WIXLIB

COSMA Annual Report 2019-20U.S. and non-U.S-based ProgramsGeneral InformationEast Stroudsburg University of PennsylvaniaBachelor of Science in Sport ManagementProgram(s)/Degree(s):Master of Science in Sport ManagementMaster of Science in Management & Leadership Sport ManagementAddress:200 Prospect St.City:State:ZIP/Postal Code:East StroudsburgPA18301Primary Contact Name:Jaedeock LeeTitle:Date Submitted:Chair & Associate ProfessorJuly 27, stitution’s Name:1

BS in Sport Management Program-Level Student Learning Outcomes MatrixAcademic Year 2019 – 2020Identify EachStudent LearningOutcome andMeasurementTool(s)Identify theBenchmarkTotalNumber ofStudentsObservedTotal Number entage ofStudentsMeetingExpectationAssessmentResults:1. Does not meetexpectation2. Meetsexpectation3. Exceedsexpectation4. InsufficientdataSLO 1. Identify the managerial functions required of sport managers and implement these functions in acontemporary sport setting.Measure 1.1.70% of students393179%MeetsSMGT 201assessed will meetexpectationWritten80% grades.Assignment(direct)Measure 1.2.70% of students383489%MeetsSMGT 445assessed will meetexpectationEvent planning80% grades.(direct)Measure 1.3.80% of students181794%ExceedsSenior surveywill get stronglyexpectationItem 3-aagree or agree on(indirect)the Item 3-a.Measure 1.4.80% of students201785%MeetsInternship sitewill receive ”)(indirect)from finalevaluation.SLO 2. Demonstrate oral and written communication skills required of professionals in the sportindustry.Measure 2.1.70% of students574680%MeetsSMGT 304assessed will meetexpectationHistorical80% grades.figure paper &presentation(direct)Measure 2 2.70% of students464291%ExceedsSMGT 347assessed will meetexpectationMemorandum80% grades.(direct)Measure 2.3.80% of students181794%ExceedsSenior surveywill get stronglyexpectationItem 3-b/cagree or agree on(indirect)the Item 3-b/c.SLO 3 Critique and evaluate sport-related resources and provide practical application to various contextsof sport.Measure 3.1.70% of students474289%MeetsSMGT 408assessed will meetexpectationFinancial80% grades.analysis (direct)2

Measure 3.2.70% of students4444100%ExceedsSMGT 447assessed will meetexpectationFacility analysis 80% grades.(direct)Measure 3.3.80% of students181583%MeetsSenior surveywill get stronglyexpectationItem 3-dagree or agree on(indirect)the Item 3-d.SLO 4. Utilize critical thinking skills to address issues confronting professionals in sport management.Measure 4.1.70% of students483675%SMGT 302assessed will meetIndividual80% grades.onlinediscussion(direct)Measure 4.2.70% of students393589%SMGT 440assessed will meetResearch Idea80% grades.Statement(direct)Measure 4.3.80% of students1818100%Senior surveywill get stronglyItem 3-eagree or agree on(indirect)the Item 3-e.SLO 5. Examine ethical issues and the impact of global diversity in the sport culture.MeetsexpectationMeasure 5.1.SMGT 302Reaction Paper(direct)Measure 5.2.SMGT 405Internationalsport project(direct)Measure 5.3.Internship sitesupervisorevaluation Itemb6a & b6b(indirect)Measure 5.4.Senior surveyItem 0% of studentsassessed will meet80% grades.483368%Does not meetexpectation**70% of studentsassessed will meet80% grades.1414100%Exceedsexpectation80% of studentswill get 3 orhigher score (4item scale) on theItem b6a & b6b.201995%Exceedsexpectation80% of studentswill get stronglyagree or agree onthe Item 3-f/g.181688%Meetsexpectation**Explanation of course action for intended outcomes not realized:For Measure 5.1., students who failed to meet the 80% threshold (14 students in fall 2019, 1 student inspring 2020) had a lack of writing techniques and were not able to connect the essay with concepts andtheories discussed in class. Faculty provided more detailed explanations in class and helped studentsdevelop writing outlines; as a result, 18 students out of 19 in spring 2020 met 80% threshold in SMGT302 Reaction paper measure.All other direct and indirect measures assessed during 2019-2020 academic year either metexpectations or exceeded expectations.Notes: 1) If you are using different direct and indirect measures for different degree programs, pleasereplicate this form, using one form for each program that has different measures. If different programs use3

the same measures, only one copy of this form is needed. 2) At a minimum, you are required to use twodirect and two indirect measures to assess all of your student learning outcomes. You are not required tomeasure each student learning outcome with more than one measure, though it is encouraged. This matrixoffers space to show that you have more than one measure for each SLO, but it is not required.4

