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CITY OF MARSHFIELDMEETING NOTICEAGENDAMEETING OF THE DOWNTOWN MARSHFIELDBUSINESS IMPROVEMENT DISTRICT BOARD8:00 A.M.April 22, 2021Common Council Chambers, City Hall1.2.3.4.5.6.7.8.8.9.1011.13.Call to Order – Al Nystrom, ChairApproval of January 28, 2021 minutesCitizens commentsWenzel Family Plaza updateFinancial updatea)Main Street Marshfield/Wenzel Family Plaza financial statementb)Discussion of any known or potential variances to budget 2,500Results of business calls in the last quarterRecent or planned promotional eventsDirector report:a)Update on vacancies/new businessesb)Main Street accomplishments/special projectsc)Professional development activitiesd)Changes in Board of Directors or staffe)Operating PlanCity updateUpdate on implementation Downtown Master PlanFuture meeting dates: July 22, 2021Items for future agendasAdjournmentPosted this day, April 16, 2021 at 1:30 p.m. by Amy Krogman, Administrative Specialist/HR AssistantMasks are required in City HallNOTICEIt is possible that members of and possibly a quorum of other governmental bodies of the municipality may be inattendance at the above-stated meeting to gather information; no action will be taken by any governmental body at theabove-stated meeting other than the governmental body specifically referred to above in this notice.Upon reasonable notice, efforts will be made to accommodate the needs of disabled individuals through appropriate aidsand services. For additional information or to request this service, contact Deb M. Hall, City Clerk at 207 W. 6th St. or bycalling (715) 384-3636.If you are coming to this meeting and are not a committee member, please contact 715-486-2002 oramy.krogman@ci.marshfield.wi.us by noon on Wednesday, November 11 so we can plan accordingly
BUSINESS IMPROVEMENT DISTRICT BOARDJanuary 28, 2021Present:Absent:Others:Ann Dieringer, Jody Frahman, Brian Hopperdietzel, Scott Koran, Al Nystrom, PatSchreiner, Quentin Rosandich (via Zoom)NoneAmy Krogman, attending via Zoom was City Administrator Steve Barg, Main StreetExecutive Director Kaelie Gomez, Wenzel Family Plaza Coordinator Nicki Ryner,Development Services Director Josh Miller, and members of the Main Street Board ofDirectorsNystrom called the meeting to order at 8:00 a.m. in the City Hall Council Chambers.BID21-02 Schreiner moved and Dieringer seconded the motion to approve the November 12, 2020minutes as presented. Motion carried.Citizens commentsNystrom invited comments from citizens, but no one spoke at this time.Wenzel Family Plaza updateRyner reported 2020 funding is being held over into 2021. The ice-skating rink is open and is being usedevery day. 2021 plans are moving forward as usual. Visit Marshfield is unable to donate their 50,000 for2021. This is due to the room tax being reduced because of COVID.Financial updateMain Street Marshfield anticipated ending the year with 30,000 - 35,000 in their account and they haveapproximately 36,000. The second round of PPP funding, 21,750, was received. They received 17,000the first round, but this time they applied on behalf of the Plaza to include Nicki’s payroll needs.Business callsGomez shared that the majority of business are just making it. The businesses with a loyal following aredoing well. This will be the critical time for closures. Three business have requested information on therecent Main Street America grant.Promotional events Small Business Saturday was celebrated with a “Downtown Experience Giveaway”. Fourbusinesses that could offer a unique Marshfield experience with dining (Nutz) entertainment(Escape Room) and winter fun (Uptown and the Plaza) coordinated. Home for the Holidays promotion. Every downtown retail, restaurant, and entertainment businessreceived a custom holiday-themed post to how their business goods or service could be taken home. 10 Days of Giveaways. 20 gift cards were purchased from 10 business. These businesses werefeatured with a photo and giveway on Facebook 10 days before Christmas. To enter people had tocomment on that post with what they would buy with their gift card. Virtual Awards Bash went well Cabin Fever – won’t have the large festival and run. Ticketed mini bonfires in the Plaza for privateparties. Promotion Committee will be posting videos of downtown businesses on social media. 23businesses are interested and the videos are turning out really good.
