGEMINIMUM LEVELREQUIREDCOURSELOCATIONSOUTCOMESGENERAL ENGLISHBeginnerGeneral EnglishAll Stafford House centresStafford House CertificateBUSINESS ENGLISHUpper IntermediateBusiness EnglishAll Stafford House centresStafford House CertificateCambridge Exam SuiteToronto and all UK centresTEST PREPARATIONIntermediate andUpper IntermediateIELTSAll UK and Canada centresBrighton, London and TorontoPROFESSIONALPATHWAYSUpper IntermediateProfessional Certificatesin Marketing, ProjectManagement or BusinessManagement3UNIVERSITYPREPARATION 4Upper IntermediateUniversity PreparationAll Canada CentresWeek 3Student Deliverables: Students develop amock Quality Plan for a selected projectWeek 4 Change Process Documenting Lessons Learned Sign-off Documentation Final Presentations Final Project Team Papers Final ExamStudent Outcomes:NLIMITED PACKAGEOfficially recognised examcertificate2Professional CertificatesAdmission to one of ouruniversity or collegepartners51 Flexible transfer to centres within the original country of booking2 The exam fees are not included in the package price3 These options have fixed start dates, please see the current pricelist or our website for details4 University Preparation requires a minimum standard schedule5 Must meet university or college level and academic admissions requirements*Actual syllabus may differ between each school location9
PROFESSIONAL PATHWAYSBUSINESS ENGLISHTORONTO LONDONPROFESSIONAL CERTIFICATESTORONTO LONDON BRIGHTONUnited Kingdom:Canada:WWW.STAFFORDHOUSE.COM10
Deutsche Bank Senior Director, Analytics Cloud, Salesforce CEO of Take New Ground (executive coaching company) . Westfield Shopping Centre. EVENTS: Kirstein Business Library WeWork Shoobox Startup Series HubWeek. 8 9. BUSINESS . MANAGEMENT. CHOOSE FROM 3 PROFESSIONAL CERTIFICATES . Duration: 4 weeks. Student Outcomes: Understand different types of business .
