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rocky mountain orthodontics rmoeuropermoeuropeIn 1991 Lyn Turner was appointed generalmanager of RMO Europe. Lyn, who joinedRMO in 1966, was president of RockyMountain Orthodontics (Canada) Ltd. priorto his European appointment.RMOEuropeand a road map to its futureThe year was 1962. Martin Hamilton,who began his career at Rocky Mountain in1954, was regional manager of the company’sactivities in the Eastern United States.Recognizing the tremendous potential of a newemerging market, our president Martin Brusseasked Marty to establish a permanent Europeanpresence for Rocky Mountain Orthodontics tobe headquartered in Paris.At the outset Rocky Mountain productswere distributed through Pyramid S.A.,a prominent dental supply companyheadquartered in the French capital. Afterseveral years, it was decided that RockyMountain’s ambitions in France and Europewould be best served within the frameworkof a subsidiary company. In 1967 RockyMountain France was established and took upresidence at Rue Singer, 16 , Paris.Martin worked tirelessly to promote RockyMountain Orthodontics. Not least of Martin’smany achievements was the introduction ofthe Bioprogressive (Ricketts) philosophy andrelated appliance systems into the Europeanmarket. Numerous courses, seminars andstudy clubs were organized with Dr. CarlGugino. For more than three decades eventssponsored by Rocky Mountain and featuringCarl were among the most popular on thecontinent. It is a tribute to Martin and Dr.Gugino that the Bioprogressive philosophycontinues to enjoy a wide following today inthroughout Europe.12PRODUCTCATALOGIn addition to his outstanding efforts in France,Martin, with the assistance of his wife Natalie,traveled extensively abroad promoting RockyMountain products and services. Martin, NatalieAbove: Martin HamiltonBelow: Dan Van Stratenevery important orthodontic congress. Duringthis period exclusive distribution agreementswere awarded to numerous orthodontic specialtycompanies throughout Europe and subsidiarieswere established in Germany (1970) and Italy(1976). Today Rocky Mountain is representedby an independent dealer network spanningtwenty-seven countries serviced directly fromRMO Europe headquarters in Illkirch.It was at this time that Rocky Mountain FranceEuropean Community regulatory requirements.At the annual shareholder meeting in May2010, on the eve of Lyn Turner’s retirement,Marc Mayer was appointed President of RMOEurope SAS. Marc joined Rocky MountainFrance in 1988 and has since been involved inall aspects of the company’s operations. Hishard work, loyalty and dedication have beenfundamental to the success of RMO Europeand Marc is well equipped to continue theproud and independent tradition of RMO inthe years ahead.Martin Hamilton managed Rocky MountainFrance until his untimely passing in 1990.Twenty years on Marty continues to beremembered fondly as a teacher, a visionary andan exceptional leader by all those who had thegood fortune to know him.In 1990, the elimination of border controls,the free movement of goods and people and asingle currency within European EconomicCommunity were on the horizon. Dan VanStraten, Vice President, Global Development,was charged with developing a strategy forreorganizing RMO France to better serve aquickly expanding market. In December 1990,and after considering several options, thedecision was taken to re-locate the company inIllkirch, a suburb of the city of Strasbourg inthe Alsace region of France. The communityoffers a skilled and multi-lingual labour pool,close proximity to important major markets andIn 1992 RMO Europe implemented a newcustom EDP program. With the assistanceof RMO Denver, a full service prewelddepartment was set up and operators weretrained. In September RMO Europe beganservicing German retail accounts andEuropean dealers on a direct basis.In 1996 the company developed its QualityManagement System (ISO 9002) and acquiredthe Medical Device Directive (EN46002)Marc MayerGround breaking for the new buildinginventory was transported 450 kilometers to thecompleted facility in Illkirch. As planned thecompany resumed regular business from its newlocation January 2, 1992.Lyn Turnerinternational scope of its business.A new building needed to be conceptualized,an architect and general contractorcommissioned, permits acquired, furnishingsemployees hired and trained. A target datefor the transfer of the company’s activityof January 1, 1992 presented Dan with adaunting logistical challenge. COMPANYPROFILE13

