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HEALTH MONEY TRAVEL RECIPES FASHION TECHNOLOGYADVERTISINGRATES & DATA2020Small & Perfectly InformedTHE LARGEST CIRCULATING MAGAZINE IN THE WORLD FOR NEARLY 100 YEARSBUSINESS ENVIRONMENT HOME CULTURE RETIREMENT
98 years of ExcellenceTHENLaunched in 1922Compilation best articles from other publicationsReached a global audience of millionsDozens of worldwide editionsThe largest circulating paid-for magazine in the worldN OWUnique proposition in the marketRadio 2 in PrintLoyal readership in print and onlineCore values of Knowledge, Positivity and HumourContent enlightens, educates, entertains and exploresNEXTEditorial integrity is paramountHelping our commercial partners talk to our readersWe have great editorial and content expertiseNearly 100 years of experience talking to our demographicBeautiful, effective and compelling contentIntegrated multi-platform editorial campaigns
Reader’s Digest PlatformsReader’s Digest reaches its audience in many ways.Some like to sit back with the latest printed copy,others with the virtual edition on their iPad.Many more like to enjoy our editorial on our website throughtheir mobile devices, or follow us on Facebook.We make sure we can speak to each reader wherever they areand however they want to consume our great content.V I R T UA LM AG A Z I N EAvailable on Pocketmags, Readly, Magzter,iSubscribe, Magazine.co.uk and Apple NewsPRINTM AG A Z I N EMore than 65,000copies printed everymonthD I G I TA L A P PWEBSITESOCIALEMAILPODCASTVia Mag Clonerfeaturing on Apple,Google, Amazon andPocketmags Apps aswell as on our ownwebsiteAn average of 350,000users read our contentonline every month.Our community is loyaland engaged with over160,000 Facebookfollowers and 14,400Twitter followersOver 22,000subscribers keepup-to date with our beststories every week.30% average open rateEach month we weighin with leading expertsto help navigate thewoes and wonders ofmodern life(Source: Google Analytics March 2020)
Audience ReachTRUSTEDUNIQUEQ UA L I T YFUNC O M PAC TCO M M E R C I A LWith nearly100 years as ahousehold nameacross the globeWith core valuesof knowledge,positivity andhumourEditorial thatenlightens,educates andentertainsLoyal communityof readers thatlove to laugh.Radio 2 in printTablet sized andwith only 16%of Ads, allowinghuge standoutHelping ouradvertisers andpartners speak toour audienceAUDIENCE AND REACHPRINTAUDIENCE DEMOGRAPHICSWEBSITEPurchases:Unique users:42,000350,000Circulation:65,000Traffic:40% mobile53% desktop7% tabletReadership:Female 60%Male erage AgeHolidays/shortbreaks per yearCONTACTW E E K LYN E WS L E T T E RCOMBINEDS O C I A L R E AC H22,0001 7 7, 0 0 0subscribersCOMBINED AUDIENCE DEMOGRAPHICS28% Havekids in thehouseholdPrint, partnerships and inserts:jigs.pankhania@readersdigest.co.uk07947 348 00 118 663
Advertising OptionsAll Reader’s Digest platformsPRINT DISPLAYWEBSITEWEEKLY NEWSLETTERSingle Page (184mm x 134mm) 2,500 350,000 UU PCM (Source: Google Analytics March 2020)Double Page (186mm x 268mm) 4,650 40% mobile. 53% desktop. 7% tabletInside Front Cover (184mm x 268mm) 3,200Domain AuthorityInside Back Cover (184 x 134mm) 3,000Outside Back Cover (184 x 134mm) 3,500Sponsored ContentAlternatively, we can work with you on a sponsored article toappear in a relevant section of the magazine. Get in touch todiscuss rates.INSERTSInserts add another level of value to thereaders of print magazines. They oftenstand out more than flat page promotionsand tend to have the best offers or‘freebies’ which entice readers into buyingproducts. Direct Response 32,000 opted in subsRates start at 28 per thousand60ONLINE PACKAGESSponsored online article 500Sponsored online article package: 600(article, newsletter inclusion,Facebook and Twitter post)Link placement: 145Review article 600Review article package: 700(article, newsletter inclusion,Facebook and Twitter post)Email inclusion: 230 ( 10 cpt)DMPU on newsletter 161 ( 7 cpt)Solus email: 690 ( 30 cpt)ONLINE DISPLAYBanner, DMPU, MPU, HPTO and channeltakeover packages are available – get intouch to discuss your requirements.Domain Authority: 60 (Source: Moz)This is a great way to reach our reader’s,especially the more digitally minded ofthe bunch. It ensures the third party opt innames receive campaigns and promotionsthey might not otherwise see. Over 22,000 subscribers Weekly 30% average open rate 13% average CTR Email inclusion: 230 ( 10 cpt) DMPU on newsletter 161 ( 7 cpt)SOCIAL MEDIAEngaging with readers is paramount to successin advertising and there is no better platform inwhich to achieve this than social media. It givesa greater audience reach than if print was reliedon alone and also creates the opportunity forfeedback on the response it gets. 177,000 followers facebook.com/readersdigestuk twitter.com/readersdigestuk instagram.com/readersdigest uk
ContactsJigs PankhaniaCommercial DirectorReader’s DigestMob: 07947 348 gest.co.ukLauren CrowhurstMarketing ExecutiveReader’s DigestMob: 07500 118 digest.co.uk
PRINT DISPLAY WEEKLY NEWSLETTER SOCIAL MEDIA WEBSITE Single Page (184mm x 134mm) 2,500 Double Page (186mm x 268mm) 4,650 Inside Front Cover (184mm x 268mm) names receive campaigns and promotions 3,200 Inside Back Cover (184 x 134mm) 3,000