Master’s Degree Sport Management Program-Level Student Learning OutcomesMatrix - Academic Year 2019-2020Identify EachStudentLearningOutcome andMeasurementTool(s)Identify the BenchmarkTotalNumberofStudentsObservedTotal Number entage ofStudentsMeetingExpectationAssessmentResults:1. Does not meetexpectation2. Meetsexpectation3. Exceedsexpectation4. InsufficientdataSLO 1. Illustrate knowledge of managerial principles required of sport managers in a contemporarysport setting.Measure 1.1. 70% of students1313100%ExceedsSMGT 547assessed will meetexpectationFinancial80% grades.analysis(direct)Measure 1.2. 80% of students will66100%ExceedsInternshipreceive A gradeexpectationsite(Excellent) from ure 1.3. 80% of students will99100%ExceedsGraduatingget strongly agree orexpectationstudentagree on the selectivesurvey Itemitem.3-a (indirect)SLO 2. Develop sport industry vernacular and professional oral and written communication skills wheninteracting in the workplace.Measure 2.1. 70% of students99100%ExceedsSMGT 548assessed will meetexpectationArticle80% grades.Presentation(direct)Measure 2.2. 70% of students131292%ExceedsSMGT 547assessed will meetexpectationArticle80% grades.critique(direct)Measure 2.3. 80% of students will9888%ExceedsGraduatingget strongly agree orexpectationstudentagree on the selectivesurvey Itemitem.3-b/cSLO 3. Evaluate and synthesize best practices and research methods used by professionals in the sportindustry.Measure 3.1. 70% of students151386%MeetsSMGT 570assessed will meetexpectationPoster80% grades.presentation(direct)5

Measure 3.2. 70% of students1313100%ExceedsSMGT 549assessed will meetexpectationLaw case80% grades.presentation(direct)Measure 3.3. 80% of students will9888%MeetsGraduatingget strongly agree orexpectationstudentagree on the selectivesurvey Itemitem.3-d/eSLO 4. Formulate critical thinking skills to interpret and solve issues confronting professionals in sportmanagement.Measure 4.1. 70% of students1313100%ExceedsSMGT 549assessed will meetexpectationRisk80% grades.managementportfolio(direct)Measure 4.2. 70% of students1212100%ExceedsSMGT 548assessed will meetexpectationMarketing80% grades.plan project(direct)Measure 4.3. 80% of students will99100%ExceedsGraduatingget strongly agree orexpectationstudentagree on the selectivesurvey Itemitem.3-f**Explanation of course action for intended outcomes not realized:All direct and indirect measures indicated that the program exceeded or met expectations for 2019-20year.Notes: 1) If you are using different direct and indirect measures for different degree programs, pleasereplicate this form, using one form for each program that has different measures. If different programs usethe same measures, only one copy of this form is needed. 2) At a minimum, you are required to use twodirect and two indirect measures to assess all of your student learning outcomes. You are not required tomeasure each student learning outcome with more than one measure, though it is encouraged. This matrixoffers space to show that you have more than one measure for each SLO, but it is not required.6

Program-Level Operational Effectiveness Goals MatrixIdentify EachOperationalEffectiveness Goaland MeasurementTool(s)Identify the BenchmarkData SummaryAssessmentResults:1. Does not meetexpectation2. Meetsexpectation3. Exceedsexpectation4. Insufficient dataOEG 1. Cultivate an environment of academic advancement that prepares students for professionalapplication.Measure 1. In-classSport Management majorsSport ManagementExceedsservice learningparticipate in at least onestudents in SMGT 445expectationprojectservice learning projectO&A and SMGT 409through one or more of theirSport MarketingSport Management majorparticipated in servicecourses.learning projects with theRailRiders, Penguins,Special Olympics, andESU Rec Center during2019-2020 academic year.Measure 2. GuestMultiple sport managementSix industry professionalExceedsSpeaker Seriescourses offer studentsspeakers (Liz Johnson,expectationopportunities to meetDominique Scott, Derekindustry professionals inGarman, Alicia Marinelli,classroom either in-class orMarquise Watson, and Ericonline conference. Minimum Bohem) presented in-classof three speakers present peror online in Sporta year.Management coursesduring 2019-2020academic year.OEG 2. Recruit, hire, and retain high quality and diverse faculty.Measure 1. FacultyWhen recruiting a new sportDid not have any facultyInsufficient datahiringmanagement faculty, the pool search during 2019-2020will consist of minimum ofacademic year.15 qualified and diversecandidates.Measure 2. Program Average score from the item, Average score on the item, Meets expectationexit surveys“Overall quality of faculty“Overall quality of faculty”members” of the exit surveyof the exit survey was 4.13is higher than 4.0 (on a 5(n 15)point scale).Measure 3. FacultyEvidence of supportingSupported travel fundingExceedsprofessionalresources for facultyfor faculty to present andexpectationdevelopmentprofessional development.attend the EASM ( 600),SMA ( 1,000) andCOSMA ( 2,271) annualconferences.OEG 3. Enhance program recognition both in the local community and on the national level.Measure 1. Facultyand studentPresentationSport Management facultyand student present theirresearch or teaching projectsat the regional/nationalconference.7Faculty and studentspresented research andteaching projects at the2019 EASM (1 oralpresentation), 2019 SMAExceedsexpectation