Director’s report No new vacancies or new businesses to report Two nominations for the Wisconsin Main Street Awards, the Shop Local Love Local marketingprogram and The Deming Building were submitted Annual report will be posted on their website soon Distributing new year business packets to all businesses and property owners in February Shop Local Love Local grant recipients are being tracked over the next few months. Looking tosee the impact of the program and if it’s something worth doing annually. Continue to share education opportunities as there are made available to our business network. Josh Kilty stepped away from the Board. Rob Warren, branch manager of State Bank Financialhas taken his place.City update Barg reported on the upcoming elections. There are no municipal seats on the primary. The Aprilelection has aldermanic district 2, 4, 6, 8, 10 on the ballot. All incumbents are running. There isa write-in for District 10 and Brian Varsho is running in District 4. Common Council authorized Barg to ask the Fire and Police Commission to consider possibletermination of the Police Chief. He expects to see the hearing scheduled within 30 – 40 days. COVID update – number of city employees quarantined because of COVID is lower. City Hall isclosed to citizens. Very few complaints have been received.Downtown Master Plan UpdateNo update was givenAnnounce next meeting date/timeNystrom announced that the Board’s next meeting will take place on Thursday, April 22, 2021Hopperdietzel moved and Schreiner seconded a motion to adjourn the meeting. Motion carried. Nystromdeclared the meeting adjourned at 8:35 a.m.Respectfully submitted,Amy KrogmanAdministrative Specialist/HR Assistant
MEMODate: 4-12-21To: BID BoardFrom: Jenna Hanson/Main Street MarshfieldRe: Financial documentsMessage:Please see the following information related tofinancial documents attached:-PPP forgiveness has not yet been received. We arewaiting for BMO to open up the application process.- BID funding is expected in April.- Cabin Fever event was not the same as last year dueto the pandemic so this will look different in previousyear comparison.- Events and sponsorship money comes in as eventsoccur; our next event is Hub City Days in July.- The city is paying for flowers so there is nosponsorship money for planters which will also be adifference in previous year comparison.- Any additional questions will be answered at themeeting.
Main Street Marshfield, Inc.7:47 AMBalance Sheet03/16/21Accrual BasisAs of March 31, 2021Mar 31, 21ASSETSCurrent AssetsChecking/SavingsBMO Harris BankBMO Money Market AccountWenzel Plaza7,761.4620,069.98141,050.51Total Checking/Savings168,881.95Accounts ReceivableAccounts Receivable5,316.00Total Accounts Receivable5,316.00Total Current AssetsFixed AssetsProperty & EquipmentOffice and Event EquipmentAccumulated depreciationProperty & Equipment - al Property & Equipment198.04Total Fixed AssetsTOTAL ASSETS174,395.99LIABILITIES & EQUITYLiabilitiesCurrent LiabilitiesCredit CardsBank state ccState Bank CC17.92-17.920.00Total Credit CardsOther Current LiabilitiesPayroll LiabilitiesPPP ProgramAccrued Federal WithholdingAccrued FICAAccrued State WithholdingAccrued SUTATotal Payroll LiabilitiesTotal Other Current LiabilitiesTotal Current LiabilitiesTotal 7240,116.7240,116.7240,116.72EquityGeneral Fund BalanceNet Income136,866.55-2,587.28Total Equity134,279.27TOTAL LIABILITIES & EQUITY174,395.99Page 1
