INTERNATIONALMASTERIN BUSINESSADMINISTRATION[IMBA]CHOOSE A D O UBL E D E G R E E :
62,000 Alumni5 AREAS:UndergraduateGraduate StudiesExecutive EducationPublishing HouseLanguage School12 Campuses2in Spain Campusesin BrazilAgreements with125 universitiesin 40 countries
Rankings[ positioned among the best ]UA true recognition of our 50 years of dedication to high level education.The rankings obtained by ESIC Business School in the last year were the following.MBA Full Time Ranking Best Business School 2019The North American Magazine ranks us 22nd in Europe and 5th in Spain in Full Time MBA Programmes.Global B-School Rankings 2020ESIC has been ranked among the best business schools of Europe, achieving the 83rd position,and among the best Executive MBA the 26th position.QS Global MBA and Business School Master’s Rankings 2020QS ranks our Executive MBA as 33rd in Europe and 4 th in Spain. Besides, our MBA, Marketing,Management, Finance, Business Analytics and Supply Chain programmes are included in the Global Top.Ranking MBA for Global Schools 2020ESIC is ranked as the 27th best business school globally. ESIC stands out as the 2nd school withthe highest proportion of Latino students among the ranked schools.Business School Ranking 2019-2020Through the Impact Ranking 2020, it recognises ESIC as the 1st private school in Spain in Gender Equality.It also recognises ESIC for the Graduate Programmes, reaching the TOP 100 in Europe, 10 th place in Spainand 3 rd Private University in Spain in the Teaching Ranking 2019.U-Multirank RankingESIC is the 1st in Spain in opportunities to study abroad, 1st in Spain in programmes focused on experience,1st in Spain on International Postgraduate studies. Top 50 worldwide in Digital Teaching.Ranking MBA Global 2020ESIC is placed 48th worldwide and 4th in Spain at the Full Time MBA in the MBAs Global Edition.Mejores Masters 2020ESIC was recognised as one the best ranked Business Schools in Marketing, Publicity,International Commerce and Human Resources.International MBA Ranking 2020Poets and Quants ranks ESIC as the 64th best Business School to study a MBA programme.Merco Monitor Empresarial de Reputación Corporativa 2020Merco places ESIC as the 2nd Business School with the best reputation.Ranking Innovación en las Universidades y Escuelas de Negocios 2020ESIC is the 2nd Business School more innovative of Ibero-America, at the forefront in Digital Innovation,Programmes and Methodologies.
An innovative Dual MBA Degree programIN A LEAGUE OF ITS OWNESIC SISU/FIU. This strong partnership between international institutionsis a beacon for globally-focused professionals to acquire the insight, expertise,networks, and global mindset to become successful executives and managersin tomorrow’s business environment.This International MBA is for people looking for a truly internationaland global business career.Spain & Madrid-BarcelonaSpain is home to seven of the FT Global 500 companies and six of the Euro Stoxx 50. In addition, the country offers theopportunity to develop and strengthen business links with China and Latin America thanks to its close relationship withthese regions. Madrid is a cosmopolitan city of great cultural and historical interest. It is also one of Europe’s largest citiesand a major business and financial centre.China & ShanghaiChina, along with other emerging economies, is the main strategic objective of most multinational corporations as it has beenwidely accepted that they will be the drivers of growth in the next decade. In Shanghai, China’s largest city, participants will gainfirst-hand knowledge of the challenges and opportunities to be found in Asia, especially in China. It is a multicultural city anda major financial centre, dubbed the gateway for business in China.Miami, Florida - United StatesImmerse yourself in one of the most dynamic global business communities in the U.S. – home to 1,000 multinationalcompanies - with a powerful business presence from Latin America to Asia and Europe, a thriving international financialdistrict, and influential government agencies.
International students at ESIC.Program designed to train global managersInternationally Accredittedby AMBA, EPAS2 Business enviromentsDouble degre: ESIC IMBA SISU MBA or ESICIMBA FIU PMBAChoice for 2 continents out of three:Spain China / Spain USACross-cultural experienceBusiness and entrepreneurial evironmentINTERNATIONAL MBA[IMBA]ESIC Business and Marketing School (ESIC) has joined forces to create a unique and pioneering International MBA for business women/men designed to enhance their managementand leadership skills and provide them with the expertise to solve complex challenges in anincreasingly globalized environment. Upon completion, participants will receive two MBA degrees from two prestigious institutions. Choose between:ESIC IMBA SISU MBA or ESIC IMBA FIU PMBA
INTERNATIONAL MASTER IN BUSINESS ADMINISTRATION [IMBA]MethodologyTransformative Learning by ESIC is a new training ecosystem that pursues theprofessional and personal development of students within the highest standardsof academic and teaching quality and constant interaction between students,teaching staff, the business world and other areas and services of the School.STUDENTCONTENTTEACHERaccess to knowledgeSTUDENTactivities and work that facilitatenetworking.direct contact with professionalteachers with extensive experiencein the business world.
