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Sales andMarketing Plan

CONTENTS PAGE02PG 03OverviewPG 04Steps to SuccessPG 06K Level Awards, President’s Team Plus Awards and other recognitionPG 09Promotions and VacationsPG 10Understanding VolumePG 12Income OpportunityPG 13Member BenefitsPG 16Supervisor RequlificationPG 17Royalty OverridesPG 19Qualification LevelsPG 20Monthly Production BonusPG 23BizWorks

THE SALES AND MARKETING PLANOverviewIncome OpportunitiesHerbalife Nutrition’s Sales and Marketing Plan offers you uniqueopportunities which can lead to various levels of success; theplan was developed by Herbalife Nutrition’s founder, MarkHughes. The result is arguably the best Sales and MarketingPlan in the industry. Herbalife Nutrition’s Sales and Marketing Planpays a high percentage of product revenues to Members andDistributors in the form of Retail and Wholesale Profits, Royaltyand bonus income and incentives. This tested, proven businessplan is designed to maximize rewards for effort and providesubstantial and ongoing income.The Herbalife Nutrition Sales and Marketing Plan provides manyopportunities to earn income and other rewards based on EarnBase.The Herbalife Nutrition business opportunity and the Sales andMarketing Plan are identical for every Member. Each Member’ssuccess is dependent on two primary factors: The time, effort and commitment put into the HerbalifeNutrition business and The product sales made by a Member and their downlineorganization.These two factors raise the impor tance of a Member’sresponsibility to train, support and motivate their downlineorganization.The following pages describe the different levels of HerbalifeNutrition’s Sales and Marketing Plan. Each level has specificqualifications and associated benefits to reward Members fortheir efforts and enhance their success.Becoming a Member – The ImportantFirst StepThe only required purchase in order to become an HerbalifeNutrition Independent Member is the Herbalife NutritionMember Pack (HMP). Each HMP contain the Herbalife NutritionMembership Application and Agreement, which you mustcomplete and submit in order to receive an Herbalife NutritionIdentification Number and purchase products.RegistrationYou officially become an Herbalife Nutrition IndependentMember when your properly completed Application has beenprocessed and accepted by Herbalife Nutrition. The quickestand easiest method of completing your registration is online atwww.MyHerbalife.com. You may also mail your Application;however, this process might take a few days. In the meantime,you are entitled to purchase Herbalife Nutrition products at theapplicable discount through the Member Services Department.Earn BaseValue assigned to a product in local currency, on whichdiscounts and earnings are calculated.Earn Base Value is used to calculate: Discounts on your product purchases Earn Potential Retail Profits of 25%-50% Wholesale Commissions Royalty Override and BonusesPROFITON RETAIL25% to 50%PROFIT ONWHOLESALEUp to 25%ROYALTIESUp to 5% on 3 levels ofyour OrganizationPRODUCTIONBONUS2% to 7% bonus on theOrganizational production(Refer to page 12 for more information).Once your Application has been accepted, your contract withHerbalife Nutrition becomes effective immediately, giving you allthe rights, responsibilities and privileges of an Herbalife NutritionIndependent Member.03