rocky mountain orthodontics internationaldealersRMO 60 countries throughout the world. The photographshighlighted here are examples of the long term relationshipswhich have helped to make RMO such a successfulcompany in the international arena. Owners, Tony Zakhemand Jody Hardy would like to acknowledge the importanceof each and every one of our dealers, and look forward tostrengthening our relationships in the future.InternationalDealersSam Bulkley - Demonstrating RMOProducts - 1980Iberica de Ortodoncia atOrthodontic Convention - 2010Charlie Kim visiting RMOin Denver - 1982Evolution D.P. LtdRMOCarmina Garcia and Pedro Sancho atOrthodontic Convention - 1979 InternationalIn 1933, RMO was founded in Denver,orders were leaving the factory. This earlyawareness of the importance of internationalmarkets helped to shape the global vision ofthe company that continues today.By the 1960’s, RMO had established a whollyowned subsidiary in France (RMO France).This was followed very shortly thereafter byadditional subsidiaries in Germany (RMO Germany), Italy (RMO Italy), Australia(RMO Australia) and a joint venturecompany in Japan (RMMC – Rocky MountainMorita Corporation).Concurrently, independent dealers were beingAmerica, Europe, Scandinavia, the MiddleEast and Africa. Martin Brusse, MartinHamilton, Sam Bulkley and Frank Scanlonwere key members of the RMO team whichinitially developed the sales and marketingchannels in these important markets.Early on RMO understood that its success inthese countries depended on more than justselling top quality products at a fair price. Therewas also a need for education and the sharing ofideas related to orthodontic philosophies, newproducts and materials, and clinical applications.Many doctors from around the world attendedcourses given by the likes of Dr. Robert Ricketts,14PRODUCTCATALOGDr. Carl Gugino, Dr. William Wilson and manyothers.RMO ’s health care innovations have notgone unnoticed. RMO was awarded theprestigious E Award for Excellence in EducationalMarketing by two US Presidents, and thecompany has received the Colorado Governor’sAward twice in its history for ConsistentRMO ’s status as a truly international company.With over 50% of corporate sales beinggenerated by business outside of North America,RMO would like to give special thanks to ourworld-wide network of dealers. They are a keyreason for our continued success.Henry Fonda and Dan Van Straten- 1994RMO Europe RMO EuropeModern Ortho SuppliesChimtrade Komet LtdManodent d.o.o.Nomia BohemiaAltis Group SroOrtodonti Service A/SPlandent OyDentalline Gmbh & CoMargitdentOrtomaOrtholine B.V.Lic Scadenta AsOrto-FanDentina LDASc Ortoforum SrlOoo Firm Orthodent T3GO d.o.o.Ortopro AbRMO EuropeUysal MedikalPark Dental ServiceEurodontic LimitedDealersAustriaBelgiumBulgariaCroatiaCzech RepublicCzech RepublicDenmarkFinlandGermanyHungaryLithuaniaThe iaSwedenSwitzerlandTurkeyUkraineUnited Kingdom Charlie Kim and EricBurrows at AAO - 1992Dr. Carlos Gutierrez and Dr. AnaGutierrez and Their Team - 2010Dr. William Wilson and Martin Brusse,President of RMO, at a Seminar - 1980COMPANYPROFILE15