Our Training Ecosystem develops StudentCentered Learning through 4 lines of action:A robust trainingpathway:Power to Choose:in which studentscan choose thelearning process andspecialisation that bestsuits their personalor professionalcircumstances.experiential andcustomisable, based onthe competences thatthe different sectors arecurrently demanding.TRANSFORMATIVE LEARNINGStudent Centered LearningIt seeks autonomous and responsible learning for the developmentof critical thinking applied to the whole process: projects - analysisfeedback - actionA progressivepedagogical modelthat develops students’skills regardless oftheir initial experienceand knowledge, undera model that combinesself-study with face-toface or remote contact.Asynchronous support materials, videos,readings, etc.Infinite Campus:In which the traditionalclassroom is combinedand gives way to otherphysical or virtualspaces; all designedaccording to where thecompetences are bestacquired and developed.Tutorial support and feedbackPractical and experiential activitiesSynchronous online sessionsSelf-assessmentAssessment system combiningdemonstration of individual and groupachievementsCase studies and role-playsTutored final project
INTERNATIONAL MASTER IN BUSINESS ADMINISTRATION [IMBA]Academic Structure ESIC SISUThe hybrid format allows students to personalise and make learning more flexible through ongoing training. In thehybrid classroom model, technology is integrated as an element of the learning process that guarantees continuity oftraining at all times.Management subjects are subjects that develop the key professional skills necessary for management positions in anysector and company.The specialisation is made up of category subjects in which the essential, generic and common competences related toa specific business function are developed, and specific subjects, developing specific, specialised competences specificto a particular function or position.12Management core subjectsSpecialisation Critical Thinking.Global management.Global and ethic citizenship.Innovation.Management skills.Common subjects in the category (8 Credits) Financial measurement and Stake holderlsvalue. The triple bottom line. Economic models & Systems. Organizational Behaviour.Specific subjects of your qualification (18Credits)14 CREDITS Corporate finance (SISU). Marketing by ESIC. Enhancing human talent and managingpeople (SISU). Data modeling for decision making (SISU). Emerging technologies for informationsystems. Digital Business. Operations and project management. International business management. World Market Worshops. Strategic management. Entrepreneurship.26 CREDITS
Optative subjects allow you to customise part of the training pathway, choosing between eligible subjects from anycategory, subjects specialising in management tools for the preparation of certifications and international experience.The Master’s Final Project (TFM) is a real business project that is a challenge in which the student must demonstratethat the learning objectives have been met and that all the competences of the programme have been developed.34Optative subjectsTFMSubjects and training activities thatcomplement the student’s curricularexperience: courses, international studytours, business experiences, advancedsubjects in management tools toprepare students for certifications, etc.10 CREDITSIndividual thesis.The final project gives participants theopportunity to apply the knowledge andthe experiences they have acquiredduring the programme, both in Europeand China. Supported by faculty fromESIC and SISU, participants will design,develop, and present a monographicstudy in China at the end of theprogramme.10 CREDITSTOTAL MASTER: 60 CREDITS*INFORMATION SUBJECT TO CHANGE
INTERNATIONAL MASTER IN BUSINESS ADMINISTRATION [IMBA]Academic Structure ESIC FIUThe hybrid format allows students to personalise and make learning more flexible through ongoing training. In thehybrid classroom model, technology is integrated as an element of the learning process that guarantees continuity oftraining at all times.Management subjects are subjects that develop the key professional skills necessary for management positions in anysector and company.The specialisation is made up of category subjects in which the essential, generic and common competences related toa specific business function are developed, and specific subjects, developing specific, specialised competences specificto a particular function or position.12Management core subjectsSpecialisation Critical Thinking.Global management.Global and ethic citizenship.Innovation.Management skills.Common subjects in the category (8 Credits) Financial reporting and analysis FIU. Economic models & Systems. Organizational Behaviour FIU.Specific subjects of your qualification (18Credits)14 CREDITS Introduction to International Business (FIU). The International Business Environment(FIU). Accounting for Managers (FIU). International Business Policy (FIU). Managing Global Production andTechnology (FIU). International Marketing (FIU). Consumer Analysis in Emerging Markets(FIU). International Business Law (FIU). International Business Policy (FIU). Two Elective courses (FIU).26 CREDITS
