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NCR ALOHAINTEGRATE DELIVERY MARKETPLACESINTO YOUR POINT-OF-SALE
GOODBYE, TABLET TROUBLE.HELLO, SIMPLIFIEDON-DEMAND FOOD DELIVERY.Don’t have the time or capital to adopt an online delivery marketplace? You’re notalone. Most restaurants worry that implementing third-party delivery technologywill add more “to dos” to their employees’ collective plate and, even worse, result indisgruntled customers upset about slow delivery times.
MORE EQUIPMENT MORE PROBLEMS TOO LITTLE TIME ONTHEIR HANDSMastering multiple systems for online delivery marketplaces isakin to learning several foreign languages – at the same time. Thesystems don’t work in tandem and require employees to manuallytranslate orders from each device into the restaurant’s POS,creating errors and slowing the order process down. The term “it’scomplicated” doesn’t work in the restaurant environment.On a busy night, customers who are out of sight areoften out of mind. Do your bartenders or employeesever turn off your delivery marketplaces so they don’thave to deal with them? Turning off technology tofocus on in-house patrons means losing revenue andpotential new customers in the process. PLAYING “TELEPHONE” WITH RESTAURANTORDERS IS A NO-WIN PROPOSITION YOU HAVE ONE JOB –ACCORDING TO YOUR CUSTOMERSSuccessful third-party delivery requires cooperation betweenthe restaurant and the marketplace. Current processes can bedelayed and archaic with many manual processes involved inupdating menus, and the marketplace has no real-time visibilityinto whether an item is sold out.When customers have a negative third-party deliveryexperience – no matter the issue – 44 percent blame therestaurant. This places the burden on the manager toensure communication between the third-party serviceand restaurant is clear and correct.
IN 2018, RESTAURANTS CANTHRIVE OUTSIDE THEIRFOUR WALLS. DON’T GETLEFT BEHIND.Technological advances have fostered an on-demand economy –when consumers place orders, they want their items as quickly andcost efficiently as possible. You need a solution that makes it easy tomeet customer expectations and grow your reach, without having animpact on your existing operations.
THE FOOD DELIVERY MARKETPLACE ISGAINING A BIG PIECE OF THE PIEWhile pizza still plays a large role in the 52.5 billion fooddelivery industry, third-party delivery has opened the door toother fast casual and full-service options. People who say they’lluse third-party services more often next year cite convenience(39 percent) and more restaurant options (39 percent) as thefactors driving their collective interest.THE “ME GENERATION” WANTS FOOD FASTSnapchat. Instagram. On-demand economy. Millennials now hold 200 billion in buying power and make up 41 percent of the third-partydelivery market. And of the 28 percent of consumers who say they’ll usethese services more often next year, 33 percent are millennials.RAISE THE FOOD DELIVERY BAR(AND YOUR PROFIT MARGINS)Restaurant owners have limited resources. Rather thanbuilding new physical locations or dedicating your resourcesto offer or expand delivery options, restaurants can tapinto the new on-demand model and the pool of deliverydrivers available through food marketplaces. You move foodbeyond your walls without the added costs and headaches.DELIVERY-FRIENDLY PROFITABILITY & ENGAGEMENTThe phrase “desperate times call for desperate measures,” dates backto ancient Greece. Fast forward to today, and we can update that term tocrazy competition calls for even more creativity. Placing your restauranton a delivery marketplace is essential in helping your establishmentstick out and reach hungry people who have never tried your cuisine.A positive delivery experience drives engagement and generatescustomers without requiring them to leave their homes.
NCR ALOHA’S DELIVERYMARKETPLACE INTEGRATIONEMPOWERS RESTAURANTSTO REACH NEW CUSTOMERSWIT HOUT THE HASSLEThe NCR Aloha Platform now comes with delivery marketplacefunctionality that simplifies food on demand. Your POS will managedelivery marketplace orders like any other ticket. And with automatedcommunication between the restaurant and marketplace, you’ll reducethe chance of manual errors.
HERE’S HOW IT WORKS.CUSTOMERS PLACE AN ORDERON A DELIVERY SERVICEA customer discovers your restaurant on a third-party application.They browse your menu, select and pay the third party.NCR is working with some ofthe industry’s highest-rateddelivery marketplaces. Andafter adding the capabilityto connect to deliverymarketplaces through yourNCR Aloha Platform, youDELIVERY SERVICE SENDS THE ORDERTO THE RESTAURANTwill have the ability to alsoThe third-party delivery service takes the customer’sorder and sends it directly to your POS system.marketplaces that NCRconnect with any new deliverypartners with – no furtherNCR ALOHA POS ACCEPTS THE ORDER ANDSENDS IT TO THE KITCHEN IN THE NORMALOPERATIONS WORKFLOWThe NCR Aloha Platform will feed the order into yourPOS like any other order, with no extra tablets or trainingneeded. Real-time sync between the POS and the thirdparty service provides the customer a precise delivery time.POS AND DELIVERY SERVICE SYNC IN REAL-TIME TOPROVIDE FOOD AVAILABILITYBefore, after and during the delivery process, the NCR AlohaPlatform continues real-time communication with the third-partydelivery service, ensuring the menu is up-to-date, and customersdon’t accidentally order a sold-out item.updates required.