rocky mountain orthodontics rockymountainmoritacompanyprofileH i s t o r y19 63J. Morita Corporation started to distribute RMOproducts in the Japanese market.Company19 70RMMCMorita1973rocky m ount ainMartin Brusse and FukuoMorita established aJoint Venture company,Rocky Mountain MoritaCorporation in Tokyo.corporationRMO has been involved in the Japanese orthodontic market since the early1960’s. In 1963 the J. Morita Corporation, the leading dental equipment manufacturer in Japan,started distributing RMO products to the orthodontic market. In 1970 Sam Bulkley fromRMO and Michio Yamashita visited dental schools at Japanese universities throughout thecountry. They did product demonstrations which were enthusiastically received. Of particularinterest at that time was the RMO Spotwelder – an innovative product which helped improve Sam Bulkley from RMO and Michio Yamashitavisited Japanese universities to promote RMOproducts. The demonstration of RMO spot welderswas enthusiastically received. 19 7719 82Released Orthomite Superbond for Directof methyl methacrylate in Orthodontics).19 83Released “Energy Chain ”, also called F.M.Ringlets, into the Japanese market.In the mid 1970s RMMC organized Advanced Orthodontic Courses with Dr. Robert Rickets.This created a lot of interest in the Bioprogressive Technique. Dr. Carl Gugino also startedgiving courses organized by RMMC. Continuing Education became an important componentof RMMC’s success.19 93Over the years, RMMC has introduced many new products into the Japanese market. Theseinclude Orthomite – Superbond, Energy Chain (F.M. Ringlets), Synergy Brackets (a lowby Dr. Hiroshi Nezu and Dr. Kenji Nagata).Since the founding of the jointventure company, RMO and RMMCcontinue to work together and toshare ideas. Each year representativesfrom both companies jointly attendthe AAO (American Association ofOrthodontics) and JOS (JapaneseOrthodontic Society) Conventions. RMO is proud of what RMMC hasaccomplished, and looks forward tomany more years of working together.RMMC team introducing theSynergy System in Japan with Dr.David Saurez 2005RMMC started organizing AdvancedOrthodontic Courses with Dr. RobertRicketts in Tokyo.19 89 In 1973 Martin Brusse, President of RMO , and Fukuo Morita, President of the J. MoritaCorporation, formed their joint venture company called RMMC – Rocky Mountain MoritaCorporation. After 37 years in business, this company continues as one of the leaders inproviding orthodontic products and services to the Japanese market.TM TMRMO /RMMC Booth at recent JOSconventionsReleased an aesthetic bracket made from zirconia,Released Synergy Brackets, which combinedlow friction and low forces to improve 19 96Introduced the Grace Bracket and TubeSystem (developed by Dr. Hiroshi Nezu andDr. Kenji Nagata).Haruo Morita was named President of the J.Morita Corporation. As part of his vision toposition the joint venture as a leading companyfor many years to come, he appointed YuhYamazaki as President of RMMC. Martin & B.A. Brusse visitedthe J. Morita ManufacturingCorporation in 1970 for theJOS (Japanese OrthodonticSociety) Convention.16PRODUCTCATALOGTogether they have implementedstrategic changes to improve customerservice, sales and administration.They work closely with Tony Zakhem,CEO of RMO, and Jody Hardy,President of RMO, during yearlymeetings to make sure that theirshared visions are integrated into themanagement of the business.Yuh YamazakiMr. Haruo MoritaCOMPANYPROFILE17

rocky mountain orthodontics SYSTEMStableofcontentsSYSTEMSBioprogressive Philosophy3D 1st Phase FIXED/REMOVABLE Wilson SWLF - Straight Wire Low FrictionSynergy FLI Orthodontic SystemssystemsSince its inception, RMO developing systems. By looking at the whole picture, both doctors and patientscan take advantage of a wide range of options.650 West Colfax Avenue, Denver, Colorado 80204P 303.592.8200 F 303.592.8209 E sales@rmortho.comSynergistic Solutions for Progressive Orthodontics 800.525.6375 www.rmortho.comSYSTEMS19

rocky mountain orthodontics systemssystemsBIOPROGRESSIVE TECHNIqUE3D 1 STPHASE FIXED/REMOVABLE (WILSON )SYSTEMSWilson 3D was theBIOPROGRESSIVE TECHNIQUE. This included not only brackets andtubes, which had Torque, Angulation and In-Out built in (actually name), but it also included:characteristicsSpecialized Segmental Wires and AuxiliariesToday the Bioprogressive Technique is available with many bracketoptions, including:SYNERGY FLI TWININTEGRATMCERAMIC BRACKETSLUXI FLI CLEARSIGNATURE20PRODUCTCATALOGThe WILSON 3D FIXED/REMOVABLE SYSTEM is anexample of another early offering from RMO . It is oftentreatment clinical situations. The various appliancesshare simple design features for expansion, uprighting,tipping, torquing and space maintenance. They alsooffer easy chair side adaptations for each individualpatient. RMO continues to improve and add to the “ToolKit.” One recent addition is the 3D Distalizing Arch to beused with the Dual Top TADs.SYSTEMS21

rocky mountain orthodontics systemssystemsSWLF - STRAIGHT WIRE LOW FRICTIONSYNERGY more comfortably. Notable components areSynergy Brackets, Thermal Activated NickelTitanium Wires and Titanium Molybdenum Wires.SYSTEMSSWLF – STRAIGHT WIRE LOW FRICTIONtechnique, developed by Dr. David Suarez,is a state of the art system which takes intoaccount new developments in bracket designs,manufacturing technologies and advancedwire offerings. It provides an easy to understandapproach to using all the technology available SYNERGY and the manyadvanttages that can be incorporated into a system. Their unique designallows for reduced friction, multiple ligating options (which can be used ona tooth by tooth basis), and more options for using different wires very earlyin the treatment cycle. All of this results in shorter treatment times for theSYNERGY SYNERGY R SYNERGY FX SYNERGY LUX (CERAMIC). of two or more things that creates an effect.Synergy [sin-er-jee] : isthe combination.which is greaterthan the sum of theindividual parts.22PRODUCTCATALOGSYSTEMS23