STEPS TO SUCCESSAs you start on your Herbalife Nutrition journey, it's important to remember to take it step-by-step. Work with your Sponsor and setachievable goals to help you progress to the next level by building your business in a sustainable way.The chart below describes the different levels of the Herbalife Nutrition Sales and Marketing Plan. Each level has specific qualificationsand associated benefits to reward Members for their efforts and enhance their success.ActiveSupervisorActiveWorld Team(See Page 09 forMore information)(See Page 09 forMore information)RoyaltyOverridesPotential to earnRoyalty Overrides thislevel and up.WholesaleProfitDiscountPotential to earnWholesale Profit thislevel and up.World TeamReceive discountoff Earn Base on allproduct purchasesthis level and upSeniorConsultantSuccessBuilderMemberHow to qualify500 Volume Points or morein 1 month.How to qualify1,000 Personally PurchasedVolume Points in one orderand receive 42% discounton this order and additionalorders during the sameVolume Month.How to qualifyPurchase Herbalife MemberPack and complete theMember Application andAgreement.What you get35% - 42% Potential RetailProfit and 7% or 17%Wholesale Profit.What you get42% Potential RetailProfit and 7% - 17%Wholesale Profit.QualifiedProducerHow you qualify2,500 accumulated VolumePoints (VP) in 1-3 months,of which 1,000 is PersonallyPurchased Volume (PPV).What you get42% Potential RetailProfit and 7% - 17%Wholesale Profit.SupervisorHow you qualify4,000 Volume Points (VP) in1 month with at least 1,000Unencumbered Volume, or4,000 VP over 2 consecutivemonths (with at least 1,000Unencumbered Volume), or4,000 VP in 3-12 months,with at least 2,000 PPV.How you qualify2,500 Volume Points (VP)in each of 4 consecutivemonths or 10,000 VP at 50%in 1 month or 500 RoyaltyOverride Points in 1 month.What you get50% Potential RetailProfit, 8-25% WholesaleProfit and up to 5%Royalty Overrides.What you get50% Potential RetailProfit, 8-25% WholesaleProfit and up to 5%Royalty Overrides.What you get25% - 42% Discount (or25% - 42% PotentialRetail Profit).04*It is not necessary to become a Senior Consultant, Success Builder or Qualified Producer before qualifying as Supervisor.Active World Team, GET 2,500 and Millionaire Team 7,500 are recognition levels, not earnings levels in the Sales and Marketing Plan.For complete qualification details, refer to Page 14. All US/PR Volume must be Documented Volume

STEPS TO SUCCESSFounder’s Circle*Chairman’s Club*TAB TeamTop Achievers BusinessTeam This level and upProductionBonusPotential to earnProduction Bonus thislevel and up.Global ExpansionTeam (GET)How you qualify1,000 Royalty Override Pointsin 3 consecutive months.What you get50% Potential Retail Profit,8-25% Wholesale Profit, upto 5% Royalty Overrides, plus2% Production Bonus, qualifyfor special Vacation andTraining Events.GET Team2,500How you qualify2,500 Royalty Override Pointsin 3 consecutive months.What you get50% Potential Retail Profit,8-25% Wholesale Profit, upto 5% Royalty Overrides, plus2% Production Bonus, qualifyfor special Vacation andTraining Events.MillionaireTeamHow you qualifyHow you qualify4,000 Royalty Override Pointsin 3 consecutive months.What you get50% Potential Retail Profit,8-25% Wholesale Profit, upto 5% Royalty Overrides, plus2% or 4% Production Bonus,qualify for special Vacationand Training Events.MillionaireTeam7,500How you qualify7,500 Royalty Override Pointsin 3 consecutive months.What you get50% Potential Retail Profit,8-25% Wholesale Profit, upto 5% Royalty Overrides, plus2% or 4% Production Bonus,qualify for special Vacationand Training Events.President’sTeamHow you qualify10,000 Royalty Override Pointsin 3 consecutive months.What you get50% Potential Retail Profit,8-25% Wholesale Profit, upto 5% Royalty Overrides, plus2% to 6% Production Bonus,qualify for special Vacationand Training Events.*Refer to Page 7 for more information.05

K LEVEL AWARDSPRESIDENT’S TEAM PLUS AWARDS15K PRESIDENT'S TEAM20K PRESIDENT'S TEAM30K PRESIDENT'S TEAMGold and Diamond Cufflinksand Earrings15,000 Royalty Override Points in3 consecutive months20,000 Royalty Override Pointsin 3 consecutive months30,000 Royalty Override Pointsin 3 consecutive months40K PRESIDENT'S TEAM50K PRESIDENT'S TEAM60K PRESIDENT'S TEAMHerbalife Nutrition BrandedMovado Watches†40,000 Royalty Override Pointsin 3 consecutive months70K PRESIDENT'S TEAMWhite Gold and DiamondSignet Rings70,000 Royalty Override Pointsin 3 consecutive months0650,000 Royalty Override Pointsin 3 consecutive months80K PRESIDENT'S TEAMWhite Gold and Diamond Ringand Earrings80,000 Royalty Override Pointsin 3 consecutive months†Actual watch model / jewellery may vary based on availability at time of qualification.All US/PR Volume must be Documented VolumeWhite Gold and DiamondNecklace and Cufflinks60,000 Royalty Override Pointsin 3 consecutive months90K PRESIDENT'S TEAMPiaget Herbalife NutritionBranded Diamond Watch† andWhite Gold Diamond LogoBracelet90,000 Royalty Override Pointsin 3 consecutive months