HAVE YOUR CAKE (OR PIZZAOR STEAK ) AND EAT IT TOO.The NCR Aloha Platform delivery marketplace integration comeswith all the perks of food delivery – but none of the hassles.Your culinary creations will reach a wider audience, you won’tspend time mastering new technology and there’s no costly carmaintenance involved. It’s a win-win.
NO RETRAINING REQUIREDOrders from delivery marketplacesare treated just like any other order.Because your employees can read thirdparty orders through your POS, there’sno downtime and a lower risk of errorscaused by improper order translation.LESS WAITING, LESS WORRYINGReal-time, automated communicationbetween the restaurant and third-partydelivery service provides the customermore accurate information, including itemavailability and how long delivery will take.You’ll dramatically improve the customerexperience without lifting a finger.NEW PARTNERS JOININGTHE FUNNCR continues to bring new deliverymarketplaces into the fold. Currently,the NCR Aloha Platform integrates withGrubhub and DoorDash, two of the mosttrusted names in third-party delivery. Asmore marketplaces are added, you havethe option to sign up for their services toexpand your reach further.CONSIDERING THIRD-PARTYINTEGRATION? THINKCAREFULLYYou can implement third-partydelivery in three ways, includingmanually managing deliverymarketplace orders throughtablets separate from your POSsystem, third-party integration witha platform provider, or directlymanaging orders through your POSsystem using your POS provider.Third-party integration solutionshave popped up to solve the issueof manually managing orders ontablets and entering them into thePOS. However, adopting a thirdparty integrator means you’ll havea different support team to contactif anything goes wrong, costing youextra time. With Food on Demand,you cut out the middleman andreceive the same level of serviceyou’ve come to expect from NCR.
DIRECTLY CONNECTINGWIT H DELIVERYMARKETPLACES IS JUST THENEWEST FUNCTION OF OURNCR ALOHA PLATFORM.With the NCR Aloha Platform, you have access to some of the mostrobust capabilities in the restaurant industry. Explore how the NCRAloha Platform can make the front and back of the house moreefficient and streamline your operations.
IMPROVE PRODUCTIVITY BOTH IN AND OUT OF YOUR RESTAURANTMore restaurant employees have been trained on the NCR Aloha POS than any othersolution – so chances are, they’ll be ready to step in from day one. The NCR Aloha Platformincreases your speed of service and pinpoints bottlenecks down to the individual order level.And because NCR Aloha also works on handheld devices, your employees won’t have tocrowd around a terminal to input orders.COMPLETE ORDERS QUICKER – AND MORE ACCURATELYThe NCR Aloha Platform will maintain routing rules, coursing and cook times to help youdeliver courses in a timely manner. You’ll be able to view ticket times, delayed orders andorder prioritization to determine how long an order has been in production. Our kitchenproduction capabilities also provide load balancing to evenly distribute orders betweensimilar product stations, reducing cook times during your busiest hours.BUILD A CUSTOMER-FRIENDLY DINING EXPERIENCEThe NCR Aloha Platform makes it easy to modify orders, clearly highlighting changeswhen the order arrives in the kitchen and reducing refunds and voids. You’ll be able tosplit checks with ease, and when it comes time to pay, you’ll be able to accept the latestin payment technologies, including EMV and virtual wallets.
WHY NCR?NCR Corporation (NYSE: NCR) is a leader in omni-channelsolutions, turning everyday interactions with businesses intoexceptional experiences. With its software, hardware, andportfolio of services, NCR enables nearly 700 million transactionsdaily across retail, financial, travel, hospitality, telecom andtechnology, and small business. NCR solutions run the everydaytransactions that make your life easier.NCR is headquartered in Duluth, Ga. with over 30,000 employeesand does business in 180 countries. NCR is a trademark of NCRCorporation in the United States and other countries.For more information, visit us at www.ncr.com/restaurants.
The NCR Aloha Platform will feed the order into your POS like any other order, with no extra tablets or training needed. Real-time sync between the POS and the third-party service provides the customer a precise delivery