rocky mountain orthodontics systemssystemsFLI ORTHODONTIC SYSTEMSFLI ORTHODONTIC SYSTEMS SYSTEMSFLI SL- Self LigatingFLRMO ’s New FLI SL Brackets bring innovative design to low-friction,passive self-ligation technologyI SL FLI CSL- Ceramic Self LigatingFLRMO ’s New FLI CSL Bracketsnow avalible in ceramic.I C SL FLI TWIN- Now in Roth prescriptionfor easy and secure ligation.FLI t w in FLI CLEARFully transparent for unmatched aesthetics without glareFLexceptional patient comfortI cl e ar BE A HERO.i teFLoswith FLI Orthodontic SystemsFLI COMPOSITEI comp Exceptional patient comfort, Easy, more secure ligation.Unmatched aesthetics and true natural appearance.FLI ORTHODONTIC SYSTEMincludes new designs of brackets and tubes that incorporate physical featuresFLI TUBESbonding adhesives. Components include:FLI Series Buccal Tubes deliver superior performance in anextremely small package. With Metal-Injection-Molded (MIM)construction for smooth comfortable contours.FLFLI SLI t u b es FLI CSLFLI MINI 2ND MOLAR TUBESFLI TWIN BRACKETSFLubFLI COMPOSITEesFLI CLEAR – CERAMIC BRACKETSI m i ni t RMO ’s New FLI Mini Tubespartially erupted 2nd molars, offering a perfect solution for earlystages of bonding.FLI TUBESFLI MINI TUBESFLI WIREFLI WIRES FL24PRODUCTCATALOGI w ire FLI wire coated archwire system offered in both RMO Tru-Chrome stainless steel, and Orthonol superelastic nickel-titanium.SYSTEMS25

rocky mountain orthodontics DATA SERVICEStableofcontentsE-Ceph Joe-Ceph DATASERVICESComputerizedDATAservices[RMODS ]Rocky Mountain Orthodontics Data Services (RMODS ) is the world leaderin providing computerized orthodontic diagnosis. We have analyzed over700,000 cases. RMODS has helped thousands of clinicians determine the besttreatment plan possible, based on the complexities of each individual patient.Key components of the service: Comprehensive cephalometricanalysis (frontal and lateral) Individualized norms based on age,gender and race Tracing of lateral and frontal x-rays Arch analysis of upper and lowerdentition Airway analysis Visual Treatment Objective (VTO)(short and long term) Treatment design 3rd molar probability Treatment sequences worksheet Height prediction Long range growth simulation tomaturity with and without treatment Alerts including TMJ awareness,excessive mandibular growth, andendochronological problems 33 different letters are generated forextreme or unusual situations650 West Colfax Avenue, Denver, Colorado 80204P 303.592.8200 F 303.592.8209 E sales@rmortho.comSynergistic Solutions for Progressive Orthodontics 800.525.6375 www.rmortho.comDATASERVICES27

rocky mountain orthodontics dataservicesdataservicesE-CEPH AND MAIL-IN SERVICETREATMENT PLANS RMO’s E-Cephalometrics , or E-CEPH (computer-aided orthodontic data service via theinternet) is the most cost effective, complete, and accurate orthodontic diagnosticservice in the world. Surgical treatment design is available Free telephone and online support This report is generated for lateral and frontal x-rays Over 100 measured factors are evaluated and printed with norms and clinicaldeviation based on patient’s age, sex,and raceDATASERVICES E-Ceph is like having an in-office diagnostic system and the best trained staff withoutthe overheadComprehensive Cephalometric Description Orthodontic-dental-skeletal relationship is reported, including soft tissue andairway analysis View sample cases at www.rmortho.com or call 800.458.8884 for more infoe ceph There are two easy ways to access this service:E-Ceph online service Practice transmits digital/scanned records via the internet RMODS processes records according to the doctor’s individualized treatment standards Records can be shared with other dental/health professionals electronicallyTracing Sheet Lateral and frontal tracing The most popular analyses (Ricketts , Jarabak, Steiner, Sassouni, Downs andGrummons) Significant considerations, which is a summary of the patient problem based onover 200 digitized anatomical points RMODS transmits diagnostic work-up back to doctor via the internet Records can be stored, archived electronically, and printed Records can be viewed o

Rocky Mountain Orthodontics Synergistic Solutions for Progressive Orthodontics 800.525.6375 www.rmortho.com 650 West Colfax Avenue, Denver, Colorado 80204 P 303.592.8200 F 303.592.8209 E sales@rmortho.com rocky mountain orthodonticsrocky mountain orthodontics