Optative subjects allow you to customise part of the training pathway, choosing between eligible subjects from anycategory, subjects specialising in management tools for the preparation of certifications and international experience.The Master’s Final Project (TFM) is a real business project that is a challenge in which the student must demonstratethat the learning objectives have been met and that all the competences of the programme have been developed.34Optative subjectsTFMSubjects and training activities thatcomplement the student’s curricularexperience: courses, international studytours, business experiences, advancedsubjects in management tools toprepare students for certifications, etc.10 CREDITSGroup work.Profesional consultancy project in FIU.The final project gives participants theopportunity to apply the knowledge andthe experiences they have acquiredduring the programme, both in Europeand USA, to a real-world problem.Supported by faculty from ESIC and FIU,participants will design, develop, andpresent the project in FIU at the end ofthe programme.10 CREDITSTOTAL MASTER: 60 CREDITS*INFORMATION SUBJECT TO CHANGE
OPTATIVESThrough the optional subjects, students will define the professional path they want to take and must choosebetween broadening or deepening their competences during the programme.Optatives allow the personalisation of part of the training pathway in order to deepen those competences thatstudents want or need to develop that students want or need to develop in order to improve their professionaldevelopment.These will complement the learning of the programmes, where students can choose between three options:- Optional subjects of any category.- Subjects specialising in management tools in preparation for certification.Optional subjects of any category (2-4 credits)A total of four optional subjects per category, which are intended to complement the competencesacquired in the different programmes. It is possible to take them in English or Spanish and choosethe ones that are of most interest to students, regardless of the category of the programme they arestudying.MANAGEMENTMARKETINGTECHNOLOGYBranding with purposeNeuroscience & anthropologyCibersecurityEntrepreneurshipDigital MarketingBig DataTechnology as a strategic driverMarketing AutomationTechnology UpdateNew Business ModelsDigital salesRobotics & AISubjects to prepare for certificationStudents can choose between:Categoria/ ProgramaCategoríaLanguage Crs.Google tools for decission making (Google Tools)MarketingES/ENG2Software for Smat Marketing (Hubspot Sorftware Marketing)MarketingES/ENG2Advanced Marketing (CIM - Chartered Institute of Marketing)MarketingENG2Advanced Client Management (Salesforce Administrator)MarketingES/ENG2Scrum in practice (Professional Scrum Master Certification -PSM) ManagementES/ENG2SAP-ERPManagement/ Master LogísticaES10Gestión experimentada en Ciberseguridad (CISM - ISACA)Tecnología/ Master CiberseguridadES2Does not include obtaining a certificate or individual CIM tutoring.*INFORMATION SUBJECT TO CHANGE
Choose a double degree awarded uponcompletion:International MBA from ESIC Business andMarketing School and MBA from ShanghaiInternacional Studies University / PMBA fromFlorida International University.Further double degree option:Global MBAIf you choose the china option after completing the teaching block in Shanghai, participants can continue their studies for 6 monthsat Florida International University (extra feesapply) and receive a Master of InternationalBusiness. GMBA, just for IMBA students indual degree with SISU (China).Final project:The final project gives participants theopportunity to apply the knowledge and theexperiences they have acquired during theprogram, both in Europe and China or in theUnited States, to a real-world problem.Supported by faculty from ESIC and SISU orFIU, participants will design, develop, and present a real business plan in China / USA.For sudents going to SISU, the submision takesplace in September and the presentation inmid-April of the following year. Candidates canreturn to their home countries after finishingthe teaching period at the end of June, submitthe project by post, and present it via Internet.Students going to FIU will deliver/present theirproject at the end of the teaching period.Chinese Language course:Student profile::Entrepreneurs who want to broaden theirknowledge of international business practices,re-orientate their career or update their management knowledge with a global focus.In addition, participants should be passionateabout the opportunities that globalisation bringsand the changes in the business environmentthat this is creating.The programme includes a Chinese languagecourse during the stay in Shanghai.Teaching period:55% in Spain and 45% in Shanghai or in Miami.
