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BILIT Y REPOR#1SUTAINATSMAKE EARTHGREAT AGAINBREWDOG’S PUNKED-UP-PLAN

FOREWORDPROFESSOR MIKE BERNERS-LEE IS ONE OF THE WORLD’S LEADING EXPERTSIN CARBON FOOT-PRINTING AND SUSTAINABILITY. MIKE IS BREWDOG’SLEAD SCIENTIFIC ADVISOR, AND WITH HIS TEAM, HAS MAPPED OUT A JOURNEYOF TRANSFORMATION ACROSS THE ENTIRE BREWDOG BUSINESS.DEAR BREWDOGISING THE BARAFTER DECADES OF THEY ARE RASINWORLD.INACTION WE HAVE A FULL FOR THE BU ESSh in their strong carbon cuttingON CLIMATE CRISIS ON Bot. Andaction and their straight talkingS.OUR HANDthis is just the start.FOR BETTER BEER.FOR A BETTER PLANET.POWERED BY THE PEOPLE.FOR US ALL.ngeThe scale and speed of the chascutandus,we now need is enormoandssright across politics, busineevery corner of society.smartThe good news is that if we aremakeabout our transition, we cane asour lives better at the same timmore sustainable.goodBut we have learned that it is nod thewaiting for our politicians to leaentireway. And so far, almost thefeetitsdggebusiness world has draash,enwwith a mixture of denial, greapathy and fear.WITH THE ACTIONS LAID OUTIN THIS REPORT, BREWDOGIS GIVING SOME OF THELEADERSHIP THE WORLD SOBADLY NEEDS.beGoing forwards they won’tandestakmisperfect. They’ll makeaboutthey’ll need to be honestbeatthem. They won’t need tostn’tthemselves up but they muer.eithkhoolet themselves off thetrestheThe message they send toytheof the business world is that ife hadcan say it like it is, everyone elsbetter do likewise.withIt has been a joy to workstepsBrewDog on these first bigandrgyeneof their transition. Thefar.sogfreshness has been amazinwe’veWith my team at Small Worldbers,been crunching the carbon numonlyectseltofinding and helpingtsjecprolstop quality carbon removalurathat also support the whole natys inworld, and to lay down the waintoltbuibewhich sustainability canandssayeverything BrewDog does,ofnthinks—so that (in moderatiocancourse) every BrewDog beeraforgenudallrepresent another smbetter world.PROFESSOR MIKE BERNERS-LEELEAD SCIENTIFIC ADVISORBREWDOG3

ENSURING WEHAVE A PLANET TOBREW BEER ON.A NOTE FROM BREWDOG’S CAPTAINDEAR PEOPLE OF THE WORLDAT BREWDOG WE THOUGHT WEWE WERE DOING OUR BIT TH FULLY ACKNOWLEDGEAT WE ARE A LONG WAYFOR THE PLANET.FROM PERFECT.But, after meeting David Attenboroughand hearing him deliver a talk onclimate change westarted doingmuch more researchinto the matter.We are learning as wego —we havemade mistakes— and will continueto make mistakes.However, weare determined torapidly andfundamentally change everythingas we aspire to set a new globalstandard for sustainability.And then it hit us, theblindingly starkrealisation that wewere not doinganything like enough. And in fact wewere massively contributing to thecurrent existential problem that ourplanet and our speciesare facing.The scientific consensus is clear: weare sleepwalking offthe edge of acliff. Unless the worldconfronts theurgent carbon problem, science tellsus that the results willbe catastrophic.There has been toomuch bullshitand lack of meaningful action fortoo long.THE TIME IS NOW.IN 2018, THE IPCC—AN INTERGOVERNMENTAL BODY OF THEUNITED NATIONS—GAVE INDUSTRY 12 YEARS TO RADICALLYREDUCE ENVIRONMENTAL POLLUTION BEFORE OUR CLIMATEHITS AN IRREVERSIBLE TIPPING POINT.CHANGE IN BUSINESS ISN’T HAPPENING FAST ENOUGH.WE NEED TO MAKE THINGS RIGHT IN EVERYTHING WE DO.HUGE CHANGE IS NEEDED,RIGHT NOW.And we want to make BrewDog acatalyst for changein our industryand beyond.WE WILL BE COMPLETELYTRANSPARENT AND OPENIN EVERYTHING WE DO.We will share thegood and thebad in all its gorydetails, startingfrom today, in this report. We alsocommit to workingwith the bestand most progressiveminds in thisfight, including working ever closerwith our Lead Scientific Advisor,Professor Mike Berners-Lee.Making sure that we, and futuregenerations have aplanet to brewbeer, is the single biggest focus ofBrewDog, forever.Keep on rocking in the free world JAMES & MARTINAND ALL OF US AT BREWDOGAUGUST 2020BREWDOG IS ALL IN TO MAKE EARTH GREAT AGAIN. FAST.5