100K PRESIDENT'S TEAM110K PRESIDENT'S TEAM120K PRESIDENT'S TEAM100,000 Royalty Override Points in3 consecutive months110,000 Royalty Override Pointsin 3 consecutive months120,000 Royalty Override Pointsin 3 consecutive monthsExperienceExperience130K PRESIDENT'S TEAM140K PRESIDENT'S TEAMDavid Yurman Experience130,000 Royalty Override Pointsin 3 consecutive monthsLouis Vuitton Experience140,000 Royalty Override Pointsin 3 consecutive monthsONE DIAMONDEXECUTIVE PRESIDENT’S TEAMTo qualify, you must have one Fully Qualified President’s Team Member in any line of yourdownline organization.SENIOR EXECUTIVE PRESIDENT’S TEAMTWO DIAMONDSTo qualify, you must have two Fully Qualified President's Team Members in two separatelines of your downline organization.INTERNATIONAL EXECUTIVE PRESIDENT’S TEAMTHREE DIAMONDSTo qualify, you must have three Fully Qualified President’s Team Members in threeseparate lines of your downline organization.FOUR DIAMONDSTo qualify, you must have four Fully Qualified President’s Team Members in four separatelines of your downline organization.CHIEF EXECUTIVE PRESIDENT’S TEAMCHAIRMAN’S CLUBFIVE DIAMONDSTo qualify, you must have five or more Fully Qualified President’s Team Members in five ormore separate lines of your downline organization.TEN DIAMONDSTo qualify, you must have 10 or more Fully Qualified President’s Team Members in 10 ormore separate lines of your downline organization.FOUNDER’S CIRCLEActual watch model / jewellery may vary based on availability at time of qualification.All US/PR Volume must be Documented Volume†07

PRESIDENT’S TEAM PLUS AWARDSAND OTHER RECOGNITIONPresidential Plus AwardsThe Presidential Plus Awards are based on Royalty Override Points (January through December Volume Months).Baume and Mercier Watch†250,000 RoyaltyOverride PointsPiaget Gold andDiamond Watch†750,000 RoyaltyOverride PointsMarquis Diamond RingPiaget Diamond Watch†500,000 RoyaltyOverride Points1,000,000 RoyaltyOverride PointsLifetime Achievement Awards1 Million LifetimeAchievement Award2 Million LifetimeAchievement Award3 Million LifetimeAchievement Award4 Million LifetimeAchievement Award5 Million LifetimeAchievement AwardMembers who haveachieved1 million Volume Pointsor more during theirHerbalife Nutrition careerMembers who haveachieved2 million Volume Pointsor more during theirHerbalife Nutrition careerMembers who haveachieved3 million Volume Pointsor more during theirHerbalife Nutrition careerMembers who haveachieved4 million Volume Pointsor more during theirHerbalife Nutrition careerMembers who haveachieved5 million Volume Pointsor more during theirHerbalife Nutrition careerMark Hughes Bonus AwardHerbalife Nutrition sets aside 1% of total worldwide Company product/promoteEarn Base sales to be paid as a Mark Hughes Bonus Award to a pool for President’sTeam Members who meet certain requirements, in recognition of their outstandingperformance in advancing sales.08†Actual watch model / jewellery may vary based on availability at time of qualification.All US/PR Volume must be Documented Volume