A strong partnership between leading business schoolsESIC, Business & Marketing School[Madrid & Barcelona]Florida International University(Miami)ESIC is a leading business school specialized inFIU’s College of Business is among the 5 percent of elitemarketing in Spain and systematically appears in mostbusiness schools worldwide accredited by the AACSBwell-known international rankings of businessInternational - The Association to Advance Collegiateeducation. It offers education from an international,Schools of Business.integrated, comprehensive and global perspective. ESICBusiness & Marketing School has developed a strongFIU business programs are among the highest rankedpresence in China and the United States with the aims ofnationwide. Students, faculty and alumni power the eco-strengthening the curriculum of its programmes and alsonomic engine that guides the world-class city of Miami.enhancing the career prospects of its graduates.The students now have the opportunity to select from ourcourse offerings in the area(s) of business that interestyou the most and enrich your learning experience.Shanghai International Studies University[Shanghai]SISU is positioned among the “Top 200 universities inBRICs countries” by QS in its “QS University Ranking”,and is also one of China’s “100 key Universities for the 21stCentury”. In this context, SISU MBA aims atcultivating a new generation of global elites on the basisof oriental philosophy. These professionals are expectedto have distinct and sustainable competencies, a globalmindset, and the ability to integrate business knowledgewith real-world experience while complying with businessethics and professionalism.Florida International University CampusGlobal network and international dimensionA unique global networkESIC and SISU / FIU promote networking as a form ofactive feedback between business and academia.An international dimensionfor professional careersThis becomes tangible in the organization of conferences,Participants will benefit from the professional careertalks, meetings, cultural visits, etc. supporting theservices from both institutions. ESIC and SISU / FIU provi-development of relations to enhance participants’de career services and resources to participants and helpprofessional careers. In this context, the programthem to meet their career aspirations; this offersoffers access to the combined alumni network from ESICa golden opportunity to access the global labor market.and SISU / FIU, an extraordinary international web ofstudents, professionals and renowned academics acrossthe world.
SELECTED FACULTY PROFILESINTERNATIONAL MBA [IMBA]PROGRAM DIRECTOR: Luis A. Sanchez Villa, SFHEASPAINGerardo Mochales de GonzalezJavier BlanchPhD in Economics, Universidad Complutense. PDD, Harvard University.PhD (c) in Organizational Behaviour and Master in Behavioural Research,MBA, Kellogg School of Management. Bachelor Degree in Economics andUniversidad Complutense de Madrid. PDG, IESE. Bachelor Degree inBusiness Administration, ICADE. Associate Chair of InternationalPsychology, Universidad de Valencia. Mass Market DivisionDevelopment, ESIC. Former Marketing, Communication, and InstitutionalDirector, Salerm Cosmetics. Former Marketing Director P&G Japan.Relations Director at Acciona, and Marketing Director at Coca Cola.Jose Manuel CastellanoJavier RoviraPhD (c), UCM. Master in Financial Markets. Instituto Español de AnalistasPhD in Management, Universidad Rey Juan Carlos. DDG, IESE. BachelorFinancieros & CEFA and CEVE European certifications. DEA Graduate inDegree in Management, ICADE. LLB Law, ICADE. Former MarketingBusiness and Administration, UCM and CUNEF. Managing Partner, ThinkDirector at P&G, Pepsico, and Gonzalez Byass. Author of “Consumering”Creative Spain, an US consulting firm. In charge of new business modelESIC (2007) and “Reset & Reload” ESIC (2011).diagnosis and valuation. Chairman of the Chapter of Firm ValuationAnalyst, Instituto Español de Analistas Financieros (IEAF). Former BBVALuis A. Sanchez VillaExecutive at Corporate Risk analysis, Equity Research and Valuation andMBA, IE. Master in Marketing, ESEM. Bachelor Degree in Marketing,New business models analysis and implementation. Co author of theUniversidad Rey Juan Carlos. Partner Director of Señales de Humo.book “B2S -Big to Small“ about how to implement the state of the art bigcorporations growth strategies to medium and small co
The North American Magazine ranks us 22nd in Europe and 5th in Spain in Full Time MBA Programmes. QS Global MBA and Business School Master’s Rankings 2020 QS ranks our Executive MBA as 33rd in Europe and 4 th in Spain. Besides, our MBA, Marketing, Management, Finance, Business Analytics an