WHY THIS IS IMPORTANT?THE LAST TIME CO2 WAS THIS HIGH,HUMANS DID NOT EXIST.SUNNOW, IT IS TIME FOR US TO STEP UP ANDTRAPPED IOXRCACARBNBOONDIOXIDEDIOXIDBONERECARONping intoMore CO2 in the air prevents heat energy escacausingrespheatmoourinspace, trapping more heatunt ofamotheceredutoglobal warming. We needto itsbacketplanourgetCO2 in our atmosphere tonatural equilibrium.est CO2As we near the record for the highscientistsconcentration in human history, climateEven asworry about where we’re rapidly heading.rded thewe publish this report, scientists have reco.hottest temperature ever measured on earthCLIMATE CHANGE IMPACTS ALL OF US.MIGRATIONRelocation of whole towns.RISING SEA LEVELSThe cost of adapting coastalareas to rising sea levels.FOOD SECURITYShrinking productivity of harvests.RESOURCE WARSMore wars to gain accessto limited resources.INFLATIONPrices of basic foodstuffs andconsumer goods will rise.FRESH WATERFresh water will be inshort supply in some areas.WEATHERExtreme meteorological phenomenawill cause widespread poverty.HEALTHDiseases will spread dueto higher temperatures.6TODAY, WE ARE IN THE MIDST OF A CLIMATE CRISIS.IT IS A CRISIS OF OUR OWN DESIGN, DRIVEN BY BIG BUSINESS.THE IPCC HAVE AGREED WE HAVE UNTIL 2030 TO MAKE CHANGEBEFORE OUR CLIMATE HITS AN IRREVERSIBLE TIPPING POINT.INCOMING ENERGYDINET ZERO CO2 TODAYMAKE THINGS RIGHT.JUST IN TIME.BEFORE 2030—PATAGONIA, BREWDOG, MICROSOFTTOO DAMN LATE.2040 — AMAZON2050 — DIAGEO2050—BP2050—NESTLÉ2050—UNILEVER

A NEW BENCHMARKTHE DOUBLE OFFSET PROGRAMBREWDOG IS NOWCARBON NEGATIVE.ATIVECARBON NEGAdjectiveotprinttity’s carbon foenanfontiouchas aThe redthat the entitysol,rautnefromto less thancarbon dioxidengviomrefotnet effecadding it.re rather thanhespomatethWe double offset our scope 1, 2 and upstream scope 3 carbon.This means we also include all of the carbon in our supply chain too.We steadfastly believe this is the only real way to count carbon andoffset our true impact. We work with our Lead Scientific Advisor,world leading expert, Professor Mike Berners-Lee in calculating ourcarbon footprint and designing our removal initiatives. We share the fullbreakdown of the calculations at the back of this report.PACKAGING14%HOPS31%ELECTRICITY10%GREEN GAS15%WATER1%MALTED BARLEY29%8WHEN WECOUNT CARBON,WE COUNT ALLOF IT.THE CARBON FOOTPRINTOF A PUNKWE NOW REMOVE TWICE AS MUCHCARBON FROM OUR ATMOSPHERE THANWE EMIT EACH YEAR, WHILSTSIMULTANEOUSLY DOING ALL WE CANTO DRIVE OUR EMISSIONS TO ZERO.9

FUCK YOU CO2BREWDOG IS NOW CARBON NEGATIVE

REMOVING CO 2 FROM THE AIROUR CARBON.OUR PROBLEM.OUR OWN WOODLAND AND PEATLANDBREWDOG FORESTBY 2022, WE WILL HAVE PLANTEDONE MILLION TREES.Our carbon emissions are our problem. So, weare going to own the solution and fix it ourselves.BUT TREES A RE NATURE’SCARBON KILLERWe have purchased 2,050 acres of land in theScottish Highlands just north of Loch Lomond,which is currently used as grazing land.We are going to create 1,500 acres of broadleafnative woodlands and an ecosystem with theWoodland Carbon Code accreditation program.As well as sequestering carbon, woodlandcreation also promotes Biodiversity, naturalflood attenuation and drives rural economicdevelopment.Restored peatlands are highly effective for CO2sequestration, which is why we are dedicating550 acres to peatland restoration, working withthe Peatland Code directly.All of the carbon removal work at the BrewDogforest will be third party verified with regularshare updates and reports on our progress.In addition to woodland creation and peatlandrestoration, we are also going to create asustainable BrewDog campsite at the locationand run sustainability retreats and workshops atthe BrewDog Forest.Over the next few years we will plant over onemillion trees.SO WE BOUGHT 2,050 ACRES TO CREATEOUR OWN BREWDOG FOREST12DAVID ROBERTSON, DirectorSCOTTISH WOODLANDS“The BrewDog Forest willbe one of the largest nativewoodlands created in the UKfor many years.”

