Sales Management Syllabus - PVAMU

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PVAMU Course SyllabiCourse Title: SALES MANAGEMENTDepartment ofInstructor Name:Office Location:Office Phone:Cell Phone:Management &MarketingCollege ofBusinessDr. Rick Baldwin1st Floor Agriculture and Business Multipurpose Building, Room 117(936) 261-9826)(832) 250-6669Email Address:ribaldwin@pvamu.edu)Snail Mail (U.S. Postal Service) Address:Prairie View A&M UniversityP.O. Box 519Mail Stop 2310Prairie View, TX 77446Office Hours: MWF: 9:00am - 10:00am, 11 to 12pm, and by AppointmentVirtual Office Hours: 4pm - 6pm (Mon-Fri)Course Location:Class Meeting Days & Times:Course Abbreviation and Number:MWF: 1:00 – 1:50amMRKT 4373-P01Co-requisites:NoneRequired Text:Sales Force Management ;By Rich. Chicago Pub. ISBN: 9780997117134Recommended Text:Access to Learning Resources:PVAMU Library:phone: (936) 261-1500;web: http://www.tamu.edu/pvamu/library/University Bookstore:phone: (936) 261-1990;web: https://www.bkstr.com/Home/10001-10734-1?demoKey dCollege of Business Mission Statement: The vision of the College of Business (COB) is to be a premier businessinstitution that empowers students to realize their dreams through an excellent education. The mission of the COBis to provide a diverse student body with a business education that produces readily employable professionals whoare productive, ethical, entrepreneurial, and prepared to succeed in a competitive global economy. The College iscommitted to the pursuit of excellence in teaching, research and service. We will achieve these through anoutstanding faculty and alliances with stakeholders. While undergraduate education remains our primary focus, theCOB aspires to expand its graduate programs. The experience will be distinguished by personal attention,teamwork, leadership training, and an understanding of the link between business and society.Course Goals or Overview: MRKT 4373. Sales Management. (3-0) Credit 3 semester hours. A study of sales management throughthe use of analytical and problem-solving skills. Managerial responsibilities such as sales force production, sales planning, training of salesstaff, sales compensation, establishing territories and controls are covered. Prerequisites: MRKT 3103.

Sales Management is the process of developing a sales force, coordinating sales operations, and implementing salestechniques that allow a business to consistently hit, and even surpass, its sales targets.Course Objectives/Accrediting Body: Association to Advance Collegiate Schools of Business (AACSB)International. Standards Met: The goal of this course is to introduce students to the dynamics of an organizationsand the challenges management must address in managing an organization.Alignment with AcademicProgram11Be able to master content 1a.Integrate knowledge businessdisciplines/AACSB StandardBBA1.1 2Be able to master content 1b.Demon Competency BusDisc/AACSB Standard BBA1.2Teamwork 2a. Demonstratecompetency in teamworkskills/AACSB Standard BBA2.1Ethics 3a & 3b. Recognize, analyze,and demonstrateawareness/AACSB StandardBBA3.1&21Communications 5a & 5b.Demonstrate writing skills and theability to deliver professionalpresentations/AACSB StandardBBA5.1 &25345Alignment with CoreCurriculum23Course Evaluation MethodsThis course will utilize the following instruments to determine student grades and proficiency of the learningoutcomes for the course.Exams – written tests designed to measure knowledge of presented course materialExercises – written assignments designed to supplement and reinforce course materialProjects – web development assignments designed to measure ability to apply presented course materialClass Participation – daily attendance and participation in class discussionsGrading MatrixInstrumentValue (points or percentages)TotalSales Professions Research Paper on Sales Opportunities, Sales Employment, Sales Trends – Via internet &articles: Real EstateWeek 3 10 pts InsuranceWeek 4 10 pts Automobiles Week 5 10 pts

HotelsWeek 6 10 ptsAirlinesWeek 7 10 ptsTravelWeek 8 10 ptsInvestingWeek 9 10 ptsHealthcareWeek 10 10 ptsPharmaceutical Week 11 10 ptsBankingWeek 12 10 ptsTOTAL 100 pointsOnline Sales vs Store Sales Paper Analysis – Discussion as to how management use sales in promoting theirorganization and products/services50 pointsRecruiting (Sports, Academic, Employment) – Discussion on how organizations use recruiting to promote theirorganization, products and services.50 pointsSales Techniques: Technology, Real Estate, Insurance, Clothing, Groceries, High Price Items, Consumer Goods,Business Products Research Paper (Generational Selling) 100 points –Team AssignmentFinal Exam (Research Paper Presentation)Total:100 points400 pointsGrade Determination:A 400 – 350pts;B 349 – 300pts;C 299 – 250pts;D 249 – 200pts;F 199pts or belowCourse ProceduresSubmission of Assignments:Formatting Documents:Microsoft Word is the standard word processing tool used at PVAMU. If you’re using other word processors, besure to use the “save as” tool and save the document in either the Microsoft Word, Rich-Text, or plain text format.Exam PolicyExams should be taken as scheduled. No makeup examinations will be allowed except under documentedemergencies (See Student Handbook).Professional Organizations and JournalsReferencesUniversity Rules and ProceduresDisability statement (See Student Handbook):Students with disabilities, including learning disabilities, who wish to request accommodations in classshould register with the Services for Students with Disabilities (SSD) early in the semester so that