Main Street Marshfield, Inc.7:48 AMProfit & Loss03/16/21Accrual BasisJanuary through March 2021Jan - Mar 21Ordinary Income/ExpenseIncomeCity of Marshfield IncomeEDBSpring/Summer PlantersTotal EDB4,716.004,716.004,716.00Total City of Marshfield IncomeDesign IncomeVeteran Honor WalkBanner PaymentTotal Veteran Honor Walk3,500.003,500.003,500.00Total Design IncomeEvents IncomeCabin FeverCabin Fever Fest210.00210.00Total Cabin Fever210.00Total Events IncomeInterest IncomeSponsorship IncomeCabin FeverCabin Fever Fest1.9175.0075.00Total Cabin Fever75.00Total Sponsorship Income8,502.91Total IncomeExpenseAdministrative ExpensesMiscellaneousBank Service ChargesDues & SubscriptionsEquipment MaintenanceRentOffice General 2.22119.973,130.89Total Administrative ExpensesDesign ExpensesVeterans Honor WalkBanner Payment3,500.00Total Veterans Honor Walk3,500.00Planters4,716.008,216.00Total Design ExpensesEvent ExpensesCabin FeverCabin Fever Fest398.56Total Cabin Fever398.56Farmer's MarketHub City DaysHub City Hoops55.00Total Hub City Days140.67140.67Page 1
Main Street Marshfield, Inc.7:48 AMProfit & Loss03/16/21Accrual BasisJanuary through March 2021Jan - Mar 21Awards BashTotal Event ExpensesPayroll ExpensesFICA/Medicare ExpenseManager SalaryStaff WagesSUTA ExpenseTotal Payroll ExpensesPromotionalOther Promotional ExpenseTotal PromotionalTotal ExpenseNet Ordinary IncomeNet e 2
7:51 AMMain Street Marshfield, Inc.03/16/21Profit & Loss Prev Year ComparisonJanuary through March 2021Accrual BasisJan - Mar 21Ordinary Income/ExpenseIncomeCity of Marshfield IncomeBIDEDBKiosksSpring/Summer PlantersTotal EDB0.00Total Veteran Honor 9Total Administrative ExpensesDesign ExpensesVeterans Honor WalkBanner Payment-2,311.003.450.00Administrative ExpensesTaxes & Professional Fees60.3%-100.0%1.91Total Econ. Vitality ExpenseMiscellaneousBank Service ChargesDues & SubscriptionsInternetEquipment MaintenanceMealsMileage & TravelPostage & DeliveryRentOffice General l Organization ExpensesTotal Coffee with Main Street100.0%3,500.002,521.00Total Sponsorship IncomeExpenseOrganization ExpensesArtist Collab Box100.0%3,500.002,521.00-92.8%210.0075.00Total Income-60,769.350.00131.002,390.000.0075.00Total Cabin FeverEcon. Vitality ExpenseCoffee with Main StreetMonthly Coffee with Main StreetProperty Owner Meetings0.00210.00Total Cabin Fever57.7%3,500.003,500.00Total Events IncomeInterest IncomeSponsorship IncomeCabin FeverCabin Fever RunCabin Fever 500.00-100.0%-2,990.004,716.002,990.004,716.00% Change-62,495.352,990.000.004,716.00Total Design IncomeEvents IncomeCabin FeverCabin Fever FestCabin Fever Run Change62,495.350.004,716.00Total City of Marshfield IncomeDesign IncomeVeteran Honor WalkBanner PaymentJan - Mar %Total Veterans Honor %8,216.00Total Design ExpensesEvent ExpensesCabin FeverCabin Fever FestCabin Fever RunTotal Cabin FeverFarmer's .30-91.5%55.000.0055.00100.0%Page 1
7:51 AMMain Street Marshfield, Inc.03/16/21Profit & Loss Prev Year ComparisonJanuary through March 2021Accrual BasisHub City DaysHub City HoopsJan - Mar 21Jan - Mar 20140.67133.98 Change% Change6.695.0%Total Hub City Days140.67133.986.695.0%Holiday Wine WalkAwards Total Event ExpensesPayroll ExpensesFICA/Medicare ExpenseManager SalaryStaff WagesSUTA ExpenseTotal Payroll ExpensesPromotionalDowntown Destination ExpenseOther Promotional otal Expense25,566.7636,647.91-11,081.15-30.2%Net Ordinary 8534,936.89-52,000.74-148.8%Total PromotionalNet Income131.8%Page 2
Main Street Marshfield anticipated ending the year with 30,000 - 35,000 in their account and they have approximately 36,000. The second round of PPP funding, 21,750, was received. They received 17,000 the first round, but this time they applied on behalf of the Plaza to include Nicki's payroll needs. Business calls
