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Produce Traceability InitiativeEd TreacyVice President, Supply Chain EfficienciesProduce Marketing Associationetreacy@pma.comDecember 4, 2014
Produce Traceability Initiative (PTI)PTI is a voluntary initiative created in 2007 bythe U.S. Produce Industry; the growers,packers, shippers and buyers, to implement amore effective whole chain traceabilityprocessCopyright 20142
Produce Traceability Initiative (PTI)PTI was created inresponse to the 2006U.S. Spinach Crisis thathad a huge human,economic andconsumer confidenceimpactCopyright 20143
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Produce Traceability Initiative (PTI)Traceability TodayThe 2006 U.S. Spinach crisis proved that what was inplace was not good enough for our industryOne Step Down:One Step Up:Where did you getit from?Who did you shipit to?Copyright 20145
PTI MissionTo create an Action Plan for the produce industry toadopt an effective Whole Chain Traceabilityprogram by incorporating the use of technology anduse of common standards to serve as linkagesbetween internal traceability programsCopyright 20146
PTI ObjectivesTo make trace back investigations and recallsquicker and more surgicalSpeed- 24 to 48 hoursAccuracy- Identify which companies are notinvolved- Recall only the affected productCopyright 20147
PTI ToolsStandardized case label PTI voice pick code CRC 16 algorithm Open Source Code, available for freeCopyright 20148
PTI ToolsStandardized RPC label Pack DateHuman readable onlyCopyright 20149
Produce Traceability Initiative Update RPC label is becoming the standard Required by Walmart on all cases and RPCs Required by Safeway, Kroger and Loblaw on all RPCs Preferred by Whole FoodsCopyright 201410
PTI ToolsHybrid Pallet Label Eliminates need to scaneach case on receipt Will facilitate EDI / ASN ASN is preferred by mostmajor receivers and shippersCopyright 201411
PTI in 2015 ASNs are the preferred alternative for both shippers andreceivers Focus through 2015 will be on inbound capture of PTIdata by receiversCopyright 201412
www.producetraceability.orgCopyright 201213
Shippers using PTI to lower costsShipper C: Individual accountability Reduced quality claimsCopyright 201414
Shippers using PTI to lower costsShipper E: Elimination of Country of Origin or otherprinting on cardboard boxes( 200,000 per year saving)Copyright 201415
www.producetraceability.orgwww.pma.comThank YouCopyright 201416
Produce Traceability Initiative Ed Treacy Vice President, Supply Chain Efficiencies . Produce Marketing Association . etreacy@pma.com. December 4, 2014