appropriate arrangements may be made. In accordance with federal laws, a student requesting specialaccommodations must provide documentation of their disability to the SSD coordinator.Academic misconduct (See Student Handbook):You are expected to practice academic honesty in every aspect of this course and all other courses.Make sure you are familiar with your Student Handbook, especially the section on academic misconduct.Students who engage in academic misconduct are subject to university disciplinary procedures.Forms of academic dishonesty:1. Cheating: deception in which a student misrepresents that he/she has mastered informationon an academic exercise that he/she has not mastered; giving or receiving aid unauthorizedby the instructor on assignments or examinations.2. Academic misconduct: tampering with grades or taking part in obtaining or distributing any partof a scheduled test.3. Fabrication: use of invented information or falsified research.4. Plagiarism: unacknowledged quotation and/or paraphrase of someone else’s words, ideas, ordata as one’s own in work submitted for credit. Failure to identify information or essays fromthe Internet and submitting them as one’s own work also constitutes plagiarism.Nonacademic misconduct (See Student Handbook)The university respects the rights of instructors to teach and students to learn. Maintenance of theserights requires campus conditions that do not impede their exercise. Campus behavior that interferes witheither (1) the instructor’s ability to conduct the class, (2) the inability of other students to profit from theinstructional program, or (3) campus behavior that interferes with the rights of others will not be tolerated.An individual engaging in such disruptive behavior may be subject to disciplinary action. Such incidentswill be adjudicated by the Dean of Students under nonacademic procedures.Sexual misconduct (See Student Handbook):Sexual harassment of students and employers at Prairie View A&M University is unacceptable and willnot be tolerated. Any member of the university community violating this policy will be subject todisciplinary action.Attendance Policy:Prairie View A&M University requires regular class attendance. Excessive absences will result in loweredgrades. Excessive absenteeism, whether excused or unexcused, may result in a student’s course gradebeing reduced or in assignment of a grade of “F”. Absences are accumulated beginning with the first dayof class.Student Academic Appeals ProcessAuthority and responsibility for assigning grades to students rests with the faculty. However, in thoseinstances where students believe that miscommunication, errors, or unfairness of any kind may haveadversely affected the instructor's assessment of their academic performance, the student has a right toappeal by the procedure listed in the Undergraduate Catalog and by doing so within thirty days ofreceiving the grade or experiencing any other problematic academic event that prompted the complaint.Course PolicyIf you are repeating this course because you have not previously passed it or are repeating the course fora higher grade to improve your GPA, you must apply in writing through the department before the 12thclass day of the current semester. If you do not apply to the department before this date, your previousgrade will not be replaced; rather, both the old and the new grades will factor into your cumulative GPA.The required form can be downloaded from the Registrar’s Office homepage.

Technical Considerations for Online and Web-Assist CoursesMinimum Hardware and Software Requirements:-Pentium with Windows XP or PowerMac with OS 9-56K modem or network access-Internet provider with SLIP or PPP-8X or greater CD-ROM-64MB RAM-Hard drive with 40MB available space-15” monitor, 800x600, color or 16 bit-Sound card w/speakers-Microphone and recording software-Keyboard & mouse-Netscape Communicator ver. 4.61 or Microsoft Internet Explorer ver. 5.0 /plug-ins-Participants should have a basic proficiency of the following computer skills:·Sending and receiving email·A working knowledge of the Internet·Proficiency in Microsoft Word·Proficiency in the Acrobat PDF Reader·Basic knowledge of Windows or Mac O.S.Netiquette (online etiquette): students are expected to participate in all discussions and virtualclassroom chats when directed to do so. Students are to be respectful and courteous to others in thediscussions. Foul or abusive language will not be tolerated. When referring to information from books,websites or articles, please use APA standards to reference sources.Technical Support: Students should call the Prairie View A&M University Helpdesk at 936-261-2525 fortechnical issues with accessing your online course. The helpdesk is available 24 hours a day/7 days aweek. For other technical questions regarding your online course, call the Office of Distance Learning at936-261-3290 or 936-261-3282Communication Expectations and Standards:All emails or discussion postings will receive a response from the instructor within 48 hours.You can send email anytime that is convenient to you, but I check my email messages continuouslyduring the day throughout the work-week (Monday through Friday). I will respond to email messagesduring the work-week by the close of business (5:00 pm) on the day following my receipt of them.Emails that I receive on Friday will be responded to by the close of business on the following Monday.Submission of Assignments:Assignments, Papers, Exercises, and Projects will distributed and submitted through your online course.Directions for accessing your online course will be provided. Additional assistance can be obtained fromthe Office of Distance Learning.Discussion Requirement:Because this is an online course, there will be no required face to face meetings on campus. However,we will participate in conversations about the readings, lectures, materials, and other aspects of thecourse in a true seminar fashion. We will accomplish this by use of the discussion board.Students are required to log-on to the course website often to participate in discussion. It is stronglyadvised that you check the discussion area daily to keep abreast of discussions. When a topic is posted,everyone is required to participate. The exact use of discussion will be determined by the instructor.It is strongly suggested that students type their discussion postings in a word processing applicationand save it to their PC or a removable drive before posting to the discussion board. This is important for