KILLING CARBON. DEAD.OUR INTERIMREMOVALS.TO DOUBLE REMOVE ALL OUR CARBON UNTIL WE START PLANTINGOUR BREWDOG FOREST AND RESTORING OUR PEATLANDS WE WILLWORK WITH PARTNERS. ALL OF THE PARTNERS AND PROJECTSHAVE THE HIGHEST STANDARD OF ACCREDITATION AND HAVE BEENADDITIONALLY VETTED BY THE TEAM AT SMALL WORLD CONSULTING.PARTNERPROJECT TYPEREGISTRYHOST COUNTRYThe Woodland TrustWoodlandWoodland Carbon CodeUKCarbon NeutralBiodiversityGold StandardAustraliaRibble Rivers TrustWoodlandWoodland Carbon CodeUKNature Conservancyof CanadaForestry / LandscapesCGB Standards,Verified Carbon StandardCanadaALL OF OUR REMOVAL INITIATIVES AREBENEFICIAL TO BIODIVERSITY AND LOCALCOMMUNITIES AND ARE ADDITIONAL,CERTIFIED AND VERIFIABLE.buywith and eirsseinshutbfor, doalues invkreoivwitsoopin itswant tt embed monstrates thisaht“Peoplesdnarly deanisatioWoodlanfrom org d BrewDog cle . This is why theeswith them, anstrategy omorrow’ initiativ g with BrewDog,art ofgTworkintner as preabp‘Brewdoontodbelighteland CarTrust is dal Wood y.mrfoaggbecomin n positive strateoprovidingbrnaogoDtheir cfits forith Breworking w that deliver benewotdrforwarojectsWe lookodland powKUsfirst clas ople and nature.”pe,etclimaOFTOORCRMNERDR DAR utiveecChief ExUSTAND TRWOODL“BrewDog has done moraddresse thaour verycrisis; itreal clim nhas alsoacknowle atethe needdto halt biodiversit gedby fundy lossing native rin the Outback of eforestationAustralia BrewDog’s approach shtrue awaowreness of our imp s athe planact onet.”G EO R GIANA ROGERSDirectorCA R B ON NEUTRALINTERIM REMOVAL PARTNERSpturereduce and catotenitmmmon fighting“BrewDog’s coleading stanceangkitaisscientificcarbons, and theirhiTe ganrk andclimate chned to our woigallyctfeerps.”approach, isllowed by otherfoislepamexwe hope theirJACK SPEESeChief ExecutivS TRUSTRIBBLE RIVERThese are the carbon removal projects we will be funding until we start planting the BrewDog Forest:From 22 August 2020 we will remove twice as much carbon from the air each year as we emit.We want to have a positive impact on our planet and want to go beyond carbon neutrality.Every time someone buys a BrewDog beer, the world gets less carbon.1415

A PUNKED-UP-PLANOUR CARBONREDUCTION PLAN.THE PLANET BREWDOGECOSYSYEMIT IS, OF COURSE, BEST NOT TO EMIT CARBON IN THE FIRST PLACE.WE ARE WORKING ON A FAST-TRACK 24 MONTH PLAN TO REDUCETHE CARBON FOOTPRINT OF OUR OPERATIONS, ALONG WITH OURJOURNEY TO BECOME ZERO-WASTE.GREEN ENERGYWe turn the main natural by-productof beer making — malted barley —into green gas (biomethane). Thusremoves any reliance on fossil fuelsin the brewing process.WIND POWEREDAll of the electricity used to brewBrewDog beer in the UK comesdirectly from local wind turbines.Never have we appreciated theScottish weather more. Our barsare now also powered by windturbines too.ELECTRICDELIVERY FLEETANAEROBICDIGESTERBIO-PLANTWater is oneof the most preciousresources andthe supply isunderincreasing pressure. But, WEwon’twaste a drop— an anaerobicdigester bio-plant that turns ourwaste brewerywater into pureH2Oand biomethaneto be re-usedis setto be operational by leWehiclen of our veyerlivelectrificatiodefully electric.aryeand our firstisthst the streethiillwesclhiveOne of the by-products offermentation is CO2. We areworking on capturing the CO2produced during fermentation andusing this downstream to carbonateour beers.BREWDOGONE BEER IS NOWTHE UK’S NUMBERNEGATIVECARBON1617