two reasons: 1) If for some reason your discussion responses are lost in your online course, you willhave another copy; 2) Grammatical errors can be greatly minimized by the use of the spell-and-grammarcheck functions in word processing applications. Once the post(s) have been typed and corrected in theword processing application, it should be copied and pasted to the discussion board.SEMESTER ASSIGNMENTSNote: All assignments are based on this definition of Sales Management: Sales Managementis the process of developing a sales force, coordinating sales operations, and implementingsales techniques that allow a business to consistently hit, and even surpass, its sales targets.(APA Format)10 pts per Paper(10) – one page, single space. Turn in on ecourse each Friday of the assignedweek.50 pts Paper – 3 to 5 page, single space. Turn in on ecourse at MidTerm.50 pts Paper – 3 to 5 page, single space. Turn in on ecourse at Final Exam(Team)100 pts - The Team research paper should be 7 to 10 pages and a power point presentation (LastClass). Turn Research Paper in on ecourse.100 pts – Research Presentation/Final ExamGRADING RUBRICS FOR PAPERS AND PRESENTATIONSWRITTEN ASSIGNMENT FEEDBACKStudent/Group ect Matter: Key elements of assignments covered Content is comprehensive/accurate/persuasive Displays an understanding of relevant theory Major points supported by specific details/examples Research is adequate/timely Writer has gone beyond textbook for resourcesHigher-Order Thinking: Writer compares/contrasts/integrates theory/subject matter with

work environment/experienceAt an appropriate level, the writer analyzes and synthesizestheory/practice to develop new ideas and ways of conceptualizingand performingOrganization The introduction provides a sufficient background on the topic andpreviews major pointsCentral theme/purpose is immediately clearStructure is clear, logical, and easy to followSubsequent sections develop/support the central themeConclusion/recommendations follow logically from the body of thepaperStyle/MechanicsFormat--10% Citations/reference page follow guidelines Properly cites ideas/info from other sources Paper is laid out effectively--uses, heading and other readerfriendly tools Paper is neat/shows attention to detailGrammar/Punctuation/Spelling--10% Rules of grammar, usage, punctuation are followed Spelling is correctReadability/Style--10% Sentences are complete, clear, and concise Sentences are well-constructed with consistently strong, variedstructure Transitions between sentences/paragraphs/sections help maintainthe flow of thought Words used are precise and unambiguous The tone is appropriate to the audience, content, and assignmentComments / GradeORAL PRESENTATION FEEDBACKStudent/Group Name(s)DateCourseAssignmentContent

-Presentation content clearly follows the written paper uponwhich it is based (if applicable)-Topic is relevant and addresses assignment specifications-Content presented is comprehensive, accurate, and believable-Key points are noted-Topic is researched adequatelyOrganization/Structure-Presentation is well-organized, clear, and effectively structured-If this is a group presentation, it is integrated rather than beinga disjointed series of individual presentations-There is an introduction to gain the audience’s attention andexplain the purpose of the presentationStyle/Presentation/Appearance-Dress and grooming are appropriate to the setting-Non-verbal cues/gestures are appropriate to presentation andflow of ideas-Content knowledge/confidence are evident-Time was used well/not rushedUse of Visual Aids-Visual aids are used where appropriate-Visual aids are appropriately professional given thepresentation’s context-They are easy to see/read-Media are used correctly--i.e., overheads, videos, computergenerated slides, charts, etc.-Visual aids contribute to the overall effectiveness of thepresentationAudience Participation-The presenter(s) involved the audience and solicited feedback-Questions from the audience are effectively addressed andanswered correctlyAdherence to Time Limit-The presenter(s) stayed within the allotted time limit (Failure todo so may result in a deduction of points)Comments / Grade

Sales Management. (3-0) Credit 3 semester hours. A study of sales management through the use of analytical and problem-solving skills. Managerial responsibilities such as sales force production, sales planning, training of sales staff, sales compensation, establishing territories and controls are covered. Prerequisites: MRKT 3103.